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really easy.Marketing: Okay.Project Manager: This is to take the {disfmarker} just take a new slide and back again. We're just gonna keep using this board all the time, so I think it will be {disfmarker} it's very clear for everyone, I suppose. So I'll take this out. {vocalsound} Okay. We'll use that later. Anyway. Yeah, just just just stuff that you wanna share, just put it in the in the project folder, like I put my presentation now. I'll put the the minutes of every meeting, I'll put them there too, so everybody can read up if they have to leave early or whatever. So next, been here. {vocalsound} Well, {gap} gonna give the electronic white-board uh a shot. So basic idea is we have a blank sheet. Just try whatever you want, and like it says, draw your favourite animal. I think the creative genius should go first. {vocalsound}User Interface: {vocalsound} The creative geniusIndustrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: Thank you very much.Project Manager: So, draw us your favourite animal.User Interface: {vocalsound} Well, I'm more into the technical aspects of drawing,Industrial Designer: {vocalsound}User Interface: so I'm not really good at drawing animals,Project Manager: Draw us a technical animal.User Interface: but uh the animal which I {gap} {disfmarker} Oh.Project Manager: Yeah, it's still erasing.User Interface: {vocalsound} Pen.Marketing: {vocalsound}User Interface: Uh format. Else my animal will be like king-size. I pretty much like {vocalsound} a dolphin, because of its uh its freedom basically. Let's see. A head. {gap} actually worked with this. It's like uh it's a very {disfmarker} Uh high-tech.Industrial Designer: {vocalsound} {vocalsound}Marketing: {vocalsound}User Interface: Bit low-responsive though.Project Manager: {vocalsound} So that's what we don't want.User Interface: Prefer pen and paper.Project Manager: We want a high-responsive product. So {disfmarker} It looks more like nuclear bomb.Marketing: {vocalsound} Very nice dolphin.User Interface: It in clothes and interior design. That's why our product will always fit in your home. So apparently we need to {vocalsound} um be very at um very open to what's currently hot in the market. So that's what you need to do to bring us the latest info and what people want.Marketing: Yeah. Yeah.Project Manager: So {disfmarker} So we put the fashion in electronics. So that's what we need to go for. Anyway, we'll take this project in three steps, three pha uh three phase of design. First step will be the functional design.Marketing: Yeah.Project Manager: And that's basically what we're gonna do. Everybody has uh a piece of individual work and a meeting afterwards, so we can share information about {disfmarker} So I'm gonna keep this short, since we had a technical problem. So skip through this. Uh. Okay. Every meeting we {disfmarker} everybody can present their uh their views and everything, so to help with these, you have {disfmarker} we have the SMARTboards here. We can use a regular PowerPoint presentation. I'm supposed to give you an introduction on this doodling board, so it's {disfmarker} actually it's very easy. Like it says, very simple, you just take out the pen. Like you see here, I'll just take the {disfmarker} take {gap} here. That's it, you just put it on the board. You see a pen here. You go here, just like using a pen. You can just draw whatever you want. It's like the eraser, can erase whatever you want. And so it will be easy just to illustrate your views, if you wanna change the format, you just {vocalsound} either take out jus just like the pen, and whatever you want, your current colour, your line width, just to make the line bigger. So it should be Project Manager: Okay, good morning. This is our first team meeting.User Interface: Good day.Marketing: Morning.Industrial Designer: Morning.Project Manager: I'll be your Project Manager for today, for this project. My name is Mark {gap} will be giving this presentation for you to kick the project off. {vocalsound} That's my uh that's the agenda for today. Well, of course we're new to each other, so I'd like to get acquainted first. So let's do that first, I mean {disfmarker} Let's start with you, can you introduce yourself You're our Marketing Expert.Marketing: Yes. {vocalsound} Um my name is Dirk, Dirk Meinfeld. Um I will be uh {gap} Pr Project {disfmarker} the Marketing Expert. And I will see what the user wants and uh what we can do uh with the new produ project {disfmarker} product. {vocalsound}Project Manager: Okay, excellent. And you are User Interface {disfmarker}User Interface: Nick Broer,Project Manager: Yeah.User Interface: User Interface Designer. I'm going to uh look at the technical design from the uh user point of view.Project Manager: Excellent. Okay.Industrial Designer: My name is Xavier Juergens, I'm the Industrial Designer, and there are three main questions that I have to find an answer to today. First one is uh what happens inside the apparatus, second is what is uh the apparatus made of,Marketing: Hmm.Industrial Designer: and the third is what should it look like.Project Manager: What should it look like Okay.Marketing: Hmm.Project Manager: Oh, let's kick it off. Oh, there we go. So, our new project is about {disfmarker} we need design a remote control for television set, so, which has to be original, trendy and user-friendly. I took this off our corporate website. {disfmarker} I think well it sums up what we need to do. It's We're inspired by latest fashion, not only electronics, but also the latest trends uh motto and all.Marketing: But {disfmarker}User Interface: Uh thing to keep in mind is that we need to stick to what people are familiar with.Marketing: Yeah.User Interface: No rational changes or whatever,'cause it {disfmarker} revolutionary changes,Project Manager: Okay, so very intuitive design, I guess.User Interface: yes. {vocalsound} Uh we might have to consider other design aspects of our product. So that was something I wanted to add,Project Manager: {gap}User Interface: and perhaps some usability aspect. T_V_ is becoming central in most homes. Do we want people who are disabled in any way to uh, yeah, to be able to use it as wellProject Manager: Yeah, we want {disfmarker} I suppose we want almost everyone to be using it. So {vocalsound} I think {disfmarker} I mean, really disabled people, yeah, {vocalsound} might be a problem, but I think it's a little {gap} take it into consideration. Um yeah. I think we really need to cut the meeting short. You have anything you wanna share quicklyIndustrial Designer: Hmm.Marketing: Uh.Industrial Designer: Only one thing uh that has to be added according to me is uh the the material it is made of, it should be something light.User Interface: Yeah.Industrial Designer: That's {disfmarker} it speaks for itself,Project Manager: It should be light, okay.Industrial Designer: but some uh {disfmarker} Yeah.Project Manager: Um, let's see,Marketing: Yeah.Project Manager: where did I {disfmarker} Let's skip that. Oh, this is it. Sorry, I skipped this sheet.Marketing: Selling price.Project Manager: What do we {disfmarker} This {disfmarker} Quick {gap} {disfmarker} What we're going to {disfmarker} Selling price, twenty five Euros. That's for you. The production price, twelve and a half Euros, approximately.Industrial Designer: {vocalsound} Okay.Project Manager: Just go go for that. We'll reach the uh reach that profit.Industrial Designer: Okay.User Interface: Okay, well that's not that much to work with. {vocalsound}Marketing: {gap} international.Project Manager: No, it's not much to work on. I'm sorry, I skipped it. {vocalsound} Anyways, that's {disfmarker} Yeah, this is it. Do you have anything you you came up with yet About uh marketing transfer, whateverMarketing: Um about what MarketingProject Manager: Marketing {gap} I'm not sure what you what you came up with yet. You have anything to share Or else we'll cut the meeting just cut the meeting shortMarketing: {vocalsound} Um no, not really yet,Project Manager: since we're supposed to stop.Marketing: but I've some ideasProject Manager: Okay.Marketing: and I will uh say it uh {disfmarker}Project Manager: Anyways, the the personal coach will give you the your p your personal assignments and everything. So we'll just meet back in here thirty minutes.Industrial Designer: Okay.Marketing: Okay.Project Manager: I'm sure we have that.Industrial Designer: Good luck everyone.Project Manager: Yeah, thanks for attending.User Interface: Mm, good luck.Marketing: {vocalsound}Project Manager: I'll see you back here in thirty minutes.Marketing: Okay. Yes.Industrial Designer: {vocalsound}

Summarize the whole meeting.

Project Manager asked the team members give personal introductions respectively to get acquainted with each other, and then introduced a new remote control project. Before discussing the product-related issues, the manager asked the members to get acquainted with the SMARTboards for further presentation and information sharing work by drawing in turns. After the drawing session, the manager reemphasized the program target and required the remote control to possess with a user-familiarized feature. Other group members voiced out additional design aspects, including usability and lightness. Finally, the team agreed on both the selling and the production price.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound} think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it remote controls for each of them.Project Manager: Mm-hmm.Marketing: So it's sort of ironic that that then they're in there um you know, the sound and everything it's just one system.Project Manager: Hmm.Marketing: But each one's got its own little part.Project Manager: Um okay, uh I'd wel we're gonna have to wrap up pretty quickly in the next couple of minutes. Um I'll just check we've nothing else. Okay. Um so anything else anybody wants to add about what they don't like about remote controls they've used, what they would really like to be part of this new one at allIndustrial Designer: And you keep losing them.Project Manager: You keep losing them.Marketing: Mm.Project Manager: Okay.Industrial Designer: Finding them is really a pain, you know.Marketing: Mm. Mm.Industrial Designer: I mean it's usually quite small, or when you want it right, it slipped behind the couchMarketing: Mm-hmm. Mm-hmm.Industrial Designer: or it's kicked under the table.Project Manager: Yeah.Marketing: Yeah.Project Manager: W You get those ones where you can, if you like, whistle or make a really high pitched noise they beep.Marketing: Yeah.Industrial Designer: You know.Marketing: That's just really good id Yep.Project Manager: There {disfmarker} I mean is that something we'd want to include, do you thinkMarketing: Uh, {vocalsound}Project Manager: Dunno.Marketing: sure. {vocalsound}Project Manager: Okay maybe. {vocalsound}Marketing: I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_Project Manager: {vocalsound}Marketing: and big like buttons that sort of like, like on a blender or something.Project Manager: My goodness.Marketing: And um, you know, when I think about what they are now, it's better, but actually it's still kind of, I dunno, like a massive junky thing on the table.Project Manager: Still feels quite primitive.Marketing: Maybe we could think about how, could be more, you will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty

Summarize the groupmates'self-introduction and the project introduction.

There were four people in the project team and each one introduced to each other on the team role. Project Manager introduced the project was about designing a remote control. After that, Project Manager explained the work division for each person and how they would present in the coming meetings.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they remote controls for each of them.Project Manager: Mm-hmm.Marketing: So it's sort of ironic that that then they're in there um you know, the sound and everything it's just one system.Project Manager: Hmm.Marketing: But each one's got its own little part.Project Manager: Um okay, uh I'd wel we're gonna have to wrap up pretty quickly in the next couple of minutes. Um I'll just check we've nothing else. Okay. Um so anything else anybody wants to add about what they don't like about remote controls they've used, what they would really like to be part of this new one at allIndustrial Designer: And you keep losing them.Project Manager: You keep losing them.Marketing: Mm.Project Manager: Okay.Industrial Designer: Finding them is really a pain, you know.Marketing: Mm. Mm.Industrial Designer: I mean it's usually quite small, or when you want it right, it slipped behind the couchMarketing: Mm-hmm. Mm-hmm.Industrial Designer: or it's kicked under the table.Project Manager: Yeah.Marketing: Yeah.Project Manager: W You get those ones where you can, if you like, whistle or make a really high pitched noise they beep.Marketing: Yeah.Industrial Designer: You know.Marketing: That's just really good id Yep.Project Manager: There {disfmarker} I mean is that something we'd want to include, do you thinkMarketing: Uh, {vocalsound}Project Manager: Dunno.Marketing: sure. {vocalsound}Project Manager: Okay maybe. {vocalsound}Marketing: I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_Project Manager: {vocalsound}Marketing: and big like buttons that sort of like, like on a blender or something.Project Manager: My goodness.Marketing: And um, you know, when I think about what they are now, it's better, but actually it's still kind of, I dunno, like a massive junky thing on the table.Project Manager: Still feels quite primitive.Marketing: Maybe we could think about how, could be more, you think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound}

Summarize the job role for each groupmate.

The group was greeting each other at the first meeting. Laura was the Project Manager. David was Industrial Designer and Andrew was Marketing expert. And User Interface was named Craig.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound} will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it remote controls for each of them.Project Manager: Mm-hmm.Marketing: So it's sort of ironic that that then they're in there um you know, the sound and everything it's just one system.Project Manager: Hmm.Marketing: But each one's got its own little part.Project Manager: Um okay, uh I'd wel we're gonna have to wrap up pretty quickly in the next couple of minutes. Um I'll just check we've nothing else. Okay. Um so anything else anybody wants to add about what they don't like about remote controls they've used, what they would really like to be part of this new one at allIndustrial Designer: And you keep losing them.Project Manager: You keep losing them.Marketing: Mm.Project Manager: Okay.Industrial Designer: Finding them is really a pain, you know.Marketing: Mm. Mm.Industrial Designer: I mean it's usually quite small, or when you want it right, it slipped behind the couchMarketing: Mm-hmm. Mm-hmm.Industrial Designer: or it's kicked under the table.Project Manager: Yeah.Marketing: Yeah.Project Manager: W You get those ones where you can, if you like, whistle or make a really high pitched noise they beep.Marketing: Yeah.Industrial Designer: You know.Marketing: That's just really good id Yep.Project Manager: There {disfmarker} I mean is that something we'd want to include, do you thinkMarketing: Uh, {vocalsound}Project Manager: Dunno.Marketing: sure. {vocalsound}Project Manager: Okay maybe. {vocalsound}Marketing: I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_Project Manager: {vocalsound}Marketing: and big like buttons that sort of like, like on a blender or something.Project Manager: My goodness.Marketing: And um, you know, when I think about what they are now, it's better, but actually it's still kind of, I dunno, like a massive junky thing on the table.Project Manager: Still feels quite primitive.Marketing: Maybe we could think about how, could be more, you

What did the group discuss about the email they received on the project announcement

Group mates all should have received an email introducing what was this project about and there would be three different stages to the design. The project was about designing a new remote control, which was supposed to be original, trendy, and user friendly.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound} think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty remote controls for each of them.Project Manager: Mm-hmm.Marketing: So it's sort of ironic that that then they're in there um you know, the sound and everything it's just one system.Project Manager: Hmm.Marketing: But each one's got its own little part.Project Manager: Um okay, uh I'd wel we're gonna have to wrap up pretty quickly in the next couple of minutes. Um I'll just check we've nothing else. Okay. Um so anything else anybody wants to add about what they don't like about remote controls they've used, what they would really like to be part of this new one at allIndustrial Designer: And you keep losing them.Project Manager: You keep losing them.Marketing: Mm.Project Manager: Okay.Industrial Designer: Finding them is really a pain, you know.Marketing: Mm. Mm.Industrial Designer: I mean it's usually quite small, or when you want it right, it slipped behind the couchMarketing: Mm-hmm. Mm-hmm.Industrial Designer: or it's kicked under the table.Project Manager: Yeah.Marketing: Yeah.Project Manager: W You get those ones where you can, if you like, whistle or make a really high pitched noise they beep.Marketing: Yeah.Industrial Designer: You know.Marketing: That's just really good id Yep.Project Manager: There {disfmarker} I mean is that something we'd want to include, do you thinkMarketing: Uh, {vocalsound}Project Manager: Dunno.Marketing: sure. {vocalsound}Project Manager: Okay maybe. {vocalsound}Marketing: I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_Project Manager: {vocalsound}Marketing: and big like buttons that sort of like, like on a blender or something.Project Manager: My goodness.Marketing: And um, you know, when I think about what they are now, it's better, but actually it's still kind of, I dunno, like a massive junky thing on the table.Project Manager: Still feels quite primitive.Marketing: Maybe we could think about how, could be more, you

Summarize the discussion about the favourite animal characteristics and the workflow.

Industrial Designer drew a whale because whales came in and went to eat everything in sight, and they were harmless, interesting, and mild. Project Manager drew a dog because the dogs were friendly and cheery. Next, about the finance and the workflow. The target revenue was fifty million Euros and the target was on an international scale. The cost was 25 Euros. Group mates would receive requirement emails and work on them individually.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound} will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it Project Manager: Okay Right {vocalsound} Um well this is the kick-off meeting for our our project. Um {vocalsound} and um this is just what we're gonna be doing over the next twenty five minutes. Um so first of all, just to kind of make sure that we all know each other,Marketing: Mm-hmm.Project Manager: I'm Laura and I'm the project manager. {vocalsound} Do you want to introduce yourself againMarketing: Great.Industrial Designer: Hi, I'm David and I'm supposed to be an industrial designer.Project Manager: Okay.Marketing: And I'm Andrew and I'm uh our marketingUser Interface: Um I'm Craig and I'm User Interface.Marketing: expert.Project Manager: Great. Okay. {vocalsound} Um so we're designing a new remote control and um {disfmarker} Oh I have to record who's here actually. So that's David, Andrew and Craig, isn't it And you all arrived on time. Um yeah so des uh {vocalsound} design a new remote control. Um, as you can see it's supposed to be original, trendy and user friendly. Um so that's kind of our our brief, as it were. Um and so there are three different stages to the design. Um I'm not really sure what what you guys have already received um in your emails. What did you getIndustrial Designer: Um, I just got the project announcement about what the project is {vocalsound}.Project Manager: Mm-hmm.Industrial Designer: Designing a remote control.Marketing: Mm-hmm.Industrial Designer: That's about it, didn't get anything else.Marketing: Mm-hmm. Yeah, that's that's it.Project Manager: Is that what everybody gotIndustrial Designer: Did you get the same thingUser Interface: Yeah.Project Manager: Okay.Marketing: Yeah.Project Manager: Um. So we're gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. {vocalsound} So uh you get to draw your

What did Project Manager recommend to do when discussing competitor information

Project manager mentioned that they had no background information on the competitor, however, they could analyze based on the product price. And Marketing supplemented that the remote control was something that people would not consciously assess in their purchasing habits.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound} will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it Project Manager: Okay Right {vocalsound} Um well this is the kick-off meeting for our our project. Um {vocalsound} and um this is just what we're gonna be doing over the next twenty five minutes. Um so first of all, just to kind of make sure that we all know each other,Marketing: Mm-hmm.Project Manager: I'm Laura and I'm the project manager. {vocalsound} Do you want to introduce yourself againMarketing: Great.Industrial Designer: Hi, I'm David and I'm supposed to be an industrial designer.Project Manager: Okay.Marketing: And I'm Andrew and I'm uh our marketingUser Interface: Um I'm Craig and I'm User Interface.Marketing: expert.Project Manager: Great. Okay. {vocalsound} Um so we're designing a new remote control and um {disfmarker} Oh I have to record who's here actually. So that's David, Andrew and Craig, isn't it And you all arrived on time. Um yeah so des uh {vocalsound} design a new remote control. Um, as you can see it's supposed to be original, trendy and user friendly. Um so that's kind of our our brief, as it were. Um and so there are three different stages to the design. Um I'm not really sure what what you guys have already received um in your emails. What did you getIndustrial Designer: Um, I just got the project announcement about what the project is {vocalsound}.Project Manager: Mm-hmm.Industrial Designer: Designing a remote control.Marketing: Mm-hmm.Industrial Designer: That's about it, didn't get anything else.Marketing: Mm-hmm. Yeah, that's that's it.Project Manager: Is that what everybody gotIndustrial Designer: Did you get the same thingUser Interface: Yeah.Project Manager: Okay.Marketing: Yeah.Project Manager: Um. So we're gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. {vocalsound} So uh you get to draw your

What did the group think of the importance of technology reasonable on the working design

The group had a discussion about the first remote control with cable and huge buttons on it. So they would like to try new technology like a touch screen and nicer materials for the remote, which was important for technology improvement.

five Euros, is that sort of the {disfmarker} thi is this gonna to be like the premium product kinda thing or {disfmarker}Project Manager: Yeah, yeah. Like how much does, you know, a remote control cost.Marketing: Uh-huh.Project Manager: Well twenty five Euro, I mean that's um that's about like eighteen pounds or something, isn't it Or no, is it as much as thatMarketing: Mm-hmm.Project Manager: Sixteen seventeen eighteen pounds.Marketing: Yep. Yeah, I'd say so, yeah.Project Manager: Um, I dunno, I've never bought a remote control, so I don't know how how good a remote control that would get you. Um.Marketing: No. Yeah, yeah. {vocalsound}Project Manager: But yeah, I suppose it has to look kind of cool and gimmicky.Marketing: Mm-hmm.Project Manager: Um right, okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all ThinMarketing: Do we have any other background information on like how that compares to otherProject Manager: No, actually. That would be useful, though,Marketing: other {vocalsound} {disfmarker}Project Manager: wouldn't it, if you knew like what your money would get you now.Marketing: Yeah.Industrial Designer: Hmm.Project Manager: Mm-hmm.Marketing: Mm-hmm. Yeah, interesting thing about discussing um production of a remote control for me is that l as you point out, I just don't think of remote controls as somethin something people consciously assess in their purchasing habits.Project Manager: Yeah, yeah.Marketing: It's just like getting shoelaces with shoes or something.Project Manager: Oh. Five minutes to end of meeting.Marketing: It just comes along.Project Manager: Oh, okay. We're a bit behind.Marketing: Do you know what I meanUser Interface: {vocalsound} Yeah.Industrial Designer: Yeah.Marketing: Like so sort of like how do you I I mean one one way of looking at it would be, well the people producing television sets, maybe they an example of a coffee machine or something,Project Manager: Uh-huh, yeah.Industrial Designer: Mm-hmm.Marketing: right Well, um are we at ma right now on the assumption that our television remote control may have features which go beyond the television Or are we keeping sort of like a a design commitment to television featuresProject Manager: Th Okay, well just very quicklyMarketing: I I don't know.Project Manager:'cause this {disfmarker} we're supposed to finish now. Um I guess that's up to us,Marketing: Yep. Yeah, sure.Project Manager: I mean you probably want some kind of unique selling point of it, so um, you know {disfmarker}Marketing: Okay.Industrial Designer: I think one factor would be production cost.Marketing: Okay, yeah.Industrial Designer: Because there's a cap there,Project Manager: Yeah.Industrial Designer: so um depends on how much you can cram into that price. Um.Marketing: Okay.Project Manager: Mm-hmm.Marketing: Okay.Industrial Designer: I think that that's the main factor.Project Manager: Yeah. Okay.Marketing: Okay.Project Manager: Right, okay, we'll that's that's the end of the meeting, then. UmMarketing: Alright. {vocalsound}Project Manager: So, uhMarketing: {vocalsound}Project Manager: thank you all for coming. {vocalsound}Industrial Designer: {vocalsound} Cool.Marketing: {vocalsound} remote controls for each of them.Project Manager: Mm-hmm.Marketing: So it's sort of ironic that that then they're in there um you know, the sound and everything it's just one system.Project Manager: Hmm.Marketing: But each one's got its own little part.Project Manager: Um okay, uh I'd wel we're gonna have to wrap up pretty quickly in the next couple of minutes. Um I'll just check we've nothing else. Okay. Um so anything else anybody wants to add about what they don't like about remote controls they've used, what they would really like to be part of this new one at allIndustrial Designer: And you keep losing them.Project Manager: You keep losing them.Marketing: Mm.Project Manager: Okay.Industrial Designer: Finding them is really a pain, you know.Marketing: Mm. Mm.Industrial Designer: I mean it's usually quite small, or when you want it right, it slipped behind the couchMarketing: Mm-hmm. Mm-hmm.Industrial Designer: or it's kicked under the table.Project Manager: Yeah.Marketing: Yeah.Project Manager: W You get those ones where you can, if you like, whistle or make a really high pitched noise they beep.Marketing: Yeah.Industrial Designer: You know.Marketing: That's just really good id Yep.Project Manager: There {disfmarker} I mean is that something we'd want to include, do you thinkMarketing: Uh, {vocalsound}Project Manager: Dunno.Marketing: sure. {vocalsound}Project Manager: Okay maybe. {vocalsound}Marketing: I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_Project Manager: {vocalsound}Marketing: and big like buttons that sort of like, like on a blender or something.Project Manager: My goodness.Marketing: And um, you know, when I think about what they are now, it's better, but actually it's still kind of, I dunno, like a massive junky thing on the table.Project Manager: Still feels quite primitive.Marketing: Maybe we could think about how, could be more, you will Um.Marketing: Mm-hmm. Mm-hmm.Project Manager: {vocalsound} Hmm.Marketing: Well right away I'm wondering if there's um th th uh, like with D_V_D_ players, if there are zones.Project Manager: Oh yeah, regions and stuff, yeah.Marketing: Um f frequencies or somethingProject Manager: Yeah. Okay.Marketing: um as well as uh characters, um different uh keypad styles and s symbols.Industrial Designer: Hmm.Project Manager: Yeah. Well for a remote control, do you think that will be {disfmarker}Marketing: Um.Project Manager: I suppose it's depends on how complicated our remote control is.Marketing: I don't know. Yeah.Industrial Designer: It does make sense from maybe the design point of view'cause you have more complicated characters like European languages, then you need more buttons.Project Manager: Yeah, yeah.Marketing: Yeah.Industrial Designer: So, possibly.Marketing: Yeah.Project Manager: Okay.Marketing: And then a and then al the other thing international is on top of the price. I'm thinking the price might might appeal to a certain market in one region, whereas in another it'll be different, so {disfmarker}Project Manager: What, just like in terms of like the wealth of the countryMarketing: Just a chara just a characteristic of the {disfmarker}Project Manager: Like how much money people have to spend on things likeMarketing: Just {disfmarker} Or just like, basic product podi positioning, the twenty five Euro remote control might be a big hit in London, might not be such a big hit in Greece, who knows,Project Manager: Aye, I see what you mean, yeah.Marketing: something like that, yeah.Project Manager: Marketing. Good marketing thoughts.Marketing: {vocalsound} Yep.Project Manager: Oh gosh, I should be writing all this down. Um.Marketing: Right away I'm making some kind of assumptions about what what information we're given here,Project Manager: Mm.Marketing: thinking,'kay trendy probably means something other than just basic,Project Manager: Yeah.Marketing: something other than just standard. Um so I'm wondering right away, is selling twenty think it is. He only does it after he's had his dinnerMarketing: {vocalsound}Project Manager: and um he'll just all of a sudden just get up and start chasing his tail'round the living room.Industrial Designer: {vocalsound} It's an after dinner dog then.Marketing: Hmm.Project Manager: Yeah, so uh {disfmarker}Marketing: Probably when he was little he got lots of attention for doing it and has forever been conditioned.Project Manager: Yeah, maybe. Maybe. {vocalsound} Right, um where did you find thisMarketing: {vocalsound}Project Manager: Just down here Yeah.Industrial Designer: {vocalsound}Project Manager: Okay. {vocalsound} Um what are we doing next Uh um. Okay, uh we now need to discuss the project finance. Um so according to the brief um we're gonna be selling this remote control for twenty five Euro, um and we're aiming to make fifty million Euro. Um so we're gonna be selling this on an international scale. And uh we don't want it to cost any more than uh twelve fifty Euros, so fifty percent of the selling price.Marketing:'Kay. Um, can we just go over that againProject Manager: Sure.Marketing: Uh, so bas at twel Alright, yeah. Okay. So cost {disfmarker} like production cost is twelve fifty,Project Manager: All together.Marketing: but selling price is {disfmarker} is that wholesale or retail Like on the shelf.Project Manager: Um I dunno. I imagine {disfmarker} That's a good question.Marketing: Our sale our sale anyway.Project Manager: I imagine it probably is our sale actuallyMarketing: Yeah, okay okay.Project Manager: because it's probably up to the the um the retailer to uh sell it for whatever price they want. Um.Marketing: Okay. Mm-hmm.Project Manager: But I {disfmarker} I don't know,Marketing: Alright.Project Manager: I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at allMarketing: Yes. {vocalsound}Project Manager: Think it

Summarize the whole meeting.

This was the kick-off meeting for the project. First of all, Project Manager led each group member to know each other and introduced the project which was aiming to design remote control. Next, they discussed their favourite animal characteristics. Lastly, Project Manager mentioned how they worked on each part individually.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing: say that the {disfmarker}Industrial Designer: Yeah, seven.User Interface: Yeah.Marketing: yeah, seven.Project Manager: Yeah. Seven, okay.User Interface: Yeah. Well, we hope.Industrial Designer: {vocalsound} Easy to find.Marketing: {vocalsound} Uh easy to find in a room {vocalsound}Project Manager: {vocalsound}Industrial Designer: {vocalsound} I lost my banana. {vocalsound}User Interface: {vocalsound} {vocalsound}Project Manager: I think you can't miss it.User Interface: {vocalsound} Yeah.Project Manager: Okay.Marketing: YeahIndustrial Designer: Uh.User Interface: Yeah, I think it's cool. I think we can put a six here.Marketing: We have the lightning, or {disfmarker}Project Manager: Yeah, we have {vocalsound} the {vocalsound}Marketing: The lighting.Project Manager: we don't sesh especially have the lightningUser Interface: {vocalsound} So you'll make the material transparentProject Manager: but {disfmarker}Marketing: {vocalsound}User Interface: so that it uh lights up completely, or {disfmarker}Project Manager: So it's yellow. It's okay.Marketing: {vocalsound} Yeah. {gap}Project Manager: I think it's very easy to {vocalsound} {disfmarker}Marketing: SevenProject Manager: I would say seven. It's hard to miss it.Industrial Designer: {vocalsound} Six. Yeah, okay.User Interface: Yeah.Marketing: Is it {disfmarker} is it robustProject Manager: Yeah, it's rubber, made of rubber,Industrial Designer: Uh f yeah, it's ru it's rubber.Project Manager: I think it's m it's uh more rubber than uh other remote control.Industrial Designer: Yeah. {vocalsound}User Interface: Yeah the only problem there might be {disfmarker} which {gap} know, i if it's very sensitive,Project Manager: Yeah.User Interface: they will,Industrial Designer: Yeah.User Interface: I don't know {disfmarker}Project Manager: But it is uh {disfmarker} it is surrounded by rubber material.Industrial Designer: Yeah.User Interface: Yeah, okay.Project Manager: So maybe we can put a six.Industrial Designer: Yeah.User Interface: Mm.Marketing: {vocalsound} Everybody is okay, six.Industrial Designer: Six or five. Five {vocalsound}Project Manager: Six is okayUser Interface: Six, yeah, for me.Industrial Designer: Six.Marketing: Yeah. {vocalsound} Okay.Project Manager: Yeah.User Interface: Yeah.Marketing: S now {vocalsound} um so.Project Manager: Tadada. We have to sum up everything.User Interface: Twenty.Marketing: Thirteen uh, twenty, twenty

Summarize the discussion about the cost and price of the remote control product.

This was a product shaped like a banana, with a standard battery and a wheel. The materials to manufacture this product included a yellow banana shaped case and a rubber. All of these summed up to cost 10. 7 Euros, which was within their budget. And they had a price gap of 12. 5 Euros, so they set the price at 25 Euros, which was very reasonable and attractive.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing: six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we {vocalsound} I sorry.User Interface: {vocalsound}Marketing: Okay. So after, the technological aspectProject Manager: Okay, techne technological aspect.Marketing: So we we said uh we have uh a new technological uh thing with a wheel.Project Manager: Yeah, we have the wheel. We also have the rubber material,Marketing: Uh.Project Manager: which make it uh like new also. I think I would give a five.User Interface: It's {gap} four.Project Manager: FourIndustrial Designer: A four also, because, except for the wheel, we don't have so much innovation.User Interface: Yeah.Industrial Designer: The rubber is {disfmarker}Project Manager: Okay.Industrial Designer: Uh a four. I I {disfmarker}User Interface: D are we including the voice {disfmarker} are you glu are we including the voice in the end or not HuhProject Manager: No.User Interface: No. Okay.Project Manager: SoMarketing: No.Project Manager: what's your uh gradeMarketing: Four.Project Manager: Four So we have four, four f and fiveMarketing: We can put fourUser Interface: Yeah.Project Manager: Yeah, four. Four, yeah, let's put four.User Interface: For twenty five.Marketing: Everyone is okay or {disfmarker} four poin Four.User Interface: Yeah.Marketing: Okay.Project Manager: Doesn't it {disfmarker} {vocalsound}Marketing: Very easy to use. Do you think it's easy to useProject Manager: Yeah, I think so. Yeah.Industrial Designer: Yeah.User Interface: I give a seven, I think.Industrial Designer: Six.Project Manager: I would give a {disfmarker} I would give a seven as well. It's very easy to use.Industrial Designer: Six.Marketing: Mm, six for me also.Project Manager: SoUser Interface:'Kay.Marketing: Six point five. {vocalsound}Project Manager: six point five.Industrial Designer: Six six six point five.Project Manager: Okay.Marketing: Okay. {vocalsound} Is it fashion {vocalsound}Project Manager: Oh yeah,User Interface: {vocalsound}Project Manager: its its f its fruit fruit shape.Marketing: Seven {vocalsound}Project Manager: I would say seven. And is very very nice design.Marketing: Yeah it's fashion, because it's a fruit,User Interface: Yeah, we can we can put a seven here.Marketing: and we

What did User Interface think of the price of this prototype when comparing it with the same-shaped phone

User Interface mentioned the banana-shaped wireless phone that sold a hundred Euros and more, which was very high. Compared with this, the price of their product was very attractive for the customers which was just 25 Euros. Customers would be very willing to buy it.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing: {vocalsound} I sorry.User Interface: {vocalsound}Marketing: Okay. So after, the technological aspectProject Manager: Okay, techne technological aspect.Marketing: So we we said uh we have uh a new technological uh thing with a wheel.Project Manager: Yeah, we have the wheel. We also have the rubber material,Marketing: Uh.Project Manager: which make it uh like new also. I think I would give a five.User Interface: It's {gap} four.Project Manager: FourIndustrial Designer: A four also, because, except for the wheel, we don't have so much innovation.User Interface: Yeah.Industrial Designer: The rubber is {disfmarker}Project Manager: Okay.Industrial Designer: Uh a four. I I {disfmarker}User Interface: D are we including the voice {disfmarker} are you glu are we including the voice in the end or not HuhProject Manager: No.User Interface: No. Okay.Project Manager: SoMarketing: No.Project Manager: what's your uh gradeMarketing: Four.Project Manager: Four So we have four, four f and fiveMarketing: We can put fourUser Interface: Yeah.Project Manager: Yeah, four. Four, yeah, let's put four.User Interface: For twenty five.Marketing: Everyone is okay or {disfmarker} four poin Four.User Interface: Yeah.Marketing: Okay.Project Manager: Doesn't it {disfmarker} {vocalsound}Marketing: Very easy to use. Do you think it's easy to useProject Manager: Yeah, I think so. Yeah.Industrial Designer: Yeah.User Interface: I give a seven, I think.Industrial Designer: Six.Project Manager: I would give a {disfmarker} I would give a seven as well. It's very easy to use.Industrial Designer: Six.Marketing: Mm, six for me also.Project Manager: SoUser Interface:'Kay.Marketing: Six point five. {vocalsound}Project Manager: six point five.Industrial Designer: Six six six point five.Project Manager: Okay.Marketing: Okay. {vocalsound} Is it fashion {vocalsound}Project Manager: Oh yeah,User Interface: {vocalsound}Project Manager: its its f its fruit fruit shape.Marketing: Seven {vocalsound}Project Manager: I would say seven. And is very very nice design.Marketing: Yeah it's fashion, because it's a fruit,User Interface: Yeah, we can we can put a seven here.Marketing: and we

What did Industrial Designer disagree with User Interface when discussing the price of the prototype compared with the phone

At the technological aspect, Industrial Designer thought the complexity of the phone was higher than the remote control, the price of these two cannot compare though they looked alike.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing: {vocalsound} I sorry.User Interface: {vocalsound}Marketing: Okay. So after, the technological aspectProject Manager: Okay, techne technological aspect.Marketing: So we we said uh we have uh a new technological uh thing with a wheel.Project Manager: Yeah, we have the wheel. We also have the rubber material,Marketing: Uh.Project Manager: which make it uh like new also. I think I would give a five.User Interface: It's {gap} four.Project Manager: FourIndustrial Designer: A four also, because, except for the wheel, we don't have so much innovation.User Interface: Yeah.Industrial Designer: The rubber is {disfmarker}Project Manager: Okay.Industrial Designer: Uh a four. I I {disfmarker}User Interface: D are we including the voice {disfmarker} are you glu are we including the voice in the end or not HuhProject Manager: No.User Interface: No. Okay.Project Manager: SoMarketing: No.Project Manager: what's your uh gradeMarketing: Four.Project Manager: Four So we have four, four f and fiveMarketing: We can put fourUser Interface: Yeah.Project Manager: Yeah, four. Four, yeah, let's put four.User Interface: For twenty five.Marketing: Everyone is okay or {disfmarker} four poin Four.User Interface: Yeah.Marketing: Okay.Project Manager: Doesn't it {disfmarker} {vocalsound}Marketing: Very easy to use. Do you think it's easy to useProject Manager: Yeah, I think so. Yeah.Industrial Designer: Yeah.User Interface: I give a seven, I think.Industrial Designer: Six.Project Manager: I would give a {disfmarker} I would give a seven as well. It's very easy to use.Industrial Designer: Six.Marketing: Mm, six for me also.Project Manager: SoUser Interface:'Kay.Marketing: Six point five. {vocalsound}Project Manager: six point five.Industrial Designer: Six six six point five.Project Manager: Okay.Marketing: Okay. {vocalsound} Is it fashion {vocalsound}Project Manager: Oh yeah,User Interface: {vocalsound}Project Manager: its its f its fruit fruit shape.Marketing: Seven {vocalsound}Project Manager: I would say seven. And is very very nice design.Marketing: Yeah it's fashion, because it's a fruit,User Interface: Yeah, we can we can put a seven here.Marketing: and we

Summarize the evaluation process on the prototype.

Every team member evaluated the prototype, and the evaluation criteria were user-oriented and market-indicated, which meant the product needed to meet the following standard such as fancy appearance, innovative technology, easy using, fashion in trend, being highly visible in a room, and robust quality. The marketing set up seven points in each criterion and let the team members to score the product from one to seven. It turned out every criterion of this prototype scored high, the evaluation results were quite satisfying.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we {vocalsound} I sorry.User Interface: {vocalsound}Marketing: Okay. So after, the technological aspectProject Manager: Okay, techne technological aspect.Marketing: So we we said uh we have uh a new technological uh thing with a wheel.Project Manager: Yeah, we have the wheel. We also have the rubber material,Marketing: Uh.Project Manager: which make it uh like new also. I think I would give a five.User Interface: It's {gap} four.Project Manager: FourIndustrial Designer: A four also, because, except for the wheel, we don't have so much innovation.User Interface: Yeah.Industrial Designer: The rubber is {disfmarker}Project Manager: Okay.Industrial Designer: Uh a four. I I {disfmarker}User Interface: D are we including the voice {disfmarker} are you glu are we including the voice in the end or not HuhProject Manager: No.User Interface: No. Okay.Project Manager: SoMarketing: No.Project Manager: what's your uh gradeMarketing: Four.Project Manager: Four So we have four, four f and fiveMarketing: We can put fourUser Interface: Yeah.Project Manager: Yeah, four. Four, yeah, let's put four.User Interface: For twenty five.Marketing: Everyone is okay or {disfmarker} four poin Four.User Interface: Yeah.Marketing: Okay.Project Manager: Doesn't it {disfmarker} {vocalsound}Marketing: Very easy to use. Do you think it's easy to useProject Manager: Yeah, I think so. Yeah.Industrial Designer: Yeah.User Interface: I give a seven, I think.Industrial Designer: Six.Project Manager: I would give a {disfmarker} I would give a seven as well. It's very easy to use.Industrial Designer: Six.Marketing: Mm, six for me also.Project Manager: SoUser Interface:'Kay.Marketing: Six point five. {vocalsound}Project Manager: six point five.Industrial Designer: Six six six point five.Project Manager: Okay.Marketing: Okay. {vocalsound} Is it fashion {vocalsound}Project Manager: Oh yeah,User Interface: {vocalsound}Project Manager: its its f its fruit fruit shape.Marketing: Seven {vocalsound}Project Manager: I would say seven. And is very very nice design.Marketing: Yeah it's fashion, because it's a fruit,User Interface: Yeah, we can we can put a seven here.Marketing: and we do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing:

Why did they give lower grades when discussing the technological aspect

For the technologically innovative part, the product was only added with a wheel and the rubber material. In terms of innovation, there still lacked some shining points. Therefore, everyone gave a lower grade compared to other aspects.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. {vocalsound} I sorry.User Interface: {vocalsound}Marketing: Okay. So after, the technological aspectProject Manager: Okay, techne technological aspect.Marketing: So we we said uh we have uh a new technological uh thing with a wheel.Project Manager: Yeah, we have the wheel. We also have the rubber material,Marketing: Uh.Project Manager: which make it uh like new also. I think I would give a five.User Interface: It's {gap} four.Project Manager: FourIndustrial Designer: A four also, because, except for the wheel, we don't have so much innovation.User Interface: Yeah.Industrial Designer: The rubber is {disfmarker}Project Manager: Okay.Industrial Designer: Uh a four. I I {disfmarker}User Interface: D are we including the voice {disfmarker} are you glu are we including the voice in the end or not HuhProject Manager: No.User Interface: No. Okay.Project Manager: SoMarketing: No.Project Manager: what's your uh gradeMarketing: Four.Project Manager: Four So we have four, four f and fiveMarketing: We can put fourUser Interface: Yeah.Project Manager: Yeah, four. Four, yeah, let's put four.User Interface: For twenty five.Marketing: Everyone is okay or {disfmarker} four poin Four.User Interface: Yeah.Marketing: Okay.Project Manager: Doesn't it {disfmarker} {vocalsound}Marketing: Very easy to use. Do you think it's easy to useProject Manager: Yeah, I think so. Yeah.Industrial Designer: Yeah.User Interface: I give a seven, I think.Industrial Designer: Six.Project Manager: I would give a {disfmarker} I would give a seven as well. It's very easy to use.Industrial Designer: Six.Marketing: Mm, six for me also.Project Manager: SoUser Interface:'Kay.Marketing: Six point five. {vocalsound}Project Manager: six point five.Industrial Designer: Six six six point five.Project Manager: Okay.Marketing: Okay. {vocalsound} Is it fashion {vocalsound}Project Manager: Oh yeah,User Interface: {vocalsound}Project Manager: its its f its fruit fruit shape.Marketing: Seven {vocalsound}Project Manager: I would say seven. And is very very nice design.Marketing: Yeah it's fashion, because it's a fruit,User Interface: Yeah, we can we can put a seven here.Marketing: and we six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing:

Why did they agree with each other when discussing the'easy to use','fashion','easy to find'and'robust'features

Since this product didn't have much complex design, it was designed to be easy to use with a very simple structure. Hence, they all agreed that it was easy to use. As for the fancy part, the product was a banana shape, the fruit design was very up to date and fashionable. For the same reason that it resembled a banana, users would find it easily when they needed to use the remote control. What's more, it had lightning, making it more visible in daily life. The product was surrounded by rubber, enabling it under protection, so the robust feature can be ensured.

we had a price gap of twelve point five Euros.Industrial Designer: Mm-hmm.Project Manager: So for the financial aspect it's okay, we can uh {disfmarker} we can continue with this product uh as if,Marketing: {vocalsound}Project Manager: {vocalsound} and we are now going to see the project evaluation with uh our marketing expert.Marketing: {vocalsound} Yeah. Okay. So uh you can have my project in {disfmarker}Project Manager: Yeah. You have a presentationMarketing: Uh yeah just a {disfmarker}Project Manager: Participant four, yes.Marketing: {vocalsound} Four. Evaluation.Project Manager: Okay. Okay.Marketing: Okay. So you can go. We can go through.Project Manager: Okay.Marketing: So I made an evaluation and the the evaluation criteria is made according to {vocalsound} the users'requirements and the market trends we talked about uh during the previous uh meetings. So you can go through and {disfmarker}Project Manager: Okay.Marketing: okay so uh we have uh six points. We we talked about before.Project Manager: Okay.Marketing: So we we want to have a product fancy look and feel, technologically innovative, easy to use, fashion, {vocalsound} easy to find in a room, and robust,Project Manager: Yeah.Industrial Designer: Mm-hmm.Marketing: uh and uh uh I have a scale of uh seven points.Project Manager: Yeah.Marketing: Okay. So I go through all the uh all the points here,Project Manager: Yeah.Marketing: and uh according to what you think about the this project you can uh mm make a one point, two point or seven point. OkayProject Manager: Okay.Marketing: And after we ha we have an an average, and uh we see.Project Manager: Okay.Industrial Designer: Mm-hmm.Marketing: The {disfmarker} okay {vocalsound} Uh so uh fancy look and feel, what do you thinkProject Manager: Okay. Maybe you can presen {vocalsound}Marketing: F between o one and seven.Project Manager: okay. Maybe {disfmarker} {vocalsound} hold it.Marketing: {vocalsound}Project Manager: {vocalsound} So I think it's uh very uh very nice. What can move to the last part of the meeting.Marketing: {vocalsound}Project Manager: So the cost is in the budget, the evaluation is okay, so I th I think we can now uh open champagne and make a huge party.Industrial Designer: {vocalsound} Start to eat banana. {vocalsound}User Interface: {vocalsound}Project Manager: I don't know if it's provided by uh by the meeting staff.User Interface: {vocalsound}Marketing: Mm-hmm.User Interface: Okay.Project Manager: {vocalsound} Okay so congratulation. {vocalsound} Nice product.Industrial Designer: Yeah.User Interface: {vocalsound} Congratulations to the team. Uh very well, we worked together fantastically.Marketing: {vocalsound}Project Manager: Yeah.Industrial Designer: {vocalsound}Project Manager: I think it was a good collaboration uh. Aspect.User Interface: {vocalsound} So what does the management sayProject Manager: SorryUser Interface: What does the management sayProject Manager: I think we will have um much bigger project next time and a much bigger salary as well.User Interface: Ah.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: All it depends on who watch this meeting.Industrial Designer: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Yeah. {vocalsound}Project Manager: {vocalsound} We don't know. {vocalsound}User Interface: Yeah.Project Manager: Okay, soUser Interface: Okay.Project Manager: good guys {vocalsound},Marketing: {vocalsound}Project Manager: so see you for next uh successful project. {vocalsound}Industrial Designer: Okay. Yeah. Fruits.Marketing: Mm'kay.User Interface: Mm. six point five, uh seven, thirty two, thirty six {gap}.User Interface: Thirty. ThirMarketing: That's that's okay Six.Project Manager: {vocalsound} Six is a good {disfmarker}User Interface: Okay.Marketing: Good. Uh if we say that seven it's uh it's the better,Project Manager: Yeah, the be.Industrial Designer: {gap}User Interface: Yeah, the top {disfmarker}Marketing: and when uh s six sit six are good {disfmarker} it's a good uh p product, I think.Project Manager: Okay, so six is a {disfmarker}User Interface: Mm. So will become eight soonProject Manager: So it's a good evaluation, I think. It's very promising.User Interface: Yeah, well it's a bit biased. {vocalsound}Project Manager: Huh.Marketing: We have a good price and uh {vocalsound}.Industrial Designer: Yeah.Project Manager: So this prototype is quite nice. {vocalsound}User Interface: Okay.Marketing: Good.User Interface: Because I saw uh some phones that were banana shaped, uh wireless phones not mobile ones, wireless for the house,Marketing: {vocalsound}Project Manager: Yeah. Okay.User Interface: uh quite big also,Marketing: {vocalsound}User Interface: and they were selling {gap} something like a hundred Euros, two hundred Euros.Project Manager: {vocalsound}User Interface: Just a {vocalsound} just a phone, wireless.Project Manager: So having this at twenty five Euros is uh quite attractive, I think.Industrial Designer: Mm-hmm.User Interface: Yeah.Project Manager: I think the {disfmarker}Industrial Designer: But almo also the complexity between a phone and a remote control is not {disfmarker} cannot compare.User Interface: Yeah. Yeah,Project Manager: Yeah.User Interface: it's much more complex, but {disfmarker}Project Manager: So, I think, we can summarise. So we have seen the prototype. It's very nice according to the work of our two designer.Industrial Designer: {vocalsound}Project Manager: The the the financial aspect were okay. We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit. The the evaluation give satisfying result as well. So I think we {vocalsound} I sorry.User Interface: {vocalsound}Marketing: Okay. So after, the technological aspectProject Manager: Okay, techne technological aspect.Marketing: So we we said uh we have uh a new technological uh thing with a wheel.Project Manager: Yeah, we have the wheel. We also have the rubber material,Marketing: Uh.Project Manager: which make it uh like new also. I think I would give a five.User Interface: It's {gap} four.Project Manager: FourIndustrial Designer: A four also, because, except for the wheel, we don't have so much innovation.User Interface: Yeah.Industrial Designer: The rubber is {disfmarker}Project Manager: Okay.Industrial Designer: Uh a four. I I {disfmarker}User Interface: D are we including the voice {disfmarker} are you glu are we including the voice in the end or not HuhProject Manager: No.User Interface: No. Okay.Project Manager: SoMarketing: No.Project Manager: what's your uh gradeMarketing: Four.Project Manager: Four So we have four, four f and fiveMarketing: We can put fourUser Interface: Yeah.Project Manager: Yeah, four. Four, yeah, let's put four.User Interface: For twenty five.Marketing: Everyone is okay or {disfmarker} four poin Four.User Interface: Yeah.Marketing: Okay.Project Manager: Doesn't it {disfmarker} {vocalsound}Marketing: Very easy to use. Do you think it's easy to useProject Manager: Yeah, I think so. Yeah.Industrial Designer: Yeah.User Interface: I give a seven, I think.Industrial Designer: Six.Project Manager: I would give a {disfmarker} I would give a seven as well. It's very easy to use.Industrial Designer: Six.Marketing: Mm, six for me also.Project Manager: SoUser Interface:'Kay.Marketing: Six point five. {vocalsound}Project Manager: six point five.Industrial Designer: Six six six point five.Project Manager: Okay.Marketing: Okay. {vocalsound} Is it fashion {vocalsound}Project Manager: Oh yeah,User Interface: {vocalsound}Project Manager: its its f its fruit fruit shape.Marketing: Seven {vocalsound}Project Manager: I would say seven. And is very very nice design.Marketing: Yeah it's fashion, because it's a fruit,User Interface: Yeah, we can we can put a seven here.Marketing: and we do you thinkUser Interface: I give it a {disfmarker} I give it a five.Project Manager: Yeah. So it's between one and seven Seven is the highest uhMarketing: Yeah. {vocalsound} Seven is the {disfmarker}Project Manager: I will give a six.Industrial Designer: I will give a a five.Marketing: {vocalsound} Mm-hmm.User Interface: {vocalsound} And youMarketing: {gap} sorry.User Interface: Do you vote uh ChristineMarketing: {gap} ehUser Interface: Do you also voteMarketing: {vocalsound} No, I just want to see something {disfmarker}Project Manager: Maybe we all have to agree on a common {disfmarker}User Interface: Well, we can {gap} very easily {vocalsound}.Project Manager: Yeah.Marketing: Mm-hmm.Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: Uh I think uh {gap} {vocalsound} and need to {gap} as well {vocalsound}.Project Manager: No problem. SoUser Interface: {vocalsound}Marketing: Need to {disfmarker}Project Manager: this is your {disfmarker}Marketing: uh I don't know if you {disfmarker} we ha we have to put uh one uh f If it's better or {disfmarker}Project Manager: One is most {gap}.User Interface: I {disfmarker}Marketing: Uh-uh.Project Manager: Well, we can choose what we want.Marketing: Um. Yeah.Project Manager: Okay, let's say that seven is the best.Marketing: Or maybe we can say s seven is the best mm {vocalsound}.Project Manager: Okay. So so do note the grade we have five, six for me,Industrial Designer: Five.Project Manager: five. And what what's your choiceMarketing: Oh sorry. {vocalsound}Project Manager: How much would you give on the fancy aspect, on the fashionable aspectMarketing: Six {disfmarker} Uh s you can {disfmarker} how much whatProject Manager: How much would you {disfmarker} you don't answer to this uh questionnaireMarketing: Oh yes I mm I dunno mm, I think six, it's a good uh {disfmarker}User Interface: So it will have five point five average.Project Manager: Five point five average.Marketing: Yeah.Project Manager: Okay.User Interface: Mm.Marketing: Wa can {gap}. {vocalsound}Industrial Designer: {vocalsound}Marketing: Okay.Project Manager: Well, does it {disfmarker}Marketing:

Summarize the whole meeting.

In the development of the project, this meeting was at the basis where a prototype of the product had been designed and it mainly focused on discussion about the cost and pricing of the product based on the material it used and the profit they wanted to obtain through this product. It turned out that the cost was very reasonable and the price was also very attractive. Then, the team evaluated the product by scoring according to criteria based on the user's requirements and marketing trends. The meeting went very well and every team member agreed with each other on the evaluation results, which was promising to lead a success in this project.

of it, with what we're suggesting so far, your design um the user interface is still quite open, you could go for quite an interesting design.User Interface: Mm-hmm.Project Manager: Because we're only going to have a very few key and you've got you know a small L_C_D_, joystick, e I think it leaves you open to a a potential wide range of shapes, something that can make it stand out slightly.User Interface: Mm-hmm.Project Manager: Um if you could look into what we've suggested so far, the feasibility of um small transmitter, um and such, maybe if an L_C_D_ screen requires too much power, or such. Ebenezer, um, Marketing Expert {disfmarker}Marketing: {vocalsound} Well I can give you the frequency, what people what options people use most often, I guess that's gonna be important in the ts defining the the software side of the interface, right.Project Manager: If,Marketing: You want the stuff {gap}.Project Manager: yeah if you could maybe as well see what people think about the idea of this minimalist approach that we've taken, where of a joystick to control the very basic functions, and then the idea of manipulating it like you would a mobile.Marketing: Okay.Project Manager: I don't know how easy that will be within the time frame,Marketing: Okay.Project Manager: but could be something we could maybe look into.Marketing: Mm-hmm. Sure. Sure.Project Manager: Okay. Um any last comments that anybody would like to put forward Anything that they think has been missed out. Bit of a wide open question there of course.Marketing: Mm.Project Manager: Feel free to email me if you think that uh we've screwed something up and wanna get it rectified as soon as possible.Marketing: Sure.'Kay. Yeah.Project Manager: Right.Industrial Designer: So I should just look at um the speaker, {gap} the speaker and an L_E_D_.User Interface: {vocalsound}Project very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds d up and down, it depends, I mean maybe we have the fol um the joystick as a separate one for the other functions then, that there's just a a small number of as you were saying uh buttons that have already been defined.Marketing: Mm-hmm.Project Manager: So like we go for the nice standard um up and down for and volume control. So that literally anybody can come along, pick up the remote and still know what do do. And they can completely ignore most of the functionality which would be for say the o actual owner of the the T_V_Marketing: Mm-hmm.Project Manager: and who would normally use the unit.User Interface: Mm. {vocalsound} I th the thing I like about the uh the uh joystickProject Manager: I dunno.Marketing: Mm-hmm.User Interface: is that uh you you you then basically you can then basically put it I mean for for T_ T_ for T_V_ remote alone, you could put um I mean there are {disfmarker} like I say the the the main things people do with a T_V_ remote control is the volume and the channel. You can pack all that onto was onto a single control. Um.Project Manager: Mm-hmm.User Interface: But uh but the {vocalsound} but then o uh obviously if uh you know if you i if you wanted to access further functions i {vocalsound} you you then get to sort of menu navigation. I mean with things like ch with things like tuning and channels um you know adjusting brightn uh brightness and {vocalsound} fiddly things that no one really bothers with, most T_V_s these days actually have menus anyway so this would be a fairly rational way of integra {gap}Project Manager: Mm-hmm.User Interface: integrating the uh the remote with the device it's controlling. Um {gap} concern about our it be easier Um, I dunno what we should decide on that.Project Manager: Okay. Well. Oh sorry, I'm I'm interrupting you. Are you {disfmarker} is it {disfmarker}Industrial Designer: No, it's finished, yeah.Project Manager: yeah Okay. Right. Um, {vocalsound} right we can probably skip that for now. So, we've had some stuff put forward, um along with the new user requirements, um we've had a lot of kind of input I'd say so far. Um I hear what the Marketing Expert's saying about {vocalsound} um voice activated control. However I've got a couple of worries about that. {vocalsound} The power required, um and the ability to the cost, it seems like for uh an embedded system, this could cause us issues.Industrial Designer: Cost. Mm.Project Manager: Um for example you see that there's fairly robust services on uh computers via uh via voice, I_B_M_ do um drag and dictate, but these require a lot of memoryMarketing: Mm-hmm.Project Manager: and usually um state quite advanced processor requirements. Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible.Marketing:'Kay.Project Manager: Um that's just my view right now,User Interface: Mm. {vocalsound}Project Manager: however the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far, it's almost like having a small T_ not T_V_ to say, but if you can control almost all of the functionality from the display, I don't know how much power an L_C_D_ would take, but it might be quite lowMarketing: Mm. I uh {disfmarker}Industrial Designer: L_C_D_ on the remote just telling you what's on, or {vocalsound} uh, interactive L_C_D_ or {disfmarker}Project Manager: Well literally um if you can imagine the display maybe slightly larger than um those it creates a rather user unfriendly interface. And on the other hand there's a user focused approach that pares things down to just what {vocalsound} what is most likely to get used. Um {vocalsound} With uh {disfmarker} a and a and of course there is a certain amount of sort of loss of function here obviously, but mostly that's relatively peripheral functions. And so you go for something that's fairly intuitive to use, and um well f the for the most part for T_V_ remote it's uh tha that would be channel control and volume. Um and if you {vocalsound} if you if you are wanting to incorporate uh control of a D_V_ {vocalsound} D_V_D_ or uh {vocalsound} V_C_R_ presumably into that then there's a play, pause, stop, rewind, fast-forward, record, so forth. Um. My own view is that we should definitely be going for a user focused design. Um but uh the pro {vocalsound} I think the problem with a lot of the sort of user focused designs that are about is that they sort of make assumptions in advance about what uh what a given user's going to uh want mo want to do from {vocalsound} want it to do most. So, something that's uh {vocalsound} something that is more programmable, that uh perh perhaps has the full range of functions available to it but you can then specify yourself what you're most likely to want. Um so that those are then immediately {vocalsound} accessible through fairly minimal number of controls, um I liked Ebenezer's idea of including a joystick in that and uh possibly a sort of fairly minimal number of sort of function buttons, and have a disp {vocalsound} you then have some sort of basic display on it so that if you're um sort of

What did the group discuss about user requirements of the new remote control

Marketing presented the user requirements. The market research results were from 100 people. It frustrated users most when they failed to find the lost remote control. The market research also revealed a necessity to simplify the remote control interface, for users would not take time mastering the remote control. Most buttons were thus unused, and teletext was outdated now. Besides, Marketing expressed a negative view on the incorporation of voice recognition.

on a {vocalsound} a mobile phone,User Interface: Mm.Project Manager: something where you can read an an um fair amount of information, traverse maybe quite a few menus, if we maybe used mobile phones as a good example, they usually incorporate they have the keypad, and then evr all the other functionality is usually associated inside by traversing around.Marketing: Mm-hmm.Project Manager: That could be one possibility. Um and then we could have like say the common buttons as you say, volume control, changing channels {disfmarker}User Interface: Mm. {gap} I I was thinking that the remote {vocalsound} the um {vocalsound} sort of default functions for the joystick would be up and down for uh volume, left and right for channels.Project Manager: We {disfmarker}Industrial Designer: Do you think that people will get mixed up, like, they'll be looking at this screen and that screen and then, you know, trying to get everything working, would it be a bit confusingUser Interface: Um I think probably for the first couple of hours of using itIndustrial Designer: Yeah.User Interface: um but you know muscle memory's a wonderful thing, um. And I think {vocalsound} and I think that size of uh display was about what I had in mind.Marketing: Mm.User Interface: Um though I mean I w I would say that uh we could probably probably be required to um mo most of the mobile phone displays you see these days are colour but we should probably try to stick to black and white.Project Manager: {vocalsound} I would agree with you.User Interface: Si si simply to keep m keep the unit cost down. Um I mean colour could be a sort of subsequent development but uh you know cost a bit of extra money f w w w w w once everyone's got the first, you know, d up and down, it depends, I mean maybe we have the fol um the joystick as a separate one for the other functions then, that there's just a a small number of as you were saying uh buttons that have already been defined.Marketing: Mm-hmm.Project Manager: So like we go for the nice standard um up and down for and volume control. So that literally anybody can come along, pick up the remote and still know what do do. And they can completely ignore most of the functionality which would be for say the o actual owner of the the T_V_Marketing: Mm-hmm.Project Manager: and who would normally use the unit.User Interface: Mm. {vocalsound} I th the thing I like about the uh the uh joystickProject Manager: I dunno.Marketing: Mm-hmm.User Interface: is that uh you you you then basically you can then basically put it I mean for for T_ T_ for T_V_ remote alone, you could put um I mean there are {disfmarker} like I say the the the main things people do with a T_V_ remote control is the volume and the channel. You can pack all that onto was onto a single control. Um.Project Manager: Mm-hmm.User Interface: But uh but the {vocalsound} but then o uh obviously if uh you know if you i if you wanted to access further functions i {vocalsound} you you then get to sort of menu navigation. I mean with things like ch with things like tuning and channels um you know adjusting brightn uh brightness and {vocalsound} fiddly things that no one really bothers with, most T_V_s these days actually have menus anyway so this would be a fairly rational way of integra {gap}Project Manager: Mm-hmm.User Interface: integrating the uh the remote with the device it's controlling. Um {gap} concern about our very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds it be easier Um, I dunno what we should decide on that.Project Manager: Okay. Well. Oh sorry, I'm I'm interrupting you. Are you {disfmarker} is it {disfmarker}Industrial Designer: No, it's finished, yeah.Project Manager: yeah Okay. Right. Um, {vocalsound} right we can probably skip that for now. So, we've had some stuff put forward, um along with the new user requirements, um we've had a lot of kind of input I'd say so far. Um I hear what the Marketing Expert's saying about {vocalsound} um voice activated control. However I've got a couple of worries about that. {vocalsound} The power required, um and the ability to the cost, it seems like for uh an embedded system, this could cause us issues.Industrial Designer: Cost. Mm.Project Manager: Um for example you see that there's fairly robust services on uh computers via uh via voice, I_B_M_ do um drag and dictate, but these require a lot of memoryMarketing: Mm-hmm.Project Manager: and usually um state quite advanced processor requirements. Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible.Marketing:'Kay.Project Manager: Um that's just my view right now,User Interface: Mm. {vocalsound}Project Manager: however the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far, it's almost like having a small T_ not T_V_ to say, but if you can control almost all of the functionality from the display, I don't know how much power an L_C_D_ would take, but it might be quite lowMarketing: Mm. I uh {disfmarker}Industrial Designer: L_C_D_ on the remote just telling you what's on, or {vocalsound} uh, interactive L_C_D_ or {disfmarker}Project Manager: Well literally um if you can imagine the display maybe slightly larger than um those thinkUser Interface: Yeah.Project Manager: We could use say the left and right for changing channels and the up and down for volume,User Interface: For volume.Project Manager: and {disfmarker}Marketing: But we have a frequency of how what people use a remote control for most.Industrial Designer: Yep.Project Manager: Okay.Marketing: Um, power is used like once per hour,Industrial Designer: IMarketing: channel selection is used a hundred and sixty eight per hour,Project Manager: Mm-hmm.Marketing: that's by far the biggest one, and then teletext, is still here, that's like fourteen,Project Manager: Vol Volume selection okay, yep,Marketing: and volume selection.Project Manager: the teletext we're gambling with, and we're gonna say it's dead, the way of the dodo {disfmarker}Marketing: No, yeah, okay okay. Yeah, um {vocalsound} {disfmarker}Project Manager: So we {disfmarker} well, sorry, we could maybe even go as far as saying power button, small joystick, L_C_D_, and then what maybe is it one more button to say that you're using the menu system, and with the possibility of pushing down on the joystick to say okay So we're having very very few buttons involved,User Interface: Actually how {disfmarker}Project Manager: but navigation around a menu for most things.User Interface: Actually I would say maybe two two function buttons, the {disfmarker} y we're now using the menus button and um and an og and an okay button. I mean certainly something I've found with the joystick on mo the joysticks on mobile phones is that a lot of the time th the device mistakes you trying to move it in one direction or the other for pushing down for okay.Project Manager: Okay.User Interface: Or vice versa.Project Manager: Okay.User Interface: And that's really irritating.Marketing: Mm-hmm.User Interface: {vocalsound} The o the o the other dis design constraint I think we should bear in mind is that people are you know

What did Marketing think of the incorporation of voice recognition when discussing user requirements of the new remote control

The market research indicated that between the age of 15 and 25, most people would be willing to pay extra fees for voice recognition. However, Marketing pointed out that such a result barely implied users'expectation for a fancy and unique remote control. There were several problems with the existing voice recognition software, such as the limitation on word number and inaccurate recognition results due to regional accents. In conclusion, Marketing considered the incorporation of voice recognition to be unfeasible.

of it, with what we're suggesting so far, your design um the user interface is still quite open, you could go for quite an interesting design.User Interface: Mm-hmm.Project Manager: Because we're only going to have a very few key and you've got you know a small L_C_D_, joystick, e I think it leaves you open to a a potential wide range of shapes, something that can make it stand out slightly.User Interface: Mm-hmm.Project Manager: Um if you could look into what we've suggested so far, the feasibility of um small transmitter, um and such, maybe if an L_C_D_ screen requires too much power, or such. Ebenezer, um, Marketing Expert {disfmarker}Marketing: {vocalsound} Well I can give you the frequency, what people what options people use most often, I guess that's gonna be important in the ts defining the the software side of the interface, right.Project Manager: If,Marketing: You want the stuff {gap}.Project Manager: yeah if you could maybe as well see what people think about the idea of this minimalist approach that we've taken, where of a joystick to control the very basic functions, and then the idea of manipulating it like you would a mobile.Marketing: Okay.Project Manager: I don't know how easy that will be within the time frame,Marketing: Okay.Project Manager: but could be something we could maybe look into.Marketing: Mm-hmm. Sure. Sure.Project Manager: Okay. Um any last comments that anybody would like to put forward Anything that they think has been missed out. Bit of a wide open question there of course.Marketing: Mm.Project Manager: Feel free to email me if you think that uh we've screwed something up and wanna get it rectified as soon as possible.Marketing: Sure.'Kay. Yeah.Project Manager: Right.Industrial Designer: So I should just look at um the speaker, {gap} the speaker and an L_E_D_.User Interface: {vocalsound}Project very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds it be easier Um, I dunno what we should decide on that.Project Manager: Okay. Well. Oh sorry, I'm I'm interrupting you. Are you {disfmarker} is it {disfmarker}Industrial Designer: No, it's finished, yeah.Project Manager: yeah Okay. Right. Um, {vocalsound} right we can probably skip that for now. So, we've had some stuff put forward, um along with the new user requirements, um we've had a lot of kind of input I'd say so far. Um I hear what the Marketing Expert's saying about {vocalsound} um voice activated control. However I've got a couple of worries about that. {vocalsound} The power required, um and the ability to the cost, it seems like for uh an embedded system, this could cause us issues.Industrial Designer: Cost. Mm.Project Manager: Um for example you see that there's fairly robust services on uh computers via uh via voice, I_B_M_ do um drag and dictate, but these require a lot of memoryMarketing: Mm-hmm.Project Manager: and usually um state quite advanced processor requirements. Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible.Marketing:'Kay.Project Manager: Um that's just my view right now,User Interface: Mm. {vocalsound}Project Manager: however the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far, it's almost like having a small T_ not T_V_ to say, but if you can control almost all of the functionality from the display, I don't know how much power an L_C_D_ would take, but it might be quite lowMarketing: Mm. I uh {disfmarker}Industrial Designer: L_C_D_ on the remote just telling you what's on, or {vocalsound} uh, interactive L_C_D_ or {disfmarker}Project Manager: Well literally um if you can imagine the display maybe slightly larger than um those it creates a rather user unfriendly interface. And on the other hand there's a user focused approach that pares things down to just what {vocalsound} what is most likely to get used. Um {vocalsound} With uh {disfmarker} a and a and of course there is a certain amount of sort of loss of function here obviously, but mostly that's relatively peripheral functions. And so you go for something that's fairly intuitive to use, and um well f the for the most part for T_V_ remote it's uh tha that would be channel control and volume. Um and if you {vocalsound} if you if you are wanting to incorporate uh control of a D_V_ {vocalsound} D_V_D_ or uh {vocalsound} V_C_R_ presumably into that then there's a play, pause, stop, rewind, fast-forward, record, so forth. Um. My own view is that we should definitely be going for a user focused design. Um but uh the pro {vocalsound} I think the problem with a lot of the sort of user focused designs that are about is that they sort of make assumptions in advance about what uh what a given user's going to uh want mo want to do from {vocalsound} want it to do most. So, something that's uh {vocalsound} something that is more programmable, that uh perh perhaps has the full range of functions available to it but you can then specify yourself what you're most likely to want. Um so that those are then immediately {vocalsound} accessible through fairly minimal number of controls, um I liked Ebenezer's idea of including a joystick in that and uh possibly a sort of fairly minimal number of sort of function buttons, and have a disp {vocalsound} you then have some sort of basic display on it so that if you're um sort of on a {vocalsound} a mobile phone,User Interface: Mm.Project Manager: something where you can read an an um fair amount of information, traverse maybe quite a few menus, if we maybe used mobile phones as a good example, they usually incorporate they have the keypad, and then evr all the other functionality is usually associated inside by traversing around.Marketing: Mm-hmm.Project Manager: That could be one possibility. Um and then we could have like say the common buttons as you say, volume control, changing channels {disfmarker}User Interface: Mm. {gap} I I was thinking that the remote {vocalsound} the um {vocalsound} sort of default functions for the joystick would be up and down for uh volume, left and right for channels.Project Manager: We {disfmarker}Industrial Designer: Do you think that people will get mixed up, like, they'll be looking at this screen and that screen and then, you know, trying to get everything working, would it be a bit confusingUser Interface: Um I think probably for the first couple of hours of using itIndustrial Designer: Yeah.User Interface: um but you know muscle memory's a wonderful thing, um. And I think {vocalsound} and I think that size of uh display was about what I had in mind.Marketing: Mm.User Interface: Um though I mean I w I would say that uh we could probably probably be required to um mo most of the mobile phone displays you see these days are colour but we should probably try to stick to black and white.Project Manager: {vocalsound} I would agree with you.User Interface: Si si simply to keep m keep the unit cost down. Um I mean colour could be a sort of subsequent development but uh you know cost a bit of extra money f w w w w w once everyone's got the first, you know,

What did the group discuss about details of button design and location function

User Interface and Industrial Designer agreed on the intuitive interface design with menu navigation on an LCD screen. Meanwhile, the team would involve as few buttons in the remote control interface as possible. The new remote control would only be for basic functions such as volume adjusting and channel flipping. A separate joystick would be for additional functionality. The new remote control would be the integration of original remote controls for different devices. Voice recognition was unfeasible due to the budget limit. A speaker and a transmitter were desirable, however, for the location function.

on a {vocalsound} a mobile phone,User Interface: Mm.Project Manager: something where you can read an an um fair amount of information, traverse maybe quite a few menus, if we maybe used mobile phones as a good example, they usually incorporate they have the keypad, and then evr all the other functionality is usually associated inside by traversing around.Marketing: Mm-hmm.Project Manager: That could be one possibility. Um and then we could have like say the common buttons as you say, volume control, changing channels {disfmarker}User Interface: Mm. {gap} I I was thinking that the remote {vocalsound} the um {vocalsound} sort of default functions for the joystick would be up and down for uh volume, left and right for channels.Project Manager: We {disfmarker}Industrial Designer: Do you think that people will get mixed up, like, they'll be looking at this screen and that screen and then, you know, trying to get everything working, would it be a bit confusingUser Interface: Um I think probably for the first couple of hours of using itIndustrial Designer: Yeah.User Interface: um but you know muscle memory's a wonderful thing, um. And I think {vocalsound} and I think that size of uh display was about what I had in mind.Marketing: Mm.User Interface: Um though I mean I w I would say that uh we could probably probably be required to um mo most of the mobile phone displays you see these days are colour but we should probably try to stick to black and white.Project Manager: {vocalsound} I would agree with you.User Interface: Si si simply to keep m keep the unit cost down. Um I mean colour could be a sort of subsequent development but uh you know cost a bit of extra money f w w w w w once everyone's got the first, you know, it be easier Um, I dunno what we should decide on that.Project Manager: Okay. Well. Oh sorry, I'm I'm interrupting you. Are you {disfmarker} is it {disfmarker}Industrial Designer: No, it's finished, yeah.Project Manager: yeah Okay. Right. Um, {vocalsound} right we can probably skip that for now. So, we've had some stuff put forward, um along with the new user requirements, um we've had a lot of kind of input I'd say so far. Um I hear what the Marketing Expert's saying about {vocalsound} um voice activated control. However I've got a couple of worries about that. {vocalsound} The power required, um and the ability to the cost, it seems like for uh an embedded system, this could cause us issues.Industrial Designer: Cost. Mm.Project Manager: Um for example you see that there's fairly robust services on uh computers via uh via voice, I_B_M_ do um drag and dictate, but these require a lot of memoryMarketing: Mm-hmm.Project Manager: and usually um state quite advanced processor requirements. Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible.Marketing:'Kay.Project Manager: Um that's just my view right now,User Interface: Mm. {vocalsound}Project Manager: however the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far, it's almost like having a small T_ not T_V_ to say, but if you can control almost all of the functionality from the display, I don't know how much power an L_C_D_ would take, but it might be quite lowMarketing: Mm. I uh {disfmarker}Industrial Designer: L_C_D_ on the remote just telling you what's on, or {vocalsound} uh, interactive L_C_D_ or {disfmarker}Project Manager: Well literally um if you can imagine the display maybe slightly larger than um those thinkUser Interface: Yeah.Project Manager: We could use say the left and right for changing channels and the up and down for volume,User Interface: For volume.Project Manager: and {disfmarker}Marketing: But we have a frequency of how what people use a remote control for most.Industrial Designer: Yep.Project Manager: Okay.Marketing: Um, power is used like once per hour,Industrial Designer: IMarketing: channel selection is used a hundred and sixty eight per hour,Project Manager: Mm-hmm.Marketing: that's by far the biggest one, and then teletext, is still here, that's like fourteen,Project Manager: Vol Volume selection okay, yep,Marketing: and volume selection.Project Manager: the teletext we're gambling with, and we're gonna say it's dead, the way of the dodo {disfmarker}Marketing: No, yeah, okay okay. Yeah, um {vocalsound} {disfmarker}Project Manager: So we {disfmarker} well, sorry, we could maybe even go as far as saying power button, small joystick, L_C_D_, and then what maybe is it one more button to say that you're using the menu system, and with the possibility of pushing down on the joystick to say okay So we're having very very few buttons involved,User Interface: Actually how {disfmarker}Project Manager: but navigation around a menu for most things.User Interface: Actually I would say maybe two two function buttons, the {disfmarker} y we're now using the menus button and um and an og and an okay button. I mean certainly something I've found with the joystick on mo the joysticks on mobile phones is that a lot of the time th the device mistakes you trying to move it in one direction or the other for pushing down for okay.Project Manager: Okay.User Interface: Or vice versa.Project Manager: Okay.User Interface: And that's really irritating.Marketing: Mm-hmm.User Interface: {vocalsound} The o the o the other dis design constraint I think we should bear in mind is that people are you know very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds d up and down, it depends, I mean maybe we have the fol um the joystick as a separate one for the other functions then, that there's just a a small number of as you were saying uh buttons that have already been defined.Marketing: Mm-hmm.Project Manager: So like we go for the nice standard um up and down for and volume control. So that literally anybody can come along, pick up the remote and still know what do do. And they can completely ignore most of the functionality which would be for say the o actual owner of the the T_V_Marketing: Mm-hmm.Project Manager: and who would normally use the unit.User Interface: Mm. {vocalsound} I th the thing I like about the uh the uh joystickProject Manager: I dunno.Marketing: Mm-hmm.User Interface: is that uh you you you then basically you can then basically put it I mean for for T_ T_ for T_V_ remote alone, you could put um I mean there are {disfmarker} like I say the the the main things people do with a T_V_ remote control is the volume and the channel. You can pack all that onto was onto a single control. Um.Project Manager: Mm-hmm.User Interface: But uh but the {vocalsound} but then o uh obviously if uh you know if you i if you wanted to access further functions i {vocalsound} you you then get to sort of menu navigation. I mean with things like ch with things like tuning and channels um you know adjusting brightn uh brightness and {vocalsound} fiddly things that no one really bothers with, most T_V_s these days actually have menus anyway so this would be a fairly rational way of integra {gap}Project Manager: Mm-hmm.User Interface: integrating the uh the remote with the device it's controlling. Um {gap} concern about our

What did Project Manager think of the incorporation of voice recognition when discussing details of button design and location function

Project Manager was concerned about the power required and the cost. The robust voice recognition service embedded on the computer was exemplified by Project Manager to indicate that such software would drag and dictate, but would also require a lot of memory. Moreover, Project Manager admitted that voice recognition was fancy yet unfeasible within the budget.

thinkUser Interface: Yeah.Project Manager: We could use say the left and right for changing channels and the up and down for volume,User Interface: For volume.Project Manager: and {disfmarker}Marketing: But we have a frequency of how what people use a remote control for most.Industrial Designer: Yep.Project Manager: Okay.Marketing: Um, power is used like once per hour,Industrial Designer: IMarketing: channel selection is used a hundred and sixty eight per hour,Project Manager: Mm-hmm.Marketing: that's by far the biggest one, and then teletext, is still here, that's like fourteen,Project Manager: Vol Volume selection okay, yep,Marketing: and volume selection.Project Manager: the teletext we're gambling with, and we're gonna say it's dead, the way of the dodo {disfmarker}Marketing: No, yeah, okay okay. Yeah, um {vocalsound} {disfmarker}Project Manager: So we {disfmarker} well, sorry, we could maybe even go as far as saying power button, small joystick, L_C_D_, and then what maybe is it one more button to say that you're using the menu system, and with the possibility of pushing down on the joystick to say okay So we're having very very few buttons involved,User Interface: Actually how {disfmarker}Project Manager: but navigation around a menu for most things.User Interface: Actually I would say maybe two two function buttons, the {disfmarker} y we're now using the menus button and um and an og and an okay button. I mean certainly something I've found with the joystick on mo the joysticks on mobile phones is that a lot of the time th the device mistakes you trying to move it in one direction or the other for pushing down for okay.Project Manager: Okay.User Interface: Or vice versa.Project Manager: Okay.User Interface: And that's really irritating.Marketing: Mm-hmm.User Interface: {vocalsound} The o the o the other dis design constraint I think we should bear in mind is that people are you know Marketing: Just put it on the deskt {gap} desktop.Project Manager: No on the desktop you'll find you should find that there's a project documents link. A well actually just there.Marketing: Project documents,Project Manager: Yeah. That's it.Marketing: yeah.Project Manager: If you dump it in there.Marketing: What's your usernameProject Manager: Your username.Marketing: What's your username and password Mm-hmm. Sorry.Project Manager: Okay.Marketing: Okay. There we go.Project Manager: Excellent. Right. Hopefully that's us ready to uh to go. So. Functional design meeting. We'll have to flesh out some of the uh stuff. Um we'll start with the minutes of the last meeting. Not a lot thankfully to say. We introduced ourselves, discussed the possibility of a macro facility, interac interacting the T_V_ a bit more, um mentioning of bar-code, joystick for user manipulation, um and ergonomics of the remote control as well. Um it's come to my attention the following. Teletext has become outdated due to the populat popularity of the internet. Remote control should only be used for the T_V_. Um due for uh time to market and possibly also cost issues. Um also key is the corporate image should stay recognisable, um f uh your colour and slogan of course is down at the bottom there. Um. Now. Just to say quickly uh I would have thought that only being used for a television the macro facility may now not be required.User Interface: Mm.Project Manager: Um or at l its functionality would have been of limited use. So to the point in my opinion anyway that it might not be worth pursuing. Um if anybody disagrees we can uh definitely say so. Um and hopefully we'll just crack on and we'll get everything going. Um I'd like to if possible hear from our Marketing Expert first, to help us gain an idea of it, with what we're suggesting so far, your design um the user interface is still quite open, you could go for quite an interesting design.User Interface: Mm-hmm.Project Manager: Because we're only going to have a very few key and you've got you know a small L_C_D_, joystick, e I think it leaves you open to a a potential wide range of shapes, something that can make it stand out slightly.User Interface: Mm-hmm.Project Manager: Um if you could look into what we've suggested so far, the feasibility of um small transmitter, um and such, maybe if an L_C_D_ screen requires too much power, or such. Ebenezer, um, Marketing Expert {disfmarker}Marketing: {vocalsound} Well I can give you the frequency, what people what options people use most often, I guess that's gonna be important in the ts defining the the software side of the interface, right.Project Manager: If,Marketing: You want the stuff {gap}.Project Manager: yeah if you could maybe as well see what people think about the idea of this minimalist approach that we've taken, where of a joystick to control the very basic functions, and then the idea of manipulating it like you would a mobile.Marketing: Okay.Project Manager: I don't know how easy that will be within the time frame,Marketing: Okay.Project Manager: but could be something we could maybe look into.Marketing: Mm-hmm. Sure. Sure.Project Manager: Okay. Um any last comments that anybody would like to put forward Anything that they think has been missed out. Bit of a wide open question there of course.Marketing: Mm.Project Manager: Feel free to email me if you think that uh we've screwed something up and wanna get it rectified as soon as possible.Marketing: Sure.'Kay. Yeah.Project Manager: Right.Industrial Designer: So I should just look at um the speaker, {gap} the speaker and an L_E_D_.User Interface: {vocalsound}Project very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds it be easier Um, I dunno what we should decide on that.Project Manager: Okay. Well. Oh sorry, I'm I'm interrupting you. Are you {disfmarker} is it {disfmarker}Industrial Designer: No, it's finished, yeah.Project Manager: yeah Okay. Right. Um, {vocalsound} right we can probably skip that for now. So, we've had some stuff put forward, um along with the new user requirements, um we've had a lot of kind of input I'd say so far. Um I hear what the Marketing Expert's saying about {vocalsound} um voice activated control. However I've got a couple of worries about that. {vocalsound} The power required, um and the ability to the cost, it seems like for uh an embedded system, this could cause us issues.Industrial Designer: Cost. Mm.Project Manager: Um for example you see that there's fairly robust services on uh computers via uh via voice, I_B_M_ do um drag and dictate, but these require a lot of memoryMarketing: Mm-hmm.Project Manager: and usually um state quite advanced processor requirements. Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible.Marketing:'Kay.Project Manager: Um that's just my view right now,User Interface: Mm. {vocalsound}Project Manager: however the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far, it's almost like having a small T_ not T_V_ to say, but if you can control almost all of the functionality from the display, I don't know how much power an L_C_D_ would take, but it might be quite lowMarketing: Mm. I uh {disfmarker}Industrial Designer: L_C_D_ on the remote just telling you what's on, or {vocalsound} uh, interactive L_C_D_ or {disfmarker}Project Manager: Well literally um if you can imagine the display maybe slightly larger than um those

Summarize Project Manager's opinions towards the idea of a joystick when discussing details of button design and location function.

Project Manager appreciated the idea of a joystick. An LCD menu screen on the joystick would consume quite low power. A fair amount of information could be read on the screen display. Other functionality would be associated inside the menu by traversing around. Project Manager agreed with User Interface that buttons could only be used for default functions such as volume adjusting and channel flipping once there was a functional joystick.

it be easier Um, I dunno what we should decide on that.Project Manager: Okay. Well. Oh sorry, I'm I'm interrupting you. Are you {disfmarker} is it {disfmarker}Industrial Designer: No, it's finished, yeah.Project Manager: yeah Okay. Right. Um, {vocalsound} right we can probably skip that for now. So, we've had some stuff put forward, um along with the new user requirements, um we've had a lot of kind of input I'd say so far. Um I hear what the Marketing Expert's saying about {vocalsound} um voice activated control. However I've got a couple of worries about that. {vocalsound} The power required, um and the ability to the cost, it seems like for uh an embedded system, this could cause us issues.Industrial Designer: Cost. Mm.Project Manager: Um for example you see that there's fairly robust services on uh computers via uh via voice, I_B_M_ do um drag and dictate, but these require a lot of memoryMarketing: Mm-hmm.Project Manager: and usually um state quite advanced processor requirements. Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible.Marketing:'Kay.Project Manager: Um that's just my view right now,User Interface: Mm. {vocalsound}Project Manager: however the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far, it's almost like having a small T_ not T_V_ to say, but if you can control almost all of the functionality from the display, I don't know how much power an L_C_D_ would take, but it might be quite lowMarketing: Mm. I uh {disfmarker}Industrial Designer: L_C_D_ on the remote just telling you what's on, or {vocalsound} uh, interactive L_C_D_ or {disfmarker}Project Manager: Well literally um if you can imagine the display maybe slightly larger than um those Marketing: Just put it on the deskt {gap} desktop.Project Manager: No on the desktop you'll find you should find that there's a project documents link. A well actually just there.Marketing: Project documents,Project Manager: Yeah. That's it.Marketing: yeah.Project Manager: If you dump it in there.Marketing: What's your usernameProject Manager: Your username.Marketing: What's your username and password Mm-hmm. Sorry.Project Manager: Okay.Marketing: Okay. There we go.Project Manager: Excellent. Right. Hopefully that's us ready to uh to go. So. Functional design meeting. We'll have to flesh out some of the uh stuff. Um we'll start with the minutes of the last meeting. Not a lot thankfully to say. We introduced ourselves, discussed the possibility of a macro facility, interac interacting the T_V_ a bit more, um mentioning of bar-code, joystick for user manipulation, um and ergonomics of the remote control as well. Um it's come to my attention the following. Teletext has become outdated due to the populat popularity of the internet. Remote control should only be used for the T_V_. Um due for uh time to market and possibly also cost issues. Um also key is the corporate image should stay recognisable, um f uh your colour and slogan of course is down at the bottom there. Um. Now. Just to say quickly uh I would have thought that only being used for a television the macro facility may now not be required.User Interface: Mm.Project Manager: Um or at l its functionality would have been of limited use. So to the point in my opinion anyway that it might not be worth pursuing. Um if anybody disagrees we can uh definitely say so. Um and hopefully we'll just crack on and we'll get everything going. Um I'd like to if possible hear from our Marketing Expert first, to help us gain an idea thinkUser Interface: Yeah.Project Manager: We could use say the left and right for changing channels and the up and down for volume,User Interface: For volume.Project Manager: and {disfmarker}Marketing: But we have a frequency of how what people use a remote control for most.Industrial Designer: Yep.Project Manager: Okay.Marketing: Um, power is used like once per hour,Industrial Designer: IMarketing: channel selection is used a hundred and sixty eight per hour,Project Manager: Mm-hmm.Marketing: that's by far the biggest one, and then teletext, is still here, that's like fourteen,Project Manager: Vol Volume selection okay, yep,Marketing: and volume selection.Project Manager: the teletext we're gambling with, and we're gonna say it's dead, the way of the dodo {disfmarker}Marketing: No, yeah, okay okay. Yeah, um {vocalsound} {disfmarker}Project Manager: So we {disfmarker} well, sorry, we could maybe even go as far as saying power button, small joystick, L_C_D_, and then what maybe is it one more button to say that you're using the menu system, and with the possibility of pushing down on the joystick to say okay So we're having very very few buttons involved,User Interface: Actually how {disfmarker}Project Manager: but navigation around a menu for most things.User Interface: Actually I would say maybe two two function buttons, the {disfmarker} y we're now using the menus button and um and an og and an okay button. I mean certainly something I've found with the joystick on mo the joysticks on mobile phones is that a lot of the time th the device mistakes you trying to move it in one direction or the other for pushing down for okay.Project Manager: Okay.User Interface: Or vice versa.Project Manager: Okay.User Interface: And that's really irritating.Marketing: Mm-hmm.User Interface: {vocalsound} The o the o the other dis design constraint I think we should bear in mind is that people are you know very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds Manager: Speaker and L_E_D_ for locating, um,Industrial Designer: And {disfmarker}Marketing: Transmitter {gap}.Industrial Designer: Yeah, and a transmitter.Project Manager: transmitter {disfmarker}User Interface: Actually one one wee thought about that. Um, if we do end up trying to market this to television manufacturers then the um then the transmitter could actually be built into the television.Project Manager: {gap} getting the external power source, yep, that's quite true. Um, and something that we can can easily be adopted at the last minute as well I'd say.User Interface: Yeah.Project Manager: The electronics could be s either placed externally or internally, makes no difference to the final product of the actual remote control,User Interface: Mm-hmm.Project Manager: so that's good.User Interface: Mm-hmm. {vocalsound} You know I thinkProject Manager:'Kay.User Interface: I mean if it w if we get a major television manufacturer to say y oh yeah we'll have that, save us the bother, then that's you know vast amounts of sales. Quite quickly.Industrial Designer: PProject Manager: Oh, one thing that we've almost not talked about at all, my apologies for that, um, user interface, we also need to maybe get the slogan in here, um it's,Industrial Designer: Fashion.Project Manager: I'm pointing at my laptop, what in God {disfmarker} Real reaction, and such. So um {disfmarker}Industrial Designer: The slogan is {disfmarker}Project Manager: Oh, sorry.Industrial Designer: yeah, the slogan's we put the fashion in electronics, isn't itProject Manager: My apologies. No it could well be, I've probably missed that. Um, I think that's l almost the last minute thingIndustrial Designer:'S also look cool.Project Manager: we can just incorporate into the actual plastic on top.User Interface: Mm.Project Manager: So I'm not too concerned a that we haven't gone into depth about that. But it might be something you could consider when you're thinking about shapesUser Interface: Mm-hmm.Project Manager: In fact we might like to put a slogan on, and um possibly the two R_s to signify the company. Rather than real reaction.User Interface: Mm-hmm. Mm. Yeah. I thought the uh the d the double arc could perhaps uh be the uh the enter button.Project Manager: Sounds good.User Interface: {gap}.Project Manager: And I'd say that that's us for now. Okay.

Why did Marketing recommend to specify the target market when discussing details of button design and location function

Project Manager thought that the interface design was still not intuitive and useful enough for now. Marketing agreed and pointed out that the present target group might be too large. Marketing suggested that the team should figure out specifically for whom they intended to design the interface in case the customers were confused about the remote control and got dissatisfied.

of it, with what we're suggesting so far, your design um the user interface is still quite open, you could go for quite an interesting design.User Interface: Mm-hmm.Project Manager: Because we're only going to have a very few key and you've got you know a small L_C_D_, joystick, e I think it leaves you open to a a potential wide range of shapes, something that can make it stand out slightly.User Interface: Mm-hmm.Project Manager: Um if you could look into what we've suggested so far, the feasibility of um small transmitter, um and such, maybe if an L_C_D_ screen requires too much power, or such. Ebenezer, um, Marketing Expert {disfmarker}Marketing: {vocalsound} Well I can give you the frequency, what people what options people use most often, I guess that's gonna be important in the ts defining the the software side of the interface, right.Project Manager: If,Marketing: You want the stuff {gap}.Project Manager: yeah if you could maybe as well see what people think about the idea of this minimalist approach that we've taken, where of a joystick to control the very basic functions, and then the idea of manipulating it like you would a mobile.Marketing: Okay.Project Manager: I don't know how easy that will be within the time frame,Marketing: Okay.Project Manager: but could be something we could maybe look into.Marketing: Mm-hmm. Sure. Sure.Project Manager: Okay. Um any last comments that anybody would like to put forward Anything that they think has been missed out. Bit of a wide open question there of course.Marketing: Mm.Project Manager: Feel free to email me if you think that uh we've screwed something up and wanna get it rectified as soon as possible.Marketing: Sure.'Kay. Yeah.Project Manager: Right.Industrial Designer: So I should just look at um the speaker, {gap} the speaker and an L_E_D_.User Interface: {vocalsound}Project Marketing: Just put it on the deskt {gap} desktop.Project Manager: No on the desktop you'll find you should find that there's a project documents link. A well actually just there.Marketing: Project documents,Project Manager: Yeah. That's it.Marketing: yeah.Project Manager: If you dump it in there.Marketing: What's your usernameProject Manager: Your username.Marketing: What's your username and password Mm-hmm. Sorry.Project Manager: Okay.Marketing: Okay. There we go.Project Manager: Excellent. Right. Hopefully that's us ready to uh to go. So. Functional design meeting. We'll have to flesh out some of the uh stuff. Um we'll start with the minutes of the last meeting. Not a lot thankfully to say. We introduced ourselves, discussed the possibility of a macro facility, interac interacting the T_V_ a bit more, um mentioning of bar-code, joystick for user manipulation, um and ergonomics of the remote control as well. Um it's come to my attention the following. Teletext has become outdated due to the populat popularity of the internet. Remote control should only be used for the T_V_. Um due for uh time to market and possibly also cost issues. Um also key is the corporate image should stay recognisable, um f uh your colour and slogan of course is down at the bottom there. Um. Now. Just to say quickly uh I would have thought that only being used for a television the macro facility may now not be required.User Interface: Mm.Project Manager: Um or at l its functionality would have been of limited use. So to the point in my opinion anyway that it might not be worth pursuing. Um if anybody disagrees we can uh definitely say so. Um and hopefully we'll just crack on and we'll get everything going. Um I'd like to if possible hear from our Marketing Expert first, to help us gain an idea it creates a rather user unfriendly interface. And on the other hand there's a user focused approach that pares things down to just what {vocalsound} what is most likely to get used. Um {vocalsound} With uh {disfmarker} a and a and of course there is a certain amount of sort of loss of function here obviously, but mostly that's relatively peripheral functions. And so you go for something that's fairly intuitive to use, and um well f the for the most part for T_V_ remote it's uh tha that would be channel control and volume. Um and if you {vocalsound} if you if you are wanting to incorporate uh control of a D_V_ {vocalsound} D_V_D_ or uh {vocalsound} V_C_R_ presumably into that then there's a play, pause, stop, rewind, fast-forward, record, so forth. Um. My own view is that we should definitely be going for a user focused design. Um but uh the pro {vocalsound} I think the problem with a lot of the sort of user focused designs that are about is that they sort of make assumptions in advance about what uh what a given user's going to uh want mo want to do from {vocalsound} want it to do most. So, something that's uh {vocalsound} something that is more programmable, that uh perh perhaps has the full range of functions available to it but you can then specify yourself what you're most likely to want. Um so that those are then immediately {vocalsound} accessible through fairly minimal number of controls, um I liked Ebenezer's idea of including a joystick in that and uh possibly a sort of fairly minimal number of sort of function buttons, and have a disp {vocalsound} you then have some sort of basic display on it so that if you're um sort of very much used to using a remote control one handedly, um, so we need to make sure that e even with the joystick, you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb.Project Manager: Okay. So um we're actually that sounds like a rough idea. Do we incorporate the idea of trying to f locate the remote control again via a beeping noiseIndustrial Designer: Yeah, think so.Project Manager: {vocalsound} Do you mind looking {gap}Marketing: Um, I think because it's so small it might be an uh I mean if we only have like two three buttons it might be essential to have to have that {disfmarker}Project Manager: The ability to locate it again.Marketing: Yeah.Project Manager: So that would require a um transmitter maybe attached to the T_V_, just so that it says find me, and {vocalsound} what, a basically a small microphone um on the actual unit, can maybe hide it in the base.Industrial Designer: Light bulb as well,User Interface: Oh. So {vocalsound} soIndustrial Designer: noProject Manager: SorryUser Interface: a small speaker you mean.Project Manager: Some speaker,Marketing: Speaker {vocalsound}Project Manager: sorry, yeah.Marketing: yeah.Industrial Designer: And a light bulb No. To flash. No.User Interface: {vocalsound}Project Manager: Um {disfmarker}Industrial Designer: Nah, you'd see it anyway, if you hear it.Project Manager: {vocalsound} E us we might be better with the sound possibly {disfmarker} we could maybe incorporateMarketing: W those little key-rings have both,Industrial Designer: Yeah.Project Manager: th e the true fact, considering the cost of an L_E_D_, we could just incorporate it anyway.Marketing: so {disfmarker} Yeah.Project Manager: The L_E_D_s can be surprisingly bright now.Marketing: Yeah. Yeah.Industrial Designer: Mm-hmm.User Interface: Mm-hmm. Blue ones particularly.Project Manager: Um. {vocalsound} SoUser Interface: Plus that's a nice wee design touch.Marketing: Yeah.Project Manager: by the sounds thinkUser Interface: Yeah.Project Manager: We could use say the left and right for changing channels and the up and down for volume,User Interface: For volume.Project Manager: and {disfmarker}Marketing: But we have a frequency of how what people use a remote control for most.Industrial Designer: Yep.Project Manager: Okay.Marketing: Um, power is used like once per hour,Industrial Designer: IMarketing: channel selection is used a hundred and sixty eight per hour,Project Manager: Mm-hmm.Marketing: that's by far the biggest one, and then teletext, is still here, that's like fourteen,Project Manager: Vol Volume selection okay, yep,Marketing: and volume selection.Project Manager: the teletext we're gambling with, and we're gonna say it's dead, the way of the dodo {disfmarker}Marketing: No, yeah, okay okay. Yeah, um {vocalsound} {disfmarker}Project Manager: So we {disfmarker} well, sorry, we could maybe even go as far as saying power button, small joystick, L_C_D_, and then what maybe is it one more button to say that you're using the menu system, and with the possibility of pushing down on the joystick to say okay So we're having very very few buttons involved,User Interface: Actually how {disfmarker}Project Manager: but navigation around a menu for most things.User Interface: Actually I would say maybe two two function buttons, the {disfmarker} y we're now using the menus button and um and an og and an okay button. I mean certainly something I've found with the joystick on mo the joysticks on mobile phones is that a lot of the time th the device mistakes you trying to move it in one direction or the other for pushing down for okay.Project Manager: Okay.User Interface: Or vice versa.Project Manager: Okay.User Interface: And that's really irritating.Marketing: Mm-hmm.User Interface: {vocalsound} The o the o the other dis design constraint I think we should bear in mind is that people are you know

Summarize the whole meeting.

After Project Manager's brief review of the last meeting, Marketing began a presentation of the user requirements. It frustrated users most when they failed to find the lost remote control. The market research also revealed a necessity to simplify the remote control interface, for most buttons were not used. User Interface and Industrial Designer agreed on the intuitive interface design with menu navigation on an LCD screen and very few buttons involved. The new remote control would only be for basic functions such as volume adjusting and channel flipping. A separate joystick would be for additional functionality. The new remote control would be the integration of original remote controls for different devices. Voice recognition would not be feasible due to the budget limit. A speaker and a transmitter were desirable, however, for the location function.

to focus on the primary um functions. So uh only uh buttons uh for uh sound, um for uh on-off, um uh shifting u up uh sa uh ca channel or uh down shifting down. Um uh let's see. Um yeah and {disfmarker} Uh {gap} we uh need some uh new a attractive functions uh uh which attract uh uh people for using it. So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles. Just uh what we uh mentioned uh last uh meeting. Um and yeah overall um user-friendly. So uh using uh large large buttons. Um {disfmarker} It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition. Um you can think about um uh when you lost your um remote control, you can uh call it and um it gives an um sig signal. So uh uh yeah. And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something, you can uh just give a sign uh say um sound off or {disfmarker} A and uh yeah. Television uh put the sound off uh put the sound off uh. Um {disfmarker} Let's see. Uh yeah. I was thinking about the special uh button for uh subtitles, um just one button to keep it uh simple. Uh one push on the button uh you get uh uh small uh subtitles. Um double push push um, if double click, um so uh you get uh big uh subtitles, for uh people uh um uh which c f uh who can't uh read small uh subtitles. So uh {disfmarker} Um {disfmarker} Yeah and w we have to keep uh in Yeah.Industrial Designer: Yeah.User Interface: {vocalsound} Uh remProject Manager: So just flip it a hundred and eighty degrees around then you get {disfmarker} {gap} here.User Interface: Yeah but this place um {disfmarker}Project Manager: If you can have this one, you turn it like this. And then flip it upside down.User Interface: Uh it's {disfmarker} Yeah I dunno um {disfmarker}Project Manager: Because uh maybe your hand is in the way, if you have the display here.User Interface: Yeah.Marketing: Mm-hmm.User Interface: {gap}Industrial Designer: It's more logical to have it on top as wellProject Manager: I think iIndustrial Designer: because, like on your mobile phone, it's always above.User Interface: Yeah so {disfmarker}Project Manager: On top.Marketing: Yeah.User Interface: So {disfmarker}Project Manager: Yeah. {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh maybe you should just s start on a blank page.Project Manager: {gap}. SoMarketing: Yeah.Project Manager: then we get {disfmarker} Here's {disfmarker} That's the curve.User Interface: Five minutes. {vocalsound}Project Manager: Here the display, and then buttons. Yeah and then we can have a little bit off here and here maybe. Just that's for left hand and right hand users.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: And then h the rest of the buttons over here.User Interface: Yeah. But um the on-off button, um still on the top uh {disfmarker}Project Manager: Yeah still hereUser Interface: Yeah.Project Manager: jusUser Interface: Yeah.Project Manager: That's {disfmarker}Marketing: And I'd prefer the corners to be round.Project Manager: Yeah.User Interface: Yeah.'Kay.Project Manager: Should be more bit more friendly,Marketing: Think that would be better.Project Manager: yeah.Marketing: Friendly on the eye.Project Manager:'Kay. Supplements. That's okay. Where's my mouse Then {disfmarker} We've got a general idea of the concepts and the materials we're going to use. So now for the next meeting uh we'll have to look at the look-and-feel design. It's important that the corporate design image uh is going general buttons uh so um we've got um the buttons we have to use. The on-off, sound on-off, sound higher or lower, um the numbers, uh zero to uh uh nine. Um the general buttons m more general b one button for shifting up and shifting down uh channel. Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons. And um we can uh build in a function f which uh shows the channel or some uh which the t television is on. So um made a little uh picture of uh it. Um {disfmarker} See. Um yeah. Just um we can put uh the on-off button uh over in this uh corner, um almost uh e all uh remote controls uh are using a on-off button on that place. Um so uh people uh will uh recognise uh um the button.Industrial Designer: {vocalsound}User Interface: So um {disfmarker} D display uh of it, it's uh just a small display. Uh um you can put it uh on top. Um it's uh most uh uh place where people uh, most of {gap} looks at. So uh um and a special uh button for shifting up uh and uh shifting down uh channel, um it's uh on place where um the thumb of of the {disfmarker} So you you can uh easily uh shift up or shift down. Um it's uh quite uh handy place. So um and uh all the f functions for subtitle uh one button, uh for sound uh {disfmarker} Uh and uh for our design, um uh we have to discuss about it uh I think uh so uh the form of it so {disfmarker}Project Manager: Okay.User Interface: And that's it.Project Manager: Uh thank you. EasierIndustrial Designer: And the double curved s looks something like this I guess.User Interface: Mm.Industrial Designer: So th those are the three options we have.Project Manager:'Kay.Marketing: Mm.Project Manager: I suggest um the single curved, because maybe the curve is pretty good to put the the screen in.User Interface: {gap}Project Manager: Uh so that elderly people can uh use the remote control and at the same time look easily at the screen, because it's a bit, it has a bit of a angle.User Interface: So um {disfmarker} Do you say this um {disfmarker} S uh {disfmarker} Uh you got like uh sort of a {disfmarker} I believe {disfmarker} {gap} ThereMarketing: Mm-hmm.User Interface: So um you want to put a display over here Or notProject Manager: Yeah. I think so. Yeah.User Interface: Yeah. Um {disfmarker} Yeah. UhProject Manager: But now it's {disfmarker}User Interface: we can make it um {disfmarker}Project Manager: Do you have it upside down or {disfmarker}User Interface: MmProject Manager: Do you have itUser Interface: That's the top.Project Manager: this that's top Okay.User Interface: So uh this top. This down. Um maybe it's possible to uh make this side like um {disfmarker} Let's see. Um {disfmarker} Colour uh okay. Uh to make this side um like mm the right colour.Project Manager: {vocalsound}User Interface: Um bit like so uh um in the form of your hand. So um {disfmarker} Uh it's an {disfmarker}Project Manager: Yeah.User Interface: So so the remote control have to um lay in your hand. So uh it's possib um yeah for s so andProject Manager: So get your mouse. Yeah.User Interface: And to put uh the the buttons for um changing uh the channel uh over here uh {disfmarker}Project Manager: Yeah. That's a good one. But I think it's better to put the screen uh on top.User Interface: and {disfmarker} {vocalsound} Um {disfmarker}Project Manager: functions as the normal oneUser Interface: {vocalsound} You mean um {disfmarker}Project Manager: Then you have to {disfmarker}User Interface: Yeah if {disfmarker}Project Manager: Let's see if I ca A blank one. And then you get {disfmarker} Here's a little L_C_D_ screen. Uh now I have to think. It's a plus and a min. No it's not very handy I think. Because the plus and the min will be oppositeUser Interface: Mm no.Project Manager: and all kinds of {disfmarker}User Interface: Yeah.Marketing: Yeah. {vocalsound}Project Manager: No that's not gonna work. I guess. Maybe we should {disfmarker}User Interface: Um {disfmarker}Project Manager: Yeah. But is it a problem that left-handed persons use a different hand I think the functions are that basic that nobody should have any problems with uh choosing a channelMarketing: Yeah. That is true.Project Manager: or {disfmarker}User Interface: Yeah. It's just uh u using uh your thumb.Project Manager: Y yeah. Yeah.User Interface: So um it's {disfmarker}Project Manager: I think we could just uh leave it a normal shape.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Uh but maybe we have to make it a l a bit more fancy. In one or ano another way.User Interface: Yeah. Um {disfmarker}Industrial Designer: I think we should start by by choosing a case. Because that's the basis you're building on.User Interface: Yeah yeah.Project Manager: Yeah.Marketing: Yeah.Project Manager: Um yeahIndustrial Designer: So I could draw them out.Project Manager: just {disfmarker}Industrial Designer: Let's look at the flat case. Oh. It's from the side so it's rather normal.User Interface: Mm-hmm.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: The the single curved so I'm not really sure what they're gonna look like, but I think it's something like this. So this type should be better for you or better {disfmarker} Should prevent repetitive strain injury a bit.Project Manager:

Why did Marketing disagree with kinetic energy as a solution proposed by Industrial Designer

For one thing, Marketing argued that target customers as the elder generation tended not to shake their remote controls before using. For another, he believed that the docking station was in a position to load up the batteries, therefore, the basic normal battery would be sufficient for the charging need, which was confirmed by User Interface who pointed out that remote control with a minor display would in no way be power-consuming.

to focus on the primary um functions. So uh only uh buttons uh for uh sound, um for uh on-off, um uh shifting u up uh sa uh ca channel or uh down shifting down. Um uh let's see. Um yeah and {disfmarker} Uh {gap} we uh need some uh new a attractive functions uh uh which attract uh uh people for using it. So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles. Just uh what we uh mentioned uh last uh meeting. Um and yeah overall um user-friendly. So uh using uh large large buttons. Um {disfmarker} It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition. Um you can think about um uh when you lost your um remote control, you can uh call it and um it gives an um sig signal. So uh uh yeah. And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something, you can uh just give a sign uh say um sound off or {disfmarker} A and uh yeah. Television uh put the sound off uh put the sound off uh. Um {disfmarker} Let's see. Uh yeah. I was thinking about the special uh button for uh subtitles, um just one button to keep it uh simple. Uh one push on the button uh you get uh uh small uh subtitles. Um double push push um, if double click, um so uh you get uh big uh subtitles, for uh people uh um uh which c f uh who can't uh read small uh subtitles. So uh {disfmarker} Um {disfmarker} Yeah and w we have to keep uh in general buttons uh so um we've got um the buttons we have to use. The on-off, sound on-off, sound higher or lower, um the numbers, uh zero to uh uh nine. Um the general buttons m more general b one button for shifting up and shifting down uh channel. Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons. And um we can uh build in a function f which uh shows the channel or some uh which the t television is on. So um made a little uh picture of uh it. Um {disfmarker} See. Um yeah. Just um we can put uh the on-off button uh over in this uh corner, um almost uh e all uh remote controls uh are using a on-off button on that place. Um so uh people uh will uh recognise uh um the button.Industrial Designer: {vocalsound}User Interface: So um {disfmarker} D display uh of it, it's uh just a small display. Uh um you can put it uh on top. Um it's uh most uh uh place where people uh, most of {gap} looks at. So uh um and a special uh button for shifting up uh and uh shifting down uh channel, um it's uh on place where um the thumb of of the {disfmarker} So you you can uh easily uh shift up or shift down. Um it's uh quite uh handy place. So um and uh all the f functions for subtitle uh one button, uh for sound uh {disfmarker} Uh and uh for our design, um uh we have to discuss about it uh I think uh so uh the form of it so {disfmarker}Project Manager: Okay.User Interface: And that's it.Project Manager: Uh thank you. Yeah.Industrial Designer: Yeah.User Interface: {vocalsound} Uh remProject Manager: So just flip it a hundred and eighty degrees around then you get {disfmarker} {gap} here.User Interface: Yeah but this place um {disfmarker}Project Manager: If you can have this one, you turn it like this. And then flip it upside down.User Interface: Uh it's {disfmarker} Yeah I dunno um {disfmarker}Project Manager: Because uh maybe your hand is in the way, if you have the display here.User Interface: Yeah.Marketing: Mm-hmm.User Interface: {gap}Industrial Designer: It's more logical to have it on top as wellProject Manager: I think iIndustrial Designer: because, like on your mobile phone, it's always above.User Interface: Yeah so {disfmarker}Project Manager: On top.Marketing: Yeah.User Interface: So {disfmarker}Project Manager: Yeah. {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh maybe you should just s start on a blank page.Project Manager: {gap}. SoMarketing: Yeah.Project Manager: then we get {disfmarker} Here's {disfmarker} That's the curve.User Interface: Five minutes. {vocalsound}Project Manager: Here the display, and then buttons. Yeah and then we can have a little bit off here and here maybe. Just that's for left hand and right hand users.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: And then h the rest of the buttons over here.User Interface: Yeah. But um the on-off button, um still on the top uh {disfmarker}Project Manager: Yeah still hereUser Interface: Yeah.Project Manager: jusUser Interface: Yeah.Project Manager: That's {disfmarker}Marketing: And I'd prefer the corners to be round.Project Manager: Yeah.User Interface: Yeah.'Kay.Project Manager: Should be more bit more friendly,Marketing: Think that would be better.Project Manager: yeah.Marketing: Friendly on the eye.Project Manager:'Kay. Supplements. That's okay. Where's my mouse Then {disfmarker} We've got a general idea of the concepts and the materials we're going to use. So now for the next meeting uh we'll have to look at the look-and-feel design. It's important that the corporate design image uh is going Project Manager: Okay. Uh good afternoon. This is our third meeting already.Marketing: Good afternoon.Project Manager: I hope you enjoyed your lunch. {vocalsound} I did anyway. {vocalsound} Um let's see. Presentation three. Okay this is um the second phase uh we're going to discuss today. It's the conceptual design meeting. And a few points of interest in this meeting um are the conceptual specification of components. Uh conceptual specification of design. And also trend-watching. Um these are hopefully the points you addressed in uh your pre uh presentations you're going to show me in a few minutes. Um but first I'll show you the agenda. Uh first the opening. Then we have three presentations. Uh after that we have to come to a decision on remote control concepts. How we're going to make it. And then we're closing. We have about forty minutes. Uh so I suggest let's get started. Uh did someone encounter any problems during the preparation NoUser Interface: No.Project Manager: Everything fineMarketing: {gap}Project Manager: That's nice. Then a little uh thing about the last meeting. Uh these are the points um we agreed on. The requirements and the target market. Uh requirements are uh teletext, docking station, audio signal, small screen, with some extras that uh button information. And we are going to use default materials. Um does somebody have any comments on these requirements Maybe No These are just the the things we thought of, so maybe if you figured something else or thought of something else, just let me know. And maybe we can uh work it out. And we're going to target uh sixty to to eighty year old customers. So now everybody knows what we're do we're doing, um I suggest let's get started with the presentations. So shall we keep the same uh EasierIndustrial Designer: And the double curved s looks something like this I guess.User Interface: Mm.Industrial Designer: So th those are the three options we have.Project Manager:'Kay.Marketing: Mm.Project Manager: I suggest um the single curved, because maybe the curve is pretty good to put the the screen in.User Interface: {gap}Project Manager: Uh so that elderly people can uh use the remote control and at the same time look easily at the screen, because it's a bit, it has a bit of a angle.User Interface: So um {disfmarker} Do you say this um {disfmarker} S uh {disfmarker} Uh you got like uh sort of a {disfmarker} I believe {disfmarker} {gap} ThereMarketing: Mm-hmm.User Interface: So um you want to put a display over here Or notProject Manager: Yeah. I think so. Yeah.User Interface: Yeah. Um {disfmarker} Yeah. UhProject Manager: But now it's {disfmarker}User Interface: we can make it um {disfmarker}Project Manager: Do you have it upside down or {disfmarker}User Interface: MmProject Manager: Do you have itUser Interface: That's the top.Project Manager: this that's top Okay.User Interface: So uh this top. This down. Um maybe it's possible to uh make this side like um {disfmarker} Let's see. Um {disfmarker} Colour uh okay. Uh to make this side um like mm the right colour.Project Manager: {vocalsound}User Interface: Um bit like so uh um in the form of your hand. So um {disfmarker} Uh it's an {disfmarker}Project Manager: Yeah.User Interface: So so the remote control have to um lay in your hand. So uh it's possib um yeah for s so andProject Manager: So get your mouse. Yeah.User Interface: And to put uh the the buttons for um changing uh the channel uh over here uh {disfmarker}Project Manager: Yeah. That's a good one. But I think it's better to put the screen uh on top.User Interface:

Why did the group discard voice recognition function

Marketing first brought up price concern, implying that voice recognition could significantly drive up cost and price. Also, Marketing argued that unlike the LCD screen, the elderly would not fancy speech recognition because it would not make the remote control more user-friendly. Project Manager applauded Marketing's opinion and agreed that the LCD screen should be given priority over voice recognition.

to focus on the primary um functions. So uh only uh buttons uh for uh sound, um for uh on-off, um uh shifting u up uh sa uh ca channel or uh down shifting down. Um uh let's see. Um yeah and {disfmarker} Uh {gap} we uh need some uh new a attractive functions uh uh which attract uh uh people for using it. So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles. Just uh what we uh mentioned uh last uh meeting. Um and yeah overall um user-friendly. So uh using uh large large buttons. Um {disfmarker} It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition. Um you can think about um uh when you lost your um remote control, you can uh call it and um it gives an um sig signal. So uh uh yeah. And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something, you can uh just give a sign uh say um sound off or {disfmarker} A and uh yeah. Television uh put the sound off uh put the sound off uh. Um {disfmarker} Let's see. Uh yeah. I was thinking about the special uh button for uh subtitles, um just one button to keep it uh simple. Uh one push on the button uh you get uh uh small uh subtitles. Um double push push um, if double click, um so uh you get uh big uh subtitles, for uh people uh um uh which c f uh who can't uh read small uh subtitles. So uh {disfmarker} Um {disfmarker} Yeah and w we have to keep uh in general buttons uh so um we've got um the buttons we have to use. The on-off, sound on-off, sound higher or lower, um the numbers, uh zero to uh uh nine. Um the general buttons m more general b one button for shifting up and shifting down uh channel. Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons. And um we can uh build in a function f which uh shows the channel or some uh which the t television is on. So um made a little uh picture of uh it. Um {disfmarker} See. Um yeah. Just um we can put uh the on-off button uh over in this uh corner, um almost uh e all uh remote controls uh are using a on-off button on that place. Um so uh people uh will uh recognise uh um the button.Industrial Designer: {vocalsound}User Interface: So um {disfmarker} D display uh of it, it's uh just a small display. Uh um you can put it uh on top. Um it's uh most uh uh place where people uh, most of {gap} looks at. So uh um and a special uh button for shifting up uh and uh shifting down uh channel, um it's uh on place where um the thumb of of the {disfmarker} So you you can uh easily uh shift up or shift down. Um it's uh quite uh handy place. So um and uh all the f functions for subtitle uh one button, uh for sound uh {disfmarker} Uh and uh for our design, um uh we have to discuss about it uh I think uh so uh the form of it so {disfmarker}Project Manager: Okay.User Interface: And that's it.Project Manager: Uh thank you. Project Manager: Okay. Uh good afternoon. This is our third meeting already.Marketing: Good afternoon.Project Manager: I hope you enjoyed your lunch. {vocalsound} I did anyway. {vocalsound} Um let's see. Presentation three. Okay this is um the second phase uh we're going to discuss today. It's the conceptual design meeting. And a few points of interest in this meeting um are the conceptual specification of components. Uh conceptual specification of design. And also trend-watching. Um these are hopefully the points you addressed in uh your pre uh presentations you're going to show me in a few minutes. Um but first I'll show you the agenda. Uh first the opening. Then we have three presentations. Uh after that we have to come to a decision on remote control concepts. How we're going to make it. And then we're closing. We have about forty minutes. Uh so I suggest let's get started. Uh did someone encounter any problems during the preparation NoUser Interface: No.Project Manager: Everything fineMarketing: {gap}Project Manager: That's nice. Then a little uh thing about the last meeting. Uh these are the points um we agreed on. The requirements and the target market. Uh requirements are uh teletext, docking station, audio signal, small screen, with some extras that uh button information. And we are going to use default materials. Um does somebody have any comments on these requirements Maybe No These are just the the things we thought of, so maybe if you figured something else or thought of something else, just let me know. And maybe we can uh work it out. And we're going to target uh sixty to to eighty year old customers. So now everybody knows what we're do we're doing, um I suggest let's get started with the presentations. So shall we keep the same uh Yeah.Industrial Designer: Yeah.User Interface: {vocalsound} Uh remProject Manager: So just flip it a hundred and eighty degrees around then you get {disfmarker} {gap} here.User Interface: Yeah but this place um {disfmarker}Project Manager: If you can have this one, you turn it like this. And then flip it upside down.User Interface: Uh it's {disfmarker} Yeah I dunno um {disfmarker}Project Manager: Because uh maybe your hand is in the way, if you have the display here.User Interface: Yeah.Marketing: Mm-hmm.User Interface: {gap}Industrial Designer: It's more logical to have it on top as wellProject Manager: I think iIndustrial Designer: because, like on your mobile phone, it's always above.User Interface: Yeah so {disfmarker}Project Manager: On top.Marketing: Yeah.User Interface: So {disfmarker}Project Manager: Yeah. {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh maybe you should just s start on a blank page.Project Manager: {gap}. SoMarketing: Yeah.Project Manager: then we get {disfmarker} Here's {disfmarker} That's the curve.User Interface: Five minutes. {vocalsound}Project Manager: Here the display, and then buttons. Yeah and then we can have a little bit off here and here maybe. Just that's for left hand and right hand users.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: And then h the rest of the buttons over here.User Interface: Yeah. But um the on-off button, um still on the top uh {disfmarker}Project Manager: Yeah still hereUser Interface: Yeah.Project Manager: jusUser Interface: Yeah.Project Manager: That's {disfmarker}Marketing: And I'd prefer the corners to be round.Project Manager: Yeah.User Interface: Yeah.'Kay.Project Manager: Should be more bit more friendly,Marketing: Think that would be better.Project Manager: yeah.Marketing: Friendly on the eye.Project Manager:'Kay. Supplements. That's okay. Where's my mouse Then {disfmarker} We've got a general idea of the concepts and the materials we're going to use. So now for the next meeting uh we'll have to look at the look-and-feel design. It's important that the corporate design image uh is going EasierIndustrial Designer: And the double curved s looks something like this I guess.User Interface: Mm.Industrial Designer: So th those are the three options we have.Project Manager:'Kay.Marketing: Mm.Project Manager: I suggest um the single curved, because maybe the curve is pretty good to put the the screen in.User Interface: {gap}Project Manager: Uh so that elderly people can uh use the remote control and at the same time look easily at the screen, because it's a bit, it has a bit of a angle.User Interface: So um {disfmarker} Do you say this um {disfmarker} S uh {disfmarker} Uh you got like uh sort of a {disfmarker} I believe {disfmarker} {gap} ThereMarketing: Mm-hmm.User Interface: So um you want to put a display over here Or notProject Manager: Yeah. I think so. Yeah.User Interface: Yeah. Um {disfmarker} Yeah. UhProject Manager: But now it's {disfmarker}User Interface: we can make it um {disfmarker}Project Manager: Do you have it upside down or {disfmarker}User Interface: MmProject Manager: Do you have itUser Interface: That's the top.Project Manager: this that's top Okay.User Interface: So uh this top. This down. Um maybe it's possible to uh make this side like um {disfmarker} Let's see. Um {disfmarker} Colour uh okay. Uh to make this side um like mm the right colour.Project Manager: {vocalsound}User Interface: Um bit like so uh um in the form of your hand. So um {disfmarker} Uh it's an {disfmarker}Project Manager: Yeah.User Interface: So so the remote control have to um lay in your hand. So uh it's possib um yeah for s so andProject Manager: So get your mouse. Yeah.User Interface: And to put uh the the buttons for um changing uh the channel uh over here uh {disfmarker}Project Manager: Yeah. That's a good one. But I think it's better to put the screen uh on top.User Interface:

Summarize the group discussion about case design.

Firstly, the group reached a consensus that material should be plastic with wooden colour as opposed to wood. Then, User Interface brought forward a changeable case as a solution and was unanimously accepted. After that, the group discussed the shape of the control and chose single-curved for the time being. Finally, they drew out a specific case design and roughly determined the position of each button while taking the convenience of left-handed users into account.

to focus on the primary um functions. So uh only uh buttons uh for uh sound, um for uh on-off, um uh shifting u up uh sa uh ca channel or uh down shifting down. Um uh let's see. Um yeah and {disfmarker} Uh {gap} we uh need some uh new a attractive functions uh uh which attract uh uh people for using it. So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles. Just uh what we uh mentioned uh last uh meeting. Um and yeah overall um user-friendly. So uh using uh large large buttons. Um {disfmarker} It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition. Um you can think about um uh when you lost your um remote control, you can uh call it and um it gives an um sig signal. So uh uh yeah. And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something, you can uh just give a sign uh say um sound off or {disfmarker} A and uh yeah. Television uh put the sound off uh put the sound off uh. Um {disfmarker} Let's see. Uh yeah. I was thinking about the special uh button for uh subtitles, um just one button to keep it uh simple. Uh one push on the button uh you get uh uh small uh subtitles. Um double push push um, if double click, um so uh you get uh big uh subtitles, for uh people uh um uh which c f uh who can't uh read small uh subtitles. So uh {disfmarker} Um {disfmarker} Yeah and w we have to keep uh in general buttons uh so um we've got um the buttons we have to use. The on-off, sound on-off, sound higher or lower, um the numbers, uh zero to uh uh nine. Um the general buttons m more general b one button for shifting up and shifting down uh channel. Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons. And um we can uh build in a function f which uh shows the channel or some uh which the t television is on. So um made a little uh picture of uh it. Um {disfmarker} See. Um yeah. Just um we can put uh the on-off button uh over in this uh corner, um almost uh e all uh remote controls uh are using a on-off button on that place. Um so uh people uh will uh recognise uh um the button.Industrial Designer: {vocalsound}User Interface: So um {disfmarker} D display uh of it, it's uh just a small display. Uh um you can put it uh on top. Um it's uh most uh uh place where people uh, most of {gap} looks at. So uh um and a special uh button for shifting up uh and uh shifting down uh channel, um it's uh on place where um the thumb of of the {disfmarker} So you you can uh easily uh shift up or shift down. Um it's uh quite uh handy place. So um and uh all the f functions for subtitle uh one button, uh for sound uh {disfmarker} Uh and uh for our design, um uh we have to discuss about it uh I think uh so uh the form of it so {disfmarker}Project Manager: Okay.User Interface: And that's it.Project Manager: Uh thank you. Yeah.Industrial Designer: Yeah.User Interface: {vocalsound} Uh remProject Manager: So just flip it a hundred and eighty degrees around then you get {disfmarker} {gap} here.User Interface: Yeah but this place um {disfmarker}Project Manager: If you can have this one, you turn it like this. And then flip it upside down.User Interface: Uh it's {disfmarker} Yeah I dunno um {disfmarker}Project Manager: Because uh maybe your hand is in the way, if you have the display here.User Interface: Yeah.Marketing: Mm-hmm.User Interface: {gap}Industrial Designer: It's more logical to have it on top as wellProject Manager: I think iIndustrial Designer: because, like on your mobile phone, it's always above.User Interface: Yeah so {disfmarker}Project Manager: On top.Marketing: Yeah.User Interface: So {disfmarker}Project Manager: Yeah. {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh maybe you should just s start on a blank page.Project Manager: {gap}. SoMarketing: Yeah.Project Manager: then we get {disfmarker} Here's {disfmarker} That's the curve.User Interface: Five minutes. {vocalsound}Project Manager: Here the display, and then buttons. Yeah and then we can have a little bit off here and here maybe. Just that's for left hand and right hand users.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: And then h the rest of the buttons over here.User Interface: Yeah. But um the on-off button, um still on the top uh {disfmarker}Project Manager: Yeah still hereUser Interface: Yeah.Project Manager: jusUser Interface: Yeah.Project Manager: That's {disfmarker}Marketing: And I'd prefer the corners to be round.Project Manager: Yeah.User Interface: Yeah.'Kay.Project Manager: Should be more bit more friendly,Marketing: Think that would be better.Project Manager: yeah.Marketing: Friendly on the eye.Project Manager:'Kay. Supplements. That's okay. Where's my mouse Then {disfmarker} We've got a general idea of the concepts and the materials we're going to use. So now for the next meeting uh we'll have to look at the look-and-feel design. It's important that the corporate design image uh is going EasierIndustrial Designer: And the double curved s looks something like this I guess.User Interface: Mm.Industrial Designer: So th those are the three options we have.Project Manager:'Kay.Marketing: Mm.Project Manager: I suggest um the single curved, because maybe the curve is pretty good to put the the screen in.User Interface: {gap}Project Manager: Uh so that elderly people can uh use the remote control and at the same time look easily at the screen, because it's a bit, it has a bit of a angle.User Interface: So um {disfmarker} Do you say this um {disfmarker} S uh {disfmarker} Uh you got like uh sort of a {disfmarker} I believe {disfmarker} {gap} ThereMarketing: Mm-hmm.User Interface: So um you want to put a display over here Or notProject Manager: Yeah. I think so. Yeah.User Interface: Yeah. Um {disfmarker} Yeah. UhProject Manager: But now it's {disfmarker}User Interface: we can make it um {disfmarker}Project Manager: Do you have it upside down or {disfmarker}User Interface: MmProject Manager: Do you have itUser Interface: That's the top.Project Manager: this that's top Okay.User Interface: So uh this top. This down. Um maybe it's possible to uh make this side like um {disfmarker} Let's see. Um {disfmarker} Colour uh okay. Uh to make this side um like mm the right colour.Project Manager: {vocalsound}User Interface: Um bit like so uh um in the form of your hand. So um {disfmarker} Uh it's an {disfmarker}Project Manager: Yeah.User Interface: So so the remote control have to um lay in your hand. So uh it's possib um yeah for s so andProject Manager: So get your mouse. Yeah.User Interface: And to put uh the the buttons for um changing uh the channel uh over here uh {disfmarker}Project Manager: Yeah. That's a good one. But I think it's better to put the screen uh on top.User Interface: Project Manager: Okay. Uh good afternoon. This is our third meeting already.Marketing: Good afternoon.Project Manager: I hope you enjoyed your lunch. {vocalsound} I did anyway. {vocalsound} Um let's see. Presentation three. Okay this is um the second phase uh we're going to discuss today. It's the conceptual design meeting. And a few points of interest in this meeting um are the conceptual specification of components. Uh conceptual specification of design. And also trend-watching. Um these are hopefully the points you addressed in uh your pre uh presentations you're going to show me in a few minutes. Um but first I'll show you the agenda. Uh first the opening. Then we have three presentations. Uh after that we have to come to a decision on remote control concepts. How we're going to make it. And then we're closing. We have about forty minutes. Uh so I suggest let's get started. Uh did someone encounter any problems during the preparation NoUser Interface: No.Project Manager: Everything fineMarketing: {gap}Project Manager: That's nice. Then a little uh thing about the last meeting. Uh these are the points um we agreed on. The requirements and the target market. Uh requirements are uh teletext, docking station, audio signal, small screen, with some extras that uh button information. And we are going to use default materials. Um does somebody have any comments on these requirements Maybe No These are just the the things we thought of, so maybe if you figured something else or thought of something else, just let me know. And maybe we can uh work it out. And we're going to target uh sixty to to eighty year old customers. So now everybody knows what we're do we're doing, um I suggest let's get started with the presentations. So shall we keep the same uh

What decision did the group make on changeable cases when discussing case design

As Marketing explained, a single remote control would be designed to fit into an original wooden cover as well as a standard plastic one, in order to meet the differentiated needs of the customers. As a result, besides remote control, two types of cases would also be sold as extra products.

to focus on the primary um functions. So uh only uh buttons uh for uh sound, um for uh on-off, um uh shifting u up uh sa uh ca channel or uh down shifting down. Um uh let's see. Um yeah and {disfmarker} Uh {gap} we uh need some uh new a attractive functions uh uh which attract uh uh people for using it. So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles. Just uh what we uh mentioned uh last uh meeting. Um and yeah overall um user-friendly. So uh using uh large large buttons. Um {disfmarker} It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition. Um you can think about um uh when you lost your um remote control, you can uh call it and um it gives an um sig signal. So uh uh yeah. And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something, you can uh just give a sign uh say um sound off or {disfmarker} A and uh yeah. Television uh put the sound off uh put the sound off uh. Um {disfmarker} Let's see. Uh yeah. I was thinking about the special uh button for uh subtitles, um just one button to keep it uh simple. Uh one push on the button uh you get uh uh small uh subtitles. Um double push push um, if double click, um so uh you get uh big uh subtitles, for uh people uh um uh which c f uh who can't uh read small uh subtitles. So uh {disfmarker} Um {disfmarker} Yeah and w we have to keep uh in general buttons uh so um we've got um the buttons we have to use. The on-off, sound on-off, sound higher or lower, um the numbers, uh zero to uh uh nine. Um the general buttons m more general b one button for shifting up and shifting down uh channel. Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons. And um we can uh build in a function f which uh shows the channel or some uh which the t television is on. So um made a little uh picture of uh it. Um {disfmarker} See. Um yeah. Just um we can put uh the on-off button uh over in this uh corner, um almost uh e all uh remote controls uh are using a on-off button on that place. Um so uh people uh will uh recognise uh um the button.Industrial Designer: {vocalsound}User Interface: So um {disfmarker} D display uh of it, it's uh just a small display. Uh um you can put it uh on top. Um it's uh most uh uh place where people uh, most of {gap} looks at. So uh um and a special uh button for shifting up uh and uh shifting down uh channel, um it's uh on place where um the thumb of of the {disfmarker} So you you can uh easily uh shift up or shift down. Um it's uh quite uh handy place. So um and uh all the f functions for subtitle uh one button, uh for sound uh {disfmarker} Uh and uh for our design, um uh we have to discuss about it uh I think uh so uh the form of it so {disfmarker}Project Manager: Okay.User Interface: And that's it.Project Manager: Uh thank you. for theProject Manager: Yeah.Marketing: younger people.User Interface:'Kay.Industrial Designer: But that would also go for the L_C_D_ screen then I guess. It's a bit higher percentage, but {disfmarker}Marketing: Um well this is Yeah but this is here the question was, would you prefer it. So that doesn't really mean they wouldn't pay extra for it. And on top of that the L_C_D_ screen would um help in making the remote control easier to use.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: Okay.Marketing: And I think a voice recognition function would not make the remote control much easier to use.Project Manager: Easier to use No, I think that's a good point.User Interface: But uh is uh our uh research um about um bi large uh L_C_D_ sh uh display, or uh just a small one uh we want to uh useMarketing: Um well this was for like an L_C_D_ screen like you would have on a on the the most advanced mobile phones.User Interface: Okay.Marketing: So pretty large.Project Manager: Yeah.User Interface: Yeah.Project Manager: I personally think the L_C_D_ screen we wanna use, with the extra information, I think nobody has anything against it. Because it's just uh some extra information,User Interface: No.Project Manager: and it's easy to ignore as well. So if you don't wanna use it you just don't use it.User Interface: Yeah.Project Manager: And um yeah I think the um {disfmarker} Maybe we have to uh discard the voice recognition. Because it will increase cost uh signifi uh significantly. And I don't think the {disfmarker} I don't think it will be a lot easier to use, as well.User Interface: Yeah.Project Manager: So that brings us back to the energy. If we don't have the voice recognition, it will it won't use a lot of energy to use. Um {disfmarker}User Interface: Mm-hmm.Project Manager: Yeah.Industrial Designer: Yeah.User Interface: {vocalsound} Uh remProject Manager: So just flip it a hundred and eighty degrees around then you get {disfmarker} {gap} here.User Interface: Yeah but this place um {disfmarker}Project Manager: If you can have this one, you turn it like this. And then flip it upside down.User Interface: Uh it's {disfmarker} Yeah I dunno um {disfmarker}Project Manager: Because uh maybe your hand is in the way, if you have the display here.User Interface: Yeah.Marketing: Mm-hmm.User Interface: {gap}Industrial Designer: It's more logical to have it on top as wellProject Manager: I think iIndustrial Designer: because, like on your mobile phone, it's always above.User Interface: Yeah so {disfmarker}Project Manager: On top.Marketing: Yeah.User Interface: So {disfmarker}Project Manager: Yeah. {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh maybe you should just s start on a blank page.Project Manager: {gap}. SoMarketing: Yeah.Project Manager: then we get {disfmarker} Here's {disfmarker} That's the curve.User Interface: Five minutes. {vocalsound}Project Manager: Here the display, and then buttons. Yeah and then we can have a little bit off here and here maybe. Just that's for left hand and right hand users.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: And then h the rest of the buttons over here.User Interface: Yeah. But um the on-off button, um still on the top uh {disfmarker}Project Manager: Yeah still hereUser Interface: Yeah.Project Manager: jusUser Interface: Yeah.Project Manager: That's {disfmarker}Marketing: And I'd prefer the corners to be round.Project Manager: Yeah.User Interface: Yeah.'Kay.Project Manager: Should be more bit more friendly,Marketing: Think that would be better.Project Manager: yeah.Marketing: Friendly on the eye.Project Manager:'Kay. Supplements. That's okay. Where's my mouse Then {disfmarker} We've got a general idea of the concepts and the materials we're going to use. So now for the next meeting uh we'll have to look at the look-and-feel design. It's important that the corporate design image uh is going EasierIndustrial Designer: And the double curved s looks something like this I guess.User Interface: Mm.Industrial Designer: So th those are the three options we have.Project Manager:'Kay.Marketing: Mm.Project Manager: I suggest um the single curved, because maybe the curve is pretty good to put the the screen in.User Interface: {gap}Project Manager: Uh so that elderly people can uh use the remote control and at the same time look easily at the screen, because it's a bit, it has a bit of a angle.User Interface: So um {disfmarker} Do you say this um {disfmarker} S uh {disfmarker} Uh you got like uh sort of a {disfmarker} I believe {disfmarker} {gap} ThereMarketing: Mm-hmm.User Interface: So um you want to put a display over here Or notProject Manager: Yeah. I think so. Yeah.User Interface: Yeah. Um {disfmarker} Yeah. UhProject Manager: But now it's {disfmarker}User Interface: we can make it um {disfmarker}Project Manager: Do you have it upside down or {disfmarker}User Interface: MmProject Manager: Do you have itUser Interface: That's the top.Project Manager: this that's top Okay.User Interface: So uh this top. This down. Um maybe it's possible to uh make this side like um {disfmarker} Let's see. Um {disfmarker} Colour uh okay. Uh to make this side um like mm the right colour.Project Manager: {vocalsound}User Interface: Um bit like so uh um in the form of your hand. So um {disfmarker} Uh it's an {disfmarker}Project Manager: Yeah.User Interface: So so the remote control have to um lay in your hand. So uh it's possib um yeah for s so andProject Manager: So get your mouse. Yeah.User Interface: And to put uh the the buttons for um changing uh the channel uh over here uh {disfmarker}Project Manager: Yeah. That's a good one. But I think it's better to put the screen uh on top.User Interface:

Why did the group give up the idea of positioning symmetrical buttons on both the left and right side

Firstly, despite the convenience of left-handed users, symmetrical button design would create extra buttons and hence inevitably confuse users. Also, Project Manager pointed out that left-handed users have no difficulty handling the remote control by either side of hands. User Interface added that a thumb was sufficient for this motion, so no difference should exist between left and right.

to focus on the primary um functions. So uh only uh buttons uh for uh sound, um for uh on-off, um uh shifting u up uh sa uh ca channel or uh down shifting down. Um uh let's see. Um yeah and {disfmarker} Uh {gap} we uh need some uh new a attractive functions uh uh which attract uh uh people for using it. So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles. Just uh what we uh mentioned uh last uh meeting. Um and yeah overall um user-friendly. So uh using uh large large buttons. Um {disfmarker} It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition. Um you can think about um uh when you lost your um remote control, you can uh call it and um it gives an um sig signal. So uh uh yeah. And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something, you can uh just give a sign uh say um sound off or {disfmarker} A and uh yeah. Television uh put the sound off uh put the sound off uh. Um {disfmarker} Let's see. Uh yeah. I was thinking about the special uh button for uh subtitles, um just one button to keep it uh simple. Uh one push on the button uh you get uh uh small uh subtitles. Um double push push um, if double click, um so uh you get uh big uh subtitles, for uh people uh um uh which c f uh who can't uh read small uh subtitles. So uh {disfmarker} Um {disfmarker} Yeah and w we have to keep uh in general buttons uh so um we've got um the buttons we have to use. The on-off, sound on-off, sound higher or lower, um the numbers, uh zero to uh uh nine. Um the general buttons m more general b one button for shifting up and shifting down uh channel. Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons. And um we can uh build in a function f which uh shows the channel or some uh which the t television is on. So um made a little uh picture of uh it. Um {disfmarker} See. Um yeah. Just um we can put uh the on-off button uh over in this uh corner, um almost uh e all uh remote controls uh are using a on-off button on that place. Um so uh people uh will uh recognise uh um the button.Industrial Designer: {vocalsound}User Interface: So um {disfmarker} D display uh of it, it's uh just a small display. Uh um you can put it uh on top. Um it's uh most uh uh place where people uh, most of {gap} looks at. So uh um and a special uh button for shifting up uh and uh shifting down uh channel, um it's uh on place where um the thumb of of the {disfmarker} So you you can uh easily uh shift up or shift down. Um it's uh quite uh handy place. So um and uh all the f functions for subtitle uh one button, uh for sound uh {disfmarker} Uh and uh for our design, um uh we have to discuss about it uh I think uh so uh the form of it so {disfmarker}Project Manager: Okay.User Interface: And that's it.Project Manager: Uh thank you. Project Manager: Okay. Uh good afternoon. This is our third meeting already.Marketing: Good afternoon.Project Manager: I hope you enjoyed your lunch. {vocalsound} I did anyway. {vocalsound} Um let's see. Presentation three. Okay this is um the second phase uh we're going to discuss today. It's the conceptual design meeting. And a few points of interest in this meeting um are the conceptual specification of components. Uh conceptual specification of design. And also trend-watching. Um these are hopefully the points you addressed in uh your pre uh presentations you're going to show me in a few minutes. Um but first I'll show you the agenda. Uh first the opening. Then we have three presentations. Uh after that we have to come to a decision on remote control concepts. How we're going to make it. And then we're closing. We have about forty minutes. Uh so I suggest let's get started. Uh did someone encounter any problems during the preparation NoUser Interface: No.Project Manager: Everything fineMarketing: {gap}Project Manager: That's nice. Then a little uh thing about the last meeting. Uh these are the points um we agreed on. The requirements and the target market. Uh requirements are uh teletext, docking station, audio signal, small screen, with some extras that uh button information. And we are going to use default materials. Um does somebody have any comments on these requirements Maybe No These are just the the things we thought of, so maybe if you figured something else or thought of something else, just let me know. And maybe we can uh work it out. And we're going to target uh sixty to to eighty year old customers. So now everybody knows what we're do we're doing, um I suggest let's get started with the presentations. So shall we keep the same uh Yeah.Industrial Designer: Yeah.User Interface: {vocalsound} Uh remProject Manager: So just flip it a hundred and eighty degrees around then you get {disfmarker} {gap} here.User Interface: Yeah but this place um {disfmarker}Project Manager: If you can have this one, you turn it like this. And then flip it upside down.User Interface: Uh it's {disfmarker} Yeah I dunno um {disfmarker}Project Manager: Because uh maybe your hand is in the way, if you have the display here.User Interface: Yeah.Marketing: Mm-hmm.User Interface: {gap}Industrial Designer: It's more logical to have it on top as wellProject Manager: I think iIndustrial Designer: because, like on your mobile phone, it's always above.User Interface: Yeah so {disfmarker}Project Manager: On top.Marketing: Yeah.User Interface: So {disfmarker}Project Manager: Yeah. {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh maybe you should just s start on a blank page.Project Manager: {gap}. SoMarketing: Yeah.Project Manager: then we get {disfmarker} Here's {disfmarker} That's the curve.User Interface: Five minutes. {vocalsound}Project Manager: Here the display, and then buttons. Yeah and then we can have a little bit off here and here maybe. Just that's for left hand and right hand users.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: And then h the rest of the buttons over here.User Interface: Yeah. But um the on-off button, um still on the top uh {disfmarker}Project Manager: Yeah still hereUser Interface: Yeah.Project Manager: jusUser Interface: Yeah.Project Manager: That's {disfmarker}Marketing: And I'd prefer the corners to be round.Project Manager: Yeah.User Interface: Yeah.'Kay.Project Manager: Should be more bit more friendly,Marketing: Think that would be better.Project Manager: yeah.Marketing: Friendly on the eye.Project Manager:'Kay. Supplements. That's okay. Where's my mouse Then {disfmarker} We've got a general idea of the concepts and the materials we're going to use. So now for the next meeting uh we'll have to look at the look-and-feel design. It's important that the corporate design image uh is going EasierIndustrial Designer: And the double curved s looks something like this I guess.User Interface: Mm.Industrial Designer: So th those are the three options we have.Project Manager:'Kay.Marketing: Mm.Project Manager: I suggest um the single curved, because maybe the curve is pretty good to put the the screen in.User Interface: {gap}Project Manager: Uh so that elderly people can uh use the remote control and at the same time look easily at the screen, because it's a bit, it has a bit of a angle.User Interface: So um {disfmarker} Do you say this um {disfmarker} S uh {disfmarker} Uh you got like uh sort of a {disfmarker} I believe {disfmarker} {gap} ThereMarketing: Mm-hmm.User Interface: So um you want to put a display over here Or notProject Manager: Yeah. I think so. Yeah.User Interface: Yeah. Um {disfmarker} Yeah. UhProject Manager: But now it's {disfmarker}User Interface: we can make it um {disfmarker}Project Manager: Do you have it upside down or {disfmarker}User Interface: MmProject Manager: Do you have itUser Interface: That's the top.Project Manager: this that's top Okay.User Interface: So uh this top. This down. Um maybe it's possible to uh make this side like um {disfmarker} Let's see. Um {disfmarker} Colour uh okay. Uh to make this side um like mm the right colour.Project Manager: {vocalsound}User Interface: Um bit like so uh um in the form of your hand. So um {disfmarker} Uh it's an {disfmarker}Project Manager: Yeah.User Interface: So so the remote control have to um lay in your hand. So uh it's possib um yeah for s so andProject Manager: So get your mouse. Yeah.User Interface: And to put uh the the buttons for um changing uh the channel uh over here uh {disfmarker}Project Manager: Yeah. That's a good one. But I think it's better to put the screen uh on top.User Interface:

Summarize the whole meeting.

The whole meeting was focused on the conceptual design of the new remote control product. After Project Manager briefly reaffirmed the agreements reached in previous meetings, Marketing, User Interface, and Industrial Designer each gave a presentation about trend-watching, interface design, and components design respectively. Then, Project Manager started a group discussion about important points just covered, including energy source, voice recognition, LCD screen, as well as case design, on which more emphasis was paid in the last half of the meeting. Finally, the group roughly drew out a specific case design.

we have is the board, main board of the remote control. {vocalsound} The underside, that's pretty cheap piece of of technology really {gap} top left side you can see the chip, which is the, what we were talking about, this was is the device to recognise the signals the input, and it passes it on to a row of um further transistors and stuff like that on the right side that actually amplify the signal, which later on is being, is being transferred to a infrared lamp which then um of course shines infrared light onto the television which then will recognise what signal um it's getting and will do what you tell it. Um {disfmarker} So much for the the workings of the of the uh remote control itself. {vocalsound} Its job is to wait for you to press a key, then to translate that key press into infrared light signals, um that are received by the television. When you press a key um you complete a specific connection. The chip senses the connection and knows what button you pressed. It produces a morse code line signal specific to that button. Right. Pretty clear. Transistor amplifies the signal and then sends the m sends the signal to the L_E_D_ which translates the signal into infrared light. The sensor in the T_V_ can see the infrared light, and seeing the signal reacts appropriately. This is the circuit board from the other side. Um the lower part of it, I don't know if you can see that properly, with the green greenish board is is what we what we saw in the first the first slide just flipped over. Um you can see the circuit board itself. That's the cheapest uh way to make electronic connections basically on the market. Um suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer you can record your own v verbal labels, that are connected to remote control functions. So the technology is there. Um the one on the left is very similar to what we drew up on the board in the previous meeting, where there {disfmarker} has scroll down functions on the side. You can sort of just make those out. And then on the right is obviously an iPod, which is you know possibly one of the simplest things to use out there, and really is, and all that is is just a a nice big scroll menu that y you sort of go through. That is a {vocalsound} possibility. And nothing's simpler really. Um then there's things like this, which is a a a kid's remote, where the the parents have the facility to control and program what children can watch before. So the remote control it o only allows them to access the channels that their parents want them to watch. And um it means that th children have a novelty of having their own remote control. So I don't know {gap} if there's a possibility of having one remote contr you know like we just had two components, maybe it can have more components you know, different remotes. Um the point made at the end there here is that you have to be sort of be {disfmarker} need to be clear on your um devices, as to what, you know, things you use. Sometimes an arrow pointing down, which may suggest volume down, could become confused just as a V_ for volume. Just little things like that, which would need to be made clear in the design. Um I think, d carrying on from what I've already said, a user friendly remote with minimum buttons. Maybe we've so {vocalsound} We all know they've got nothing to do all day.Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}User Interface: Okay. Why can't I see the {disfmarker} crazy. Um yeah I {disfmarker} talking about the interface concept and how the customer relates to, will use the, consumer will use the actual device. Um so I've looked at some of the stuff I was sent, um, try and get some inspiration. But keep in mind that our own ideas that we had. Um I was sent some information from the company saying that they, the technology department have devised a new speech recognition technology, where you can program questions into such devices. They gave an example of a coffee machine where you program a question, you program the answer, and the machine responds accordingly. Um okay. There's different ways of a user can use products l like a remote. Um there's a graphical use, where you you look at pictures and well on a screen. A command line where you obviously type things in, and you get a response. Um and then it ju that's just to point out the sort of inconsistent u sort of use of interface in remotes. You can't really see that picture well, but there's various different remotes, once again with lots of different buttons on, making it more complicated.Industrial Designer: {vocalsound}User Interface: So, then I had a look at new products that are on the market. Not necessarily remote controls but ones that you'll recognise. Um this is the voice, there is a voice recognition remote control, which can control mus multiple devices. I have a {disfmarker} there is a picture {gap}. You surf your favourite channels uh with your voice. Store up to eighty speech samples, controls four devices, T_V_, cable, satellite, V_C_R_, D_V_D_ and audio. And

What did the group discuss about merits of speech recognition inclusion

The group decided that speech recognition appeals to mostly younger people. The team decided speech recognition is mostly just a gimmick and is not used unless it works very well.

we have is the board, main board of the remote control. {vocalsound} The underside, that's pretty cheap piece of of technology really {gap} top left side you can see the chip, which is the, what we were talking about, this was is the device to recognise the signals the input, and it passes it on to a row of um further transistors and stuff like that on the right side that actually amplify the signal, which later on is being, is being transferred to a infrared lamp which then um of course shines infrared light onto the television which then will recognise what signal um it's getting and will do what you tell it. Um {disfmarker} So much for the the workings of the of the uh remote control itself. {vocalsound} Its job is to wait for you to press a key, then to translate that key press into infrared light signals, um that are received by the television. When you press a key um you complete a specific connection. The chip senses the connection and knows what button you pressed. It produces a morse code line signal specific to that button. Right. Pretty clear. Transistor amplifies the signal and then sends the m sends the signal to the L_E_D_ which translates the signal into infrared light. The sensor in the T_V_ can see the infrared light, and seeing the signal reacts appropriately. This is the circuit board from the other side. Um the lower part of it, I don't know if you can see that properly, with the green greenish board is is what we what we saw in the first the first slide just flipped over. Um you can see the circuit board itself. That's the cheapest uh way to make electronic connections basically on the market. Um suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what {vocalsound} We all know they've got nothing to do all day.Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}User Interface: Okay. Why can't I see the {disfmarker} crazy. Um yeah I {disfmarker} talking about the interface concept and how the customer relates to, will use the, consumer will use the actual device. Um so I've looked at some of the stuff I was sent, um, try and get some inspiration. But keep in mind that our own ideas that we had. Um I was sent some information from the company saying that they, the technology department have devised a new speech recognition technology, where you can program questions into such devices. They gave an example of a coffee machine where you program a question, you program the answer, and the machine responds accordingly. Um okay. There's different ways of a user can use products l like a remote. Um there's a graphical use, where you you look at pictures and well on a screen. A command line where you obviously type things in, and you get a response. Um and then it ju that's just to point out the sort of inconsistent u sort of use of interface in remotes. You can't really see that picture well, but there's various different remotes, once again with lots of different buttons on, making it more complicated.Industrial Designer: {vocalsound}User Interface: So, then I had a look at new products that are on the market. Not necessarily remote controls but ones that you'll recognise. Um this is the voice, there is a voice recognition remote control, which can control mus multiple devices. I have a {disfmarker} there is a picture {gap}. You surf your favourite channels uh with your voice. Store up to eighty speech samples, controls four devices, T_V_, cable, satellite, V_C_R_, D_V_D_ and audio. And Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer what you do is you have, don't have cables, but you have the connections actually in these in these lines on the on the board. These are the actual keys that are being pressed. They close the electric circuit. That then sends the signal to the chip on the other side. That would be behind here. Um which uh sends it over to the transistors and all that stuff thatMarketing: {vocalsound}Industrial Designer: amplify the signal and all that is being sent to the infrared lamp up there. Now as you can see this is the the rubber button version of it. {vocalsound} Um the way it works is that you have the keys here. The rubber button has a little metal uh plate on the other side, which closes the circuit here. And thus gives on the signal. Now this is the simple version. {vocalsound} Um we are talking um this this the simple and cheapest version at the same time. We are talking something more complicated of course, it's going to be more expensive as well. And not only that. Um we are also restricted in the use of our outer shell, or in the material that we could use for our outer shell. Um {vocalsound} I've gotten some information that we could use for the case material plastic, rubber, as well. Um rubber that is used in these anti-stress balls. So it's pretty squishy. That would that would serve that purpose.Marketing: {vocalsound} SpongyIndustrial Designer: Um {vocalsound} we could also use wood, or titanium.Project Manager: {vocalsound} What's the approximate per hundred thousand for the titanium {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh fyaMarketing: {vocalsound}Industrial Designer: I don't have an information on that. However our company {vocalsound} obviously can provide us with uh with the titanium, so I assume,

What did Marketing think about the merits of speech recognition inclusion

Marketing agreed that speech recognition gets old and is a gimmick. Marketing also thought that since younger people are not the consumers spending money on remotes their preference for speech recognition might not matter greatly.

Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what {vocalsound} We all know they've got nothing to do all day.Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}User Interface: Okay. Why can't I see the {disfmarker} crazy. Um yeah I {disfmarker} talking about the interface concept and how the customer relates to, will use the, consumer will use the actual device. Um so I've looked at some of the stuff I was sent, um, try and get some inspiration. But keep in mind that our own ideas that we had. Um I was sent some information from the company saying that they, the technology department have devised a new speech recognition technology, where you can program questions into such devices. They gave an example of a coffee machine where you program a question, you program the answer, and the machine responds accordingly. Um okay. There's different ways of a user can use products l like a remote. Um there's a graphical use, where you you look at pictures and well on a screen. A command line where you obviously type things in, and you get a response. Um and then it ju that's just to point out the sort of inconsistent u sort of use of interface in remotes. You can't really see that picture well, but there's various different remotes, once again with lots of different buttons on, making it more complicated.Industrial Designer: {vocalsound}User Interface: So, then I had a look at new products that are on the market. Not necessarily remote controls but ones that you'll recognise. Um this is the voice, there is a voice recognition remote control, which can control mus multiple devices. I have a {disfmarker} there is a picture {gap}. You surf your favourite channels uh with your voice. Store up to eighty speech samples, controls four devices, T_V_, cable, satellite, V_C_R_, D_V_D_ and audio. And we have is the board, main board of the remote control. {vocalsound} The underside, that's pretty cheap piece of of technology really {gap} top left side you can see the chip, which is the, what we were talking about, this was is the device to recognise the signals the input, and it passes it on to a row of um further transistors and stuff like that on the right side that actually amplify the signal, which later on is being, is being transferred to a infrared lamp which then um of course shines infrared light onto the television which then will recognise what signal um it's getting and will do what you tell it. Um {disfmarker} So much for the the workings of the of the uh remote control itself. {vocalsound} Its job is to wait for you to press a key, then to translate that key press into infrared light signals, um that are received by the television. When you press a key um you complete a specific connection. The chip senses the connection and knows what button you pressed. It produces a morse code line signal specific to that button. Right. Pretty clear. Transistor amplifies the signal and then sends the m sends the signal to the L_E_D_ which translates the signal into infrared light. The sensor in the T_V_ can see the infrared light, and seeing the signal reacts appropriately. This is the circuit board from the other side. Um the lower part of it, I don't know if you can see that properly, with the green greenish board is is what we what we saw in the first the first slide just flipped over. Um you can see the circuit board itself. That's the cheapest uh way to make electronic connections basically on the market. Um what you do is you have, don't have cables, but you have the connections actually in these in these lines on the on the board. These are the actual keys that are being pressed. They close the electric circuit. That then sends the signal to the chip on the other side. That would be behind here. Um which uh sends it over to the transistors and all that stuff thatMarketing: {vocalsound}Industrial Designer: amplify the signal and all that is being sent to the infrared lamp up there. Now as you can see this is the the rubber button version of it. {vocalsound} Um the way it works is that you have the keys here. The rubber button has a little metal uh plate on the other side, which closes the circuit here. And thus gives on the signal. Now this is the simple version. {vocalsound} Um we are talking um this this the simple and cheapest version at the same time. We are talking something more complicated of course, it's going to be more expensive as well. And not only that. Um we are also restricted in the use of our outer shell, or in the material that we could use for our outer shell. Um {vocalsound} I've gotten some information that we could use for the case material plastic, rubber, as well. Um rubber that is used in these anti-stress balls. So it's pretty squishy. That would that would serve that purpose.Marketing: {vocalsound} SpongyIndustrial Designer: Um {vocalsound} we could also use wood, or titanium.Project Manager: {vocalsound} What's the approximate per hundred thousand for the titanium {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh fyaMarketing: {vocalsound}Industrial Designer: I don't have an information on that. However our company {vocalsound} obviously can provide us with uh with the titanium, so I assume,

What are the benefits of the speech recognition feature

According to Marketing's research, ninety one percent of the youngest age groups said they would spend more money to buy a remote with speech recognition.

Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what {vocalsound} We all know they've got nothing to do all day.Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}User Interface: Okay. Why can't I see the {disfmarker} crazy. Um yeah I {disfmarker} talking about the interface concept and how the customer relates to, will use the, consumer will use the actual device. Um so I've looked at some of the stuff I was sent, um, try and get some inspiration. But keep in mind that our own ideas that we had. Um I was sent some information from the company saying that they, the technology department have devised a new speech recognition technology, where you can program questions into such devices. They gave an example of a coffee machine where you program a question, you program the answer, and the machine responds accordingly. Um okay. There's different ways of a user can use products l like a remote. Um there's a graphical use, where you you look at pictures and well on a screen. A command line where you obviously type things in, and you get a response. Um and then it ju that's just to point out the sort of inconsistent u sort of use of interface in remotes. You can't really see that picture well, but there's various different remotes, once again with lots of different buttons on, making it more complicated.Industrial Designer: {vocalsound}User Interface: So, then I had a look at new products that are on the market. Not necessarily remote controls but ones that you'll recognise. Um this is the voice, there is a voice recognition remote control, which can control mus multiple devices. I have a {disfmarker} there is a picture {gap}. You surf your favourite channels uh with your voice. Store up to eighty speech samples, controls four devices, T_V_, cable, satellite, V_C_R_, D_V_D_ and audio. And we have is the board, main board of the remote control. {vocalsound} The underside, that's pretty cheap piece of of technology really {gap} top left side you can see the chip, which is the, what we were talking about, this was is the device to recognise the signals the input, and it passes it on to a row of um further transistors and stuff like that on the right side that actually amplify the signal, which later on is being, is being transferred to a infrared lamp which then um of course shines infrared light onto the television which then will recognise what signal um it's getting and will do what you tell it. Um {disfmarker} So much for the the workings of the of the uh remote control itself. {vocalsound} Its job is to wait for you to press a key, then to translate that key press into infrared light signals, um that are received by the television. When you press a key um you complete a specific connection. The chip senses the connection and knows what button you pressed. It produces a morse code line signal specific to that button. Right. Pretty clear. Transistor amplifies the signal and then sends the m sends the signal to the L_E_D_ which translates the signal into infrared light. The sensor in the T_V_ can see the infrared light, and seeing the signal reacts appropriately. This is the circuit board from the other side. Um the lower part of it, I don't know if you can see that properly, with the green greenish board is is what we what we saw in the first the first slide just flipped over. Um you can see the circuit board itself. That's the cheapest uh way to make electronic connections basically on the market. Um um explored some of the technical functions of the remote. Um the simple versus the um the complex. The simple one being better for a user, the complex better for an engineer. Um {disfmarker} Um and some personal preferences that were found in that would be that it should be a user-oriented remote, something simple. Um and that we didn't wanna go with a universal remote, because uh increasing cost and increasing complexity. Um we would just have a T_V_ remote. Um and that we should also focus on the appearance of the remote. Have it s be something that looks different. And finally our um Industrial Designer uh gave us a rundown of how the remote will work. Um from energy source, um uh what we would use. Batteries because we don't wanna have a a cable. Um {disfmarker} {vocalsound} How that would power the remote and the lamp. If we were to to have one. Uh um the user interface then would connect to a chip, {vocalsound} which would work with the infrared controls uh to send the signal to the T_V_. Um {disfmarker} I believe then we came up with a couple of ideas for what we think the design of the remote will be. Um {disfmarker} {vocalsound} Um something that will fit into uh easily into someone's hand. {vocalsound} And with a, just a few buttons. Just the basics. And with a scrolling um function also. Okay and I will leave that, leave it at that. So {disfmarker} MarketingMarketing: Okay.Project Manager: We're watching trends.Marketing: Yep. Can I have your cable pleaseProject Manager: I suppose that you can have this.Industrial Designer: {vocalsound}Marketing: Thanks. Okay so I was looking at trend-watching. Um unfortunately I wasn't given too much information. I was given a brief executive summary, and then

Summarize the group's discussion of market research on remote control users'desired features.

Marketing presented the results of interviews conducted with remote control users. Eighty percent of users indicated that they would be willing to pay more for a remote that looked fancier. Fifty percent of users indicated that they generally only use about ten percent of the buttons on their remote controls. User Interface then presented the difficulties of a universal remote and also mentioned that few buttons are needed frequently by users.

suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what {vocalsound} We all know they've got nothing to do all day.Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}User Interface: Okay. Why can't I see the {disfmarker} crazy. Um yeah I {disfmarker} talking about the interface concept and how the customer relates to, will use the, consumer will use the actual device. Um so I've looked at some of the stuff I was sent, um, try and get some inspiration. But keep in mind that our own ideas that we had. Um I was sent some information from the company saying that they, the technology department have devised a new speech recognition technology, where you can program questions into such devices. They gave an example of a coffee machine where you program a question, you program the answer, and the machine responds accordingly. Um okay. There's different ways of a user can use products l like a remote. Um there's a graphical use, where you you look at pictures and well on a screen. A command line where you obviously type things in, and you get a response. Um and then it ju that's just to point out the sort of inconsistent u sort of use of interface in remotes. You can't really see that picture well, but there's various different remotes, once again with lots of different buttons on, making it more complicated.Industrial Designer: {vocalsound}User Interface: So, then I had a look at new products that are on the market. Not necessarily remote controls but ones that you'll recognise. Um this is the voice, there is a voice recognition remote control, which can control mus multiple devices. I have a {disfmarker} there is a picture {gap}. You surf your favourite channels uh with your voice. Store up to eighty speech samples, controls four devices, T_V_, cable, satellite, V_C_R_, D_V_D_ and audio. And Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer um remote control. But obviously that's not our problem um since we have decided or against solar cells, I assume right Or is anybody still {disfmarker}Marketing: Mm.User Interface: Yeah.Project Manager: {vocalsound} No I think I think batteries are probably the way to go.Industrial Designer: alright.Marketing: No. Hmm.Industrial Designer: {vocalsound} Alright.User Interface: Yeah.Industrial Designer: Uh which makes it very conventional but therefore traditional I assume. Um {disfmarker} Um {disfmarker} With the titanium um we cannot make it a curved design. We would just be able to make it flat and and um yeah a straight design pretty much. Which I assume would exclude uh some of the more sophisticated versions. {vocalsound} {vocalsound}User Interface: Would the sort of {vocalsound} spongy and the the plasticky thing {disfmarker} y you can get those mobile phones that initially have a {disfmarker} it is plastic but then they have sort of a a s a cover on it which is just sort of soft and stuff.Marketing: Mm. Like a covering. Yeah.User Interface: So I don't know if that would still be possible to have you know {gap} in plastic. But then where do people hold itProject Manager: Yeah.User Interface: Just all be sort of spongy.Marketing: The we can have the fruits and vegetables on the spongy parts, so they can remove it.User Interface: {vocalsound} {vocalsound} So you {vocalsound} as the the possibility of having a a graphical display on it, like a screen Like the iPodIndustrial Designer: You can have an L_C_D_ screen. Um but therefore no rubber will be used.User Interface: Right.Industrial Designer: Alright So plastic yes, titanium yes, but this will of course influence the form. With plastic, as I understand it, you can use any form. Um latex is tricky. Or rubber and um and titanium also seems to be tricky when it um explored some of the technical functions of the remote. Um the simple versus the um the complex. The simple one being better for a user, the complex better for an engineer. Um {disfmarker} Um and some personal preferences that were found in that would be that it should be a user-oriented remote, something simple. Um and that we didn't wanna go with a universal remote, because uh increasing cost and increasing complexity. Um we would just have a T_V_ remote. Um and that we should also focus on the appearance of the remote. Have it s be something that looks different. And finally our um Industrial Designer uh gave us a rundown of how the remote will work. Um from energy source, um uh what we would use. Batteries because we don't wanna have a a cable. Um {disfmarker} {vocalsound} How that would power the remote and the lamp. If we were to to have one. Uh um the user interface then would connect to a chip, {vocalsound} which would work with the infrared controls uh to send the signal to the T_V_. Um {disfmarker} I believe then we came up with a couple of ideas for what we think the design of the remote will be. Um {disfmarker} {vocalsound} Um something that will fit into uh easily into someone's hand. {vocalsound} And with a, just a few buttons. Just the basics. And with a scrolling um function also. Okay and I will leave that, leave it at that. So {disfmarker} MarketingMarketing: Okay.Project Manager: We're watching trends.Marketing: Yep. Can I have your cable pleaseProject Manager: I suppose that you can have this.Industrial Designer: {vocalsound}Marketing: Thanks. Okay so I was looking at trend-watching. Um unfortunately I wasn't given too much information. I was given a brief executive summary, and then

What features of the remote control did Marketing think were important

Marketing thought that making the remote look cool and modern was important. Marketing also thought that many buttons could be removed or combined. Marketing also thought a tracking device and speech recognition could be good ideas.

suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what {vocalsound} We all know they've got nothing to do all day.Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}User Interface: Okay. Why can't I see the {disfmarker} crazy. Um yeah I {disfmarker} talking about the interface concept and how the customer relates to, will use the, consumer will use the actual device. Um so I've looked at some of the stuff I was sent, um, try and get some inspiration. But keep in mind that our own ideas that we had. Um I was sent some information from the company saying that they, the technology department have devised a new speech recognition technology, where you can program questions into such devices. They gave an example of a coffee machine where you program a question, you program the answer, and the machine responds accordingly. Um okay. There's different ways of a user can use products l like a remote. Um there's a graphical use, where you you look at pictures and well on a screen. A command line where you obviously type things in, and you get a response. Um and then it ju that's just to point out the sort of inconsistent u sort of use of interface in remotes. You can't really see that picture well, but there's various different remotes, once again with lots of different buttons on, making it more complicated.Industrial Designer: {vocalsound}User Interface: So, then I had a look at new products that are on the market. Not necessarily remote controls but ones that you'll recognise. Um this is the voice, there is a voice recognition remote control, which can control mus multiple devices. I have a {disfmarker} there is a picture {gap}. You surf your favourite channels uh with your voice. Store up to eighty speech samples, controls four devices, T_V_, cable, satellite, V_C_R_, D_V_D_ and audio. And Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer we have is the board, main board of the remote control. {vocalsound} The underside, that's pretty cheap piece of of technology really {gap} top left side you can see the chip, which is the, what we were talking about, this was is the device to recognise the signals the input, and it passes it on to a row of um further transistors and stuff like that on the right side that actually amplify the signal, which later on is being, is being transferred to a infrared lamp which then um of course shines infrared light onto the television which then will recognise what signal um it's getting and will do what you tell it. Um {disfmarker} So much for the the workings of the of the uh remote control itself. {vocalsound} Its job is to wait for you to press a key, then to translate that key press into infrared light signals, um that are received by the television. When you press a key um you complete a specific connection. The chip senses the connection and knows what button you pressed. It produces a morse code line signal specific to that button. Right. Pretty clear. Transistor amplifies the signal and then sends the m sends the signal to the L_E_D_ which translates the signal into infrared light. The sensor in the T_V_ can see the infrared light, and seeing the signal reacts appropriately. This is the circuit board from the other side. Um the lower part of it, I don't know if you can see that properly, with the green greenish board is is what we what we saw in the first the first slide just flipped over. Um you can see the circuit board itself. That's the cheapest uh way to make electronic connections basically on the market. Um um remote control. But obviously that's not our problem um since we have decided or against solar cells, I assume right Or is anybody still {disfmarker}Marketing: Mm.User Interface: Yeah.Project Manager: {vocalsound} No I think I think batteries are probably the way to go.Industrial Designer: alright.Marketing: No. Hmm.Industrial Designer: {vocalsound} Alright.User Interface: Yeah.Industrial Designer: Uh which makes it very conventional but therefore traditional I assume. Um {disfmarker} Um {disfmarker} With the titanium um we cannot make it a curved design. We would just be able to make it flat and and um yeah a straight design pretty much. Which I assume would exclude uh some of the more sophisticated versions. {vocalsound} {vocalsound}User Interface: Would the sort of {vocalsound} spongy and the the plasticky thing {disfmarker} y you can get those mobile phones that initially have a {disfmarker} it is plastic but then they have sort of a a s a cover on it which is just sort of soft and stuff.Marketing: Mm. Like a covering. Yeah.User Interface: So I don't know if that would still be possible to have you know {gap} in plastic. But then where do people hold itProject Manager: Yeah.User Interface: Just all be sort of spongy.Marketing: The we can have the fruits and vegetables on the spongy parts, so they can remove it.User Interface: {vocalsound} {vocalsound} So you {vocalsound} as the the possibility of having a a graphical display on it, like a screen Like the iPodIndustrial Designer: You can have an L_C_D_ screen. Um but therefore no rubber will be used.User Interface: Right.Industrial Designer: Alright So plastic yes, titanium yes, but this will of course influence the form. With plastic, as I understand it, you can use any form. Um latex is tricky. Or rubber and um and titanium also seems to be tricky when it

Did Marketing and User Interface agree on desired features

Marketing and User Interface agreed on the importance of fewer buttons for a user-centered remote. Marketing and User Interface also agreed on the importance of the appearance of a remote control.

suggested this two-part thing, where if it was to have a speech recognition thing, you could maybe control that on the {disfmarker} do it {disfmarker} or program all that on the control bit. And then just have the simple sort of hand-held thing that we sort of devised earlier, as the actual remote. Um I don't {disfmarker} it could be a graphical display, the actual remote contr the actual control port maybe could have like an iPod where you just sort of control through the menus. Stuff like {gap} gets more and more compli complicated. And then the the hand-held bit should be ergonomically designed. And that is it. Why am I {disfmarker} Oh yeah. Just {gap}. {gap} Where are we Uh. Just to sort of show you. M {gap} they've even got things like that.Project Manager: {vocalsound}User Interface: Huge things. Which is just {gap} for your gr ninety year old grandma yeahProject Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: That's industrial design for cranes, stuff like that.User Interface: Yeah. Yeah.Project Manager: {vocalsound} Notice the giant dog bone shapeMarketing: {vocalsound} Dunno.Industrial Designer: Makes sense, makes sense.User Interface: And that {disfmarker} yeah.Industrial Designer: {vocalsound}Project Manager: Also good for animals.User Interface: Yeah. See. {gap} things {gap}. {gap}. Why's my screen crazyIndustrial Designer: Uh {disfmarker} Well let's see. I'm going to bore you with a couple of descriptions of the interior.Project Manager: {vocalsound}Marketing: {vocalsound}Industrial Designer: Just to to make it more obvious what we have to fit in there, and that we do have to fit the stuff in there. I've more information on possible materials um as well. What we can and cannot do. Um but let's just wait for this to load up and I'll show you what we're talking about here. Okay. The details of the components'design, as you can see there, what what you do is you have, don't have cables, but you have the connections actually in these in these lines on the on the board. These are the actual keys that are being pressed. They close the electric circuit. That then sends the signal to the chip on the other side. That would be behind here. Um which uh sends it over to the transistors and all that stuff thatMarketing: {vocalsound}Industrial Designer: amplify the signal and all that is being sent to the infrared lamp up there. Now as you can see this is the the rubber button version of it. {vocalsound} Um the way it works is that you have the keys here. The rubber button has a little metal uh plate on the other side, which closes the circuit here. And thus gives on the signal. Now this is the simple version. {vocalsound} Um we are talking um this this the simple and cheapest version at the same time. We are talking something more complicated of course, it's going to be more expensive as well. And not only that. Um we are also restricted in the use of our outer shell, or in the material that we could use for our outer shell. Um {vocalsound} I've gotten some information that we could use for the case material plastic, rubber, as well. Um rubber that is used in these anti-stress balls. So it's pretty squishy. That would that would serve that purpose.Marketing: {vocalsound} SpongyIndustrial Designer: Um {vocalsound} we could also use wood, or titanium.Project Manager: {vocalsound} What's the approximate per hundred thousand for the titanium {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Industrial Designer: Oh fyaMarketing: {vocalsound}Industrial Designer: I don't have an information on that. However our company {vocalsound} obviously can provide us with uh with the titanium, so I assume, we have is the board, main board of the remote control. {vocalsound} The underside, that's pretty cheap piece of of technology really {gap} top left side you can see the chip, which is the, what we were talking about, this was is the device to recognise the signals the input, and it passes it on to a row of um further transistors and stuff like that on the right side that actually amplify the signal, which later on is being, is being transferred to a infrared lamp which then um of course shines infrared light onto the television which then will recognise what signal um it's getting and will do what you tell it. Um {disfmarker} So much for the the workings of the of the uh remote control itself. {vocalsound} Its job is to wait for you to press a key, then to translate that key press into infrared light signals, um that are received by the television. When you press a key um you complete a specific connection. The chip senses the connection and knows what button you pressed. It produces a morse code line signal specific to that button. Right. Pretty clear. Transistor amplifies the signal and then sends the m sends the signal to the L_E_D_ which translates the signal into infrared light. The sensor in the T_V_ can see the infrared light, and seeing the signal reacts appropriately. This is the circuit board from the other side. Um the lower part of it, I don't know if you can see that properly, with the green greenish board is is what we what we saw in the first the first slide just flipped over. Um you can see the circuit board itself. That's the cheapest uh way to make electronic connections basically on the market. Um Marketing: {vocalsound}Project Manager: Okay.Marketing: {gap}.Project Manager: Right. Okay. Alright. Is everyone here {vocalsound}Marketing: {vocalsound} Yep. {vocalsound}User Interface: Yep.Project Manager: Okay. This is our conceptual design meeting. And {disfmarker} {vocalsound} I'll just take a few minutes and uh go through the previous minutes. Um then each of you will have your presentation, um and then we will need to make a decision on the concept for the remote control. And then we'll have uh forty minutes for finishing up. Um {disfmarker} {vocalsound} I'll go through the mee through the minutes first. Um, we just refreshed our our uh goal of making the finest remote control available.Industrial Designer: {vocalsound}Project Manager: {vocalsound} Um we decided that, or we know that we need to use company colours, company logo. Um {vocalsound} and our Marketing Expert uh gave us some i uh information from interviews with a hundred different remote users. Um with some statistics that backed basically what we were thinking before. People thought their remotes were ugly, um um that remotes zap a lot. Um they only use uh a finite amount of buttons.Industrial Designer: {vocalsound}Project Manager: Um and that they often lose the {disfmarker} it's easy to lose a remote. Um which were all things we were thinking we would {disfmarker} wanna make it simple. Um {disfmarker} {vocalsound} And uh some sort of locator. Either a button or tracking device. Um {disfmarker} And that it should look different than what's out there. Um {disfmarker} Kind of mixed mixed response on the speech recognition. The younger people said they wanted it, older people did not. Um uh I think we decided that um the expense was not necessarily worth it, and that it was probably a gimmick, that um would increasingly wear on the consumers'nerves. Um {vocalsound} {disfmarker} Then the User Interface Designer an update on some recent fashion trends that we might like to look at. And then I'll just tell you some personal preferences that I got from that. Um okay the most important finding was that the fancy look-and-feel seems to be twice as important to the users as the current functional look-and-feel design, which I think we've kind of already discussed before. Um the second most important finding was that the remote should be technologically innovative. And again these are all things we've kind of already come up with on our own, but this just backs it up. And thirdly the remote would be easy to use. As far as fashion update, we've learned that fruits and vegetables will be the most important theme for cloths, shoes and furniture.Industrial Designer: {vocalsound}Marketing: So that might be a bit of a challenge to incorporate this into our remote, but we can try. Um and also, as opposed to last year, this year the material is expected to be spongy in feel. {vocalsound} Okay so from that um, as we've already said, we need to focus on a fancy look-and-feel. Um I think we've already discovered that it's kind of hard to go away from the traditional rectangular design. But I think that, even if it's very subtle, we need to kind of trick our consumers, so they at least get the idea that they're getting something that's new and modern and sleek and {disfmarker} Whether it's through the shape or the colours or all of that. Um for technologically innovative, we've talked about the tracking device. We brought up the idea of having two pieces, which we could discuss further. And Manuel had suggested um the energy source and the user interface, discussing some of those, um that we could change

Summarize the whole meeting.

The group met to decide which features were desired by users and to decide how to design the shape and appearance of the remote control. Marketing and User Interface presented on what features were desired by remote control users, and Industrial Designer presented on the required internal components of a remote control. They decided not to pursue speech recognition and settled on designing a rounded one-handed remote control with minimal buttons.

we decided,User Interface: {vocalsound} Yeah.Marketing: But does it {disfmarker}Project Manager: huhMarketing: Yeah.Project Manager: Only what happened to the single curve we spoke about last meetingUser Interface: It uh {disfmarker} oh it's in the background. Oh.Industrial Designer: {vocalsound} Now uh the single curved idea was uh {disfmarker} Yeah, okay, you ge um {disfmarker}User Interface: Y you should make uh a sideways uh view.Industrial Designer: Yeah. The sideways view, uh that that that maUser Interface: It will be, I guess. Oh, we can {disfmarker}Industrial Designer: Ho not that pen. {vocalsound} Not that pen. {vocalsound} {vocalsound} {vocalsound}User Interface: OhMarketing: {vocalsound} {gap} {vocalsound}Project Manager: {vocalsound} WellUser Interface: g {vocalsound} I would {vocalsound} {disfmarker} smart board.Project Manager: it might work one time, huh. {vocalsound}Industrial Designer: {vocalsound} Suppose so.User Interface: {vocalsound} Uh can I draw here or uh {disfmarker}Marketing: Think.User Interface: Ooh.Industrial Designer: Ah. Oh my God,Marketing: Yeah, yeah, you can.User Interface: So it would be uh something like this from the side, but with a bit of uh curve here,Industrial Designer: it works.User Interface: rightIndustrial Designer: Yeah, that's the single curve indeed.User Interface: Yeah. So if you v flip it like this.Project Manager: Okay.Industrial Designer: Yep.User Interface: Here's {gap} yeah.Industrial Designer: That's not very {disfmarker} i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom. Uh make it uh rather thick on the top, because uh on the top it has uh the screen, which takes uh in some uh space, and the batteries can be located over there,User Interface: Yeah. So you just make the back of this part a bit bigger,Industrial Designer: so uh {disfmarker}User Interface: so that it lays a bit oIndustrial Designer: Yeah.Marketing: Isn't going to be a little bit I think if you have the button at the right, I don't think you can find the option button that easy.User Interface: Yeah, but you don't have t have to use the button on the right. You can touch it.Marketing: You can touch it.User Interface: Yeah. You you can touch options.Industrial Designer: It said bo both the options.Marketing: Yeah, okay, but you have y then you have here s written option on here, the teletext button,User Interface: Yeah.Marketing: rightIndustrial Designer: Yeah.Marketing: Okay, then okay, good. Then I think also two, yeah.User Interface: You can touch optionsProject Manager: A two, okay,User Interface: and it's comes out.Project Manager: because we have to {disfmarker}Industrial Designer: A two, a two.Marketing: Yep.User Interface: {vocalsound} The uh the um {disfmarker} Below.Project Manager: It's the box below it,Industrial Designer: Uh the next question the next question.Project Manager: huhIndustrial Designer: Oh my God.Marketing: {vocalsound}User Interface: {vocalsound} {vocalsound}Project Manager: Otherwise we have two results in one question.User Interface: {vocalsound} It's different.Industrial Designer: {vocalsound}Project Manager: Okay, next question.Marketing: It's easy to use, as well for younger as elderl elderly people.User Interface: For young people I think it's easy to use.Project Manager: {gap}Marketing: Young means sixteen to forty years.Industrial Designer: Yeah, I was {disfmarker} uh {disfmarker}User Interface: Yeah.Marketing: And elderly from forty eight to their death.Industrial Designer: Yeah.User Interface: I think it's {disfmarker}Industrial Designer: I think it's the most useful uh remote control ever to be manufactured. {vocalsound}User Interface: {vocalsound} In the entire mankind.Project Manager: Okay, you're very enthusiastic about your own design,Marketing: Also if you're sixty years old {disfmarker}Project Manager: huhIndustrial Designer: Yeah, but because it has the regular uh controls, li uh as you can see in the screen now, and uh you don't have all the other options uh always uh on your screen.User Interface: Yeah.Industrial Designer: So budget. And we evaluated. Maybe we should re-evaluate uh the product, but we did that before, and we also evaluated the project. And I think uh everybody's uh very happy. At least I am, with the results,User Interface: {vocalsound}Project Manager: so uh celebration, well, for the three of you,User Interface: {vocalsound} Yeah.Marketing: Yeah.Project Manager: because uh I have to write the final report now.User Interface: Champagne. {vocalsound} {vocalsound} Yeah.Marketing: {vocalsound}Project Manager: But uh {vocalsound} well, thank you very much for your co-operation,Marketing: {vocalsound}Project Manager: and I had a very nice day so far. {vocalsound}Industrial Designer: Yeah, sure.Marketing: No prob.Industrial Designer: Oh thank you.Marketing: Mm-hmm.Project Manager: Okay.User Interface: Do we get another email {vocalsound}Industrial Designer: Bling. {vocalsound} You're fired.Project Manager: {vocalsound} Um {disfmarker}Marketing: I think you do.User Interface: I I think we have to fill in a questionnaire again,Project Manager: Yeah I have tUser Interface: but {disfmarker}Project Manager: I think we also have to go to our own rooms again, but um {disfmarker} wellUser Interface: We doIndustrial Designer: Mm.Project Manager: I at least. But maybe you can try uh to make a screen shot of this, so I can try to include it in the final report.User Interface: Yeah. Uh th that that oneIndustrial Designer: You cannot {disfmarker}Project Manager: Yeah, maybe.User Interface: You can just {disfmarker}Industrial Designer: you can save it.Project Manager: {gap} wants to, but at least this one.User Interface: Yeah, but it's {disfmarker} it isn't a picture or, well, is itProject Manager: I know, we should remove this,Industrial Designer: You s uh file save as the J_ PEG J_ PEG.Project Manager: but it won't h Okay. And uh please put it in the project folder then, huh.Marketing: Can you find it as a J_ PEGUser Interface: No,Industrial Designer: No. {vocalsound}User Interface: isn't possible. But you can make a screen we can uh modify that later. Okay. Would you like to make any comments about next uh {disfmarker}User Interface: Uh well, this is the total interface uh that f of the L_C_D_ screen. Uh the numbers, which is pretty straight forward. We put ano an an extra button in. We can erase it, but {disfmarker} It's the button where you can switch channels. {gap} just when you are one and you go to two, you can {disfmarker} or if you go to five, you can go back to one with that button. Yeah, that one, yeah.Industrial Designer: Previous page, yeah, indeed.User Interface: It has a name. And uh uh we put that in,Industrial Designer: Oh my God.User Interface: I thought it would be handy there. Uh this the one number or two numbers button. Below that, the page and the sound. And uh in the middle the the mute. Uh battery indicator. {vocalsound}Industrial Designer: {vocalsound} {vocalsound} {vocalsound} It's quite large.User Interface: It's {vocalsound} it's a bit big.Marketing: {vocalsound}User Interface: {vocalsound} And this is the uh the on off uh knop, the stand by uh knop. Or at least it should look like it. And the options uh of teletext.Industrial Designer: Okay. You can see very clearly now that the uh teletext and options menu isn't uh taking uh much uh {disfmarker} uh it's taking much part of the screen, so it's very uh {disfmarker} when you uh {vocalsound} when you use it, doesn't uh become irritating to see.User Interface: Huh.Industrial Designer:'Cause if you put it on the top you always get see the the options menu.'Cause people regularly uh read from left top to right down,Project Manager: Mm-hmm.Industrial Designer: so {disfmarker}User Interface: Yeah. Well this about it, I think.Industrial Designer: Okay. Huh.User Interface: Yeah.Project Manager: Thank you. Looks good.User Interface: Designer: Scroll options, yeah.Marketing: I I think they'll be quite met with their expectations.Project Manager: Yeah, but those are more fancy functions, not not really many features or something.User Interface: Right, that that that {disfmarker}Marketing: No.Project Manager: It has relatively few features,User Interface: those are features.Marketing: It's three features, basically,Project Manager: with {disfmarker}Marketing: the L_C_D_ {gap} touch screen is feature.Industrial Designer: Yeah.User Interface: No,Marketing: The microphone is a feature.User Interface: aren't the features {disfmarker} the microphone's feature and that you can change the channel's feature, and that you can change the volume is feature,Project Manager: Yeah.User Interface: and that you can change the options of the remote, uh uh something like that. Yeah.Project Manager: Ours had other features with {disfmarker}Marketing: Yeah, okay. I think {disfmarker} yeah, and then you have the audio settings, channel setting, video settings.Industrial Designer: The easy volume up button.User Interface: Those are features.Industrial Designer: Remote {disfmarker} younger people usually use the remote control to put on the volume. {vocalsound} Turn uh turn up the volume.Marketing: {vocalsound} Yeah yeah.User Interface: {vocalsound} Enough featuresMarketing: So I've chos I shou I think it's it's it's a one. Personally, yeah. I think once you've {disfmarker}'cause you have the channel features b uh you have the uh screen features, audio features, the {disfmarker} you have all buttons on it which you'd like, microphone extra, L_C_D_ screen extra, scroll thing extra.Project Manager: Okay, you think one,User Interface: Yeah.Project Manager: what do you thinkUser Interface: I think two or three.Project Manager: You. {gap} three, yeah.Industrial Designer: Two.Project Manager: I'd say three, so two it is thenUser Interface: Yeah. Yeah uh a two a two. {vocalsound} Just another two. {vocalsound}Marketing: Make it make it a two.Project Manager: or {disfmarker} {vocalsound}Industrial Designer: One two three. {vocalsound}Marketing: Or make it uh a fucking two.User Interface: We

Summarize the discussion on evaluation criteria of remote control.

Based on the analysis of user requirements, the group evaluated remote control by answering questions on the questionnaire. The questions on the questionnaire were mainly about fancy design, innovation, simplicity, target people, shape, colour, material, function, logo, etc. The final average score for remote control design is two. Marketing thought it was a quite good score.

it's t I think it's really easy to use. You want these options to {disfmarker}Marketing: AlsoProject Manager: As well for the for the older peopleIndustrial Designer: Uh sure.Marketing: Yeah, as well as your {disfmarker} if you're fif sixty years old, you're holding one of those things in your hand {disfmarker}User Interface: Yeah, but uh {disfmarker} Yeah, but they they don't want the uh extra options, rightMarketing: No, but we're going to th make this f for a all kind of people,User Interface: So {disfmarker}Project Manager: And would it be easy for them to use the speech recognitionUser Interface: Yeah, okay,Marketing: so it it it has to be {disfmarker}User Interface: but so they could {disfmarker} Uh I think it is. If they read a manual.Project Manager: Because that might {disfmarker}Marketing: {vocalsound} If you read the manual,User Interface: {vocalsound} Yeah, alright. {vocalsound}Industrial Designer: Perhaps that is one of the most uh {disfmarker}Marketing: {gap} always.Project Manager: M maybe that's the most user friendly and easy to use.User Interface: Because it it's not it's not it's it's not uh difficult.Industrial Designer: Uh because a lot of {vocalsound} {disfmarker}User Interface: You say you say uh record to to the to the speech recognition,Industrial Designer: Channel one, channel four, yeah.User Interface: then you say the question and the answer. And that's everything it does, the speech recognition.Industrial Designer: {vocalsound}Project Manager: Yeah, well maybe that would make it even more easy to use for them.User Interface: Yeah. I think it would make it uh {disfmarker}Industrial Designer: Yeah, I think it does.Marketing: So {disfmarker}Industrial Designer: Because all the people who can't uh {disfmarker}User Interface: I would make it two.Marketing: Also twoUser Interface: Yeah.Industrial Designer: Uh a two. Sure, two.Marketing: Not a seven for this {gap}User Interface: {vocalsound} {vocalsound} ThreeIndustrial Designer: Oh.Project Manager: I'd say three.Marketing: I would also we decided,User Interface: {vocalsound} Yeah.Marketing: But does it {disfmarker}Project Manager: huhMarketing: Yeah.Project Manager: Only what happened to the single curve we spoke about last meetingUser Interface: It uh {disfmarker} oh it's in the background. Oh.Industrial Designer: {vocalsound} Now uh the single curved idea was uh {disfmarker} Yeah, okay, you ge um {disfmarker}User Interface: Y you should make uh a sideways uh view.Industrial Designer: Yeah. The sideways view, uh that that that maUser Interface: It will be, I guess. Oh, we can {disfmarker}Industrial Designer: Ho not that pen. {vocalsound} Not that pen. {vocalsound} {vocalsound} {vocalsound}User Interface: OhMarketing: {vocalsound} {gap} {vocalsound}Project Manager: {vocalsound} WellUser Interface: g {vocalsound} I would {vocalsound} {disfmarker} smart board.Project Manager: it might work one time, huh. {vocalsound}Industrial Designer: {vocalsound} Suppose so.User Interface: {vocalsound} Uh can I draw here or uh {disfmarker}Marketing: Think.User Interface: Ooh.Industrial Designer: Ah. Oh my God,Marketing: Yeah, yeah, you can.User Interface: So it would be uh something like this from the side, but with a bit of uh curve here,Industrial Designer: it works.User Interface: rightIndustrial Designer: Yeah, that's the single curve indeed.User Interface: Yeah. So if you v flip it like this.Project Manager: Okay.Industrial Designer: Yep.User Interface: Here's {gap} yeah.Industrial Designer: That's not very {disfmarker} i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom. Uh make it uh rather thick on the top, because uh on the top it has uh the screen, which takes uh in some uh space, and the batteries can be located over there,User Interface: Yeah. So you just make the back of this part a bit bigger,Industrial Designer: so uh {disfmarker}User Interface: so that it lays a bit oIndustrial Designer: Yeah.Marketing: Isn't going to be a little bit I think if you have the button at the right, I don't think you can find the option button that easy.User Interface: Yeah, but you don't have t have to use the button on the right. You can touch it.Marketing: You can touch it.User Interface: Yeah. You you can touch options.Industrial Designer: It said bo both the options.Marketing: Yeah, okay, but you have y then you have here s written option on here, the teletext button,User Interface: Yeah.Marketing: rightIndustrial Designer: Yeah.Marketing: Okay, then okay, good. Then I think also two, yeah.User Interface: You can touch optionsProject Manager: A two, okay,User Interface: and it's comes out.Project Manager: because we have to {disfmarker}Industrial Designer: A two, a two.Marketing: Yep.User Interface: {vocalsound} The uh the um {disfmarker} Below.Project Manager: It's the box below it,Industrial Designer: Uh the next question the next question.Project Manager: huhIndustrial Designer: Oh my God.Marketing: {vocalsound}User Interface: {vocalsound} {vocalsound}Project Manager: Otherwise we have two results in one question.User Interface: {vocalsound} It's different.Industrial Designer: {vocalsound}Project Manager: Okay, next question.Marketing: It's easy to use, as well for younger as elderl elderly people.User Interface: For young people I think it's easy to use.Project Manager: {gap}Marketing: Young means sixteen to forty years.Industrial Designer: Yeah, I was {disfmarker} uh {disfmarker}User Interface: Yeah.Marketing: And elderly from forty eight to their death.Industrial Designer: Yeah.User Interface: I think it's {disfmarker}Industrial Designer: I think it's the most useful uh remote control ever to be manufactured. {vocalsound}User Interface: {vocalsound} In the entire mankind.Project Manager: Okay, you're very enthusiastic about your own design,Marketing: Also if you're sixty years old {disfmarker}Project Manager: huhIndustrial Designer: Yeah, but because it has the regular uh controls, li uh as you can see in the screen now, and uh you don't have all the other options uh always uh on your screen.User Interface: Yeah.Industrial Designer: So designed,User Interface: Oops. {vocalsound}Project Manager: and if we can we can uh commence the final part which is the production or project evaluation, how did we work together and what are the results, and how happy are we with those. Okay, well finance uh will be later. Now I'd like to give the word to you two.User Interface: Yeah.Industrial Designer: Okay.User Interface: {vocalsound} Well uhIndustrial Designer: Get up stand up. {gap} just {disfmarker}User Interface: we made a prototype.Industrial Designer:'Kay.User Interface: We first start with the overall uh {disfmarker} This is about the total remote control.Industrial Designer: View.User Interface: We made it green.Industrial Designer: Just example colour,User Interface: Yeah.Industrial Designer: so uh there's one of the colours we would like to uh see in our prototype.User Interface: It's a fresh colour. And uh the screen light blue. Oh uh this the scroll button and the microphone on the on the sides here under. And the R_ and R_ logo, it just says R_ and R_ now, but uh {disfmarker}Industrial Designer: OkayUser Interface: Any questions so far {vocalsound}Marketing: Big microphone.Industrial Designer: {gap} yeah,User Interface: Yeah.Industrial Designer: just uh just an idea about how to m th that could also be possible.Marketing: Oh okay. That's the place where it's going to be, not the size. {gap}User Interface: Yeah.Industrial Designer: Uh well, it's an idea in a {disfmarker} so.User Interface: Oh y you {disfmarker} perhaps you should make it a bit big, so people know it's there and uh {disfmarker}Industrial Designer: Do not forget it.User Interface: Uh {disfmarker}Marketing: Mm-hmm.Industrial Designer: To function it it doesn't really have to be sm uh big of course.User Interface: Hmm.Marketing: Yeah, okay. Of course.Industrial Designer: The microphone could be just a minor uh hole uh on the left uh button.Marketing: Mm. Mm, th yeah.Industrial Designer: Okay umMarketing: Small.Industrial say three.Industrial Designer: {vocalsound} {vocalsound}Project Manager: Okay, so we have three three two twoUser Interface: Oh. YouProject Manager: or {disfmarker}Industrial Designer: Two.User Interface: Oh.Project Manager: So what are we going to do {vocalsound}User Interface: Well {disfmarker} Two and a half. {vocalsound}Project Manager: Okay, a three, I see. Uh {disfmarker} {vocalsound}User Interface: Three No. {vocalsound}Industrial Designer: {vocalsound} Give me more.Marketing: {vocalsound}Project Manager: Another question.Marketing: Remotes overwhelmed with buttons.User Interface: No.Industrial Designer: No.Project Manager: No.Marketing: No, that that's that's {disfmarker}User Interface: But um I mean,Marketing: yeah.User Interface: that's definitely one.Marketing: Tha that's a one, I think, that's definitely a one.Industrial Designer: That's definitely our uh {disfmarker}User Interface: Oh nee, oh seven is it It is.Marketing: NoUser Interface: Yeah, uhMarketing: Oh yeah.Project Manager: Yeah. Yeah,User Interface: the remote score.Industrial Designer: A false, yeah.Project Manager: but I think you should make it one scale with with one being good and seven being bad,Marketing: Yeah, I think isn't, this has to be something like isn't overwhelmed.Project Manager: because otherwise we can't uh calculate anything from the results,User Interface: It's not overwhelmed. Yeah.Project Manager: so {disfmarker}Industrial Designer: Yeah, indeed.Marketing: True.Project Manager: Okay, a one,User Interface: Yep.Project Manager: because we designed for that, huhMarketing: Remote control has uh colours that different {disfmarker} that meet different target groups.User Interface: Yes.Industrial Designer: {vocalsound} {gap}User Interface:'Cause we make them in different colours,Project Manager: Yeah.User Interface: so that they uh {disfmarker}Industrial Designer: Yeah,Marketing: Yeah.Industrial Designer: is optional.Project Manager: Yeah, and I though w we had about single colours,Marketing: That's true.Project Manager: but you can also make uh a wood colour, not just one single colour but a wood-like thing,User Interface: Yeah. That it that it looks like wood, like something, yeah.Industrial Designer: Huh.Project Manager: can't youMarketing: Also with rubberUser Interface: Uh I think you can.Project Manager: Whether it looks like wood,

Summarize the discussion on the usability of remote control.

Marketing wondered if all the buttons were easy to find. User Interface thought most of the buttons were easy to find except options. Options were easy to find by touch. Meanwhile, Industrial Designer thought all the buttons were easier to find than a regular remote control. However, marketing insisted that options were not found that easy.

it's t I think it's really easy to use. You want these options to {disfmarker}Marketing: AlsoProject Manager: As well for the for the older peopleIndustrial Designer: Uh sure.Marketing: Yeah, as well as your {disfmarker} if you're fif sixty years old, you're holding one of those things in your hand {disfmarker}User Interface: Yeah, but uh {disfmarker} Yeah, but they they don't want the uh extra options, rightMarketing: No, but we're going to th make this f for a all kind of people,User Interface: So {disfmarker}Project Manager: And would it be easy for them to use the speech recognitionUser Interface: Yeah, okay,Marketing: so it it it has to be {disfmarker}User Interface: but so they could {disfmarker} Uh I think it is. If they read a manual.Project Manager: Because that might {disfmarker}Marketing: {vocalsound} If you read the manual,User Interface: {vocalsound} Yeah, alright. {vocalsound}Industrial Designer: Perhaps that is one of the most uh {disfmarker}Marketing: {gap} always.Project Manager: M maybe that's the most user friendly and easy to use.User Interface: Because it it's not it's not it's it's not uh difficult.Industrial Designer: Uh because a lot of {vocalsound} {disfmarker}User Interface: You say you say uh record to to the to the speech recognition,Industrial Designer: Channel one, channel four, yeah.User Interface: then you say the question and the answer. And that's everything it does, the speech recognition.Industrial Designer: {vocalsound}Project Manager: Yeah, well maybe that would make it even more easy to use for them.User Interface: Yeah. I think it would make it uh {disfmarker}Industrial Designer: Yeah, I think it does.Marketing: So {disfmarker}Industrial Designer: Because all the people who can't uh {disfmarker}User Interface: I would make it two.Marketing: Also twoUser Interface: Yeah.Industrial Designer: Uh a two. Sure, two.Marketing: Not a seven for this {gap}User Interface: {vocalsound} {vocalsound} ThreeIndustrial Designer: Oh.Project Manager: I'd say three.Marketing: I would also we decided,User Interface: {vocalsound} Yeah.Marketing: But does it {disfmarker}Project Manager: huhMarketing: Yeah.Project Manager: Only what happened to the single curve we spoke about last meetingUser Interface: It uh {disfmarker} oh it's in the background. Oh.Industrial Designer: {vocalsound} Now uh the single curved idea was uh {disfmarker} Yeah, okay, you ge um {disfmarker}User Interface: Y you should make uh a sideways uh view.Industrial Designer: Yeah. The sideways view, uh that that that maUser Interface: It will be, I guess. Oh, we can {disfmarker}Industrial Designer: Ho not that pen. {vocalsound} Not that pen. {vocalsound} {vocalsound} {vocalsound}User Interface: OhMarketing: {vocalsound} {gap} {vocalsound}Project Manager: {vocalsound} WellUser Interface: g {vocalsound} I would {vocalsound} {disfmarker} smart board.Project Manager: it might work one time, huh. {vocalsound}Industrial Designer: {vocalsound} Suppose so.User Interface: {vocalsound} Uh can I draw here or uh {disfmarker}Marketing: Think.User Interface: Ooh.Industrial Designer: Ah. Oh my God,Marketing: Yeah, yeah, you can.User Interface: So it would be uh something like this from the side, but with a bit of uh curve here,Industrial Designer: it works.User Interface: rightIndustrial Designer: Yeah, that's the single curve indeed.User Interface: Yeah. So if you v flip it like this.Project Manager: Okay.Industrial Designer: Yep.User Interface: Here's {gap} yeah.Industrial Designer: That's not very {disfmarker} i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom. Uh make it uh rather thick on the top, because uh on the top it has uh the screen, which takes uh in some uh space, and the batteries can be located over there,User Interface: Yeah. So you just make the back of this part a bit bigger,Industrial Designer: so uh {disfmarker}User Interface: so that it lays a bit oIndustrial Designer: Yeah.Marketing: Isn't going to be a little bit I think if you have the button at the right, I don't think you can find the option button that easy.User Interface: Yeah, but you don't have t have to use the button on the right. You can touch it.Marketing: You can touch it.User Interface: Yeah. You you can touch options.Industrial Designer: It said bo both the options.Marketing: Yeah, okay, but you have y then you have here s written option on here, the teletext button,User Interface: Yeah.Marketing: rightIndustrial Designer: Yeah.Marketing: Okay, then okay, good. Then I think also two, yeah.User Interface: You can touch optionsProject Manager: A two, okay,User Interface: and it's comes out.Project Manager: because we have to {disfmarker}Industrial Designer: A two, a two.Marketing: Yep.User Interface: {vocalsound} The uh the um {disfmarker} Below.Project Manager: It's the box below it,Industrial Designer: Uh the next question the next question.Project Manager: huhIndustrial Designer: Oh my God.Marketing: {vocalsound}User Interface: {vocalsound} {vocalsound}Project Manager: Otherwise we have two results in one question.User Interface: {vocalsound} It's different.Industrial Designer: {vocalsound}Project Manager: Okay, next question.Marketing: It's easy to use, as well for younger as elderl elderly people.User Interface: For young people I think it's easy to use.Project Manager: {gap}Marketing: Young means sixteen to forty years.Industrial Designer: Yeah, I was {disfmarker} uh {disfmarker}User Interface: Yeah.Marketing: And elderly from forty eight to their death.Industrial Designer: Yeah.User Interface: I think it's {disfmarker}Industrial Designer: I think it's the most useful uh remote control ever to be manufactured. {vocalsound}User Interface: {vocalsound} In the entire mankind.Project Manager: Okay, you're very enthusiastic about your own design,Marketing: Also if you're sixty years old {disfmarker}Project Manager: huhIndustrial Designer: Yeah, but because it has the regular uh controls, li uh as you can see in the screen now, and uh you don't have all the other options uh always uh on your screen.User Interface: Yeah.Industrial Designer: So could make it just a regular scroll wheel.User Interface: But you can't push it, so you have to tap.Industrial Designer: Yeah, if you can't push it you have to tap the the options window uh button here and then uh scroll down with the d with uh {vocalsound} with uh the button.User Interface: Yeah, alright.Project Manager: Yeah, I think that will be our best bet.User Interface: So normal scroll wheelIndustrial Designer: Normal scroll wheel.User Interface: And I think we should lose the curve.Marketing: I think we should scrap the sample speaker.Industrial Designer: Lose {vocalsound} {disfmarker}Marketing: It's four pri it four units.User Interface: Yeah, but if you {disfmarker} would i it is a new feature, it it's something special.Industrial Designer: Okay, so we don't exactly need the single {disfmarker} We don't need a curve.Marketing: But w d whaUser Interface: No, the curve doesn't really {disfmarker}Industrial Designer:'S possible to lose curve.Marketing: Curved then it will be square.User Interface: No, then it will {disfmarker} won't uh stand up from the table. Then it would just {disfmarker}Industrial Designer: Okay. {vocalsound}Marketing: Was that {disfmarker} does that mean to it, single curveIndustrial Designer: Yeah, that's meant with scr uh with s curve.User Interface: Yeah.Industrial Designer: The curve is uh in a dimension.Marketing: Okay.Industrial Designer: If you make it a flat one, s n it's no curve, you got no curves.User Interface: So {disfmarker} We would lose this oneIndustrial Designer: Yeah, okay.Marketing: Yeah, but tha that that only is one.User Interface: Yeah, we could s yeah, a bit.Industrial Designer: No, two.Marketing: No, one.User Interface: Sixteen point three.Industrial Designer: Oh, okay, indeed.Marketing: So we don't {disfmarker}User Interface: So we still {disfmarker}Marketing: Yeah, we also have to {disfmarker}Industrial Designer: Is it possible to make {disfmarker} {vocalsound}User Interface: Could could we do it on a regular chip on print or designed,User Interface: Oops. {vocalsound}Project Manager: and if we can we can uh commence the final part which is the production or project evaluation, how did we work together and what are the results, and how happy are we with those. Okay, well finance uh will be later. Now I'd like to give the word to you two.User Interface: Yeah.Industrial Designer: Okay.User Interface: {vocalsound} Well uhIndustrial Designer: Get up stand up. {gap} just {disfmarker}User Interface: we made a prototype.Industrial Designer:'Kay.User Interface: We first start with the overall uh {disfmarker} This is about the total remote control.Industrial Designer: View.User Interface: We made it green.Industrial Designer: Just example colour,User Interface: Yeah.Industrial Designer: so uh there's one of the colours we would like to uh see in our prototype.User Interface: It's a fresh colour. And uh the screen light blue. Oh uh this the scroll button and the microphone on the on the sides here under. And the R_ and R_ logo, it just says R_ and R_ now, but uh {disfmarker}Industrial Designer: OkayUser Interface: Any questions so far {vocalsound}Marketing: Big microphone.Industrial Designer: {gap} yeah,User Interface: Yeah.Industrial Designer: just uh just an idea about how to m th that could also be possible.Marketing: Oh okay. That's the place where it's going to be, not the size. {gap}User Interface: Yeah.Industrial Designer: Uh well, it's an idea in a {disfmarker} so.User Interface: Oh y you {disfmarker} perhaps you should make it a bit big, so people know it's there and uh {disfmarker}Industrial Designer: Do not forget it.User Interface: Uh {disfmarker}Marketing: Mm-hmm.Industrial Designer: To function it it doesn't really have to be sm uh big of course.User Interface: Hmm.Marketing: Yeah, okay. Of course.Industrial Designer: The microphone could be just a minor uh hole uh on the left uh button.Marketing: Mm. Mm, th yeah.Industrial Designer: Okay umMarketing: Small.Industrial

Why did group think the remote control can be easily used for both young and old

Industrial Designer thought this remote control was the most useful ever with regular and easy controls. In user Interface's opinion, old people can use speech functions after reading manuals. With speech recognition, channels would be changed easily and elder's questions would be answered. Project Manager agreed the speech function would make remote control easier to use, even for elders.

we decided,User Interface: {vocalsound} Yeah.Marketing: But does it {disfmarker}Project Manager: huhMarketing: Yeah.Project Manager: Only what happened to the single curve we spoke about last meetingUser Interface: It uh {disfmarker} oh it's in the background. Oh.Industrial Designer: {vocalsound} Now uh the single curved idea was uh {disfmarker} Yeah, okay, you ge um {disfmarker}User Interface: Y you should make uh a sideways uh view.Industrial Designer: Yeah. The sideways view, uh that that that maUser Interface: It will be, I guess. Oh, we can {disfmarker}Industrial Designer: Ho not that pen. {vocalsound} Not that pen. {vocalsound} {vocalsound} {vocalsound}User Interface: OhMarketing: {vocalsound} {gap} {vocalsound}Project Manager: {vocalsound} WellUser Interface: g {vocalsound} I would {vocalsound} {disfmarker} smart board.Project Manager: it might work one time, huh. {vocalsound}Industrial Designer: {vocalsound} Suppose so.User Interface: {vocalsound} Uh can I draw here or uh {disfmarker}Marketing: Think.User Interface: Ooh.Industrial Designer: Ah. Oh my God,Marketing: Yeah, yeah, you can.User Interface: So it would be uh something like this from the side, but with a bit of uh curve here,Industrial Designer: it works.User Interface: rightIndustrial Designer: Yeah, that's the single curve indeed.User Interface: Yeah. So if you v flip it like this.Project Manager: Okay.Industrial Designer: Yep.User Interface: Here's {gap} yeah.Industrial Designer: That's not very {disfmarker} i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom. Uh make it uh rather thick on the top, because uh on the top it has uh the screen, which takes uh in some uh space, and the batteries can be located over there,User Interface: Yeah. So you just make the back of this part a bit bigger,Industrial Designer: so uh {disfmarker}User Interface: so that it lays a bit oIndustrial Designer: Yeah.Marketing: Isn't going to be a little bit budget. And we evaluated. Maybe we should re-evaluate uh the product, but we did that before, and we also evaluated the project. And I think uh everybody's uh very happy. At least I am, with the results,User Interface: {vocalsound}Project Manager: so uh celebration, well, for the three of you,User Interface: {vocalsound} Yeah.Marketing: Yeah.Project Manager: because uh I have to write the final report now.User Interface: Champagne. {vocalsound} {vocalsound} Yeah.Marketing: {vocalsound}Project Manager: But uh {vocalsound} well, thank you very much for your co-operation,Marketing: {vocalsound}Project Manager: and I had a very nice day so far. {vocalsound}Industrial Designer: Yeah, sure.Marketing: No prob.Industrial Designer: Oh thank you.Marketing: Mm-hmm.Project Manager: Okay.User Interface: Do we get another email {vocalsound}Industrial Designer: Bling. {vocalsound} You're fired.Project Manager: {vocalsound} Um {disfmarker}Marketing: I think you do.User Interface: I I think we have to fill in a questionnaire again,Project Manager: Yeah I have tUser Interface: but {disfmarker}Project Manager: I think we also have to go to our own rooms again, but um {disfmarker} wellUser Interface: We doIndustrial Designer: Mm.Project Manager: I at least. But maybe you can try uh to make a screen shot of this, so I can try to include it in the final report.User Interface: Yeah. Uh th that that oneIndustrial Designer: You cannot {disfmarker}Project Manager: Yeah, maybe.User Interface: You can just {disfmarker}Industrial Designer: you can save it.Project Manager: {gap} wants to, but at least this one.User Interface: Yeah, but it's {disfmarker} it isn't a picture or, well, is itProject Manager: I know, we should remove this,Industrial Designer: You s uh file save as the J_ PEG J_ PEG.Project Manager: but it won't h Okay. And uh please put it in the project folder then, huh.Marketing: Can you find it as a J_ PEGUser Interface: No,Industrial Designer: No. {vocalsound}User Interface: isn't possible. But you can make a screen Designer: Scroll options, yeah.Marketing: I I think they'll be quite met with their expectations.Project Manager: Yeah, but those are more fancy functions, not not really many features or something.User Interface: Right, that that that {disfmarker}Marketing: No.Project Manager: It has relatively few features,User Interface: those are features.Marketing: It's three features, basically,Project Manager: with {disfmarker}Marketing: the L_C_D_ {gap} touch screen is feature.Industrial Designer: Yeah.User Interface: No,Marketing: The microphone is a feature.User Interface: aren't the features {disfmarker} the microphone's feature and that you can change the channel's feature, and that you can change the volume is feature,Project Manager: Yeah.User Interface: and that you can change the options of the remote, uh uh something like that. Yeah.Project Manager: Ours had other features with {disfmarker}Marketing: Yeah, okay. I think {disfmarker} yeah, and then you have the audio settings, channel setting, video settings.Industrial Designer: The easy volume up button.User Interface: Those are features.Industrial Designer: Remote {disfmarker} younger people usually use the remote control to put on the volume. {vocalsound} Turn uh turn up the volume.Marketing: {vocalsound} Yeah yeah.User Interface: {vocalsound} Enough featuresMarketing: So I've chos I shou I think it's it's it's a one. Personally, yeah. I think once you've {disfmarker}'cause you have the channel features b uh you have the uh screen features, audio features, the {disfmarker} you have all buttons on it which you'd like, microphone extra, L_C_D_ screen extra, scroll thing extra.Project Manager: Okay, you think one,User Interface: Yeah.Project Manager: what do you thinkUser Interface: I think two or three.Project Manager: You. {gap} three, yeah.Industrial Designer: Two.Project Manager: I'd say three, so two it is thenUser Interface: Yeah. Yeah uh a two a two. {vocalsound} Just another two. {vocalsound}Marketing: Make it make it a two.Project Manager: or {disfmarker} {vocalsound}Industrial Designer: One two three. {vocalsound}Marketing: Or make it uh a fucking two.User Interface: We designed,User Interface: Oops. {vocalsound}Project Manager: and if we can we can uh commence the final part which is the production or project evaluation, how did we work together and what are the results, and how happy are we with those. Okay, well finance uh will be later. Now I'd like to give the word to you two.User Interface: Yeah.Industrial Designer: Okay.User Interface: {vocalsound} Well uhIndustrial Designer: Get up stand up. {gap} just {disfmarker}User Interface: we made a prototype.Industrial Designer:'Kay.User Interface: We first start with the overall uh {disfmarker} This is about the total remote control.Industrial Designer: View.User Interface: We made it green.Industrial Designer: Just example colour,User Interface: Yeah.Industrial Designer: so uh there's one of the colours we would like to uh see in our prototype.User Interface: It's a fresh colour. And uh the screen light blue. Oh uh this the scroll button and the microphone on the on the sides here under. And the R_ and R_ logo, it just says R_ and R_ now, but uh {disfmarker}Industrial Designer: OkayUser Interface: Any questions so far {vocalsound}Marketing: Big microphone.Industrial Designer: {gap} yeah,User Interface: Yeah.Industrial Designer: just uh just an idea about how to m th that could also be possible.Marketing: Oh okay. That's the place where it's going to be, not the size. {gap}User Interface: Yeah.Industrial Designer: Uh well, it's an idea in a {disfmarker} so.User Interface: Oh y you {disfmarker} perhaps you should make it a bit big, so people know it's there and uh {disfmarker}Industrial Designer: Do not forget it.User Interface: Uh {disfmarker}Marketing: Mm-hmm.Industrial Designer: To function it it doesn't really have to be sm uh big of course.User Interface: Hmm.Marketing: Yeah, okay. Of course.Industrial Designer: The microphone could be just a minor uh hole uh on the left uh button.Marketing: Mm. Mm, th yeah.Industrial Designer: Okay umMarketing: Small.Industrial the buttons.User Interface: Yeah.Industrial Designer: {vocalsound}User Interface: Well, I think they are. The options are it {disfmarker} uh little bit harder,Industrial Designer: Yeah.User Interface: but if you touch the options then it's uh {disfmarker}Industrial Designer: Take a harder look, yeah, sure.Marketing: I think th it'sIndustrial Designer: It's easier than the regular uh remote control.Marketing: easy tProject Manager: Yeah, and you use these buttons the most,Marketing: Yeah, I think this is easy now. I think th I think the options buttons are not the the easiest way to toProject Manager: huh So {disfmarker}Industrial Designer: Yeah.User Interface: No they're not, but they're they're they are easy to find.Marketing: to handle. True.Industrial Designer: Yeah, they are a lot easier to find than uh th than on the regular remote controlsMarketing: I would rate it a {disfmarker}User Interface: Oh.Industrial Designer: where you have to uh find out what {disfmarker} which sign or icon means on uh every button.Marketing: Yeah, okay, that's true, that's true.User Interface: Yeah.Project Manager: SoIndustrial Designer: So you have t you have to use the the the manual to understand most {disfmarker}Project Manager: which {disfmarker}Marketing: But that's that's vantage of L_C_D_ screen, you can have text.Project Manager: So which number are we going to fill inIndustrial Designer: Yeah.User Interface: I would say yeah.Industrial Designer: I think it's uh it's a two, at least.User Interface: Yeah. Yeah,Project Manager: A two, yeahUser Interface: you can make it a two.Project Manager: Two, three and {disfmarker}Industrial Designer: It's not perfect, but {disfmarker}Marketing: Yeah.Project Manager: what do you thinkMarketing: {vocalsound} I think it's a three.Industrial Designer: A threeProject Manager: Okay, so we have two, two, three.Industrial Designer: And why is thatMarketing: I personally think, because I d I don't think i maybe it's easy to use, it has to be easy to find right away. I

Summarize the discussion about production finance.

At first, the cost of remote control was eighteen and a half which highly surpassed the company's budget. Group had to change the design and lose functions so that the budget could fill the company's standard. Under this circumstance, the new design changed shape and lost functions such as scroll and microphone until the cost was twelve fifty. In addition, remote control changed to a single curve shape and battery without a solar cell made of rubber material.

we decided,User Interface: {vocalsound} Yeah.Marketing: But does it {disfmarker}Project Manager: huhMarketing: Yeah.Project Manager: Only what happened to the single curve we spoke about last meetingUser Interface: It uh {disfmarker} oh it's in the background. Oh.Industrial Designer: {vocalsound} Now uh the single curved idea was uh {disfmarker} Yeah, okay, you ge um {disfmarker}User Interface: Y you should make uh a sideways uh view.Industrial Designer: Yeah. The sideways view, uh that that that maUser Interface: It will be, I guess. Oh, we can {disfmarker}Industrial Designer: Ho not that pen. {vocalsound} Not that pen. {vocalsound} {vocalsound} {vocalsound}User Interface: OhMarketing: {vocalsound} {gap} {vocalsound}Project Manager: {vocalsound} WellUser Interface: g {vocalsound} I would {vocalsound} {disfmarker} smart board.Project Manager: it might work one time, huh. {vocalsound}Industrial Designer: {vocalsound} Suppose so.User Interface: {vocalsound} Uh can I draw here or uh {disfmarker}Marketing: Think.User Interface: Ooh.Industrial Designer: Ah. Oh my God,Marketing: Yeah, yeah, you can.User Interface: So it would be uh something like this from the side, but with a bit of uh curve here,Industrial Designer: it works.User Interface: rightIndustrial Designer: Yeah, that's the single curve indeed.User Interface: Yeah. So if you v flip it like this.Project Manager: Okay.Industrial Designer: Yep.User Interface: Here's {gap} yeah.Industrial Designer: That's not very {disfmarker} i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom. Uh make it uh rather thick on the top, because uh on the top it has uh the screen, which takes uh in some uh space, and the batteries can be located over there,User Interface: Yeah. So you just make the back of this part a bit bigger,Industrial Designer: so uh {disfmarker}User Interface: so that it lays a bit oIndustrial Designer: Yeah.Marketing: Isn't going to be a little bit I think if you have the button at the right, I don't think you can find the option button that easy.User Interface: Yeah, but you don't have t have to use the button on the right. You can touch it.Marketing: You can touch it.User Interface: Yeah. You you can touch options.Industrial Designer: It said bo both the options.Marketing: Yeah, okay, but you have y then you have here s written option on here, the teletext button,User Interface: Yeah.Marketing: rightIndustrial Designer: Yeah.Marketing: Okay, then okay, good. Then I think also two, yeah.User Interface: You can touch optionsProject Manager: A two, okay,User Interface: and it's comes out.Project Manager: because we have to {disfmarker}Industrial Designer: A two, a two.Marketing: Yep.User Interface: {vocalsound} The uh the um {disfmarker} Below.Project Manager: It's the box below it,Industrial Designer: Uh the next question the next question.Project Manager: huhIndustrial Designer: Oh my God.Marketing: {vocalsound}User Interface: {vocalsound} {vocalsound}Project Manager: Otherwise we have two results in one question.User Interface: {vocalsound} It's different.Industrial Designer: {vocalsound}Project Manager: Okay, next question.Marketing: It's easy to use, as well for younger as elderl elderly people.User Interface: For young people I think it's easy to use.Project Manager: {gap}Marketing: Young means sixteen to forty years.Industrial Designer: Yeah, I was {disfmarker} uh {disfmarker}User Interface: Yeah.Marketing: And elderly from forty eight to their death.Industrial Designer: Yeah.User Interface: I think it's {disfmarker}Industrial Designer: I think it's the most useful uh remote control ever to be manufactured. {vocalsound}User Interface: {vocalsound} In the entire mankind.Project Manager: Okay, you're very enthusiastic about your own design,Marketing: Also if you're sixty years old {disfmarker}Project Manager: huhIndustrial Designer: Yeah, but because it has the regular uh controls, li uh as you can see in the screen now, and uh you don't have all the other options uh always uh on your screen.User Interface: Yeah.Industrial Designer: So we can uh modify that later. Okay. Would you like to make any comments about next uh {disfmarker}User Interface: Uh well, this is the total interface uh that f of the L_C_D_ screen. Uh the numbers, which is pretty straight forward. We put ano an an extra button in. We can erase it, but {disfmarker} It's the button where you can switch channels. {gap} just when you are one and you go to two, you can {disfmarker} or if you go to five, you can go back to one with that button. Yeah, that one, yeah.Industrial Designer: Previous page, yeah, indeed.User Interface: It has a name. And uh uh we put that in,Industrial Designer: Oh my God.User Interface: I thought it would be handy there. Uh this the one number or two numbers button. Below that, the page and the sound. And uh in the middle the the mute. Uh battery indicator. {vocalsound}Industrial Designer: {vocalsound} {vocalsound} {vocalsound} It's quite large.User Interface: It's {vocalsound} it's a bit big.Marketing: {vocalsound}User Interface: {vocalsound} And this is the uh the on off uh knop, the stand by uh knop. Or at least it should look like it. And the options uh of teletext.Industrial Designer: Okay. You can see very clearly now that the uh teletext and options menu isn't uh taking uh much uh {disfmarker} uh it's taking much part of the screen, so it's very uh {disfmarker} when you uh {vocalsound} when you use it, doesn't uh become irritating to see.User Interface: Huh.Industrial Designer:'Cause if you put it on the top you always get see the the options menu.'Cause people regularly uh read from left top to right down,Project Manager: Mm-hmm.Industrial Designer: so {disfmarker}User Interface: Yeah. Well this about it, I think.Industrial Designer: Okay. Huh.User Interface: Yeah.Project Manager: Thank you. Looks good.User Interface: Designer: Scroll options, yeah.Marketing: I I think they'll be quite met with their expectations.Project Manager: Yeah, but those are more fancy functions, not not really many features or something.User Interface: Right, that that that {disfmarker}Marketing: No.Project Manager: It has relatively few features,User Interface: those are features.Marketing: It's three features, basically,Project Manager: with {disfmarker}Marketing: the L_C_D_ {gap} touch screen is feature.Industrial Designer: Yeah.User Interface: No,Marketing: The microphone is a feature.User Interface: aren't the features {disfmarker} the microphone's feature and that you can change the channel's feature, and that you can change the volume is feature,Project Manager: Yeah.User Interface: and that you can change the options of the remote, uh uh something like that. Yeah.Project Manager: Ours had other features with {disfmarker}Marketing: Yeah, okay. I think {disfmarker} yeah, and then you have the audio settings, channel setting, video settings.Industrial Designer: The easy volume up button.User Interface: Those are features.Industrial Designer: Remote {disfmarker} younger people usually use the remote control to put on the volume. {vocalsound} Turn uh turn up the volume.Marketing: {vocalsound} Yeah yeah.User Interface: {vocalsound} Enough featuresMarketing: So I've chos I shou I think it's it's it's a one. Personally, yeah. I think once you've {disfmarker}'cause you have the channel features b uh you have the uh screen features, audio features, the {disfmarker} you have all buttons on it which you'd like, microphone extra, L_C_D_ screen extra, scroll thing extra.Project Manager: Okay, you think one,User Interface: Yeah.Project Manager: what do you thinkUser Interface: I think two or three.Project Manager: You. {gap} three, yeah.Industrial Designer: Two.Project Manager: I'd say three, so two it is thenUser Interface: Yeah. Yeah uh a two a two. {vocalsound} Just another two. {vocalsound}Marketing: Make it make it a two.Project Manager: or {disfmarker} {vocalsound}Industrial Designer: One two three. {vocalsound}Marketing: Or make it uh a fucking two.User Interface: We Ah.User Interface: But you should uh direct {disfmarker}Marketing: Count it Li like write it beProject Manager: Well we have to count some things and we have to think about some things. But you have to fill in this column, huhIndustrial Designer: Count it. You got Excel to count. {vocalsound}User Interface: The number of {disfmarker}Marketing: {gap}Project Manager: No, uh count uh number of functions, because for every button you have to pay {disfmarker}Industrial Designer: Oh okay.Project Manager: and there are different screen shots, so {disfmarker} or different different screens,Industrial Designer: Well I draMarketing: Ah, okay, cool.Industrial Designer: uh Danny, Danny, I'll do that,Marketing: Huh Yeah Oh, yea yeah, you design it. Um {disfmarker}Industrial Designer: because I draw the uhProject Manager: so {disfmarker}User Interface: We've got a battery, one or t two batteries, or not nee one battery, with two small batteries.Marketing: {vocalsound} Yeah.Project Manager: Yeah, but it's it's more about the energy source, huh Do you use a hand dynamo, a battery, kinetic or solar cellsUser Interface: Yeah. I would do a battery {disfmarker} we do. RightMarketing: Solar cell. NoProject Manager: We'll wait.User Interface: A battery. One battery,Industrial Designer: No, no solar cell, no no no no.Marketing: it took a batteryUser Interface: rightProject Manager: Yeah.Industrial Designer: No hand dynamo.Marketing: Yeah.User Interface: {vocalsound} Electronics, simple chip {disfmarker}Industrial Designer: {vocalsound} Hand {disfmarker} {vocalsound}Marketing: We have {disfmarker}User Interface: advanced chip, rightMarketing: No, we have sample speaker.Industrial Designer: On advanced chip.Marketing: But b al but we also have sample speaker, doUser Interface: Yeah,Industrial Designer: Yeah, yeah.User Interface: so this one and this one. Uh we ha we have um single {disfmarker}Marketing: Oh, we already on nine.User Interface: what Are we Oh yay.Marketing: We have double curved.User Interface: {vocalsound} The single.Industrial Designer: Single nee single curved. Double curved was uh uh see uh ju three dimensional.Marketing:

Summarize the discussion about budget control.

Industrial Designer thought scroll wheel should be changed and the curve was not needed. Project Manager suggested dropping speech recognition for four euros cut. After a discussion about material, function, colour, chip, LCD and shape, the group decided to lose function as scroll wheel and microphone, change colour to only green and shape to single curve so that cost could be twelve fifty.

it's t I think it's really easy to use. You want these options to {disfmarker}Marketing: AlsoProject Manager: As well for the for the older peopleIndustrial Designer: Uh sure.Marketing: Yeah, as well as your {disfmarker} if you're fif sixty years old, you're holding one of those things in your hand {disfmarker}User Interface: Yeah, but uh {disfmarker} Yeah, but they they don't want the uh extra options, rightMarketing: No, but we're going to th make this f for a all kind of people,User Interface: So {disfmarker}Project Manager: And would it be easy for them to use the speech recognitionUser Interface: Yeah, okay,Marketing: so it it it has to be {disfmarker}User Interface: but so they could {disfmarker} Uh I think it is. If they read a manual.Project Manager: Because that might {disfmarker}Marketing: {vocalsound} If you read the manual,User Interface: {vocalsound} Yeah, alright. {vocalsound}Industrial Designer: Perhaps that is one of the most uh {disfmarker}Marketing: {gap} always.Project Manager: M maybe that's the most user friendly and easy to use.User Interface: Because it it's not it's not it's it's not uh difficult.Industrial Designer: Uh because a lot of {vocalsound} {disfmarker}User Interface: You say you say uh record to to the to the speech recognition,Industrial Designer: Channel one, channel four, yeah.User Interface: then you say the question and the answer. And that's everything it does, the speech recognition.Industrial Designer: {vocalsound}Project Manager: Yeah, well maybe that would make it even more easy to use for them.User Interface: Yeah. I think it would make it uh {disfmarker}Industrial Designer: Yeah, I think it does.Marketing: So {disfmarker}Industrial Designer: Because all the people who can't uh {disfmarker}User Interface: I would make it two.Marketing: Also twoUser Interface: Yeah.Industrial Designer: Uh a two. Sure, two.Marketing: Not a seven for this {gap}User Interface: {vocalsound} {vocalsound} ThreeIndustrial Designer: Oh.Project Manager: I'd say three.Marketing: I would also {vocalsound}Project Manager: {vocalsound} And um I'm not sure if I put it in the project folder. {gap}Industrial Designer: {vocalsound} {gap}Project Manager: look on that. Um and we're going to calculate the production costs, and if they are uh under or at twelve Euro fifty,User Interface: Yeah.Project Manager: we're good, and if they're not we're going to uh re-design,User Interface: Yeah.Project Manager: but we have to do that uh very very quick I think,User Interface: So we're going to erase features or something.Project Manager: yes. Um I don't know if IUser Interface: Do you have the costProject Manager: put the Excel sheet in theUser Interface: or uh {disfmarker} {vocalsound} Let's hope.Project Manager: n not in theIndustrial Designer: {vocalsound}Marketing: {gap} f fifty five Euros.Project Manager: folder. I think it'sUser Interface: {vocalsound} We're going to be here at eight o'clock. {vocalsound}Project Manager: I think it's still in my own documents folder.Industrial Designer: {vocalsound}User Interface: We're goin still going to be here at eight o'clock. {vocalsound}Industrial Designer: {vocalsound}Marketing: No.Project Manager: Oh shit.User Interface: I doubt it. Perhaps we've got features that don't exist in the Excel sheet.Marketing: Yeah mm yeah, maybe.Project Manager: So {disfmarker}User Interface: {vocalsound} {vocalsound} No,Marketing: The microphone. {vocalsound}Industrial Designer: {vocalsound} Yeah.User Interface: it was in my uh my information, so uh {disfmarker}Industrial Designer: It i It wasn't too much.Marketing: Yeah {gap}User Interface: Yeah.Marketing: maybe you're going scrap scrap it.Industrial Designer: As well as the L_C_D_ screen. Whoa. {vocalsound}Project Manager: Okay, well this is it.User Interface: Well, if it doesn't work {disfmarker}Project Manager: Um maybe I could ask one of you to uh fill it in, so that I can also uh take minutes,User Interface: I want to fill it in, but uh {disfmarker}Project Manager: and uh maybe the other can uh use that thing to count uh numerous functions.Marketing: No prob. you can draw uh {disfmarker} see it over th on the screen.Marketing: Yeah, like the f like a plotters or something,User Interface: Yeah.Industrial Designer: Yeah.Marketing: yeah. Yep yep yep yep yep.Project Manager: So you don't think the SMARTboard is is really usefulUser Interface: But {disfmarker}Project Manager: or {disfmarker}User Interface: WellIndustrial Designer: {vocalsound} It's useful, but not mUser Interface: it is useful,Marketing: Yeah, it is useful, but {disfmarker}User Interface: but it doesn't really work all the time.Marketing: No.User Interface: Th the pen doesn't {disfmarker}Industrial Designer: Because when you put this pen on the screen uh uh for exam and line is d being drawn at at two or three centimetres uh below.User Interface: The line is a bit off.Project Manager: Yeah, so it's maybe a bit unnatural also.User Interface: Yeah,Industrial Designer: Alright.Marketing: Yep.User Interface: you can point to where you want the line to be. But {disfmarker}Industrial Designer: The project uh {disfmarker} because of the deadlines you didn't had the time to uh {disfmarker} have, you didn't have time to uh {disfmarker} to make a very uh qualitati qualitative uh presentation.User Interface: Yeah.Industrial Designer: So you used uh this uh the different PowerPoint presentations uh in which you put your uh material in the {disfmarker} Oh.User Interface: {vocalsound}Project Manager: That wasn't me. Uh {vocalsound} so umUser Interface: {vocalsound} Yeah.Industrial Designer: {vocalsound} Wasn't me.Project Manager: the means, we discussed the smart board, and what about uh this digital penUser Interface: I {disfmarker} {vocalsound} I I used it,Marketing: I didn't use it at all. {vocalsound}User Interface: it it was {disfmarker} you can use it, it's quite handy I think.Project Manager: Yeah, wellIndustrial Designer: But I didn't {disfmarker} I uh {disfmarker}Project Manager: I use it as a a normal pen and and and only you use it to uh get it on the computer,User somethingMarketing: No, otherwise we don't have an L_C_D_ screen.User Interface: No Ma y you just can't do that, or uh {disfmarker}Industrial Designer: No.Project Manager: And what did you change You changed the uh scroll wheelUser Interface: We changed thProject Manager: and {disfmarker}User Interface: Yeah, and the single curved to uncurved.Marketing: Single curved.Project Manager: Oh, but it's just oneMarketing: Flat. Yeah, so that does doesn't doesn't that mu I think {disfmarker}Project Manager: point, so maybe you should should uh {disfmarker}User Interface: No.Marketing: Scrap sample speakerProject Manager: Yeah, you should you should drop the speech recognition.Industrial Designer: The sample speaker is two d wait, f s four points.Marketing: That that's uh {disfmarker}User Interface: Yeah, but it's tMarketing: Yes, four points.Project Manager: And then you can keep the curve.User Interface: Yeah, but it is uh it it is a new feature,Project Manager: Or can't youUser Interface: it is something special.Industrial Designer: Yeah, uh becau uh when you lose the {disfmarker}Marketing: Yeah, but what what else what else uh do you want to scrapUser Interface: I don't know.Industrial Designer: {vocalsound}Marketing: F You have to {disfmarker} we have to scrap four points.User Interface: Yeah, that's difficult. {vocalsound}Industrial Designer: Yeah.Project Manager: Or make it on a hand dynamo, but {vocalsound} I don't think that will work.User Interface: {vocalsound} Yeah. {vocalsound}Industrial Designer: {vocalsound}Marketing: Ma make it with wood instead of rubberIndustrial Designer: No, that's {disfmarker} no.User Interface: Uh.Industrial Designer: Make it w uh when you made it uh uh uh a remote control of woodUser Interface: {vocalsound} We could make it titanium instead of rubber.Industrial Designer: {vocalsound} You don't make a remote control of {disfmarker} Ah.Marketing: Yeah,Project Manager: Yeah,Marketing: it it iProject Manager: mm-hmm.Marketing: Yeah, it also {disfmarker} uh it also takes one point less.Project Manager: Yeah, but uh a wooden remote control only helps for uh it didn't work.Project Manager: It didn't work.User Interface: So we could fix it like tha that it's like this. {vocalsound}Project Manager: Hmm. Strange.User Interface: You could select it all, but then you can't erase. {vocalsound}Industrial Designer: Strange.Project Manager: Oh, you can arrange {disfmarker}Industrial Designer: You can only re eraseUser Interface: Erase.Industrial Designer: Oh.User Interface: When you saw th li uh {disfmarker} Earlier when we selected it, w I couldn't erase anything.Industrial Designer: Uh, no.Project Manager: Hmm, can't you then just say copyIndustrial Designer: Bling.Project Manager: New page. Paste. Yes.Industrial Designer: Ah.Project Manager: {vocalsound} Select none. {vocalsound}User Interface: Just tap somewhere.Industrial Designer: {gap} just up somewhere b uh besides it,Marketing: {gap} just tap somewhere.Industrial Designer: right.Project Manager: Okay,User Interface: Yeah.Project Manager: and now you can erase.User Interface: I don't think I can, but uh we can try.Industrial Designer: Uh, we already try.Project Manager: Well it should be possible.User Interface: Oh, yeah,Project Manager: Oh no.User Interface: no, ha-ha.Project Manager: Well you can draw over it with white uh pen. {vocalsound}Marketing: NoUser Interface: Yeah, we tried it earlier.Project Manager: Oh.User Interface: It's very much work.Project Manager: {vocalsound} Yeah. Sorry. {vocalsound}User Interface: {vocalsound}Project Manager: Well but that's also useful for the evaluation, because I think uh we have a prototype nowMarketing: Evaluation drops.Project Manager: which we can afford and uh we only need to draw a little bit to get a good uh design. Doodle. And I think we should then move on to the production evaluation because of the time.Marketing: And erase the mic.User Interface: Yeah, goodbye mic.Industrial Designer: All I need is no mic. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Let's see, we can save this now.User Interface: Oh, I already erased half of the line.Industrial Designer: {vocalsound} Bon chance {vocalsound}Project Manager: And move back to here.User Interface: Too bad, oh.Project

Why did User Interface disagree with losing speech recognition in the discussion of production finance

Project Manager suggested scrap speech recognition to cut four euros. User interface insisted that speech recognition was a special and new feature so it shouldn't be lost. However, compared to advanced chip and curve shape, the group decided to cut the speech recognition function.

budget. And we evaluated. Maybe we should re-evaluate uh the product, but we did that before, and we also evaluated the project. And I think uh everybody's uh very happy. At least I am, with the results,User Interface: {vocalsound}Project Manager: so uh celebration, well, for the three of you,User Interface: {vocalsound} Yeah.Marketing: Yeah.Project Manager: because uh I have to write the final report now.User Interface: Champagne. {vocalsound} {vocalsound} Yeah.Marketing: {vocalsound}Project Manager: But uh {vocalsound} well, thank you very much for your co-operation,Marketing: {vocalsound}Project Manager: and I had a very nice day so far. {vocalsound}Industrial Designer: Yeah, sure.Marketing: No prob.Industrial Designer: Oh thank you.Marketing: Mm-hmm.Project Manager: Okay.User Interface: Do we get another email {vocalsound}Industrial Designer: Bling. {vocalsound} You're fired.Project Manager: {vocalsound} Um {disfmarker}Marketing: I think you do.User Interface: I I think we have to fill in a questionnaire again,Project Manager: Yeah I have tUser Interface: but {disfmarker}Project Manager: I think we also have to go to our own rooms again, but um {disfmarker} wellUser Interface: We doIndustrial Designer: Mm.Project Manager: I at least. But maybe you can try uh to make a screen shot of this, so I can try to include it in the final report.User Interface: Yeah. Uh th that that oneIndustrial Designer: You cannot {disfmarker}Project Manager: Yeah, maybe.User Interface: You can just {disfmarker}Industrial Designer: you can save it.Project Manager: {gap} wants to, but at least this one.User Interface: Yeah, but it's {disfmarker} it isn't a picture or, well, is itProject Manager: I know, we should remove this,Industrial Designer: You s uh file save as the J_ PEG J_ PEG.Project Manager: but it won't h Okay. And uh please put it in the project folder then, huh.Marketing: Can you find it as a J_ PEGUser Interface: No,Industrial Designer: No. {vocalsound}User Interface: isn't possible. But you can make a screen we decided,User Interface: {vocalsound} Yeah.Marketing: But does it {disfmarker}Project Manager: huhMarketing: Yeah.Project Manager: Only what happened to the single curve we spoke about last meetingUser Interface: It uh {disfmarker} oh it's in the background. Oh.Industrial Designer: {vocalsound} Now uh the single curved idea was uh {disfmarker} Yeah, okay, you ge um {disfmarker}User Interface: Y you should make uh a sideways uh view.Industrial Designer: Yeah. The sideways view, uh that that that maUser Interface: It will be, I guess. Oh, we can {disfmarker}Industrial Designer: Ho not that pen. {vocalsound} Not that pen. {vocalsound} {vocalsound} {vocalsound}User Interface: OhMarketing: {vocalsound} {gap} {vocalsound}Project Manager: {vocalsound} WellUser Interface: g {vocalsound} I would {vocalsound} {disfmarker} smart board.Project Manager: it might work one time, huh. {vocalsound}Industrial Designer: {vocalsound} Suppose so.User Interface: {vocalsound} Uh can I draw here or uh {disfmarker}Marketing: Think.User Interface: Ooh.Industrial Designer: Ah. Oh my God,Marketing: Yeah, yeah, you can.User Interface: So it would be uh something like this from the side, but with a bit of uh curve here,Industrial Designer: it works.User Interface: rightIndustrial Designer: Yeah, that's the single curve indeed.User Interface: Yeah. So if you v flip it like this.Project Manager: Okay.Industrial Designer: Yep.User Interface: Here's {gap} yeah.Industrial Designer: That's not very {disfmarker} i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom. Uh make it uh rather thick on the top, because uh on the top it has uh the screen, which takes uh in some uh space, and the batteries can be located over there,User Interface: Yeah. So you just make the back of this part a bit bigger,Industrial Designer: so uh {disfmarker}User Interface: so that it lays a bit oIndustrial Designer: Yeah.Marketing: Isn't going to be a little bit {vocalsound}Project Manager: {vocalsound} And um I'm not sure if I put it in the project folder. {gap}Industrial Designer: {vocalsound} {gap}Project Manager: look on that. Um and we're going to calculate the production costs, and if they are uh under or at twelve Euro fifty,User Interface: Yeah.Project Manager: we're good, and if they're not we're going to uh re-design,User Interface: Yeah.Project Manager: but we have to do that uh very very quick I think,User Interface: So we're going to erase features or something.Project Manager: yes. Um I don't know if IUser Interface: Do you have the costProject Manager: put the Excel sheet in theUser Interface: or uh {disfmarker} {vocalsound} Let's hope.Project Manager: n not in theIndustrial Designer: {vocalsound}Marketing: {gap} f fifty five Euros.Project Manager: folder. I think it'sUser Interface: {vocalsound} We're going to be here at eight o'clock. {vocalsound}Project Manager: I think it's still in my own documents folder.Industrial Designer: {vocalsound}User Interface: We're goin still going to be here at eight o'clock. {vocalsound}Industrial Designer: {vocalsound}Marketing: No.Project Manager: Oh shit.User Interface: I doubt it. Perhaps we've got features that don't exist in the Excel sheet.Marketing: Yeah mm yeah, maybe.Project Manager: So {disfmarker}User Interface: {vocalsound} {vocalsound} No,Marketing: The microphone. {vocalsound}Industrial Designer: {vocalsound} Yeah.User Interface: it was in my uh my information, so uh {disfmarker}Industrial Designer: It i It wasn't too much.Marketing: Yeah {gap}User Interface: Yeah.Marketing: maybe you're going scrap scrap it.Industrial Designer: As well as the L_C_D_ screen. Whoa. {vocalsound}Project Manager: Okay, well this is it.User Interface: Well, if it doesn't work {disfmarker}Project Manager: Um maybe I could ask one of you to uh fill it in, so that I can also uh take minutes,User Interface: I want to fill it in, but uh {disfmarker}Project Manager: and uh maybe the other can uh use that thing to count uh numerous functions.Marketing: No prob. it didn't work.Project Manager: It didn't work.User Interface: So we could fix it like tha that it's like this. {vocalsound}Project Manager: Hmm. Strange.User Interface: You could select it all, but then you can't erase. {vocalsound}Industrial Designer: Strange.Project Manager: Oh, you can arrange {disfmarker}Industrial Designer: You can only re eraseUser Interface: Erase.Industrial Designer: Oh.User Interface: When you saw th li uh {disfmarker} Earlier when we selected it, w I couldn't erase anything.Industrial Designer: Uh, no.Project Manager: Hmm, can't you then just say copyIndustrial Designer: Bling.Project Manager: New page. Paste. Yes.Industrial Designer: Ah.Project Manager: {vocalsound} Select none. {vocalsound}User Interface: Just tap somewhere.Industrial Designer: {gap} just up somewhere b uh besides it,Marketing: {gap} just tap somewhere.Industrial Designer: right.Project Manager: Okay,User Interface: Yeah.Project Manager: and now you can erase.User Interface: I don't think I can, but uh we can try.Industrial Designer: Uh, we already try.Project Manager: Well it should be possible.User Interface: Oh, yeah,Project Manager: Oh no.User Interface: no, ha-ha.Project Manager: Well you can draw over it with white uh pen. {vocalsound}Marketing: NoUser Interface: Yeah, we tried it earlier.Project Manager: Oh.User Interface: It's very much work.Project Manager: {vocalsound} Yeah. Sorry. {vocalsound}User Interface: {vocalsound}Project Manager: Well but that's also useful for the evaluation, because I think uh we have a prototype nowMarketing: Evaluation drops.Project Manager: which we can afford and uh we only need to draw a little bit to get a good uh design. Doodle. And I think we should then move on to the production evaluation because of the time.Marketing: And erase the mic.User Interface: Yeah, goodbye mic.Industrial Designer: All I need is no mic. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Let's see, we can save this now.User Interface: Oh, I already erased half of the line.Industrial Designer: {vocalsound} Bon chance {vocalsound}Project Manager: And move back to here.User Interface: Too bad, oh.Project designed,User Interface: Oops. {vocalsound}Project Manager: and if we can we can uh commence the final part which is the production or project evaluation, how did we work together and what are the results, and how happy are we with those. Okay, well finance uh will be later. Now I'd like to give the word to you two.User Interface: Yeah.Industrial Designer: Okay.User Interface: {vocalsound} Well uhIndustrial Designer: Get up stand up. {gap} just {disfmarker}User Interface: we made a prototype.Industrial Designer:'Kay.User Interface: We first start with the overall uh {disfmarker} This is about the total remote control.Industrial Designer: View.User Interface: We made it green.Industrial Designer: Just example colour,User Interface: Yeah.Industrial Designer: so uh there's one of the colours we would like to uh see in our prototype.User Interface: It's a fresh colour. And uh the screen light blue. Oh uh this the scroll button and the microphone on the on the sides here under. And the R_ and R_ logo, it just says R_ and R_ now, but uh {disfmarker}Industrial Designer: OkayUser Interface: Any questions so far {vocalsound}Marketing: Big microphone.Industrial Designer: {gap} yeah,User Interface: Yeah.Industrial Designer: just uh just an idea about how to m th that could also be possible.Marketing: Oh okay. That's the place where it's going to be, not the size. {gap}User Interface: Yeah.Industrial Designer: Uh well, it's an idea in a {disfmarker} so.User Interface: Oh y you {disfmarker} perhaps you should make it a bit big, so people know it's there and uh {disfmarker}Industrial Designer: Do not forget it.User Interface: Uh {disfmarker}Marketing: Mm-hmm.Industrial Designer: To function it it doesn't really have to be sm uh big of course.User Interface: Hmm.Marketing: Yeah, okay. Of course.Industrial Designer: The microphone could be just a minor uh hole uh on the left uh button.Marketing: Mm. Mm, th yeah.Industrial Designer: Okay umMarketing: Small.Industrial

Summarize the whole meeting.

This is the fourth meeting. Project Manager began a detailed design meeting with Industrial Designer and User Interface's overall design presentation. Industrial Designer and User Interface introduced the remote control was green with a light-blue screen of LCD, scroll and microphone function and the RR logo. Marketing put up a questionnaire so group members discussed and evaluated remote design. The final average score was two. Then the group calculated production cost. After calculation, the production cost was eighteen fifty and surpassed the company's budget. So the design was changed and functions such as scroll and microphone were lost to satisfy the budget. The group evaluated the project and gave some suggestions about the whole process.

take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes someone has hidden under the couch or something like that. So that's my presentation. Yeah.Project Manager: Okay, can I um {disfmarker} I'm actually gonna use the um {disfmarker} it's gonna cause great technical problems over here. I'm actually gonna use the {disfmarker}User Interface: F they probably clip to you.Industrial Designer: Oh yeah, they might be movable.Marketing: Yeah.Industrial Designer: Oh yeah, they're all {disfmarker} they're not connected to anything on the table, you just leave'em on and walk around with'em. {vocalsound}Project Manager: Yes, rather than the uh the the traditional {disfmarker} in fact, um I won't even go that far. Um something like this shape, you know, sort of something that you can {disfmarker} that's sort of a more vertical shape, um that you you sort of hold in your hand, um, well I'm trying to think uh uh uh l uh l such as {disfmarker} I mean um something you hold up like that, possibly with a couple of buttons like that, but with the the entire top with the, you know, the uh the infrared or whatever source.Industrial Designer: Mm.Project Manager: Uh so that you know, it's flying off in all directions,Industrial Designer: Mm.Project Manager: so that uh um uh {vocalsound} again the {disfmarker} n need to look at the the the technicalities of um actually achieving that in terms of whether the, you know, the power requirements of the uh {disfmarker} such a source, um you know, compromise the {disfmarker} our our need for uh you know, it it being um mm permanently uh you know, available.Industrial Designer: {vocalsound}Project Manager: Uh whether whether different technology {disfmarker} um I mean th all all these remotes are presumably infrared, and like they have been for a long time. Uh we we possibly need to be looking at at at something umIndustrial Designer: They're not used oftenProject Manager: th {vocalsound}Industrial Designer: but they are quite important when they're used.Project Manager: w we need to s identify things that {vocalsound} people actually needIndustrial Designer: Yeah.Project Manager: and and it's a function of frequency and relevance. And um I would say ignoring ig ignoring power for the moment, um the channel and volumeIndustrial Designer: Mm.Project Manager: and th w w given given that we've been told to ignore teletext. Uh channel and volume are the only ones thatMarketing: Yeah.Project Manager: {vocalsound} uh would appear to be essential.Marketing: Stand out.Project Manager: Um. So {disfmarker} if we can design something that that looks interesting, know, or looks different, um incorporates the the logo and and the colours and um we can still have our interchangeable fascias even if it's {gap} the yellow and grey, um and uh I dunno, buttons or or buttons as an option.Marketing: Uh I just had a thought actually, sorry to interrupt.Project Manager: Do, please.Marketing: Uh you were saying about um it could {disfmarker} technical problems of like uh someone on the television saying a channel number and it changed {disfmarker}Project Manager: Mm-hmm.Marketing: we could maybe have like an activation word.Project Manager: You cer certainly could.Marketing:'Cause I've seen I've seen this used on computers before, where you just {disfmarker} you address the remote,Project Manager: {vocalsound} Depe uh i depends whether um {disfmarker}Industrial Designer: Mm.Marketing: you address the computer, and then give it a command.Project Manager: if we want to make this so simple that anybody can walk into the room and lift it up and sayMarketing: Oh I see. Oh yeah, I see.Project Manager: B_B_C_ one. Um okay, I mean you could print {disfmarker} actually print it on the uhMarketing: {vocalsound} Mm-hmm, yeah.Project Manager: device itself. Um.Marketing: I mean I'm just R_S_I_ as well if you {disfmarker} {vocalsound}Project Manager: and it it cuts out uh {disfmarker} I was was gonna say, you can't get a lot of R_S_I_,Industrial Designer: {vocalsound}Project Manager: j just get jaw ache. Okay, sorry. {vocalsound}Marketing: Yeah, um {disfmarker} oh yeah, so possibly the speech recognition is possibly something could add into the design. Oh, I've got some other things I couldn't fit onto this presentation. Um. You see this okay Almost {disfmarker} no It's {disfmarker} sorry it's a bit {gap}. I'll read out to you. Uh functionality, uh like people's opinions on functionality, the relevance to the remote and how often they're used. So um like the power. Using the using the d swi the power switch to switch on T_V_ is a high relevance of nine, but it's not frequently used. You see what I meanProject Manager: Yeah. {vocalsound}Marketing: Whereas channel selection, which is very high relevanceProject Manager: Mm-hmm.Marketing: is used the most. So m we can maybe even start to cut down on {disfmarker} or I was possibly even thinking of a design that maybe some of the buttons are hidden from everyday use. Maybe like uh a folding ledge or something. So that we can maybe go into the channel settings and the audio settings,Industrial Designer: Mm.Marketing: which are low relevanceProject Manager: {vocalsound} Mm-hmm. I mean {disfmarker}Marketing: and rarely used. And keep the v volume selection and channel selection very easily {disfmarker}User Interface: It could be {disfmarker} oh uh I was just gonna say uh maybe like the flip phones that they useIndustrial Designer: Mm.User Interface: Have you seen the new mo mobile phonesProject Manager: {vocalsound} Yeah.User Interface: that flip out and they have the like texting, and then the numbers on one side,Marketing: Oh yeah.User Interface: soProject Manager: Mm.User Interface: you could have to be simple, which to some extent goes along w with the first one, and that {disfmarker} we've already said that it must be simple'cause that's what people want anyway. Um but they also want it to be simple to get it to the market quickly, which um mm {vocalsound} uh is is is their choice, but uh um we we need to talk that through. Um okay, so uh after the meeting it'll be summarised and uhIndustrial Designer: {vocalsound}User Interface: {vocalsound}Project Manager: um notes sent out and uh etcetera. Okay, so {vocalsound} we'll first of all mm have individual reports from everybody. Um again I {vocalsound} {disfmarker} there is no order of precedence here um so I I I'll leave it up to you to {disfmarker} who who who thinks they would like to go go firstMarketing: Uh I don't mind. {gap}Project Manager: P fine.Marketing: Uh can I steal the cableProject Manager: Oh sorry, you can indeed.Marketing: Cheers.Project Manager: {vocalsound} {vocalsound} {vocalsound}Marketing: {vocalsound} I got a {disfmarker} how do I start thereProject Manager: Oh, if you click on the um uh the one that that looks like a projection screen, no the one to the right of that. That one.Marketing: That one. Cool. Well these are functionality requirements from the {disfmarker} our our guys down in the the research lab. Took hundred people and covered all the aspects of what um is needed by people and what they want to see. Um {vocalsound} everything kinda from functionality and how individual functions are {disfmarker} how mu how how often they're used and how much their necessary and stuff. And general opinions about current current remotes. See that, as we kinda noticed, seventy five percent of people find their remote controls ugly. So some kind of a new style should be

Summarize the discussion about the reduction of buttons and application of speech recognition.

Marketing summarized the market research results and revealed that fifty percent users only use ten percent of the buttons. So the team proposed to reduce buttons to a minimum. Marketing believed that speech recognition could also contribute to this regard. User Interface showed a user-centred remote control and an engineering-centred one and preferred the user-centred one as it had fewer buttons and was easier to hold.

take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes R_S_I_ as well if you {disfmarker} {vocalsound}Project Manager: and it it cuts out uh {disfmarker} I was was gonna say, you can't get a lot of R_S_I_,Industrial Designer: {vocalsound}Project Manager: j just get jaw ache. Okay, sorry. {vocalsound}Marketing: Yeah, um {disfmarker} oh yeah, so possibly the speech recognition is possibly something could add into the design. Oh, I've got some other things I couldn't fit onto this presentation. Um. You see this okay Almost {disfmarker} no It's {disfmarker} sorry it's a bit {gap}. I'll read out to you. Uh functionality, uh like people's opinions on functionality, the relevance to the remote and how often they're used. So um like the power. Using the using the d swi the power switch to switch on T_V_ is a high relevance of nine, but it's not frequently used. You see what I meanProject Manager: Yeah. {vocalsound}Marketing: Whereas channel selection, which is very high relevanceProject Manager: Mm-hmm.Marketing: is used the most. So m we can maybe even start to cut down on {disfmarker} or I was possibly even thinking of a design that maybe some of the buttons are hidden from everyday use. Maybe like uh a folding ledge or something. So that we can maybe go into the channel settings and the audio settings,Industrial Designer: Mm.Marketing: which are low relevanceProject Manager: {vocalsound} Mm-hmm. I mean {disfmarker}Marketing: and rarely used. And keep the v volume selection and channel selection very easily {disfmarker}User Interface: It could be {disfmarker} oh uh I was just gonna say uh maybe like the flip phones that they useIndustrial Designer: Mm.User Interface: Have you seen the new mo mobile phonesProject Manager: {vocalsound} Yeah.User Interface: that flip out and they have the like texting, and then the numbers on one side,Marketing: Oh yeah.User Interface: soProject Manager: Mm.User Interface: you could have someone has hidden under the couch or something like that. So that's my presentation. Yeah.Project Manager: Okay, can I um {disfmarker} I'm actually gonna use the um {disfmarker} it's gonna cause great technical problems over here. I'm actually gonna use the {disfmarker}User Interface: F they probably clip to you.Industrial Designer: Oh yeah, they might be movable.Marketing: Yeah.Industrial Designer: Oh yeah, they're all {disfmarker} they're not connected to anything on the table, you just leave'em on and walk around with'em. {vocalsound}Project Manager: Yes, rather than the uh the the traditional {disfmarker} in fact, um I won't even go that far. Um something like this shape, you know, sort of something that you can {disfmarker} that's sort of a more vertical shape, um that you you sort of hold in your hand, um, well I'm trying to think uh uh uh l uh l such as {disfmarker} I mean um something you hold up like that, possibly with a couple of buttons like that, but with the the entire top with the, you know, the uh the infrared or whatever source.Industrial Designer: Mm.Project Manager: Uh so that you know, it's flying off in all directions,Industrial Designer: Mm.Project Manager: so that uh um uh {vocalsound} again the {disfmarker} n need to look at the the the technicalities of um actually achieving that in terms of whether the, you know, the power requirements of the uh {disfmarker} such a source, um you know, compromise the {disfmarker} our our need for uh you know, it it being um mm permanently uh you know, available.Industrial Designer: {vocalsound}Project Manager: Uh whether whether different technology {disfmarker} um I mean th all all these remotes are presumably infrared, and like they have been for a long time. Uh we we possibly need to be looking at at at something umIndustrial Designer: They're not used oftenProject Manager: th {vocalsound}Industrial Designer: but they are quite important when they're used.Project Manager: w we need to s identify things that {vocalsound} people actually needIndustrial Designer: Yeah.Project Manager: and and it's a function of frequency and relevance. And um I would say ignoring ig ignoring power for the moment, um the channel and volumeIndustrial Designer: Mm.Project Manager: and th w w given given that we've been told to ignore teletext. Uh channel and volume are the only ones thatMarketing: Yeah.Project Manager: {vocalsound} uh would appear to be essential.Marketing: Stand out.Project Manager: Um. So {disfmarker} if we can design something that that looks interesting, know, or looks different, um incorporates the the logo and and the colours and um we can still have our interchangeable fascias even if it's {gap} the yellow and grey, um and uh I dunno, buttons or or buttons as an option.Marketing: Uh I just had a thought actually, sorry to interrupt.Project Manager: Do, please.Marketing: Uh you were saying about um it could {disfmarker} technical problems of like uh someone on the television saying a channel number and it changed {disfmarker}Project Manager: Mm-hmm.Marketing: we could maybe have like an activation word.Project Manager: You cer certainly could.Marketing:'Cause I've seen I've seen this used on computers before, where you just {disfmarker} you address the remote,Project Manager: {vocalsound} Depe uh i depends whether um {disfmarker}Industrial Designer: Mm.Marketing: you address the computer, and then give it a command.Project Manager: if we want to make this so simple that anybody can walk into the room and lift it up and sayMarketing: Oh I see. Oh yeah, I see.Project Manager: B_B_C_ one. Um okay, I mean you could print {disfmarker} actually print it on the uhMarketing: {vocalsound} Mm-hmm, yeah.Project Manager: device itself. Um.Marketing: I mean I'm just people losing remote control.Project Manager: Mm.Marketing: I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate {gap}, but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um, yep, the uh time taken to learn new remote controls is {disfmarker} Uh don't want to make it too complicated, easy to use for uh new {disfmarker} like first time users and stuff. And uh repetitive strain injury, I suppose we should make it more comfortable and make ma possibly even use {disfmarker} have to make it, yeah, fewer buttons, like I was saying about the whole mice {disfmarker} the mouse idea of it feels more comfortable.Project Manager: Mm.Marketing: Maybe don't even have to hold it as such.Project Manager: Gosh, must be some telly addicts out there if they get R_S_I_ from their television remote, is all I can say.Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: But uh yeah. It also asked um if we would {disfmarker} if people would pay more for speech recognitionProject Manager: {vocalsound} {gap}Marketing: and younger people say they would. And uh there was another section on our {disfmarker} on the report for uh L_C_D_ displays, but the data wasn't there, so. I don't actually know what the results for that were,Project Manager: Mm. Right. Mm.Marketing: so. {vocalsound} May be incrementally emitting, but yeah.Project Manager: Yeah, I must say that um the uh {disfmarker} I c can't remember what {vocalsound} um f you know phone service I was using the other day, but that had sorta speech recognition which worked uh remarkably well, so that is indeed a uh um a thoughtMarketing: And uh {vocalsound} it would cut out the

What did Marketing and Project Manager come up with when it came to reducing buttons

Marketing proposed to apply speech recognition and suggested that some of the buttons could be hidden from everyday use. Project Manager agreed and proposed to get the remote control with no buttons but later rejected the idea and supposed that dual functions could be used.

people losing remote control.Project Manager: Mm.Marketing: I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate {gap}, but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um, yep, the uh time taken to learn new remote controls is {disfmarker} Uh don't want to make it too complicated, easy to use for uh new {disfmarker} like first time users and stuff. And uh repetitive strain injury, I suppose we should make it more comfortable and make ma possibly even use {disfmarker} have to make it, yeah, fewer buttons, like I was saying about the whole mice {disfmarker} the mouse idea of it feels more comfortable.Project Manager: Mm.Marketing: Maybe don't even have to hold it as such.Project Manager: Gosh, must be some telly addicts out there if they get R_S_I_ from their television remote, is all I can say.Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: But uh yeah. It also asked um if we would {disfmarker} if people would pay more for speech recognitionProject Manager: {vocalsound} {gap}Marketing: and younger people say they would. And uh there was another section on our {disfmarker} on the report for uh L_C_D_ displays, but the data wasn't there, so. I don't actually know what the results for that were,Project Manager: Mm. Right. Mm.Marketing: so. {vocalsound} May be incrementally emitting, but yeah.Project Manager: Yeah, I must say that um the uh {disfmarker} I c can't remember what {vocalsound} um f you know phone service I was using the other day, but that had sorta speech recognition which worked uh remarkably well, so that is indeed a uh um a thoughtMarketing: And uh {vocalsound} it would cut out the to be simple, which to some extent goes along w with the first one, and that {disfmarker} we've already said that it must be simple'cause that's what people want anyway. Um but they also want it to be simple to get it to the market quickly, which um mm {vocalsound} uh is is is their choice, but uh um we we need to talk that through. Um okay, so uh after the meeting it'll be summarised and uhIndustrial Designer: {vocalsound}User Interface: {vocalsound}Project Manager: um notes sent out and uh etcetera. Okay, so {vocalsound} we'll first of all mm have individual reports from everybody. Um again I {vocalsound} {disfmarker} there is no order of precedence here um so I I I'll leave it up to you to {disfmarker} who who who thinks they would like to go go firstMarketing: Uh I don't mind. {gap}Project Manager: P fine.Marketing: Uh can I steal the cableProject Manager: Oh sorry, you can indeed.Marketing: Cheers.Project Manager: {vocalsound} {vocalsound} {vocalsound}Marketing: {vocalsound} I got a {disfmarker} how do I start thereProject Manager: Oh, if you click on the um uh the one that that looks like a projection screen, no the one to the right of that. That one.Marketing: That one. Cool. Well these are functionality requirements from the {disfmarker} our our guys down in the the research lab. Took hundred people and covered all the aspects of what um is needed by people and what they want to see. Um {vocalsound} everything kinda from functionality and how individual functions are {disfmarker} how mu how how often they're used and how much their necessary and stuff. And general opinions about current current remotes. See that, as we kinda noticed, seventy five percent of people find their remote controls ugly. So some kind of a new style should be take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes one question. So are we doing just the television or are we doing {disfmarker} so not D_V_D_ players,Project Manager: No.User Interface: we okay, okay.Project Manager: I think that's quite clear from the the information that we've been given,Industrial Designer: Mm.Project Manager: noUser Interface: Okay.Marketing: Yeah, like in the email of television only. In fact they're {gap} in the constraints email that I got.Project Manager: Right.Marketing: Didn't you mention the teletext, just television onlyProject Manager: Oh yeah well th that's one I s that's one I sent you,Industrial Designer: Mm.User Interface: Yeah.Project Manager: which which was my interpretation of uh of the uh {disfmarker} what came down from from head office. Um {disfmarker} {vocalsound}Marketing: Oh okay. {vocalsound} Oh yeah.Industrial Designer: Yeah. {vocalsound}User Interface: Oh {vocalsound} okay.Industrial Designer: Okay.Project Manager: {vocalsound} That's {vocalsound} that that that that's their uh their view.Industrial Designer: {vocalsound}Project Manager: Okay, so uh we can all give some thought to that uh for for the next meeting, thank you very much indeed.User Interface: Okay.Industrial Designer: Cool.User Interface: {vocalsound} someone has hidden under the couch or something like that. So that's my presentation. Yeah.Project Manager: Okay, can I um {disfmarker} I'm actually gonna use the um {disfmarker} it's gonna cause great technical problems over here. I'm actually gonna use the {disfmarker}User Interface: F they probably clip to you.Industrial Designer: Oh yeah, they might be movable.Marketing: Yeah.Industrial Designer: Oh yeah, they're all {disfmarker} they're not connected to anything on the table, you just leave'em on and walk around with'em. {vocalsound}Project Manager: Yes, rather than the uh the the traditional {disfmarker} in fact, um I won't even go that far. Um something like this shape, you know, sort of something that you can {disfmarker} that's sort of a more vertical shape, um that you you sort of hold in your hand, um, well I'm trying to think uh uh uh l uh l such as {disfmarker} I mean um something you hold up like that, possibly with a couple of buttons like that, but with the the entire top with the, you know, the uh the infrared or whatever source.Industrial Designer: Mm.Project Manager: Uh so that you know, it's flying off in all directions,Industrial Designer: Mm.Project Manager: so that uh um uh {vocalsound} again the {disfmarker} n need to look at the the the technicalities of um actually achieving that in terms of whether the, you know, the power requirements of the uh {disfmarker} such a source, um you know, compromise the {disfmarker} our our need for uh you know, it it being um mm permanently uh you know, available.Industrial Designer: {vocalsound}Project Manager: Uh whether whether different technology {disfmarker} um I mean th all all these remotes are presumably infrared, and like they have been for a long time. Uh we we possibly need to be looking at at at something

Why didn't the team believe that the remote control could fully depend on speech recognition and have no buttons

Age group data for remote control use was not available; many people may not want to learn to use the new remote control; some buttons are still needed, such as channel control, volume settings and on/off.

take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes people losing remote control.Project Manager: Mm.Marketing: I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate {gap}, but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um, yep, the uh time taken to learn new remote controls is {disfmarker} Uh don't want to make it too complicated, easy to use for uh new {disfmarker} like first time users and stuff. And uh repetitive strain injury, I suppose we should make it more comfortable and make ma possibly even use {disfmarker} have to make it, yeah, fewer buttons, like I was saying about the whole mice {disfmarker} the mouse idea of it feels more comfortable.Project Manager: Mm.Marketing: Maybe don't even have to hold it as such.Project Manager: Gosh, must be some telly addicts out there if they get R_S_I_ from their television remote, is all I can say.Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: But uh yeah. It also asked um if we would {disfmarker} if people would pay more for speech recognitionProject Manager: {vocalsound} {gap}Marketing: and younger people say they would. And uh there was another section on our {disfmarker} on the report for uh L_C_D_ displays, but the data wasn't there, so. I don't actually know what the results for that were,Project Manager: Mm. Right. Mm.Marketing: so. {vocalsound} May be incrementally emitting, but yeah.Project Manager: Yeah, I must say that um the uh {disfmarker} I c can't remember what {vocalsound} um f you know phone service I was using the other day, but that had sorta speech recognition which worked uh remarkably well, so that is indeed a uh um a thoughtMarketing: And uh {vocalsound} it would cut out the someone has hidden under the couch or something like that. So that's my presentation. Yeah.Project Manager: Okay, can I um {disfmarker} I'm actually gonna use the um {disfmarker} it's gonna cause great technical problems over here. I'm actually gonna use the {disfmarker}User Interface: F they probably clip to you.Industrial Designer: Oh yeah, they might be movable.Marketing: Yeah.Industrial Designer: Oh yeah, they're all {disfmarker} they're not connected to anything on the table, you just leave'em on and walk around with'em. {vocalsound}Project Manager: Yes, rather than the uh the the traditional {disfmarker} in fact, um I won't even go that far. Um something like this shape, you know, sort of something that you can {disfmarker} that's sort of a more vertical shape, um that you you sort of hold in your hand, um, well I'm trying to think uh uh uh l uh l such as {disfmarker} I mean um something you hold up like that, possibly with a couple of buttons like that, but with the the entire top with the, you know, the uh the infrared or whatever source.Industrial Designer: Mm.Project Manager: Uh so that you know, it's flying off in all directions,Industrial Designer: Mm.Project Manager: so that uh um uh {vocalsound} again the {disfmarker} n need to look at the the the technicalities of um actually achieving that in terms of whether the, you know, the power requirements of the uh {disfmarker} such a source, um you know, compromise the {disfmarker} our our need for uh you know, it it being um mm permanently uh you know, available.Industrial Designer: {vocalsound}Project Manager: Uh whether whether different technology {disfmarker} um I mean th all all these remotes are presumably infrared, and like they have been for a long time. Uh we we possibly need to be looking at at at something R_S_I_ as well if you {disfmarker} {vocalsound}Project Manager: and it it cuts out uh {disfmarker} I was was gonna say, you can't get a lot of R_S_I_,Industrial Designer: {vocalsound}Project Manager: j just get jaw ache. Okay, sorry. {vocalsound}Marketing: Yeah, um {disfmarker} oh yeah, so possibly the speech recognition is possibly something could add into the design. Oh, I've got some other things I couldn't fit onto this presentation. Um. You see this okay Almost {disfmarker} no It's {disfmarker} sorry it's a bit {gap}. I'll read out to you. Uh functionality, uh like people's opinions on functionality, the relevance to the remote and how often they're used. So um like the power. Using the using the d swi the power switch to switch on T_V_ is a high relevance of nine, but it's not frequently used. You see what I meanProject Manager: Yeah. {vocalsound}Marketing: Whereas channel selection, which is very high relevanceProject Manager: Mm-hmm.Marketing: is used the most. So m we can maybe even start to cut down on {disfmarker} or I was possibly even thinking of a design that maybe some of the buttons are hidden from everyday use. Maybe like uh a folding ledge or something. So that we can maybe go into the channel settings and the audio settings,Industrial Designer: Mm.Marketing: which are low relevanceProject Manager: {vocalsound} Mm-hmm. I mean {disfmarker}Marketing: and rarely used. And keep the v volume selection and channel selection very easily {disfmarker}User Interface: It could be {disfmarker} oh uh I was just gonna say uh maybe like the flip phones that they useIndustrial Designer: Mm.User Interface: Have you seen the new mo mobile phonesProject Manager: {vocalsound} Yeah.User Interface: that flip out and they have the like texting, and then the numbers on one side,Marketing: Oh yeah.User Interface: soProject Manager: Mm.User Interface: you could have the most {vocalsound} used buttons on top and flip it out or something.Project Manager: Hmm, hmm.Industrial Designer: Mm.Marketing: Yeah, like the one that like slides backProject Manager: Uh. Should we actually bite the bullet hereMarketing: and the buttons are concealed underneath.User Interface: Yeah.Industrial Designer: Mm.Project Manager: If people really don't use those buttons to any extent at all um {vocalsound} remove them altogether.Marketing: Just remove them completelyProject Manager: We we could actually have we could actually have a remote control with um {disfmarker}User Interface: That might be the {disfmarker}Project Manager: I wonder whether we could get the remote control with no buttons at all if we went for voice recognition, given that um the {disfmarker} {vocalsound} Um now the the age structure we were looking at {disfmarker} um I mean w we had usage by age structure, what we didn't have was what proportion of people using remotes were in those particular age groups. Now do we know whether they {disfmarker}Marketing: Uh yeah.Project Manager: Forty {disfmarker} no sorry {disfmarker} for forty five to fifty five age group, uh to put myself right in the middle of it, um u use remote controls to a great extent.Marketing: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Yes we {disfmarker}Marketing: Um no this is for {disfmarker} pay more for speech recognition.Project Manager: That would've speech recogn right. So, we're looking at {disfmarker} um well again, we don't know the relative proportion {disfmarker} the relative numbers in the age groups.Marketing: Yeah, that's true.Project Manager: If we wanted something different, truly different, then the buttonless remote control w would be it.Industrial Designer: P Well the only problem I can think of with that is if you've got a lot of people that don't wanna be bothered learning how to use new rem remote controls. If you just kind of

What did the group discuss about energy sources

Project Manager expected to have a remote control permanently available. Industrial Designer proposed to have a rechargeable battery or a battery dock, while Project Manager preferred a disposable one. Then Industrial Designer came up with a combination of both solar and conventional batteries.

take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes R_S_I_ as well if you {disfmarker} {vocalsound}Project Manager: and it it cuts out uh {disfmarker} I was was gonna say, you can't get a lot of R_S_I_,Industrial Designer: {vocalsound}Project Manager: j just get jaw ache. Okay, sorry. {vocalsound}Marketing: Yeah, um {disfmarker} oh yeah, so possibly the speech recognition is possibly something could add into the design. Oh, I've got some other things I couldn't fit onto this presentation. Um. You see this okay Almost {disfmarker} no It's {disfmarker} sorry it's a bit {gap}. I'll read out to you. Uh functionality, uh like people's opinions on functionality, the relevance to the remote and how often they're used. So um like the power. Using the using the d swi the power switch to switch on T_V_ is a high relevance of nine, but it's not frequently used. You see what I meanProject Manager: Yeah. {vocalsound}Marketing: Whereas channel selection, which is very high relevanceProject Manager: Mm-hmm.Marketing: is used the most. So m we can maybe even start to cut down on {disfmarker} or I was possibly even thinking of a design that maybe some of the buttons are hidden from everyday use. Maybe like uh a folding ledge or something. So that we can maybe go into the channel settings and the audio settings,Industrial Designer: Mm.Marketing: which are low relevanceProject Manager: {vocalsound} Mm-hmm. I mean {disfmarker}Marketing: and rarely used. And keep the v volume selection and channel selection very easily {disfmarker}User Interface: It could be {disfmarker} oh uh I was just gonna say uh maybe like the flip phones that they useIndustrial Designer: Mm.User Interface: Have you seen the new mo mobile phonesProject Manager: {vocalsound} Yeah.User Interface: that flip out and they have the like texting, and then the numbers on one side,Marketing: Oh yeah.User Interface: soProject Manager: Mm.User Interface: you could have the most {vocalsound} used buttons on top and flip it out or something.Project Manager: Hmm, hmm.Industrial Designer: Mm.Marketing: Yeah, like the one that like slides backProject Manager: Uh. Should we actually bite the bullet hereMarketing: and the buttons are concealed underneath.User Interface: Yeah.Industrial Designer: Mm.Project Manager: If people really don't use those buttons to any extent at all um {vocalsound} remove them altogether.Marketing: Just remove them completelyProject Manager: We we could actually have we could actually have a remote control with um {disfmarker}User Interface: That might be the {disfmarker}Project Manager: I wonder whether we could get the remote control with no buttons at all if we went for voice recognition, given that um the {disfmarker} {vocalsound} Um now the the age structure we were looking at {disfmarker} um I mean w we had usage by age structure, what we didn't have was what proportion of people using remotes were in those particular age groups. Now do we know whether they {disfmarker}Marketing: Uh yeah.Project Manager: Forty {disfmarker} no sorry {disfmarker} for forty five to fifty five age group, uh to put myself right in the middle of it, um u use remote controls to a great extent.Marketing: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Yes we {disfmarker}Marketing: Um no this is for {disfmarker} pay more for speech recognition.Project Manager: That would've speech recogn right. So, we're looking at {disfmarker} um well again, we don't know the relative proportion {disfmarker} the relative numbers in the age groups.Marketing: Yeah, that's true.Project Manager: If we wanted something different, truly different, then the buttonless remote control w would be it.Industrial Designer: P Well the only problem I can think of with that is if you've got a lot of people that don't wanna be bothered learning how to use new rem remote controls. If you just kind of people losing remote control.Project Manager: Mm.Marketing: I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate {gap}, but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um, yep, the uh time taken to learn new remote controls is {disfmarker} Uh don't want to make it too complicated, easy to use for uh new {disfmarker} like first time users and stuff. And uh repetitive strain injury, I suppose we should make it more comfortable and make ma possibly even use {disfmarker} have to make it, yeah, fewer buttons, like I was saying about the whole mice {disfmarker} the mouse idea of it feels more comfortable.Project Manager: Mm.Marketing: Maybe don't even have to hold it as such.Project Manager: Gosh, must be some telly addicts out there if they get R_S_I_ from their television remote, is all I can say.Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: But uh yeah. It also asked um if we would {disfmarker} if people would pay more for speech recognitionProject Manager: {vocalsound} {gap}Marketing: and younger people say they would. And uh there was another section on our {disfmarker} on the report for uh L_C_D_ displays, but the data wasn't there, so. I don't actually know what the results for that were,Project Manager: Mm. Right. Mm.Marketing: so. {vocalsound} May be incrementally emitting, but yeah.Project Manager: Yeah, I must say that um the uh {disfmarker} I c can't remember what {vocalsound} um f you know phone service I was using the other day, but that had sorta speech recognition which worked uh remarkably well, so that is indeed a uh um a thoughtMarketing: And uh {vocalsound} it would cut out the one question. So are we doing just the television or are we doing {disfmarker} so not D_V_D_ players,Project Manager: No.User Interface: we okay, okay.Project Manager: I think that's quite clear from the the information that we've been given,Industrial Designer: Mm.Project Manager: noUser Interface: Okay.Marketing: Yeah, like in the email of television only. In fact they're {gap} in the constraints email that I got.Project Manager: Right.Marketing: Didn't you mention the teletext, just television onlyProject Manager: Oh yeah well th that's one I s that's one I sent you,Industrial Designer: Mm.User Interface: Yeah.Project Manager: which which was my interpretation of uh of the uh {disfmarker} what came down from from head office. Um {disfmarker} {vocalsound}Marketing: Oh okay. {vocalsound} Oh yeah.Industrial Designer: Yeah. {vocalsound}User Interface: Oh {vocalsound} okay.Industrial Designer: Okay.Project Manager: {vocalsound} That's {vocalsound} that that that that's their uh their view.Industrial Designer: {vocalsound}Project Manager: Okay, so uh we can all give some thought to that uh for for the next meeting, thank you very much indeed.User Interface: Okay.Industrial Designer: Cool.User Interface: {vocalsound}

What did Project Manager think about energy source

Project Manager preferred to have disposable remote control of which battery life was predetermined and proposed to move parts more by not even having a battery compartment. The usage of permanent batteries was also proposed.

take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes umIndustrial Designer: They're not used oftenProject Manager: th {vocalsound}Industrial Designer: but they are quite important when they're used.Project Manager: w we need to s identify things that {vocalsound} people actually needIndustrial Designer: Yeah.Project Manager: and and it's a function of frequency and relevance. And um I would say ignoring ig ignoring power for the moment, um the channel and volumeIndustrial Designer: Mm.Project Manager: and th w w given given that we've been told to ignore teletext. Uh channel and volume are the only ones thatMarketing: Yeah.Project Manager: {vocalsound} uh would appear to be essential.Marketing: Stand out.Project Manager: Um. So {disfmarker} if we can design something that that looks interesting, know, or looks different, um incorporates the the logo and and the colours and um we can still have our interchangeable fascias even if it's {gap} the yellow and grey, um and uh I dunno, buttons or or buttons as an option.Marketing: Uh I just had a thought actually, sorry to interrupt.Project Manager: Do, please.Marketing: Uh you were saying about um it could {disfmarker} technical problems of like uh someone on the television saying a channel number and it changed {disfmarker}Project Manager: Mm-hmm.Marketing: we could maybe have like an activation word.Project Manager: You cer certainly could.Marketing:'Cause I've seen I've seen this used on computers before, where you just {disfmarker} you address the remote,Project Manager: {vocalsound} Depe uh i depends whether um {disfmarker}Industrial Designer: Mm.Marketing: you address the computer, and then give it a command.Project Manager: if we want to make this so simple that anybody can walk into the room and lift it up and sayMarketing: Oh I see. Oh yeah, I see.Project Manager: B_B_C_ one. Um okay, I mean you could print {disfmarker} actually print it on the uhMarketing: {vocalsound} Mm-hmm, yeah.Project Manager: device itself. Um.Marketing: I mean I'm just people losing remote control.Project Manager: Mm.Marketing: I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate {gap}, but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um, yep, the uh time taken to learn new remote controls is {disfmarker} Uh don't want to make it too complicated, easy to use for uh new {disfmarker} like first time users and stuff. And uh repetitive strain injury, I suppose we should make it more comfortable and make ma possibly even use {disfmarker} have to make it, yeah, fewer buttons, like I was saying about the whole mice {disfmarker} the mouse idea of it feels more comfortable.Project Manager: Mm.Marketing: Maybe don't even have to hold it as such.Project Manager: Gosh, must be some telly addicts out there if they get R_S_I_ from their television remote, is all I can say.Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: But uh yeah. It also asked um if we would {disfmarker} if people would pay more for speech recognitionProject Manager: {vocalsound} {gap}Marketing: and younger people say they would. And uh there was another section on our {disfmarker} on the report for uh L_C_D_ displays, but the data wasn't there, so. I don't actually know what the results for that were,Project Manager: Mm. Right. Mm.Marketing: so. {vocalsound} May be incrementally emitting, but yeah.Project Manager: Yeah, I must say that um the uh {disfmarker} I c can't remember what {vocalsound} um f you know phone service I was using the other day, but that had sorta speech recognition which worked uh remarkably well, so that is indeed a uh um a thoughtMarketing: And uh {vocalsound} it would cut out the the most {vocalsound} used buttons on top and flip it out or something.Project Manager: Hmm, hmm.Industrial Designer: Mm.Marketing: Yeah, like the one that like slides backProject Manager: Uh. Should we actually bite the bullet hereMarketing: and the buttons are concealed underneath.User Interface: Yeah.Industrial Designer: Mm.Project Manager: If people really don't use those buttons to any extent at all um {vocalsound} remove them altogether.Marketing: Just remove them completelyProject Manager: We we could actually have we could actually have a remote control with um {disfmarker}User Interface: That might be the {disfmarker}Project Manager: I wonder whether we could get the remote control with no buttons at all if we went for voice recognition, given that um the {disfmarker} {vocalsound} Um now the the age structure we were looking at {disfmarker} um I mean w we had usage by age structure, what we didn't have was what proportion of people using remotes were in those particular age groups. Now do we know whether they {disfmarker}Marketing: Uh yeah.Project Manager: Forty {disfmarker} no sorry {disfmarker} for forty five to fifty five age group, uh to put myself right in the middle of it, um u use remote controls to a great extent.Marketing: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Yes we {disfmarker}Marketing: Um no this is for {disfmarker} pay more for speech recognition.Project Manager: That would've speech recogn right. So, we're looking at {disfmarker} um well again, we don't know the relative proportion {disfmarker} the relative numbers in the age groups.Marketing: Yeah, that's true.Project Manager: If we wanted something different, truly different, then the buttonless remote control w would be it.Industrial Designer: P Well the only problem I can think of with that is if you've got a lot of people that don't wanna be bothered learning how to use new rem remote controls. If you just kind of one question. So are we doing just the television or are we doing {disfmarker} so not D_V_D_ players,Project Manager: No.User Interface: we okay, okay.Project Manager: I think that's quite clear from the the information that we've been given,Industrial Designer: Mm.Project Manager: noUser Interface: Okay.Marketing: Yeah, like in the email of television only. In fact they're {gap} in the constraints email that I got.Project Manager: Right.Marketing: Didn't you mention the teletext, just television onlyProject Manager: Oh yeah well th that's one I s that's one I sent you,Industrial Designer: Mm.User Interface: Yeah.Project Manager: which which was my interpretation of uh of the uh {disfmarker} what came down from from head office. Um {disfmarker} {vocalsound}Marketing: Oh okay. {vocalsound} Oh yeah.Industrial Designer: Yeah. {vocalsound}User Interface: Oh {vocalsound} okay.Industrial Designer: Okay.Project Manager: {vocalsound} That's {vocalsound} that that that that's their uh their view.Industrial Designer: {vocalsound}Project Manager: Okay, so uh we can all give some thought to that uh for for the next meeting, thank you very much indeed.User Interface: Okay.Industrial Designer: Cool.User Interface: {vocalsound}

What did Industrial Designer propose when discussing energy sources

Industrial Designer initially proposed to have rechargeable energy sources and then suggested a combination of both solar and conventional batteries. It means that if there's enough light, then it's using the light, but when it is dark, then the battery is used.

people losing remote control.Project Manager: Mm.Marketing: I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate {gap}, but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um, yep, the uh time taken to learn new remote controls is {disfmarker} Uh don't want to make it too complicated, easy to use for uh new {disfmarker} like first time users and stuff. And uh repetitive strain injury, I suppose we should make it more comfortable and make ma possibly even use {disfmarker} have to make it, yeah, fewer buttons, like I was saying about the whole mice {disfmarker} the mouse idea of it feels more comfortable.Project Manager: Mm.Marketing: Maybe don't even have to hold it as such.Project Manager: Gosh, must be some telly addicts out there if they get R_S_I_ from their television remote, is all I can say.Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: But uh yeah. It also asked um if we would {disfmarker} if people would pay more for speech recognitionProject Manager: {vocalsound} {gap}Marketing: and younger people say they would. And uh there was another section on our {disfmarker} on the report for uh L_C_D_ displays, but the data wasn't there, so. I don't actually know what the results for that were,Project Manager: Mm. Right. Mm.Marketing: so. {vocalsound} May be incrementally emitting, but yeah.Project Manager: Yeah, I must say that um the uh {disfmarker} I c can't remember what {vocalsound} um f you know phone service I was using the other day, but that had sorta speech recognition which worked uh remarkably well, so that is indeed a uh um a thoughtMarketing: And uh {vocalsound} it would cut out the take away everything that they're used to knowing, that's gonna be quite a change.Project Manager: But if you just lift it up and say, channel one or B_B_C_ {disfmarker}Industrial Designer: It might {disfmarker}Marketing: Or even {disfmarker} I mean you could even just have it left on.User Interface: Maybe iMarketing: You could just put it down once on top your T_V_ and never have to {disfmarker}User Interface: Yeah, have a big kind of like the satellite box or the cable boxProject Manager: {vocalsound}User Interface: and have it just go on the T_V_ and then it doesn't matter where in the room you are,Industrial Designer: Mm.User Interface: you won't lose it.Marketing: Yeah.Project Manager: It c well it {disfmarker} I can I can see technical problems with that in terms of the, you know, the sound from the television,Industrial Designer: Mm.User Interface: No.Project Manager: because if somebody actually on the television says uh uh, you know, I_T_V_ and you're watching B_B_C_ then then it might um change itself,Marketing: {vocalsound} B_B_C_ one. {vocalsound}Industrial Designer: Yeah. {vocalsound}User Interface: {vocalsound} Oh. {vocalsound}Industrial Designer: Yeah.Marketing: {vocalsound}Project Manager: so it probably needs to be um {disfmarker} possibly actually need a button on itUser Interface: Yeah, that's true.Project Manager: just to activate it.Marketing: Oh yeah.Project Manager: Or or something just to identify that you've lifted it up and it's use. And and then just say, oh I don't know, a thought and and then {disfmarker}User Interface: Yeah.Project Manager: uh I mean that that would certainly be uh truly different. {vocalsound} Um'cause uh you know audio settings, nought point eight percent. I mean if they weren't there, {vocalsound} would people miss themMarketing: Mm-mm.Industrial Designer: But look at the importance of them. The volume settings.Project Manager: {vocalsound}Marketing: Relevance of two out of ten,Project Manager: Vol volume,Marketing: yeah.Industrial Designer: Yeah.Project Manager: yes the most {vocalsound} used buttons on top and flip it out or something.Project Manager: Hmm, hmm.Industrial Designer: Mm.Marketing: Yeah, like the one that like slides backProject Manager: Uh. Should we actually bite the bullet hereMarketing: and the buttons are concealed underneath.User Interface: Yeah.Industrial Designer: Mm.Project Manager: If people really don't use those buttons to any extent at all um {vocalsound} remove them altogether.Marketing: Just remove them completelyProject Manager: We we could actually have we could actually have a remote control with um {disfmarker}User Interface: That might be the {disfmarker}Project Manager: I wonder whether we could get the remote control with no buttons at all if we went for voice recognition, given that um the {disfmarker} {vocalsound} Um now the the age structure we were looking at {disfmarker} um I mean w we had usage by age structure, what we didn't have was what proportion of people using remotes were in those particular age groups. Now do we know whether they {disfmarker}Marketing: Uh yeah.Project Manager: Forty {disfmarker} no sorry {disfmarker} for forty five to fifty five age group, uh to put myself right in the middle of it, um u use remote controls to a great extent.Marketing: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Yes we {disfmarker}Marketing: Um no this is for {disfmarker} pay more for speech recognition.Project Manager: That would've speech recogn right. So, we're looking at {disfmarker} um well again, we don't know the relative proportion {disfmarker} the relative numbers in the age groups.Marketing: Yeah, that's true.Project Manager: If we wanted something different, truly different, then the buttonless remote control w would be it.Industrial Designer: P Well the only problem I can think of with that is if you've got a lot of people that don't wanna be bothered learning how to use new rem remote controls. If you just kind of R_S_I_ as well if you {disfmarker} {vocalsound}Project Manager: and it it cuts out uh {disfmarker} I was was gonna say, you can't get a lot of R_S_I_,Industrial Designer: {vocalsound}Project Manager: j just get jaw ache. Okay, sorry. {vocalsound}Marketing: Yeah, um {disfmarker} oh yeah, so possibly the speech recognition is possibly something could add into the design. Oh, I've got some other things I couldn't fit onto this presentation. Um. You see this okay Almost {disfmarker} no It's {disfmarker} sorry it's a bit {gap}. I'll read out to you. Uh functionality, uh like people's opinions on functionality, the relevance to the remote and how often they're used. So um like the power. Using the using the d swi the power switch to switch on T_V_ is a high relevance of nine, but it's not frequently used. You see what I meanProject Manager: Yeah. {vocalsound}Marketing: Whereas channel selection, which is very high relevanceProject Manager: Mm-hmm.Marketing: is used the most. So m we can maybe even start to cut down on {disfmarker} or I was possibly even thinking of a design that maybe some of the buttons are hidden from everyday use. Maybe like uh a folding ledge or something. So that we can maybe go into the channel settings and the audio settings,Industrial Designer: Mm.Marketing: which are low relevanceProject Manager: {vocalsound} Mm-hmm. I mean {disfmarker}Marketing: and rarely used. And keep the v volume selection and channel selection very easily {disfmarker}User Interface: It could be {disfmarker} oh uh I was just gonna say uh maybe like the flip phones that they useIndustrial Designer: Mm.User Interface: Have you seen the new mo mobile phonesProject Manager: {vocalsound} Yeah.User Interface: that flip out and they have the like texting, and then the numbers on one side,Marketing: Oh yeah.User Interface: soProject Manager: Mm.User Interface: you could have someone has hidden under the couch or something like that. So that's my presentation. Yeah.Project Manager: Okay, can I um {disfmarker} I'm actually gonna use the um {disfmarker} it's gonna cause great technical problems over here. I'm actually gonna use the {disfmarker}User Interface: F they probably clip to you.Industrial Designer: Oh yeah, they might be movable.Marketing: Yeah.Industrial Designer: Oh yeah, they're all {disfmarker} they're not connected to anything on the table, you just leave'em on and walk around with'em. {vocalsound}Project Manager: Yes, rather than the uh the the traditional {disfmarker} in fact, um I won't even go that far. Um something like this shape, you know, sort of something that you can {disfmarker} that's sort of a more vertical shape, um that you you sort of hold in your hand, um, well I'm trying to think uh uh uh l uh l such as {disfmarker} I mean um something you hold up like that, possibly with a couple of buttons like that, but with the the entire top with the, you know, the uh the infrared or whatever source.Industrial Designer: Mm.Project Manager: Uh so that you know, it's flying off in all directions,Industrial Designer: Mm.Project Manager: so that uh um uh {vocalsound} again the {disfmarker} n need to look at the the the technicalities of um actually achieving that in terms of whether the, you know, the power requirements of the uh {disfmarker} such a source, um you know, compromise the {disfmarker} our our need for uh you know, it it being um mm permanently uh you know, available.Industrial Designer: {vocalsound}Project Manager: Uh whether whether different technology {disfmarker} um I mean th all all these remotes are presumably infrared, and like they have been for a long time. Uh we we possibly need to be looking at at at something

Summarize the whole meeting.

This is the second meeting of the design group. Project Manager went through the notes of the last meeting and informed the team of the management's requirements. They expected the remote control to cover television only and asked the team to incorporate the company logo and colours. As the team is looking at extreme simplicity, the buttons should be reduced to the absolute minimum. Voice recognition can also be added to reach this point. In addition, the remote control can be powered by a rechargeable or permanent battery.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal, but le let's go round the table, your favourite animal.Marketing: Um, badger. {vocalsound}Project Manager: Mm and whyMarketing: Uh it's it's got nice contrast with black {vocalsound} and white and uh {vocalsound}Project Manager: Uh-huh.Marketing: I feel they're {gap} underdog kind of statusProject Manager: Oh rightMarketing: and they're, theProject Manager: uh my my wife says my beard looks like a badger's arse'cause of the the white streaks in it. {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um probably a duckMarketing: {vocalsound}Project Manager: Kendra.User Interface: I just {disfmarker} I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around or whatever.Project Manager: Uh-huh. Right, okay.Industrial Designer: Uh's horses, no particular reason why {vocalsound}.Project Manager: Uh-huh, {gap} fair enough yeah.User Interface: {vocalsound}Project Manager: I'm not sure that I've got any favourite animal to be quite honest, I think homo sapienIndustrial Designer: {vocalsound} {vocalsound}Project Manager: because of their {disfmarker} their uh overall ability to uh uh {disfmarker}User Interface: {vocalsound}Marketing: Make mobile phones and T_V_ remotes {vocalsound} {disfmarker}Project Manager: SorryIndustrial Designer: {vocalsound}Marketing: to make T_V_ remotes {vocalsound}.Project Manager: Indeed absolutely yes,Industrial Designer: {vocalsound}Project Manager: tha that's um {disfmarker} Okay and uh w we need to keep in mind here that the uh {disfmarker} we want to sell this for for twenty five Euro um, we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent. {vocalsound} It needs to cost twelve Euros fifty to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody briefly give their their background so that everybody's quite clear what everybody uh {disfmarker} uh everybody's experience is please do so. Uh in fact I'd I'd I'd welcome anybody to uh say something briefly about themselves, in fact we will do that by by going round the table quickly and and saying what what contribution you {disfmarker} you're looking to make. So we'll start with Andrew.Marketing: Oh my name's Andrew I'm a {disfmarker} I'm the Market Research person for this uh for this meeting and this uh project for creating this new remote control and uh yeah I'll be uh presenting information statistics on what people want to want to uh get from this new design, what people want to {gap} like {disfmarker} and from a fashion point of view and the practicality point of view.Project Manager: Right {vocalsound} Kendra.User Interface: {vocalsound} I'm Kendra and I'm the Us User Interface Designer and um {vocalsound} I haven't had a whole lot of experience in this kind of thing before but I'm m so I'll be {vocalsound} working on the design.Project Manager: Right at least means you haven't got any preconceived ideas so.User Interface: Right. Yep, I'm just open to being creative.Industrial Designer: {vocalsound} Uh I'm Katie,Project Manager: Yep, good.Industrial Designer: I'm the Industrial Designer and I'll just be I guess presenting about the the inter workings of our little remote control and uh {disfmarker} yeah.Project Manager: Okay, very very quickly, um {vocalsound} this {disfmarker} I don't want to make this meeting too structured because the the whole idea is that it's a um you know a think tank. Everybody says what they {gap} what they want to say, uh and we don't want to be constrained by uh kind of convention or uh uh slides on screens or or anything else

Summarize the discussion about remote control style.

Marketing proposed to make a stylish remote control. User Interface preferred a remote control that was comfortable to hold. In order to make buttons easy to find, User Interface pointed out that they could be made concave. Project Manager agreed and supposed that the buttons could be made illuminated so that people could see them in dark rooms.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very Well from the mouse idea you could, {gap} remote is a piece of plastic with the big rubber buttons sticking out of it which you press, whereas if you want {gap} {disfmarker} could all be flat and the buttons are very kind of almost subtle that instead of being raised out of the device uh you push into device you see, like a mouse button.Project Manager: Yes, I mean {vocalsound} the only thing is if if you're watching television in a in a a darkened room um you need to be able to uhIndustrial Designer: Mm.Marketing: I suppose.Project Manager: fi find the button buttons easily.Marketing: Easily, yeah yeah.User Interface: But maybe they could be concave instead of sticking up to have them {disfmarker} be kind of down so you could feel themIndustrial Designer: Mm.Marketing: Mm.User Interface: better.Project Manager: Yeah, that's uh {disfmarker} must admit I don't think I've ever seen one with concave buttons, that's uh {disfmarker} certainly be different. Um do we need it to uh {disfmarker} I can't think of any re remote controls that I know of that actually light up at all.User Interface: {vocalsound} Oh yeah.Project Manager: Do we do we want uh {disfmarker}Industrial Designer: Mm that would be good.User Interface: Like a like a mobile phoneProject Manager: Yeah.Industrial Designer: Mm.User Interface: Yeah.Industrial Designer: Mm.Marketing: Mm, yeah that would be good.Project Manager: Okay. So, Andrew have you had any thoughts yet about how we might market something which there are already millions out there and that we want to uh uh uh t take over the entire um {disfmarker} the planet withIndustrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: Mm-hmm, um {vocalsound} especially if we try to sell, what two million of them. Oh sorry, four million of'em, but uh {disfmarker} I think if w if we market it going on, it's gonna {disfmarker} something's gonna get messed up eventually. They they just need to be very very dependable because people sort of take them for granted and then if your remote control breaks it's {gap} {disfmarker} God forbid you actually get up and manually change the channel {vocalsound}Project Manager: {vocalsound} Indeed.User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: it just {disfmarker} it needs to be very effective, very {disfmarker} always dependable. Uh I don't think we should make it too small I {disfmarker}'cause I think it needs to {gap} it can't be too big like you were saying big an and huge and um awkward, but also if you make it too small kinda like you know how mobile phones are getting smaller and smaller um, it's just gonna end up under a couch cushion somewhere and um yeah.Project Manager: Yeah.Industrial Designer: But {disfmarker} so yes dependable, and have a {gap} good medium range size.Project Manager: Okay, and um colours, materials Kendra, anyoneUser Interface: {vocalsound} Well, most {disfmarker} I think most of the remote controls now are either just black or grey,Project Manager: {vocalsound} {gap}.User Interface: so maybe we should go with something different or be able to {disfmarker} I was just thinking of um {vocalsound} what they're doing with mobile phones now how you can get the different um {disfmarker} what are they called Like the face-platesProject Manager: Yeah.Industrial Designer: Mm, mm-hmm.User Interface: that you change so we could have maybe {disfmarker} I don't know if it would be feasible to do something with that, where you can change the face-plates or have kind of a varietyProject Manager: Uh-huh.User Interface: so people can get different different things. Have it kind of look how they want to, different colours, things like that,Project Manager: Right.User Interface: probably just plastic because that's always

What doubts does Project Manager have about Marketing's suggestion when discussing remote control style

As Marketing proposed to make a remote control that doesn't look like remote control, Project Manager was concerned that customers wouldn't recognize it and just pass it.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal, but le let's go round the table, your favourite animal.Marketing: Um, badger. {vocalsound}Project Manager: Mm and whyMarketing: Uh it's it's got nice contrast with black {vocalsound} and white and uh {vocalsound}Project Manager: Uh-huh.Marketing: I feel they're {gap} underdog kind of statusProject Manager: Oh rightMarketing: and they're, theProject Manager: uh my my wife says my beard looks like a badger's arse'cause of the the white streaks in it. {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um probably a duckMarketing: {vocalsound}Project Manager: Kendra.User Interface: I just {disfmarker} I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around or whatever.Project Manager: Uh-huh. Right, okay.Industrial Designer: Uh's horses, no particular reason why {vocalsound}.Project Manager: Uh-huh, {gap} fair enough yeah.User Interface: {vocalsound}Project Manager: I'm not sure that I've got any favourite animal to be quite honest, I think homo sapienIndustrial Designer: {vocalsound} {vocalsound}Project Manager: because of their {disfmarker} their uh overall ability to uh uh {disfmarker}User Interface: {vocalsound}Marketing: Make mobile phones and T_V_ remotes {vocalsound} {disfmarker}Project Manager: SorryIndustrial Designer: {vocalsound}Marketing: to make T_V_ remotes {vocalsound}.Project Manager: Indeed absolutely yes,Industrial Designer: {vocalsound}Project Manager: tha that's um {disfmarker} Okay and uh w we need to keep in mind here that the uh {disfmarker} we want to sell this for for twenty five Euro um, we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent. {vocalsound} It needs to cost twelve Euros fifty to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody as as not as not {disfmarker} well this {disfmarker} you c you could either market it as the point of view {disfmarker} we could have the two {disfmarker} we could have parallel marketing s schemes where you've got one where it appeals to people that want to have the new device that looks cool, is fashionableIndustrial Designer: Mm.Marketing: and like you just {disfmarker} it's it's like uh it's one that rather than ra I wan I want rather than a kind of a need relationship with the device,Project Manager: Mm-hmm.Marketing: but that might {disfmarker} considering the act what the device is for and the nature of some people might not like respond to having a device that they just looks nice, therefore they want it so {disfmarker} make it practical at the same time. I think it's {disfmarker} this is gonna have to appeal to people that want device that can enhance their living roomProject Manager: Mm-hmm.Marketing: uh but also a device that uh is practically sound.Project Manager: Mm-hmm. Okay, yeah, yeah, wellMarketing: So um, I dunno we'll have to decide which which angle we're gonna go to or both. If you {gap}.Project Manager: I d I think an any uh any facets that we identify w we aim {disfmarker} need to aim for for all of. Um okay wellMarketing: Mm. {vocalsound}Project Manager: first thoughts on um the the industrial design side.Industrial Designer: {vocalsound} Oh I think it's it's {disfmarker} remote controls are kind of a unique object'cause it's {disfmarker} you depend on them so much, but you don't {disfmarker} i i it's {disfmarker} you sort of just assume they're always gonna work, you don't think of them as a comp like a computer can break down and you're kinda like oh well fair enough there's all these complex things

What did User Interface think about remote control style

User Interface suggested that remote controls should be comfortable to hold and the buttons could be made concave so that customers could feel them.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal, but le let's go round the table, your favourite animal.Marketing: Um, badger. {vocalsound}Project Manager: Mm and whyMarketing: Uh it's it's got nice contrast with black {vocalsound} and white and uh {vocalsound}Project Manager: Uh-huh.Marketing: I feel they're {gap} underdog kind of statusProject Manager: Oh rightMarketing: and they're, theProject Manager: uh my my wife says my beard looks like a badger's arse'cause of the the white streaks in it. {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um probably a duckMarketing: {vocalsound}Project Manager: Kendra.User Interface: I just {disfmarker} I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around or whatever.Project Manager: Uh-huh. Right, okay.Industrial Designer: Uh's horses, no particular reason why {vocalsound}.Project Manager: Uh-huh, {gap} fair enough yeah.User Interface: {vocalsound}Project Manager: I'm not sure that I've got any favourite animal to be quite honest, I think homo sapienIndustrial Designer: {vocalsound} {vocalsound}Project Manager: because of their {disfmarker} their uh overall ability to uh uh {disfmarker}User Interface: {vocalsound}Marketing: Make mobile phones and T_V_ remotes {vocalsound} {disfmarker}Project Manager: SorryIndustrial Designer: {vocalsound}Marketing: to make T_V_ remotes {vocalsound}.Project Manager: Indeed absolutely yes,Industrial Designer: {vocalsound}Project Manager: tha that's um {disfmarker} Okay and uh w we need to keep in mind here that the uh {disfmarker} we want to sell this for for twenty five Euro um, we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent. {vocalsound} It needs to cost twelve Euros fifty to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody the lightest.Project Manager: Yeah. Okay that's uh {disfmarker} Again I don't think that's ever been done before,User Interface: {vocalsound}Project Manager: it's uh the sort of {gap} the sort of thing that would get people uh thinking yes that's something that I haven't got and uh might need so. Uh Andrew, any thoughts about uh how we might market interchangeable fronts on on the remote controlMarketing: Um, well we could either market it together by getting control in a set colour or with {disfmarker} like you buy it with several uh like you ge you get the f uh the face-plates with it when you buy or as a separate thing, but uh {vocalsound} maybe thinking of that, it's {disfmarker} considering the nature of the device, maybe a second thing {disfmarker} like a second campaign to market new facials for your {disfmarker} to your {disfmarker} might go a bit astrayIndustrial Designer: Mm.Project Manager: Yeah.Marketing: since it is the kind of thing where y you generally get one and then forget about it.Project Manager: Yeah.Marketing: Unless you were trying to {disfmarker}Project Manager: I think {disfmarker}Industrial Designer: Well you could come up with like novelty ones, like they've done with the the mobile phones, you can get like different you know scenes from different movies and stuff on the remote controlMarketing: Mm.User Interface: Yeah.Marketing: {vocalsound} OhIndustrial Designer: and sorta stagger the release of themMarketing: it's {disfmarker} that's a that's a good idea.Industrial Designer: and get people like oh I want that cover on it now and that'll keep them spending money.User Interface: Yeah.Project Manager: Mm-mm.Marketing: Mm.Project Manager: Right, okayMarketing: Yeah true.Project Manager: I think we've got um a good idea now. We uh {disfmarker} meeting is uh {disfmarker} Needs to be k uh wrapped up fairly quickly. So uh um we've got thirty minutes to start looking at the um at the design in more detail. Um then we'll we will reconvene in in thirty minutes and try to get some of these ideas uh uh more formalised. Uh thank you very much indeed.Industrial Designer: Thank you.User Interface: Okay.Marketing: {vocalsound} {gap}.

What did the group discuss about remote control design

The remote control should be made dependable and of medium size. In terms of industrial design, the user interface can be made into face-plates, and the material should be plastic as it is the lightest.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal, but le let's go round the table, your favourite animal.Marketing: Um, badger. {vocalsound}Project Manager: Mm and whyMarketing: Uh it's it's got nice contrast with black {vocalsound} and white and uh {vocalsound}Project Manager: Uh-huh.Marketing: I feel they're {gap} underdog kind of statusProject Manager: Oh rightMarketing: and they're, theProject Manager: uh my my wife says my beard looks like a badger's arse'cause of the the white streaks in it. {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um probably a duckMarketing: {vocalsound}Project Manager: Kendra.User Interface: I just {disfmarker} I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around or whatever.Project Manager: Uh-huh. Right, okay.Industrial Designer: Uh's horses, no particular reason why {vocalsound}.Project Manager: Uh-huh, {gap} fair enough yeah.User Interface: {vocalsound}Project Manager: I'm not sure that I've got any favourite animal to be quite honest, I think homo sapienIndustrial Designer: {vocalsound} {vocalsound}Project Manager: because of their {disfmarker} their uh overall ability to uh uh {disfmarker}User Interface: {vocalsound}Marketing: Make mobile phones and T_V_ remotes {vocalsound} {disfmarker}Project Manager: SorryIndustrial Designer: {vocalsound}Marketing: to make T_V_ remotes {vocalsound}.Project Manager: Indeed absolutely yes,Industrial Designer: {vocalsound}Project Manager: tha that's um {disfmarker} Okay and uh w we need to keep in mind here that the uh {disfmarker} we want to sell this for for twenty five Euro um, we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent. {vocalsound} It needs to cost twelve Euros fifty um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very Well from the mouse idea you could, {gap} remote is a piece of plastic with the big rubber buttons sticking out of it which you press, whereas if you want {gap} {disfmarker} could all be flat and the buttons are very kind of almost subtle that instead of being raised out of the device uh you push into device you see, like a mouse button.Project Manager: Yes, I mean {vocalsound} the only thing is if if you're watching television in a in a a darkened room um you need to be able to uhIndustrial Designer: Mm.Marketing: I suppose.Project Manager: fi find the button buttons easily.Marketing: Easily, yeah yeah.User Interface: But maybe they could be concave instead of sticking up to have them {disfmarker} be kind of down so you could feel themIndustrial Designer: Mm.Marketing: Mm.User Interface: better.Project Manager: Yeah, that's uh {disfmarker} must admit I don't think I've ever seen one with concave buttons, that's uh {disfmarker} certainly be different. Um do we need it to uh {disfmarker} I can't think of any re remote controls that I know of that actually light up at all.User Interface: {vocalsound} Oh yeah.Project Manager: Do we do we want uh {disfmarker}Industrial Designer: Mm that would be good.User Interface: Like a like a mobile phoneProject Manager: Yeah.Industrial Designer: Mm.User Interface: Yeah.Industrial Designer: Mm.Marketing: Mm, yeah that would be good.Project Manager: Okay. So, Andrew have you had any thoughts yet about how we might market something which there are already millions out there and that we want to uh uh uh t take over the entire um {disfmarker} the planet withIndustrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: Mm-hmm, um {vocalsound} especially if we try to sell, what two million of them. Oh sorry, four million of'em, but uh {disfmarker} I think if w if we market it

What did Industrial Designer propose in the discussion of industrial design

Industrial Designer believed that remote controls should be made dependable and its size should be moderate since if it is too big, it can be awkward to hold, but if it is too small, it will be easy to get lost.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal, but le let's go round the table, your favourite animal.Marketing: Um, badger. {vocalsound}Project Manager: Mm and whyMarketing: Uh it's it's got nice contrast with black {vocalsound} and white and uh {vocalsound}Project Manager: Uh-huh.Marketing: I feel they're {gap} underdog kind of statusProject Manager: Oh rightMarketing: and they're, theProject Manager: uh my my wife says my beard looks like a badger's arse'cause of the the white streaks in it. {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um probably a duckMarketing: {vocalsound}Project Manager: Kendra.User Interface: I just {disfmarker} I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around or whatever.Project Manager: Uh-huh. Right, okay.Industrial Designer: Uh's horses, no particular reason why {vocalsound}.Project Manager: Uh-huh, {gap} fair enough yeah.User Interface: {vocalsound}Project Manager: I'm not sure that I've got any favourite animal to be quite honest, I think homo sapienIndustrial Designer: {vocalsound} {vocalsound}Project Manager: because of their {disfmarker} their uh overall ability to uh uh {disfmarker}User Interface: {vocalsound}Marketing: Make mobile phones and T_V_ remotes {vocalsound} {disfmarker}Project Manager: SorryIndustrial Designer: {vocalsound}Marketing: to make T_V_ remotes {vocalsound}.Project Manager: Indeed absolutely yes,Industrial Designer: {vocalsound}Project Manager: tha that's um {disfmarker} Okay and uh w we need to keep in mind here that the uh {disfmarker} we want to sell this for for twenty five Euro um, we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent. {vocalsound} It needs to cost twelve Euros fifty to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody Well from the mouse idea you could, {gap} remote is a piece of plastic with the big rubber buttons sticking out of it which you press, whereas if you want {gap} {disfmarker} could all be flat and the buttons are very kind of almost subtle that instead of being raised out of the device uh you push into device you see, like a mouse button.Project Manager: Yes, I mean {vocalsound} the only thing is if if you're watching television in a in a a darkened room um you need to be able to uhIndustrial Designer: Mm.Marketing: I suppose.Project Manager: fi find the button buttons easily.Marketing: Easily, yeah yeah.User Interface: But maybe they could be concave instead of sticking up to have them {disfmarker} be kind of down so you could feel themIndustrial Designer: Mm.Marketing: Mm.User Interface: better.Project Manager: Yeah, that's uh {disfmarker} must admit I don't think I've ever seen one with concave buttons, that's uh {disfmarker} certainly be different. Um do we need it to uh {disfmarker} I can't think of any re remote controls that I know of that actually light up at all.User Interface: {vocalsound} Oh yeah.Project Manager: Do we do we want uh {disfmarker}Industrial Designer: Mm that would be good.User Interface: Like a like a mobile phoneProject Manager: Yeah.Industrial Designer: Mm.User Interface: Yeah.Industrial Designer: Mm.Marketing: Mm, yeah that would be good.Project Manager: Okay. So, Andrew have you had any thoughts yet about how we might market something which there are already millions out there and that we want to uh uh uh t take over the entire um {disfmarker} the planet withIndustrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: Mm-hmm, um {vocalsound} especially if we try to sell, what two million of them. Oh sorry, four million of'em, but uh {disfmarker} I think if w if we market it

What did User Interface think about colours and materials

User Interface suggested that the remote control could be made of plastics because it was the lightest and proposed that they could make the remote control different, maybe with face-plates.

Project Manager: Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control. Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on, taking advantage of the uh the the latest developments in in technology and the uh the latest uh {vocalsound} uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody, uh one that everybody wants, uh at a good price for the consumer and at a good price for the company. Uh and to that end we need all to work together uh to do that. Um and uh b in no particular order because ev everybody is uh {vocalsound} just as vital to this projectMarketing: Mm.Project Manager: um {vocalsound} I'll just go round th the table, Andrew, marketing, um m Kendra with the uh um {disfmarker} designing the the the User Interface uh uh and Kate with the the industrial design. Um. {vocalsound} What's uh {disfmarker} the the th th project is is here to do, is is to to get this this project up and moving, ev everybody is is free to uh say wh whatever they want, uh everybody has a contribution to make and uh {vocalsound} everybody feel free to interrupt me at any time to to say what you want to say. Um in in terms of the immediate meeting the uh um {gap} everybody knows everybody else, everybody's worked for the the company for a while, if if an anybody feels that they need to say more about themselves please do, if if if anybody wants to b um but um briefly um th th this is what we want to do. The the remote control needs to be original, there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different, uh I want one, um and that goes along with being trendy, uh uh you know the I want it uh scenario. User-friendly as as we all know, remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick upMarketing: {vocalsound}Project Manager: and think oh yes that's {disfmarker} it's obvious how that works, uh and they also want to look at the price and think oh yeah that's something that {disfmarker} I may not need another remote control but uh it's such a nice one I'm gonna have one. And last but not least, or indeed first of all, it it must make the company money, and we make the company money by producing what the consumer wants. The uh the further work to be done is i the um the functional design, uh what it uh what it must actually do, the uh conceptual design, uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production. Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh {vocalsound} let us very quickly do what i what it says in the in the in the prompt slide here, um {disfmarker} In fact I suggest to avoid everybody untangling themselves from the uh the the wires, that we don't do that, um So I I {disfmarker} everybody knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal, but le let's go round the table, your favourite animal.Marketing: Um, badger. {vocalsound}Project Manager: Mm and whyMarketing: Uh it's it's got nice contrast with black {vocalsound} and white and uh {vocalsound}Project Manager: Uh-huh.Marketing: I feel they're {gap} underdog kind of statusProject Manager: Oh rightMarketing: and they're, theProject Manager: uh my my wife says my beard looks like a badger's arse'cause of the the white streaks in it. {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um probably a duckMarketing: {vocalsound}Project Manager: Kendra.User Interface: I just {disfmarker} I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around or whatever.Project Manager: Uh-huh. Right, okay.Industrial Designer: Uh's horses, no particular reason why {vocalsound}.Project Manager: Uh-huh, {gap} fair enough yeah.User Interface: {vocalsound}Project Manager: I'm not sure that I've got any favourite animal to be quite honest, I think homo sapienIndustrial Designer: {vocalsound} {vocalsound}Project Manager: because of their {disfmarker} their uh overall ability to uh uh {disfmarker}User Interface: {vocalsound}Marketing: Make mobile phones and T_V_ remotes {vocalsound} {disfmarker}Project Manager: SorryIndustrial Designer: {vocalsound}Marketing: to make T_V_ remotes {vocalsound}.Project Manager: Indeed absolutely yes,Industrial Designer: {vocalsound}Project Manager: tha that's um {disfmarker} Okay and uh w we need to keep in mind here that the uh {disfmarker} we want to sell this for for twenty five Euro um, we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent. {vocalsound} It needs to cost twelve Euros fifty to make. Um so we're not only looking at a a very trendy original product, we're looking at making it at a very good price. Um, okay, um {vocalsound} would anybody like t like to to start by giving their o um sort of quick views of of current remote controls.User Interface: Well I think {disfmarker} I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well. Um, but that {disfmarker} it's easy to {gap} if you can switch back and forth instead of having to {vocalsound} press a bunch of different buttonsProject Manager: No.User Interface: and {disfmarker} so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use, you know.Project Manager: Any any thoughts about buttons or any oth other way of approaching the p the uh the problem Or anybody else, strong feelings about remote controls Are there you know, bad ones they've used or good ones they've used or ones that they've lost and never found againIndustrial Designer: Um {disfmarker} {vocalsound} I think it's important that you should be able to {disfmarker} when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it {disfmarker} the T_V_ to actually pick up the signal.Marketing: Yeah.User Interface: Yeah.Marketing: Think a lot of the time, remotes that come with T_V_ players and {gap} T_V_s and D_V_ players, like they aren'tIndustrial Designer: Mm.Marketing: like an area that's put a lot of effort into, they're very boring, very plain.Industrial Designer: Mm.Marketing: Like it's very {disfmarker} a very briefly give their their background so that everybody's quite clear what everybody uh {disfmarker} uh everybody's experience is please do so. Uh in fact I'd I'd I'd welcome anybody to uh say something briefly about themselves, in fact we will do that by by going round the table quickly and and saying what what contribution you {disfmarker} you're looking to make. So we'll start with Andrew.Marketing: Oh my name's Andrew I'm a {disfmarker} I'm the Market Research person for this uh for this meeting and this uh project for creating this new remote control and uh yeah I'll be uh presenting information statistics on what people want to want to uh get from this new design, what people want to {gap} like {disfmarker} and from a fashion point of view and the practicality point of view.Project Manager: Right {vocalsound} Kendra.User Interface: {vocalsound} I'm Kendra and I'm the Us User Interface Designer and um {vocalsound} I haven't had a whole lot of experience in this kind of thing before but I'm m so I'll be {vocalsound} working on the design.Project Manager: Right at least means you haven't got any preconceived ideas so.User Interface: Right. Yep, I'm just open to being creative.Industrial Designer: {vocalsound} Uh I'm Katie,Project Manager: Yep, good.Industrial Designer: I'm the Industrial Designer and I'll just be I guess presenting about the the inter workings of our little remote control and uh {disfmarker} yeah.Project Manager: Okay, very very quickly, um {vocalsound} this {disfmarker} I don't want to make this meeting too structured because the the whole idea is that it's a um you know a think tank. Everybody says what they {gap} what they want to say, uh and we don't want to be constrained by uh kind of convention or uh uh slides on screens or or anything else

Summarize the whole meeting.

This is the first Real Reaction's development meeting for the new remote control. The team members got acquainted with each other and Project Manager introduced the financial target. Each product would be priced at 25 Euros and a 50% profit is made, aiming at making an overall profit of 50 million Euros. In terms of style and design, the remote control should be stylish to stay competitive. Also, it should be made dependable and of medium size and the user interface can be made into face-plates. The material should be plastic as it is the lightest. To market the remote control, the project team can launch parallel marketing schemes to fit both customers who value the remote control's appearance and those who value its practicability. To market interchangeable fronts, the team can either get control in a set of colours or with face-plates.

to do is to break down all the points at which you need something to happen. So you make a schematic of the way that the the energy is converted tsh towards this practical function. And then I think the easiest thing to do is gonna be work on each task separately. So um {disfmarker}Project Manager: You just press {disfmarker}Industrial Designer: Uh. Uh.Project Manager: yeah, just click. That'll be fine.Industrial Designer: So the findings that I got uh very {disfmarker} just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that'cause you don't need a sight line. So that's one thing we're gonna work on. Um the user interface is critical here, because a lot of the things that happen in a remote control happen through the chip that controls {disfmarker} that converts the electrical energy into data, which then goes through the infra-red, so the the chip that uh I think Ian is designing, is gonna be crucial. And really it all comes down to the to the user, because they're the one that's controlling most of the working design. So the components that we find here are the energy source, you know the battery or whatever that's gonna m make it work, then the chip, which converts the data, the user that's controlling the chip, and the infra-red bulb that's gonna let us move the data to the receiver. So you have four main components and they are designed sort of like this. You have your energy source right there which then um brings uh energy or information to the chip, which is also controlled by the users. You have energy going to the user who's controlling to focus in on those volumes and channel changers rather than things like the audio settings, the screen settings and the channel settings, because they're used much more infrequently and probably just complicate what's going on. So I think that some things that we might wanna think about, the idea of an L_C_D_ screen was brought up although they didn't have any details on what people's preferences on that were, so I dunno know if that's coming to me later, or something like that. But something for us to consider also just the phenomenon that less is more when it comes to the buttons on the remote or what we wanna make easiest to use, make sure that, you know, something like an audio setting isn't given as much importance and visibility on the remote as something like channel changing that's used a lot more often. And basically in order for us to win over to the consumer we just need to focus on what it looks like, that it has a fancy appeal and that it's not ugly {vocalsound} and that it feels like the way they're gonna use it, so it doesn't give them any hand injuries or things like that.Industrial Designer: Hmm.Project Manager: Thank you very much. That was that was great.Industrial Designer: Mm'kay.Project Manager: Um {vocalsound}'s move on to the next presentation um on effects. Was that youMarketing: Hmm.Project Manager: Great.Marketing: Yeah, have I unscrewed itProject Manager: Push. User interface, right. Interface.Marketing: Here we go.User Interface: Cheers.Marketing: Mm-hmm. And I think that's in the shared, if I did it right, if anyone wants to look at it.Project Manager: Mm'kay, thank you.Industrial Designer: Okay, great.Marketing: {vocalsound}Project Manager: Okay.User Interface: Here we go. Right so I'm gonna talk about the technical technical functions design of the remote control on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to F_ eight, yeah.User Interface: I think it is on your laptop.Project Manager: The blue one, F_N_.Marketing: Where's function No signal.Project Manager: Is it plugged in all the way and you screwed it in and {disfmarker}Industrial Designer: Yeah.Marketing: Ah, wait,'s screw in.Industrial Designer: I I think you just have to push it in really hard.Marketing: Push the screw.User Interface: That's it.Industrial Designer: Oh, got it.Project Manager: Mm'kay.Marketing: Mm alrightProject Manager: It's taking it a little bit {disfmarker}Marketing: I've never attached to anything.Industrial Designer: Mm, neither have I.Project Manager:'Kay there you go.Marketing: Alright, so,Industrial Designer: Alright.Marketing: I don't know if you guys are able to get access to um the report that was online or if I'm the only one who is. But, I don't even know how to play this. No.Project Manager: Press the little presentation. It's the um {disfmarker} it looks like a Y_ kind of {disfmarker} over there above Draw. There, that one, there you go.Marketing: Alright. So we're just gonna talk a little bit about the functional requirements that people specified when they were asked. Um I guess Real Reaction did some market research. They had a hundred subjects and their usability lab and they watched them watch T_V_ and recorded the frequency that they used particular buttons and the relevance that those buttons had. What they found was they analysed people's desires and needs. Focusing on their desires, um people specifically said that they thought remotes were ugly {vocalsound}, seventy five per cent of the a hundred subjects noted that and that they {disfmarker} more importantly though, eighty per cent said that they would be willing to pay more for a fancier looking remote. I don't know anything beyond what fancy means,Industrial Designer: Hmm.Marketing: but that's particularly of use to us, I think. Um also they did of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same

Summarize presentations on working design, technical functions and functional requirements.

The first presentation was about users'functional requirements. Marketing mentioned that 80% of people like fancy appeal remote and younger people prefer voice recognition. The second presentation was about technical functions. User Interface suggested that as a communication tool, the remote should be practical and ergonomically designed. The third presentation was about working design. Industrial Designer introduced four main components, like a battery to make it work, the chip to convert the data, the user that's controlling the chip, and the infra-red bulb that moves the data to the receiver.

of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to um. We need to start by considering what a remote control actually is. It's a device that allows us to produce certain effects on our television, so i it's basically a communication device. We we tell the remote control what we want to do, it sends a message to the television saying change the channel, change the volume, uh yeah, adjust these settings, adjust the brightness. Um how do we actually go about designing a new television remote control First thing to do is to come up with the design specifications. We need to know what our final product is gonna be like, so we need a a clear idea of exactly what this product does, uh how it works, and what the end-user is gonna want from this product. Um. Oh, a way I'd suggest that we could go about this is by designing uh several different prototypes of user interfaces for this product, um and then uh trying to get some feedback uh aboutMarketing: {vocalsound}User Interface: h how well these particular prototypes work, uh sorta find out what people think of'em. Um using a remote control is is quite a subjective experience. Um,Project Manager: Hmm.User Interface: and different different people sort of prefer different things. Um we should remember that remote controls are a a fairly standard piece of equipment. When a users using a remote control, he or she expects the buttons to be in certain places. So in some sense we're gonna we're gonna have to aim for a device which is fairly conventional in design uh so that we're not completely shocking people. But I think within that there is also room for us to introduce novel ideas uh and to make something that's that's perhaps a little bit different, something that stands out. Um F_ eight, yeah.User Interface: I think it is on your laptop.Project Manager: The blue one, F_N_.Marketing: Where's function No signal.Project Manager: Is it plugged in all the way and you screwed it in and {disfmarker}Industrial Designer: Yeah.Marketing: Ah, wait,'s screw in.Industrial Designer: I I think you just have to push it in really hard.Marketing: Push the screw.User Interface: That's it.Industrial Designer: Oh, got it.Project Manager: Mm'kay.Marketing: Mm alrightProject Manager: It's taking it a little bit {disfmarker}Marketing: I've never attached to anything.Industrial Designer: Mm, neither have I.Project Manager:'Kay there you go.Marketing: Alright, so,Industrial Designer: Alright.Marketing: I don't know if you guys are able to get access to um the report that was online or if I'm the only one who is. But, I don't even know how to play this. No.Project Manager: Press the little presentation. It's the um {disfmarker} it looks like a Y_ kind of {disfmarker} over there above Draw. There, that one, there you go.Marketing: Alright. So we're just gonna talk a little bit about the functional requirements that people specified when they were asked. Um I guess Real Reaction did some market research. They had a hundred subjects and their usability lab and they watched them watch T_V_ and recorded the frequency that they used particular buttons and the relevance that those buttons had. What they found was they analysed people's desires and needs. Focusing on their desires, um people specifically said that they thought remotes were ugly {vocalsound}, seventy five per cent of the a hundred subjects noted that and that they {disfmarker} more importantly though, eighty per cent said that they would be willing to pay more for a fancier looking remote. I don't know anything beyond what fancy means,Industrial Designer: Hmm.Marketing: but that's particularly of use to us, I think. Um also they did Project Manager: {vocalsound} Good to see you all again. Let's see if that comes up. This is our functional design meeting. Um. Just a sec while my PowerPoint comes up. Et voila. Okay. Mm um we put the fashion in electronics. Let's start. Okay, our agenda today um {disfmarker} just check the time, it's twelve thirteen. Um. I'm gonna do an opening, talk about um {disfmarker} did you all get the minutes I e-mailed them to you. I'm also putting'em {disfmarker} them in the shared folder.User Interface: Yep.Project Manager: So um then I {disfmarker} we'll talk about our general objectivesIndustrial Designer: Right.Project Manager: and have your three presentations. Um I'll talk about the new project requirements I've just received, and then we have to make a decision on our remote control functions. Finally we'll just close. We're starting this meeting at approximately twelve thirteen and we have forty minutes. So {disfmarker} First of all the functional design objectives. Uh we need to keep in mind the user requirement specification, what needs and desires are to be fulfilled, the {gap} functions design, what effects the apparatus should have, and the working design, how the apparatus actually works to fulfil its function. Okay, three presentations, um you can go in any order you choose um.Marketing: {gap} Mm shall we go in the order that you just did itProject Manager: Sure, please do.Marketing: I dunno. How do I hook my screen upIndustrial Designer: I think, you might have to disconnect Rose.Project Manager: Yes I do. Yeah.User Interface: Well there's a wee a wee plug just just that one thereMarketing: Where does it go Mm-hmm. Hmm, I'm not supposed to move this,User Interface: {vocalsound}Marketing: but {disfmarker}User Interface: Ah that's it, yep.Marketing: {gap}User Interface: And then you have to press function F_ eightProject Manager: Function,

What did Marketing think of repetitive strain injury when discussing functional requirements

Marketing was asking what RSI was when mentioning the user needs to be easy to use. User Interface answered that it was repetitive strain injury. So Marketing denied this function because it did not match people's operating behaviour and users wanted a remote control with fewer buttons which would be easy to learn. Just like the audio setting was not given as much importance and visibility on the remote as something like channel changing that's used a lot more often.

on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to to do is to break down all the points at which you need something to happen. So you make a schematic of the way that the the energy is converted tsh towards this practical function. And then I think the easiest thing to do is gonna be work on each task separately. So um {disfmarker}Project Manager: You just press {disfmarker}Industrial Designer: Uh. Uh.Project Manager: yeah, just click. That'll be fine.Industrial Designer: So the findings that I got uh very {disfmarker} just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that'cause you don't need a sight line. So that's one thing we're gonna work on. Um the user interface is critical here, because a lot of the things that happen in a remote control happen through the chip that controls {disfmarker} that converts the electrical energy into data, which then goes through the infra-red, so the the chip that uh I think Ian is designing, is gonna be crucial. And really it all comes down to the to the user, because they're the one that's controlling most of the working design. So the components that we find here are the energy source, you know the battery or whatever that's gonna m make it work, then the chip, which converts the data, the user that's controlling the chip, and the infra-red bulb that's gonna let us move the data to the receiver. So you have four main components and they are designed sort of like this. You have your energy source right there which then um brings uh energy or information to the chip, which is also controlled by the users. You have energy going to the user who's controlling of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same F_ eight, yeah.User Interface: I think it is on your laptop.Project Manager: The blue one, F_N_.Marketing: Where's function No signal.Project Manager: Is it plugged in all the way and you screwed it in and {disfmarker}Industrial Designer: Yeah.Marketing: Ah, wait,'s screw in.Industrial Designer: I I think you just have to push it in really hard.Marketing: Push the screw.User Interface: That's it.Industrial Designer: Oh, got it.Project Manager: Mm'kay.Marketing: Mm alrightProject Manager: It's taking it a little bit {disfmarker}Marketing: I've never attached to anything.Industrial Designer: Mm, neither have I.Project Manager:'Kay there you go.Marketing: Alright, so,Industrial Designer: Alright.Marketing: I don't know if you guys are able to get access to um the report that was online or if I'm the only one who is. But, I don't even know how to play this. No.Project Manager: Press the little presentation. It's the um {disfmarker} it looks like a Y_ kind of {disfmarker} over there above Draw. There, that one, there you go.Marketing: Alright. So we're just gonna talk a little bit about the functional requirements that people specified when they were asked. Um I guess Real Reaction did some market research. They had a hundred subjects and their usability lab and they watched them watch T_V_ and recorded the frequency that they used particular buttons and the relevance that those buttons had. What they found was they analysed people's desires and needs. Focusing on their desires, um people specifically said that they thought remotes were ugly {vocalsound}, seventy five per cent of the a hundred subjects noted that and that they {disfmarker} more importantly though, eighty per cent said that they would be willing to pay more for a fancier looking remote. I don't know anything beyond what fancy means,Industrial Designer: Hmm.Marketing: but that's particularly of use to us, I think. Um also they did Project Manager: {vocalsound} Good to see you all again. Let's see if that comes up. This is our functional design meeting. Um. Just a sec while my PowerPoint comes up. Et voila. Okay. Mm um we put the fashion in electronics. Let's start. Okay, our agenda today um {disfmarker} just check the time, it's twelve thirteen. Um. I'm gonna do an opening, talk about um {disfmarker} did you all get the minutes I e-mailed them to you. I'm also putting'em {disfmarker} them in the shared folder.User Interface: Yep.Project Manager: So um then I {disfmarker} we'll talk about our general objectivesIndustrial Designer: Right.Project Manager: and have your three presentations. Um I'll talk about the new project requirements I've just received, and then we have to make a decision on our remote control functions. Finally we'll just close. We're starting this meeting at approximately twelve thirteen and we have forty minutes. So {disfmarker} First of all the functional design objectives. Uh we need to keep in mind the user requirement specification, what needs and desires are to be fulfilled, the {gap} functions design, what effects the apparatus should have, and the working design, how the apparatus actually works to fulfil its function. Okay, three presentations, um you can go in any order you choose um.Marketing: {gap} Mm shall we go in the order that you just did itProject Manager: Sure, please do.Marketing: I dunno. How do I hook my screen upIndustrial Designer: I think, you might have to disconnect Rose.Project Manager: Yes I do. Yeah.User Interface: Well there's a wee a wee plug just just that one thereMarketing: Where does it go Mm-hmm. Hmm, I'm not supposed to move this,User Interface: {vocalsound}Marketing: but {disfmarker}User Interface: Ah that's it, yep.Marketing: {gap}User Interface: And then you have to press function F_ eightProject Manager: Function,

Why did Industrial Designer think of it could be their selling point when discussing technical functions design

When Industrial Designer demonstrated two different remote controls, Project Manager thought neither of them was pretty. Mentioning about the cool look about the functional design, Industrial Designer suggested taking consideration of the cool appeal into the selling point of fashion remote because there was a market for cool looking technology and ergonomic design.

to do is to break down all the points at which you need something to happen. So you make a schematic of the way that the the energy is converted tsh towards this practical function. And then I think the easiest thing to do is gonna be work on each task separately. So um {disfmarker}Project Manager: You just press {disfmarker}Industrial Designer: Uh. Uh.Project Manager: yeah, just click. That'll be fine.Industrial Designer: So the findings that I got uh very {disfmarker} just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that'cause you don't need a sight line. So that's one thing we're gonna work on. Um the user interface is critical here, because a lot of the things that happen in a remote control happen through the chip that controls {disfmarker} that converts the electrical energy into data, which then goes through the infra-red, so the the chip that uh I think Ian is designing, is gonna be crucial. And really it all comes down to the to the user, because they're the one that's controlling most of the working design. So the components that we find here are the energy source, you know the battery or whatever that's gonna m make it work, then the chip, which converts the data, the user that's controlling the chip, and the infra-red bulb that's gonna let us move the data to the receiver. So you have four main components and they are designed sort of like this. You have your energy source right there which then um brings uh energy or information to the chip, which is also controlled by the users. You have energy going to the user who's controlling of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same to focus in on those volumes and channel changers rather than things like the audio settings, the screen settings and the channel settings, because they're used much more infrequently and probably just complicate what's going on. So I think that some things that we might wanna think about, the idea of an L_C_D_ screen was brought up although they didn't have any details on what people's preferences on that were, so I dunno know if that's coming to me later, or something like that. But something for us to consider also just the phenomenon that less is more when it comes to the buttons on the remote or what we wanna make easiest to use, make sure that, you know, something like an audio setting isn't given as much importance and visibility on the remote as something like channel changing that's used a lot more often. And basically in order for us to win over to the consumer we just need to focus on what it looks like, that it has a fancy appeal and that it's not ugly {vocalsound} and that it feels like the way they're gonna use it, so it doesn't give them any hand injuries or things like that.Industrial Designer: Hmm.Project Manager: Thank you very much. That was that was great.Industrial Designer: Mm'kay.Project Manager: Um {vocalsound}'s move on to the next presentation um on effects. Was that youMarketing: Hmm.Project Manager: Great.Marketing: Yeah, have I unscrewed itProject Manager: Push. User interface, right. Interface.Marketing: Here we go.User Interface: Cheers.Marketing: Mm-hmm. And I think that's in the shared, if I did it right, if anyone wants to look at it.Project Manager: Mm'kay, thank you.Industrial Designer: Okay, great.Marketing: {vocalsound}Project Manager: Okay.User Interface: Here we go. Right so I'm gonna talk about the technical technical functions design of the remote control on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to um. We need to start by considering what a remote control actually is. It's a device that allows us to produce certain effects on our television, so i it's basically a communication device. We we tell the remote control what we want to do, it sends a message to the television saying change the channel, change the volume, uh yeah, adjust these settings, adjust the brightness. Um how do we actually go about designing a new television remote control First thing to do is to come up with the design specifications. We need to know what our final product is gonna be like, so we need a a clear idea of exactly what this product does, uh how it works, and what the end-user is gonna want from this product. Um. Oh, a way I'd suggest that we could go about this is by designing uh several different prototypes of user interfaces for this product, um and then uh trying to get some feedback uh aboutMarketing: {vocalsound}User Interface: h how well these particular prototypes work, uh sorta find out what people think of'em. Um using a remote control is is quite a subjective experience. Um,Project Manager: Hmm.User Interface: and different different people sort of prefer different things. Um we should remember that remote controls are a a fairly standard piece of equipment. When a users using a remote control, he or she expects the buttons to be in certain places. So in some sense we're gonna we're gonna have to aim for a device which is fairly conventional in design uh so that we're not completely shocking people. But I think within that there is also room for us to introduce novel ideas uh and to make something that's that's perhaps a little bit different, something that stands out. Um

Summarize the group discussion about the general specification.

The group agreed to target 15 to 25 year olds. They decided to make the remote look simple, but have the key buttons to make it easy to use. Also, groupmates agreed to use one menu button and they would include voice recognition as one option.

to do is to break down all the points at which you need something to happen. So you make a schematic of the way that the the energy is converted tsh towards this practical function. And then I think the easiest thing to do is gonna be work on each task separately. So um {disfmarker}Project Manager: You just press {disfmarker}Industrial Designer: Uh. Uh.Project Manager: yeah, just click. That'll be fine.Industrial Designer: So the findings that I got uh very {disfmarker} just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that'cause you don't need a sight line. So that's one thing we're gonna work on. Um the user interface is critical here, because a lot of the things that happen in a remote control happen through the chip that controls {disfmarker} that converts the electrical energy into data, which then goes through the infra-red, so the the chip that uh I think Ian is designing, is gonna be crucial. And really it all comes down to the to the user, because they're the one that's controlling most of the working design. So the components that we find here are the energy source, you know the battery or whatever that's gonna m make it work, then the chip, which converts the data, the user that's controlling the chip, and the infra-red bulb that's gonna let us move the data to the receiver. So you have four main components and they are designed sort of like this. You have your energy source right there which then um brings uh energy or information to the chip, which is also controlled by the users. You have energy going to the user who's controlling of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to um. We need to start by considering what a remote control actually is. It's a device that allows us to produce certain effects on our television, so i it's basically a communication device. We we tell the remote control what we want to do, it sends a message to the television saying change the channel, change the volume, uh yeah, adjust these settings, adjust the brightness. Um how do we actually go about designing a new television remote control First thing to do is to come up with the design specifications. We need to know what our final product is gonna be like, so we need a a clear idea of exactly what this product does, uh how it works, and what the end-user is gonna want from this product. Um. Oh, a way I'd suggest that we could go about this is by designing uh several different prototypes of user interfaces for this product, um and then uh trying to get some feedback uh aboutMarketing: {vocalsound}User Interface: h how well these particular prototypes work, uh sorta find out what people think of'em. Um using a remote control is is quite a subjective experience. Um,Project Manager: Hmm.User Interface: and different different people sort of prefer different things. Um we should remember that remote controls are a a fairly standard piece of equipment. When a users using a remote control, he or she expects the buttons to be in certain places. So in some sense we're gonna we're gonna have to aim for a device which is fairly conventional in design uh so that we're not completely shocking people. But I think within that there is also room for us to introduce novel ideas uh and to make something that's that's perhaps a little bit different, something that stands out. Um to focus in on those volumes and channel changers rather than things like the audio settings, the screen settings and the channel settings, because they're used much more infrequently and probably just complicate what's going on. So I think that some things that we might wanna think about, the idea of an L_C_D_ screen was brought up although they didn't have any details on what people's preferences on that were, so I dunno know if that's coming to me later, or something like that. But something for us to consider also just the phenomenon that less is more when it comes to the buttons on the remote or what we wanna make easiest to use, make sure that, you know, something like an audio setting isn't given as much importance and visibility on the remote as something like channel changing that's used a lot more often. And basically in order for us to win over to the consumer we just need to focus on what it looks like, that it has a fancy appeal and that it's not ugly {vocalsound} and that it feels like the way they're gonna use it, so it doesn't give them any hand injuries or things like that.Industrial Designer: Hmm.Project Manager: Thank you very much. That was that was great.Industrial Designer: Mm'kay.Project Manager: Um {vocalsound}'s move on to the next presentation um on effects. Was that youMarketing: Hmm.Project Manager: Great.Marketing: Yeah, have I unscrewed itProject Manager: Push. User interface, right. Interface.Marketing: Here we go.User Interface: Cheers.Marketing: Mm-hmm. And I think that's in the shared, if I did it right, if anyone wants to look at it.Project Manager: Mm'kay, thank you.Industrial Designer: Okay, great.Marketing: {vocalsound}Project Manager: Okay.User Interface: Here we go. Right so I'm gonna talk about the technical technical functions design of the remote control

What did the group think of the infra-red functionality when discussing general requirements

Project Manager mentioned that they should emphasize on making the infra-red more functional. Industrial Designer thought the chip took the data and presented it without sort of scattering and the quality of all the components really mattered. Then Project Manager mentioned the target group and voice recognition was not necessary. Group mates agreed on it and mentioned that it was high-tech and expensive.

to do is to break down all the points at which you need something to happen. So you make a schematic of the way that the the energy is converted tsh towards this practical function. And then I think the easiest thing to do is gonna be work on each task separately. So um {disfmarker}Project Manager: You just press {disfmarker}Industrial Designer: Uh. Uh.Project Manager: yeah, just click. That'll be fine.Industrial Designer: So the findings that I got uh very {disfmarker} just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that'cause you don't need a sight line. So that's one thing we're gonna work on. Um the user interface is critical here, because a lot of the things that happen in a remote control happen through the chip that controls {disfmarker} that converts the electrical energy into data, which then goes through the infra-red, so the the chip that uh I think Ian is designing, is gonna be crucial. And really it all comes down to the to the user, because they're the one that's controlling most of the working design. So the components that we find here are the energy source, you know the battery or whatever that's gonna m make it work, then the chip, which converts the data, the user that's controlling the chip, and the infra-red bulb that's gonna let us move the data to the receiver. So you have four main components and they are designed sort of like this. You have your energy source right there which then um brings uh energy or information to the chip, which is also controlled by the users. You have energy going to the user who's controlling of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same F_ eight, yeah.User Interface: I think it is on your laptop.Project Manager: The blue one, F_N_.Marketing: Where's function No signal.Project Manager: Is it plugged in all the way and you screwed it in and {disfmarker}Industrial Designer: Yeah.Marketing: Ah, wait,'s screw in.Industrial Designer: I I think you just have to push it in really hard.Marketing: Push the screw.User Interface: That's it.Industrial Designer: Oh, got it.Project Manager: Mm'kay.Marketing: Mm alrightProject Manager: It's taking it a little bit {disfmarker}Marketing: I've never attached to anything.Industrial Designer: Mm, neither have I.Project Manager:'Kay there you go.Marketing: Alright, so,Industrial Designer: Alright.Marketing: I don't know if you guys are able to get access to um the report that was online or if I'm the only one who is. But, I don't even know how to play this. No.Project Manager: Press the little presentation. It's the um {disfmarker} it looks like a Y_ kind of {disfmarker} over there above Draw. There, that one, there you go.Marketing: Alright. So we're just gonna talk a little bit about the functional requirements that people specified when they were asked. Um I guess Real Reaction did some market research. They had a hundred subjects and their usability lab and they watched them watch T_V_ and recorded the frequency that they used particular buttons and the relevance that those buttons had. What they found was they analysed people's desires and needs. Focusing on their desires, um people specifically said that they thought remotes were ugly {vocalsound}, seventy five per cent of the a hundred subjects noted that and that they {disfmarker} more importantly though, eighty per cent said that they would be willing to pay more for a fancier looking remote. I don't know anything beyond what fancy means,Industrial Designer: Hmm.Marketing: but that's particularly of use to us, I think. Um also they did on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to to focus in on those volumes and channel changers rather than things like the audio settings, the screen settings and the channel settings, because they're used much more infrequently and probably just complicate what's going on. So I think that some things that we might wanna think about, the idea of an L_C_D_ screen was brought up although they didn't have any details on what people's preferences on that were, so I dunno know if that's coming to me later, or something like that. But something for us to consider also just the phenomenon that less is more when it comes to the buttons on the remote or what we wanna make easiest to use, make sure that, you know, something like an audio setting isn't given as much importance and visibility on the remote as something like channel changing that's used a lot more often. And basically in order for us to win over to the consumer we just need to focus on what it looks like, that it has a fancy appeal and that it's not ugly {vocalsound} and that it feels like the way they're gonna use it, so it doesn't give them any hand injuries or things like that.Industrial Designer: Hmm.Project Manager: Thank you very much. That was that was great.Industrial Designer: Mm'kay.Project Manager: Um {vocalsound}'s move on to the next presentation um on effects. Was that youMarketing: Hmm.Project Manager: Great.Marketing: Yeah, have I unscrewed itProject Manager: Push. User interface, right. Interface.Marketing: Here we go.User Interface: Cheers.Marketing: Mm-hmm. And I think that's in the shared, if I did it right, if anyone wants to look at it.Project Manager: Mm'kay, thank you.Industrial Designer: Okay, great.Marketing: {vocalsound}Project Manager: Okay.User Interface: Here we go. Right so I'm gonna talk about the technical technical functions design of the remote control

What did Industrial Designer think of the battery when discussing general requirements

Industrial Designer suggested a rechargeable station like a cradle for the iPod when discussing the battery for essential functions because it might contribute to fewer people losing it too if it stayed in one place. Project Manager agreed and suggested thinking about the space in the living room as well when designing this feature.

to do is to break down all the points at which you need something to happen. So you make a schematic of the way that the the energy is converted tsh towards this practical function. And then I think the easiest thing to do is gonna be work on each task separately. So um {disfmarker}Project Manager: You just press {disfmarker}Industrial Designer: Uh. Uh.Project Manager: yeah, just click. That'll be fine.Industrial Designer: So the findings that I got uh very {disfmarker} just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that'cause you don't need a sight line. So that's one thing we're gonna work on. Um the user interface is critical here, because a lot of the things that happen in a remote control happen through the chip that controls {disfmarker} that converts the electrical energy into data, which then goes through the infra-red, so the the chip that uh I think Ian is designing, is gonna be crucial. And really it all comes down to the to the user, because they're the one that's controlling most of the working design. So the components that we find here are the energy source, you know the battery or whatever that's gonna m make it work, then the chip, which converts the data, the user that's controlling the chip, and the infra-red bulb that's gonna let us move the data to the receiver. So you have four main components and they are designed sort of like this. You have your energy source right there which then um brings uh energy or information to the chip, which is also controlled by the users. You have energy going to the user who's controlling to focus in on those volumes and channel changers rather than things like the audio settings, the screen settings and the channel settings, because they're used much more infrequently and probably just complicate what's going on. So I think that some things that we might wanna think about, the idea of an L_C_D_ screen was brought up although they didn't have any details on what people's preferences on that were, so I dunno know if that's coming to me later, or something like that. But something for us to consider also just the phenomenon that less is more when it comes to the buttons on the remote or what we wanna make easiest to use, make sure that, you know, something like an audio setting isn't given as much importance and visibility on the remote as something like channel changing that's used a lot more often. And basically in order for us to win over to the consumer we just need to focus on what it looks like, that it has a fancy appeal and that it's not ugly {vocalsound} and that it feels like the way they're gonna use it, so it doesn't give them any hand injuries or things like that.Industrial Designer: Hmm.Project Manager: Thank you very much. That was that was great.Industrial Designer: Mm'kay.Project Manager: Um {vocalsound}'s move on to the next presentation um on effects. Was that youMarketing: Hmm.Project Manager: Great.Marketing: Yeah, have I unscrewed itProject Manager: Push. User interface, right. Interface.Marketing: Here we go.User Interface: Cheers.Marketing: Mm-hmm. And I think that's in the shared, if I did it right, if anyone wants to look at it.Project Manager: Mm'kay, thank you.Industrial Designer: Okay, great.Marketing: {vocalsound}Project Manager: Okay.User Interface: Here we go. Right so I'm gonna talk about the technical technical functions design of the remote control F_ eight, yeah.User Interface: I think it is on your laptop.Project Manager: The blue one, F_N_.Marketing: Where's function No signal.Project Manager: Is it plugged in all the way and you screwed it in and {disfmarker}Industrial Designer: Yeah.Marketing: Ah, wait,'s screw in.Industrial Designer: I I think you just have to push it in really hard.Marketing: Push the screw.User Interface: That's it.Industrial Designer: Oh, got it.Project Manager: Mm'kay.Marketing: Mm alrightProject Manager: It's taking it a little bit {disfmarker}Marketing: I've never attached to anything.Industrial Designer: Mm, neither have I.Project Manager:'Kay there you go.Marketing: Alright, so,Industrial Designer: Alright.Marketing: I don't know if you guys are able to get access to um the report that was online or if I'm the only one who is. But, I don't even know how to play this. No.Project Manager: Press the little presentation. It's the um {disfmarker} it looks like a Y_ kind of {disfmarker} over there above Draw. There, that one, there you go.Marketing: Alright. So we're just gonna talk a little bit about the functional requirements that people specified when they were asked. Um I guess Real Reaction did some market research. They had a hundred subjects and their usability lab and they watched them watch T_V_ and recorded the frequency that they used particular buttons and the relevance that those buttons had. What they found was they analysed people's desires and needs. Focusing on their desires, um people specifically said that they thought remotes were ugly {vocalsound}, seventy five per cent of the a hundred subjects noted that and that they {disfmarker} more importantly though, eighty per cent said that they would be willing to pay more for a fancier looking remote. I don't know anything beyond what fancy means,Industrial Designer: Hmm.Marketing: but that's particularly of use to us, I think. Um also they did of age was the voice activation and basically there's a big jump, after thirty five people don't really care if it has voice, so it's like basically fifteen to thirty five that think that that's a good idea.Industrial Designer: Mm-hmm.Marketing: I dunno I'm gonna be given any other numbers broken down in terms of age later, but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range.Industrial Designer: Yeah, that's probably uh a population w quite a little bit of disposable income for use on technology anyway, so that might be a fairly good target group for us.User Interface: Yeah.Marketing: {vocalsound}Project Manager: Now, those are {disfmarker} that's all specific for speech recognition. Are we gonna use that as one of our functionsUser Interface: Um.Industrial Designer: Mm.User Interface: I I would say no, because it's gonna add too much to the price. Especially if we are marketing it as a separate product, people are gonna be payingProject Manager: Mm-hmm.User Interface: uh, well, uh we've got a price limit of {disfmarker} was it twelve twelve and a half Euros for {disfmarker} to produce itProject Manager: Mm.Industrial Designer: To produce it, yeah.Project Manager: To produce it, yes.User Interface: And I wonder if we can get voice recognition into that twelve and a half Euros without having to make too many other compromises.Project Manager: Mm.Marketing: But what else are we gonna put, I mean not that I'm really gung-ho about it, I don't know what else you can put in a remote to make it technologically advanced though. So like other than just making it look good, how is it {disfmarker}User Interface: Yeah.Industrial Designer: Hmm.Marketing: I mean it can look really great and still have the same on the remote control of itProject Manager: Mm.User Interface: that hides all the complicated buttons.Industrial Designer: Ooh.User Interface: So if you wanna do something complicated like programme your television or re-tune it, then you you open up this little hatch or or slide the screen downMarketing: Mm-hmm.Project Manager: Mm-hmm.User Interface: and there's all the {disfmarker} all the special buttons.Marketing:'Cause then's like people who don't wanna ever look at them, never even have to see themProject Manager: Mm-hmm.Industrial Designer: Mm-hmm.Marketing: and if you like get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out.User Interface: Yeah.Project Manager: Mm-hmm.Marketing: And you're a happy person and everyone else doesn't have to have like two remotes, one that has the easy ones and one that hasProject Manager: Mm-hmm.Industrial Designer: Yeah, that's a good idea.User Interface: Yeah.Marketing: more complicated ones,User Interface: I think that's a good idea, yeah.Marketing: but's all still in one.Industrial Designer: Mm.Project Manager: Um we have to be careful that that that doesn't impede um the chip transmitting information, but um that's gonna be mostly technological thing. Um.Marketing: Yeah.Industrial Designer: Good point.User Interface: Yeah.Industrial Designer: Yeah.Project Manager: Okay um, so what are we emphasising I {disfmarker} what in this projectUser Interface: Si simplicity and fashion.Project Manager: Simplicity and fashion.Marketing: I think simplicity, fashion.Industrial Designer: Yeah mm.Project Manager: Okay, those are very good goals, I think, um that we have to keep in mind in {disfmarker} with everything we do. Simplicity and fashion and, yeah, {disfmarker} or usability speci however you wanna say that, which includes um an emphasis on making the infra-red very functional, so that you don't have to travel around a lot.User Interface: Yeah.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: Um.Marketing: What can you do to

Summarize the whole meeting.

This was the second meeting with functional design discussion purpose. Firstly, the group gave three individual presentations on working design, technical functions and functional requirements. They mentioned the importance of the fancy appeal, the practicality and the quality of components. Then, the group had a discussion about general requirements on the remote control. The group decided to market the remote as a separate product and focused on the user-friendly as well as simplicity, instead of too much technological advancement. Also, they agreed to target on income group and would add extra functionalities like keep lost and rechargeable stations for the remote control.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a half Euros. So that's leads us to our little discussion. We've got about five or ten minutes left for discussion. So I'm gonna sit down, I think. It's easier.Marketing: Yeah, you got a message.Project Manager: I've got a message. Five minutes. Okay,User Interface: Five minutes, okay.Project Manager: that's uh good timing. {vocalsound} {gap}Marketing: So just on a side note, why is it my laptop is only giving me a black screenUser Interface: MmProject Manager: Uh maybe you have to say the magic word. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound} Yeah. Right.Project Manager: Does it do anythingMarketing: No.Project Manager: Maybe you have to just clap it down Mm back up again. No slide show. Hmm.Marketing: It's off now.Project Manager: It's off. Now you have to put it back o Oh yeah. You'll be okay, I think.Marketing: Well, it was on, but {disfmarker}Project Manager: Well it's those laptops. {vocalsound}Marketing: Ah, there we are.Project Manager: Nice. Okay. {vocalsound} But so mm does everybody has um experiences with uh remote controls, and I mean not the ordinary mote controls, but also a little bit different ones Like you can use for otherMarketing: {vocalsound}User Interface: Mm. Oh reallyProject Manager: NoUser Interface: Huh.Project Manager: You {vocalsound}User Interface: It's a {disfmarker}Industrial Designer: No, me neither.Marketing: Well, we have a kind of broad T_V_ at home, and a D_V_D_ player, so we got like a lot of remote controls, one for the T_V_, one for the video recorder, one for the D_V_D_ player.Project Manager: Ah yeah.Marketing: And I think it's {disfmarker} it would be best to just make one remote control that can operate them all.Project Manager: Yep. YeahUser Interface: Sure. Yeah.Project Manager: I've I've got one at home. And you can uh program I think eight different devices in it, and you can use it for your television, anything seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: project {gap} project {disfmarker} what was it Project documents {gap} I think. But all you will found that already because there are a lot of documents in it already, so it will be okay. And these are available on the smart boards as well, so if you have a document you wanna show, just open it from the folder.User Interface: Okay. Yeah.Project Manager: Here is a simple tool bar. It's what I just said, it's save, print, move back or forward one page. You can switch between the different drawings. And then we're going to try out the white board.Industrial Designer: {vocalsound}Project Manager: {vocalsound} So as you can see we g all {vocalsound} going to draw a animal. {vocalsound} Just to uh uh just to get a bit familiar with it.User Interface: {vocalsound}Project Manager: {vocalsound} {vocalsound} Mouse wasn't running away. {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: That was interesting.Project Manager: Is everybody {disfmarker} is anybody playing with the mouse No.Marketing: {vocalsound} Innocent.Project Manager: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: We're going to uh draw animal. {vocalsound} And uh just sum up a few of its favourite characteristics.Marketing: {vocalsound}Project Manager: Um the only thing we have to uh look after is that we use different colours, and different line width.Marketing: {vocalsound} {vocalsound}Project Manager: Uh there's {disfmarker} I can start from now. I will. You can use this pen by holding it like a like a little child. Because if you hold it like this, the sensors will get blocked and then the drawing won't get good.User Interface: Okay.Marketing:'Kay.Project Manager: Another thing is you have to be uh a bit slow.'Cause if you're going to draw like really fast then um the pen won't hold up. So we choose form of current colour uh I think grey is appropriate. Then the line width. I think Go ahead.Marketing: Thank you. Okay. Gonna use a different line width. And I'm gonna draw in black. There.'Kay, I'm not much of an artist, but here we go.Project Manager: Maybe it's easier to draw the smaller line width, I think. Because this is going a lot better than uh I did.User Interface: Hmm.Industrial Designer: {vocalsound}User Interface: A sheep.Marketing: Mm.Industrial Designer: {vocalsound}Marketing: {vocalsound} Okay.User Interface: {vocalsound}Project Manager: {vocalsound}Marketing: This is my um {disfmarker} Hmm. Sheep.Project Manager: It's nice. {vocalsound}Marketing: With of courseProject Manager: {vocalsound} Uh.Marketing: little blue dot they always get sprayed on their butts.Project Manager: {vocalsound} It's a real dead sheep,User Interface: {vocalsound}Marketing: There.Project Manager: yeah. {vocalsound} For recognition,Marketing: Yeah. {vocalsound}Project Manager: yeah, I see. {vocalsound} Um maybe you can also write your name somewhere.Marketing:'Kay.Project Manager: On just a {disfmarker}Marketing: They are {disfmarker}Project Manager: {vocalsound}Marketing: Come on. You have to go really slow when you're writing.Project Manager: Yeah.Marketing: They're brilliant animal animals.User Interface: {vocalsound}Industrial Designer: {vocalsound} {vocalsound}Marketing: And that's just a little me thingy. So. Guess I'll pass the pen to our User Interface Designer.Project Manager: Nice.User Interface: Okay. Um I'm just gonna draw its uh head, but mm {disfmarker} Let's see. Mm. Uh. {gap} Okay. {vocalsound}Project Manager: {vocalsound} Sweet. {vocalsound}User Interface: {vocalsound} Yeah.Industrial Designer: {vocalsound}Marketing: Interesting.User Interface: You know what that is Or whoIndustrial Designer: Garfield.Marketing: A rabbitUser Interface: Ah okay, yeah.Marketing: Garfield. Yeah.User Interface: Just a {disfmarker} Mm. Guess. So uh {disfmarker} {vocalsound} Yeah. That's enough. {vocalsound} Um, you say a blank,Project Manager: Yeah, just a blank sheet.User Interface: or {disfmarker} Okay.Industrial Designer: Well I was gonna draw a cat too, so.Project Manager: {vocalsound}User Interface: {vocalsound}Industrial Designer: I'll just try something else.Project Manager: No. {vocalsound}Industrial Designer: Something different than Garfield.User Interface: {vocalsound}Industrial Designer: Mine is a bit more skinny. {vocalsound}Project Manager: Yeah, it's pretty skinny cat. {vocalsound}User Interface:

What did the group discuss about remote control use cases

Project Manager proposed that apart from ordinary remote controls, innovative use cases could be explored. Then Marketing suggested that a multipurpose remote control should be made to operate different devices including TV, video recorder, DVD player, etc.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a Project Manager: So uh good morning.User Interface: Morning.Marketing: Morning.Project Manager: I see you all find your places.Industrial Designer: Morning.Project Manager: Is everybody sitting on the right place YeahMarketing: Yep.Project Manager: I guess so. So {disfmarker} Let's see. First I will introduce myself. I don't know if uh {disfmarker} if everybody knows me, so I'm Bart,Marketing: My name's Frank.Project Manager: hello. Hello.User Interface: I'm {gap}.Project Manager: Bart. Hello. Hello. Bart.Industrial Designer: {gap}Project Manager: Welcome.Marketing: Thank you.Project Manager: Uh let's see. Uh let's start off um with a little presentation. Uh Now first I'll tell you a little bit about the setting. You can see there are a few cameras here. They'll record uh our actions and you'll have wires and microphones that will record your voice. Uh there are also some microphones there but th um you don't have to pay a lot of attention on those, because it will uh disappear when you don't attend to it. So is there a project documents folder There are some notes in it already I see, some documents. Uh I'll start with the presentation kick off. Is being modified by the administrator. Uh okay {vocalsound}.User Interface: {vocalsound}Marketing: {vocalsound} Hmm, that's interesting.Project Manager: Let's do it read only. Well I don't know if you've noticed, but uh we're working for Real Reaction. Uh it's a company in uh electronics. We put fashion in electronics, uh we make it work, uh we put a lot of effort in design and in the product itself. I'm Bart {gap} the project manager so I'll direct you through the project. This is our agenda. {vocalsound} Uh we have our opening acquaintance, tool training, project plan description closing.Marketing: {vocalsound}Project Manager: Uh maybe I can sit down, then I can take some notes or {disfmarker} Let's see. Maybe you can seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: project {gap} project {disfmarker} what was it Project documents {gap} I think. But all you will found that already because there are a lot of documents in it already, so it will be okay. And these are available on the smart boards as well, so if you have a document you wanna show, just open it from the folder.User Interface: Okay. Yeah.Project Manager: Here is a simple tool bar. It's what I just said, it's save, print, move back or forward one page. You can switch between the different drawings. And then we're going to try out the white board.Industrial Designer: {vocalsound}Project Manager: {vocalsound} So as you can see we g all {vocalsound} going to draw a animal. {vocalsound} Just to uh uh just to get a bit familiar with it.User Interface: {vocalsound}Project Manager: {vocalsound} {vocalsound} Mouse wasn't running away. {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: That was interesting.Project Manager: Is everybody {disfmarker} is anybody playing with the mouse No.Marketing: {vocalsound} Innocent.Project Manager: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: We're going to uh draw animal. {vocalsound} And uh just sum up a few of its favourite characteristics.Marketing: {vocalsound}Project Manager: Um the only thing we have to uh look after is that we use different colours, and different line width.Marketing: {vocalsound} {vocalsound}Project Manager: Uh there's {disfmarker} I can start from now. I will. You can use this pen by holding it like a like a little child. Because if you hold it like this, the sensors will get blocked and then the drawing won't get good.User Interface: Okay.Marketing:'Kay.Project Manager: Another thing is you have to be uh a bit slow.'Cause if you're going to draw like really fast then um the pen won't hold up. So we choose form of current colour uh I think grey is appropriate. Then the line width. I think Go ahead.Marketing: Thank you. Okay. Gonna use a different line width. And I'm gonna draw in black. There.'Kay, I'm not much of an artist, but here we go.Project Manager: Maybe it's easier to draw the smaller line width, I think. Because this is going a lot better than uh I did.User Interface: Hmm.Industrial Designer: {vocalsound}User Interface: A sheep.Marketing: Mm.Industrial Designer: {vocalsound}Marketing: {vocalsound} Okay.User Interface: {vocalsound}Project Manager: {vocalsound}Marketing: This is my um {disfmarker} Hmm. Sheep.Project Manager: It's nice. {vocalsound}Marketing: With of courseProject Manager: {vocalsound} Uh.Marketing: little blue dot they always get sprayed on their butts.Project Manager: {vocalsound} It's a real dead sheep,User Interface: {vocalsound}Marketing: There.Project Manager: yeah. {vocalsound} For recognition,Marketing: Yeah. {vocalsound}Project Manager: yeah, I see. {vocalsound} Um maybe you can also write your name somewhere.Marketing:'Kay.Project Manager: On just a {disfmarker}Marketing: They are {disfmarker}Project Manager: {vocalsound}Marketing: Come on. You have to go really slow when you're writing.Project Manager: Yeah.Marketing: They're brilliant animal animals.User Interface: {vocalsound}Industrial Designer: {vocalsound} {vocalsound}Marketing: And that's just a little me thingy. So. Guess I'll pass the pen to our User Interface Designer.Project Manager: Nice.User Interface: Okay. Um I'm just gonna draw its uh head, but mm {disfmarker} Let's see. Mm. Uh. {gap} Okay. {vocalsound}Project Manager: {vocalsound} Sweet. {vocalsound}User Interface: {vocalsound} Yeah.Industrial Designer: {vocalsound}Marketing: Interesting.User Interface: You know what that is Or whoIndustrial Designer: Garfield.Marketing: A rabbitUser Interface: Ah okay, yeah.Marketing: Garfield. Yeah.User Interface: Just a {disfmarker} Mm. Guess. So uh {disfmarker} {vocalsound} Yeah. That's enough. {vocalsound} Um, you say a blank,Project Manager: Yeah, just a blank sheet.User Interface: or {disfmarker} Okay.Industrial Designer: Well I was gonna draw a cat too, so.Project Manager: {vocalsound}User Interface: {vocalsound}Industrial Designer: I'll just try something else.Project Manager: No. {vocalsound}Industrial Designer: Something different than Garfield.User Interface: {vocalsound}Industrial Designer: Mine is a bit more skinny. {vocalsound}Project Manager: Yeah, it's pretty skinny cat. {vocalsound}User Interface:

What did Project Manager think of the feasibility of the multipurpose remote control mentioned by Marketing

Project Manager confirmed the feasibility of Marketing's idea of the multipurpose remote control, and later he also brought up infra-red as an effective medium, over which cost-related doubt was expressed by himself, though.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: Project Manager: So uh good morning.User Interface: Morning.Marketing: Morning.Project Manager: I see you all find your places.Industrial Designer: Morning.Project Manager: Is everybody sitting on the right place YeahMarketing: Yep.Project Manager: I guess so. So {disfmarker} Let's see. First I will introduce myself. I don't know if uh {disfmarker} if everybody knows me, so I'm Bart,Marketing: My name's Frank.Project Manager: hello. Hello.User Interface: I'm {gap}.Project Manager: Bart. Hello. Hello. Bart.Industrial Designer: {gap}Project Manager: Welcome.Marketing: Thank you.Project Manager: Uh let's see. Uh let's start off um with a little presentation. Uh Now first I'll tell you a little bit about the setting. You can see there are a few cameras here. They'll record uh our actions and you'll have wires and microphones that will record your voice. Uh there are also some microphones there but th um you don't have to pay a lot of attention on those, because it will uh disappear when you don't attend to it. So is there a project documents folder There are some notes in it already I see, some documents. Uh I'll start with the presentation kick off. Is being modified by the administrator. Uh okay {vocalsound}.User Interface: {vocalsound}Marketing: {vocalsound} Hmm, that's interesting.Project Manager: Let's do it read only. Well I don't know if you've noticed, but uh we're working for Real Reaction. Uh it's a company in uh electronics. We put fashion in electronics, uh we make it work, uh we put a lot of effort in design and in the product itself. I'm Bart {gap} the project manager so I'll direct you through the project. This is our agenda. {vocalsound} Uh we have our opening acquaintance, tool training, project plan description closing.Marketing: {vocalsound}Project Manager: Uh maybe I can sit down, then I can take some notes or {disfmarker} Let's see. Maybe you can project {gap} project {disfmarker} what was it Project documents {gap} I think. But all you will found that already because there are a lot of documents in it already, so it will be okay. And these are available on the smart boards as well, so if you have a document you wanna show, just open it from the folder.User Interface: Okay. Yeah.Project Manager: Here is a simple tool bar. It's what I just said, it's save, print, move back or forward one page. You can switch between the different drawings. And then we're going to try out the white board.Industrial Designer: {vocalsound}Project Manager: {vocalsound} So as you can see we g all {vocalsound} going to draw a animal. {vocalsound} Just to uh uh just to get a bit familiar with it.User Interface: {vocalsound}Project Manager: {vocalsound} {vocalsound} Mouse wasn't running away. {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: That was interesting.Project Manager: Is everybody {disfmarker} is anybody playing with the mouse No.Marketing: {vocalsound} Innocent.Project Manager: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: We're going to uh draw animal. {vocalsound} And uh just sum up a few of its favourite characteristics.Marketing: {vocalsound}Project Manager: Um the only thing we have to uh look after is that we use different colours, and different line width.Marketing: {vocalsound} {vocalsound}Project Manager: Uh there's {disfmarker} I can start from now. I will. You can use this pen by holding it like a like a little child. Because if you hold it like this, the sensors will get blocked and then the drawing won't get good.User Interface: Okay.Marketing:'Kay.Project Manager: Another thing is you have to be uh a bit slow.'Cause if you're going to draw like really fast then um the pen won't hold up. So we choose form of current colour uh I think grey is appropriate. Then the line width. I think half Euros. So that's leads us to our little discussion. We've got about five or ten minutes left for discussion. So I'm gonna sit down, I think. It's easier.Marketing: Yeah, you got a message.Project Manager: I've got a message. Five minutes. Okay,User Interface: Five minutes, okay.Project Manager: that's uh good timing. {vocalsound} {gap}Marketing: So just on a side note, why is it my laptop is only giving me a black screenUser Interface: MmProject Manager: Uh maybe you have to say the magic word. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound} Yeah. Right.Project Manager: Does it do anythingMarketing: No.Project Manager: Maybe you have to just clap it down Mm back up again. No slide show. Hmm.Marketing: It's off now.Project Manager: It's off. Now you have to put it back o Oh yeah. You'll be okay, I think.Marketing: Well, it was on, but {disfmarker}Project Manager: Well it's those laptops. {vocalsound}Marketing: Ah, there we are.Project Manager: Nice. Okay. {vocalsound} But so mm does everybody has um experiences with uh remote controls, and I mean not the ordinary mote controls, but also a little bit different ones Like you can use for otherMarketing: {vocalsound}User Interface: Mm. Oh reallyProject Manager: NoUser Interface: Huh.Project Manager: You {vocalsound}User Interface: It's a {disfmarker}Industrial Designer: No, me neither.Marketing: Well, we have a kind of broad T_V_ at home, and a D_V_D_ player, so we got like a lot of remote controls, one for the T_V_, one for the video recorder, one for the D_V_D_ player.Project Manager: Ah yeah.Marketing: And I think it's {disfmarker} it would be best to just make one remote control that can operate them all.Project Manager: Yep. YeahUser Interface: Sure. Yeah.Project Manager: I've I've got one at home. And you can uh program I think eight different devices in it, and you can use it for your television, anything

What did the group discuss about functions for the remote control other than the multipurpose function

Infra-red was mentioned by Project Manager along with the multipurpose function. Marketing proposed shock proof. User Interface put forward waterproof. And then Marketing went on to offer battery status display as an optional choice, which he had no idea was a great production cost driver or just a tiny LED.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a it already by yourself. The Industrial Designer is going to work on the working design, uh components design and a bit of the look and feel design. Uh the User Interface Designer is going to do the technical function design, user interface concept and user interface design. {vocalsound} And the marketing expert is doing a little bit of user requirement specification, trend watching and project {disfmarker} uh product ev evaluation. So that's a bit what you're going to do. But that will be all worked out in uh other meetings.Marketing: {vocalsound}Project Manager: Then we've got our first tool training. {vocalsound} We are going to work with a lot of high-tech tools here, so it's ab it's handy if we have a little bit of training first. As you can see we've got the smart boards here and here in the white board. Um in the white board here there's a little tool bar on this side. Here are some functions. You can save. N uh these functions we don't have anything to do with, only undo, you can undo a little uh piece of drawing. A blank new document for each person. Uh select a pen, eraser. Capture we don't have to do anything with. Uh then we've got our pen. This pen. It's really funny because you can draw with it on this page um in the {disfmarker} think it is form of.Marketing:'Kay.Project Manager: You can also select the current colour and the line width. But then first you have to select the pen function.User Interface: Hmm.Project Manager: But we're going to work with it in a minute. So okay. Uh that's very simple and it's easy to uh draw your findings and drawings on there. {vocalsound} Uh then a short thing about documents. We've got our shared folder, project {gap} project {disfmarker} what was it Project documents {gap} I think. But all you will found that already because there are a lot of documents in it already, so it will be okay. And these are available on the smart boards as well, so if you have a document you wanna show, just open it from the folder.User Interface: Okay. Yeah.Project Manager: Here is a simple tool bar. It's what I just said, it's save, print, move back or forward one page. You can switch between the different drawings. And then we're going to try out the white board.Industrial Designer: {vocalsound}Project Manager: {vocalsound} So as you can see we g all {vocalsound} going to draw a animal. {vocalsound} Just to uh uh just to get a bit familiar with it.User Interface: {vocalsound}Project Manager: {vocalsound} {vocalsound} Mouse wasn't running away. {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: That was interesting.Project Manager: Is everybody {disfmarker} is anybody playing with the mouse No.Marketing: {vocalsound} Innocent.Project Manager: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: We're going to uh draw animal. {vocalsound} And uh just sum up a few of its favourite characteristics.Marketing: {vocalsound}Project Manager: Um the only thing we have to uh look after is that we use different colours, and different line width.Marketing: {vocalsound} {vocalsound}Project Manager: Uh there's {disfmarker} I can start from now. I will. You can use this pen by holding it like a like a little child. Because if you hold it like this, the sensors will get blocked and then the drawing won't get good.User Interface: Okay.Marketing:'Kay.Project Manager: Another thing is you have to be uh a bit slow.'Cause if you're going to draw like really fast then um the pen won't hold up. So we choose form of current colour uh I think grey is appropriate. Then the line width. I think seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: half Euros. So that's leads us to our little discussion. We've got about five or ten minutes left for discussion. So I'm gonna sit down, I think. It's easier.Marketing: Yeah, you got a message.Project Manager: I've got a message. Five minutes. Okay,User Interface: Five minutes, okay.Project Manager: that's uh good timing. {vocalsound} {gap}Marketing: So just on a side note, why is it my laptop is only giving me a black screenUser Interface: MmProject Manager: Uh maybe you have to say the magic word. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound} Yeah. Right.Project Manager: Does it do anythingMarketing: No.Project Manager: Maybe you have to just clap it down Mm back up again. No slide show. Hmm.Marketing: It's off now.Project Manager: It's off. Now you have to put it back o Oh yeah. You'll be okay, I think.Marketing: Well, it was on, but {disfmarker}Project Manager: Well it's those laptops. {vocalsound}Marketing: Ah, there we are.Project Manager: Nice. Okay. {vocalsound} But so mm does everybody has um experiences with uh remote controls, and I mean not the ordinary mote controls, but also a little bit different ones Like you can use for otherMarketing: {vocalsound}User Interface: Mm. Oh reallyProject Manager: NoUser Interface: Huh.Project Manager: You {vocalsound}User Interface: It's a {disfmarker}Industrial Designer: No, me neither.Marketing: Well, we have a kind of broad T_V_ at home, and a D_V_D_ player, so we got like a lot of remote controls, one for the T_V_, one for the video recorder, one for the D_V_D_ player.Project Manager: Ah yeah.Marketing: And I think it's {disfmarker} it would be best to just make one remote control that can operate them all.Project Manager: Yep. YeahUser Interface: Sure. Yeah.Project Manager: I've I've got one at home. And you can uh program I think eight different devices in it, and you can use it for your television, anything

What attitude did Project Manager hold towards potential cost pressure with regard to infra-red

When Project Manager proposed the application of infra-red, he himself admitted the risk of exceeding target cost. The same concern over battery status display was expressed by Marketing. Hence, he agreed to find out a specific cost before decision-making, with Marketing implying that he wanted it to be applied if possible.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a half Euros. So that's leads us to our little discussion. We've got about five or ten minutes left for discussion. So I'm gonna sit down, I think. It's easier.Marketing: Yeah, you got a message.Project Manager: I've got a message. Five minutes. Okay,User Interface: Five minutes, okay.Project Manager: that's uh good timing. {vocalsound} {gap}Marketing: So just on a side note, why is it my laptop is only giving me a black screenUser Interface: MmProject Manager: Uh maybe you have to say the magic word. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound} Yeah. Right.Project Manager: Does it do anythingMarketing: No.Project Manager: Maybe you have to just clap it down Mm back up again. No slide show. Hmm.Marketing: It's off now.Project Manager: It's off. Now you have to put it back o Oh yeah. You'll be okay, I think.Marketing: Well, it was on, but {disfmarker}Project Manager: Well it's those laptops. {vocalsound}Marketing: Ah, there we are.Project Manager: Nice. Okay. {vocalsound} But so mm does everybody has um experiences with uh remote controls, and I mean not the ordinary mote controls, but also a little bit different ones Like you can use for otherMarketing: {vocalsound}User Interface: Mm. Oh reallyProject Manager: NoUser Interface: Huh.Project Manager: You {vocalsound}User Interface: It's a {disfmarker}Industrial Designer: No, me neither.Marketing: Well, we have a kind of broad T_V_ at home, and a D_V_D_ player, so we got like a lot of remote controls, one for the T_V_, one for the video recorder, one for the D_V_D_ player.Project Manager: Ah yeah.Marketing: And I think it's {disfmarker} it would be best to just make one remote control that can operate them all.Project Manager: Yep. YeahUser Interface: Sure. Yeah.Project Manager: I've I've got one at home. And you can uh program I think eight different devices in it, and you can use it for your television, anything take the minutes once in a while.Marketing: Sure.Project Manager: I dunno it's not a lot of work, but just uh if you hear something uh you can write down, just write it down. Uh as you can see uh it's the opening, aquaintance tool training. Aquaintance is a point we've done a bit. Um have you all seen the corporate website already Yeah.User Interface: Yep.Marketing: Yep. Visit it.Project Manager: Have you seen any flaws in it I think I found one. {vocalsound} NoUser Interface: HmmMarketing: Can't say I paid much attention to it,Project Manager: I can see if it works this way. No, it doesn't work here.Industrial Designer: {vocalsound}User Interface: {vocalsound}Project Manager: Okay no problem. But um on the corporate information side there's a th uh {disfmarker} there was Real Remote instead of Real Reaction.Marketing: Oh yeah.Project Manager: Real Remote is not really the company we're {disfmarker} we are, but it's just a little {gap} fault.User Interface: Okay. Yeah.Project Manager: Um okay, what are we going to do {vocalsound} Uh our project aim is as you can see a new remote control. It has to be original, trendy, and user friendly. So these are uh the points why uh we also hired you. {vocalsound} We've got the Marketing Expert for uh the trendy and user friendly look.Marketing: Okay.Project Manager: And Industrial Designer uh there's also user friendly and a bit original. {vocalsound} And we've got our User Interface Designer.User Interface: Yep.Project Manager: He's also uh {disfmarker} That's about the new remote control. Uh project method um is uh there are three phases we are going through. First is functional des uh design, individual work, meetings. After the functional design, then the conceptual design and the detailed design. {vocalsound} I had some role indications on here. But I think you know seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: project {gap} project {disfmarker} what was it Project documents {gap} I think. But all you will found that already because there are a lot of documents in it already, so it will be okay. And these are available on the smart boards as well, so if you have a document you wanna show, just open it from the folder.User Interface: Okay. Yeah.Project Manager: Here is a simple tool bar. It's what I just said, it's save, print, move back or forward one page. You can switch between the different drawings. And then we're going to try out the white board.Industrial Designer: {vocalsound}Project Manager: {vocalsound} So as you can see we g all {vocalsound} going to draw a animal. {vocalsound} Just to uh uh just to get a bit familiar with it.User Interface: {vocalsound}Project Manager: {vocalsound} {vocalsound} Mouse wasn't running away. {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Marketing: That was interesting.Project Manager: Is everybody {disfmarker} is anybody playing with the mouse No.Marketing: {vocalsound} Innocent.Project Manager: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: We're going to uh draw animal. {vocalsound} And uh just sum up a few of its favourite characteristics.Marketing: {vocalsound}Project Manager: Um the only thing we have to uh look after is that we use different colours, and different line width.Marketing: {vocalsound} {vocalsound}Project Manager: Uh there's {disfmarker} I can start from now. I will. You can use this pen by holding it like a like a little child. Because if you hold it like this, the sensors will get blocked and then the drawing won't get good.User Interface: Okay.Marketing:'Kay.Project Manager: Another thing is you have to be uh a bit slow.'Cause if you're going to draw like really fast then um the pen won't hold up. So we choose form of current colour uh I think grey is appropriate. Then the line width. I think

What did Marketing think of potential cost pressure incurred by the application of battery status display

When Marketing mentioned the application battery status display, he added that it could possibly drag up the production cost and that further research would be carried out before decision-making. But still, he implied that he wanted it to be applied if possible.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a Project Manager: So uh good morning.User Interface: Morning.Marketing: Morning.Project Manager: I see you all find your places.Industrial Designer: Morning.Project Manager: Is everybody sitting on the right place YeahMarketing: Yep.Project Manager: I guess so. So {disfmarker} Let's see. First I will introduce myself. I don't know if uh {disfmarker} if everybody knows me, so I'm Bart,Marketing: My name's Frank.Project Manager: hello. Hello.User Interface: I'm {gap}.Project Manager: Bart. Hello. Hello. Bart.Industrial Designer: {gap}Project Manager: Welcome.Marketing: Thank you.Project Manager: Uh let's see. Uh let's start off um with a little presentation. Uh Now first I'll tell you a little bit about the setting. You can see there are a few cameras here. They'll record uh our actions and you'll have wires and microphones that will record your voice. Uh there are also some microphones there but th um you don't have to pay a lot of attention on those, because it will uh disappear when you don't attend to it. So is there a project documents folder There are some notes in it already I see, some documents. Uh I'll start with the presentation kick off. Is being modified by the administrator. Uh okay {vocalsound}.User Interface: {vocalsound}Marketing: {vocalsound} Hmm, that's interesting.Project Manager: Let's do it read only. Well I don't know if you've noticed, but uh we're working for Real Reaction. Uh it's a company in uh electronics. We put fashion in electronics, uh we make it work, uh we put a lot of effort in design and in the product itself. I'm Bart {gap} the project manager so I'll direct you through the project. This is our agenda. {vocalsound} Uh we have our opening acquaintance, tool training, project plan description closing.Marketing: {vocalsound}Project Manager: Uh maybe I can sit down, then I can take some notes or {disfmarker} Let's see. Maybe you can it already by yourself. The Industrial Designer is going to work on the working design, uh components design and a bit of the look and feel design. Uh the User Interface Designer is going to do the technical function design, user interface concept and user interface design. {vocalsound} And the marketing expert is doing a little bit of user requirement specification, trend watching and project {disfmarker} uh product ev evaluation. So that's a bit what you're going to do. But that will be all worked out in uh other meetings.Marketing: {vocalsound}Project Manager: Then we've got our first tool training. {vocalsound} We are going to work with a lot of high-tech tools here, so it's ab it's handy if we have a little bit of training first. As you can see we've got the smart boards here and here in the white board. Um in the white board here there's a little tool bar on this side. Here are some functions. You can save. N uh these functions we don't have anything to do with, only undo, you can undo a little uh piece of drawing. A blank new document for each person. Uh select a pen, eraser. Capture we don't have to do anything with. Uh then we've got our pen. This pen. It's really funny because you can draw with it on this page um in the {disfmarker} think it is form of.Marketing:'Kay.Project Manager: You can also select the current colour and the line width. But then first you have to select the pen function.User Interface: Hmm.Project Manager: But we're going to work with it in a minute. So okay. Uh that's very simple and it's easy to uh draw your findings and drawings on there. {vocalsound} Uh then a short thing about documents. We've got our shared folder, Go ahead.Marketing: Thank you. Okay. Gonna use a different line width. And I'm gonna draw in black. There.'Kay, I'm not much of an artist, but here we go.Project Manager: Maybe it's easier to draw the smaller line width, I think. Because this is going a lot better than uh I did.User Interface: Hmm.Industrial Designer: {vocalsound}User Interface: A sheep.Marketing: Mm.Industrial Designer: {vocalsound}Marketing: {vocalsound} Okay.User Interface: {vocalsound}Project Manager: {vocalsound}Marketing: This is my um {disfmarker} Hmm. Sheep.Project Manager: It's nice. {vocalsound}Marketing: With of courseProject Manager: {vocalsound} Uh.Marketing: little blue dot they always get sprayed on their butts.Project Manager: {vocalsound} It's a real dead sheep,User Interface: {vocalsound}Marketing: There.Project Manager: yeah. {vocalsound} For recognition,Marketing: Yeah. {vocalsound}Project Manager: yeah, I see. {vocalsound} Um maybe you can also write your name somewhere.Marketing:'Kay.Project Manager: On just a {disfmarker}Marketing: They are {disfmarker}Project Manager: {vocalsound}Marketing: Come on. You have to go really slow when you're writing.Project Manager: Yeah.Marketing: They're brilliant animal animals.User Interface: {vocalsound}Industrial Designer: {vocalsound} {vocalsound}Marketing: And that's just a little me thingy. So. Guess I'll pass the pen to our User Interface Designer.Project Manager: Nice.User Interface: Okay. Um I'm just gonna draw its uh head, but mm {disfmarker} Let's see. Mm. Uh. {gap} Okay. {vocalsound}Project Manager: {vocalsound} Sweet. {vocalsound}User Interface: {vocalsound} Yeah.Industrial Designer: {vocalsound}Marketing: Interesting.User Interface: You know what that is Or whoIndustrial Designer: Garfield.Marketing: A rabbitUser Interface: Ah okay, yeah.Marketing: Garfield. Yeah.User Interface: Just a {disfmarker} Mm. Guess. So uh {disfmarker} {vocalsound} Yeah. That's enough. {vocalsound} Um, you say a blank,Project Manager: Yeah, just a blank sheet.User Interface: or {disfmarker} Okay.Industrial Designer: Well I was gonna draw a cat too, so.Project Manager: {vocalsound}User Interface: {vocalsound}Industrial Designer: I'll just try something else.Project Manager: No. {vocalsound}Industrial Designer: Something different than Garfield.User Interface: {vocalsound}Industrial Designer: Mine is a bit more skinny. {vocalsound}Project Manager: Yeah, it's pretty skinny cat. {vocalsound}User Interface: seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager:

Summarize the discussion about financial aims and target markets of the new remote control project.

Project Manager announced that the remote control would be priced at 25 Euros, produced at a maximum cost of 12. 5 Euros to achieve a profit aim of 50 million euros. And Project Manager went on to emphasize that the target market would be international, covering different kinds of users, cultures, and trends. No dissent was raised by other team members.

{vocalsound}Marketing: Yeah. {vocalsound}Industrial Designer: {vocalsound} But uh {disfmarker}Marketing: And the most interesting tail.Project Manager: Is your cat, or did you find him on the street {gap} {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} Well, it's supposed to be a cat. I like cats because uh they are uh independent.Project Manager: Ah. {vocalsound}Industrial Designer: The pen. So.Project Manager: Okay. That's pretty clear. So everybody knows how to work with the white board now So if you have any ideas or if you wanna draw anything on the white board, just askMarketing: Yeah.Industrial Designer: The pen. {vocalsound}Project Manager: and go ahead. It's pretty uh easy.Marketing: {vocalsound}Project Manager: {vocalsound}'Kay.User Interface: {vocalsound}Project Manager: S {gap}Marketing: We're being haunted.Project Manager: haunted white board. {vocalsound} So we've got the tool uh introduction. We move along to the project finance.Marketing: {vocalsound}Project Manager: Um as you can see, we um for our remote control, a selling price is uh twenty five Euros. Our selling price. Uh our profit aim is fifty million Euros. Uh that's the least we have to get from our remote controls, so we have to work together to reach our aims. Uh we can do it international, so we have to focus on different kind of users, different kind of cultures, and different kind of trends as well. Um but that's all in the later stadium. Our production cost um can be maximal twelve and a half Euros, so that's also a point we have to keep in mind, that we won't make remote controls with small televisions inside, and stuff like that. It won't work. So just try to remember these points. Selling price twenty five, profit aims fifty million um, but more important is the int international market we're trying to focus on. And production cost uh maximal twelve and a half Euros. So that's leads us to our little discussion. We've got about five or ten minutes left for discussion. So I'm gonna sit down, I think. It's easier.Marketing: Yeah, you got a message.Project Manager: I've got a message. Five minutes. Okay,User Interface: Five minutes, okay.Project Manager: that's uh good timing. {vocalsound} {gap}Marketing: So just on a side note, why is it my laptop is only giving me a black screenUser Interface: MmProject Manager: Uh maybe you have to say the magic word. {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound} Yeah. Right.Project Manager: Does it do anythingMarketing: No.Project Manager: Maybe you have to just clap it down Mm back up again. No slide show. Hmm.Marketing: It's off now.Project Manager: It's off. Now you have to put it back o Oh yeah. You'll be okay, I think.Marketing: Well, it was on, but {disfmarker}Project Manager: Well it's those laptops. {vocalsound}Marketing: Ah, there we are.Project Manager: Nice. Okay. {vocalsound} But so mm does everybody has um experiences with uh remote controls, and I mean not the ordinary mote controls, but also a little bit different ones Like you can use for otherMarketing: {vocalsound}User Interface: Mm. Oh reallyProject Manager: NoUser Interface: Huh.Project Manager: You {vocalsound}User Interface: It's a {disfmarker}Industrial Designer: No, me neither.Marketing: Well, we have a kind of broad T_V_ at home, and a D_V_D_ player, so we got like a lot of remote controls, one for the T_V_, one for the video recorder, one for the D_V_D_ player.Project Manager: Ah yeah.Marketing: And I think it's {disfmarker} it would be best to just make one remote control that can operate them all.Project Manager: Yep. YeahUser Interface: Sure. Yeah.Project Manager: I've I've got one at home. And you can uh program I think eight different devices in it, and you can use it for your television, anything it already by yourself. The Industrial Designer is going to work on the working design, uh components design and a bit of the look and feel design. Uh the User Interface Designer is going to do the technical function design, user interface concept and user interface design. {vocalsound} And the marketing expert is doing a little bit of user requirement specification, trend watching and project {disfmarker} uh product ev evaluation. So that's a bit what you're going to do. But that will be all worked out in uh other meetings.Marketing: {vocalsound}Project Manager: Then we've got our first tool training. {vocalsound} We are going to work with a lot of high-tech tools here, so it's ab it's handy if we have a little bit of training first. As you can see we've got the smart boards here and here in the white board. Um in the white board here there's a little tool bar on this side. Here are some functions. You can save. N uh these functions we don't have anything to do with, only undo, you can undo a little uh piece of drawing. A blank new document for each person. Uh select a pen, eraser. Capture we don't have to do anything with. Uh then we've got our pen. This pen. It's really funny because you can draw with it on this page um in the {disfmarker} think it is form of.Marketing:'Kay.Project Manager: You can also select the current colour and the line width. But then first you have to select the pen function.User Interface: Hmm.Project Manager: But we're going to work with it in a minute. So okay. Uh that's very simple and it's easy to uh draw your findings and drawings on there. {vocalsound} Uh then a short thing about documents. We've got our shared folder, seven will be nice. Now you'll see my drawing capabilities.User Interface: {vocalsound}Project Manager: These are not very much, but uh {disfmarker} Uh, see you have to do it real slow. {vocalsound} Oh {gap}Industrial Designer: {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Sure.Project Manager: Ah I was trying to draw a dolphin,User Interface: {vocalsound} {vocalsound}Project Manager: but I think his nose has to be a little bit {disfmarker}Marketing: {vocalsound}User Interface: {vocalsound}Project Manager: But it's close.Marketing: I'm thinking about a swordfish.Project Manager: So what {disfmarker} yeah it's {disfmarker} this is bit of the swordfish.User Interface: Yeah. Yeah.Marketing: {vocalsound}Project Manager: Yeah, he hasn't got an eye.User Interface: {gap} {vocalsound}Industrial Designer: {vocalsound} Mm-hmm.Project Manager: Woah. {vocalsound} Now we've got another function. We've got the eraser.Marketing: {vocalsound} {vocalsound}.Project Manager: {vocalsound} And then you can undo this easily.Marketing: Meat.Project Manager: Ah it's okay.User Interface: {vocalsound}Project Manager: And I've got to write down a few of its characteristics. Uh is {disfmarker} They've got no text tool, no. Uh. {vocalsound} Okay.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: This is typically a undo action, I think. {vocalsound}Marketing: Yeah. {vocalsound}Project Manager: Pen. Maybe you have to hold it a bit upside-down. I think that's it because if you wan ar are going to do it like this then it will be a stripe. But I don't know, I'm just trying. {vocalsound} {vocalsound} This is not my work,Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: okay.Marketing: Hmm.Project Manager: Maybe you have to use {disfmarker} Oh.Marketing: {vocalsound}Project Manager: Uh. I think it's a {disfmarker} it wants to draw a {disfmarker} another animal I don't know. It lives for the fun. So {disfmarker} It's my characteristic uh characteristic about the dolphin. It lives for the fun. So now I'm gonna hand over the pen on the new blank sheet to you.User Interface: Okay.Marketing: Okay. {vocalsound}User Interface: {vocalsound}Project Manager: Go ahead.Marketing: Thank you. Okay. Gonna use a different line width. And I'm gonna draw in black. There.'Kay, I'm not much of an artist, but here we go.Project Manager: Maybe it's easier to draw the smaller line width, I think. Because this is going a lot better than uh I did.User Interface: Hmm.Industrial Designer: {vocalsound}User Interface: A sheep.Marketing: Mm.Industrial Designer: {vocalsound}Marketing: {vocalsound} Okay.User Interface: {vocalsound}Project Manager: {vocalsound}Marketing: This is my um {disfmarker} Hmm. Sheep.Project Manager: It's nice. {vocalsound}Marketing: With of courseProject Manager: {vocalsound} Uh.Marketing: little blue dot they always get sprayed on their butts.Project Manager: {vocalsound} It's a real dead sheep,User Interface: {vocalsound}Marketing: There.Project Manager: yeah. {vocalsound} For recognition,Marketing: Yeah. {vocalsound}Project Manager: yeah, I see. {vocalsound} Um maybe you can also write your name somewhere.Marketing:'Kay.Project Manager: On just a {disfmarker}Marketing: They are {disfmarker}Project Manager: {vocalsound}Marketing: Come on. You have to go really slow when you're writing.Project Manager: Yeah.Marketing: They're brilliant animal animals.User Interface: {vocalsound}Industrial Designer: {vocalsound} {vocalsound}Marketing: And that's just a little me thingy. So. Guess I'll pass the pen to our User Interface Designer.Project Manager: Nice.User Interface: Okay. Um I'm just gonna draw its uh head, but mm {disfmarker} Let's see. Mm. Uh. {gap} Okay. {vocalsound}Project Manager: {vocalsound} Sweet. {vocalsound}User Interface: {vocalsound} Yeah.Industrial Designer: {vocalsound}Marketing: Interesting.User Interface: You know what that is Or whoIndustrial Designer: Garfield.Marketing: A rabbitUser Interface: Ah okay, yeah.Marketing: Garfield. Yeah.User Interface: Just a {disfmarker} Mm. Guess. So uh {disfmarker} {vocalsound} Yeah. That's enough. {vocalsound} Um, you say a blank,Project Manager: Yeah, just a blank sheet.User Interface: or {disfmarker} Okay.Industrial Designer: Well I was gonna draw a cat too, so.Project Manager: {vocalsound}User Interface: {vocalsound}Industrial Designer: I'll just try something else.Project Manager: No. {vocalsound}Industrial Designer: Something different than Garfield.User Interface: {vocalsound}Industrial Designer: Mine is a bit more skinny. {vocalsound}Project Manager: Yeah, it's pretty skinny cat. {vocalsound}User Interface:

Summarize the whole meeting.

The whole meeting was the initial meeting of a new remote control project. Firstly, Project Manager introduced the scope and agenda of the project, and the team got acquainted with each other and technical devices. Then Project Manager made clear that remote control would be priced at 25 Euros and a production cost of 12. 5 Euros, in order to achieve a profit aim of 50 million Euros. After an accident, Marketing suggested that remote control should be made multipurpose and the consensus was reached on this point. Finally, the group brainstormed some other functions for the remote control despite a potential increase in production cost.

of {disfmarker}Marketing: But if it {disfmarker} {vocalsound} But it it {disfmarker} it's a it's a both a hypersUser Interface: We lose our whole concept.Project Manager: Yeah.User Interface: Uh so {disfmarker} No we just {disfmarker}Project Manager: We need a lot of extra buttons.Marketing: No, but {disfmarker}User Interface: We keep the L_C_D_.Marketing: Well we Yeah we keep the screen. I mean it's it's about the same. Eight one to ninety one percent, uh sixty six to seventy six.Project Manager: OkayIndustrial Designer: We uh we we haven't really integrated this {disfmarker} the speech into the system,Project Manager: so we drop the speech.Industrial Designer: so we can might as well s drop that. {gap}Project Manager: And drop it yeahUser Interface: Yeah.Marketing: Yeah. Let's drop the speech.Project Manager: Okay. S Fo Four less Euros. So we still have three and a half Euro to lose.User Interface: {vocalsound}Marketing: Sixteen Euros.Industrial Designer: {vocalsound} We need to lose some buttons.Marketing: But y yProject Manager: Yeah if you lose the the Back, the Okay button {disfmarker} Uh v let's say we only have the four arrows, and the Menu button.Marketing: Yeah. Yeah.Project Manager: Then you're {disfmarker}Marketing: And then and then use um {disfmarker}Project Manager: {vocalsound} Oh and the power button we have also.Marketing: The the {disfmarker} Okay. And the menu button does also does the okay function then.Project Manager: Yeah.Marketing: And then when you in the menu {disfmarker}Project Manager: So that's one Euro.Marketing: S so so you activate the menu.User Interface: If we do uh two integrated scroll-wheel push-buttons, we can drop all the the push-buttons.Project Manager: {vocalsound} Yeah. Yeah And {gap} {disfmarker}User Interface: With with one uh integrated button we can uh do the whole menu thing. With the other, we can do the the channel, the volume, et cetera.Marketing: Yeah yeah. {vocalsound} Yeah. {gap}.Project Manager: That would curved or g do we go for single curvedIndustrial Designer: Well I guess i we'll have to go for single curve then. I mean we have to drop on everything.Project Manager: Mm-hmm. {vocalsound} Uh {disfmarker}Marketing: But we can keep it single curved with uh top view still curved, but from the side it's it's flat,Industrial Designer: Yeah.Marketing: and the screen screen is just {disfmarker} Well you just have to hold it like this then. So {disfmarker}Project Manager: {vocalsound} Yeah. Um {disfmarker}Industrial Designer: How about {disfmarker} Sorry.Project Manager: Uh another option I saw was to drop the buttons one through nine, so you can't directly access a channel, but instead use only the up and down arrows. That would skip nine buttons and four and a half Euros.Industrial Designer: That's what I was thinking.User Interface: Yeah.Marketing: Alright.Project Manager: YeahIndustrial Designer: A aMarketing: Let's do it then. Yeah.Project Manager: Uh then we have left {disfmarker}User Interface: But we don't have any basic options any more.Marketing: {gap} we {disfmarker} {vocalsound}Project Manager: Uh yeah. We do.Industrial Designer: And uh'cause then they don't have to n They don't need special colour as well.Marketing: F_ eight.Project Manager: They don't need special colours. Fine. That's more like it.Marketing: {vocalsound} Yeah.User Interface: {vocalsound}Project Manager: {vocalsound} You were saying something.Industrial Designer: That was exactly my point. Like let's drop all the buttons, and just make oneProject Manager: Yeah.Industrial Designer: {disfmarker} I mean we're gonna use the L_C_D_ screen anyway. So we'll just have to use it for everything.Project Manager: Mm-hmm. Yeah.Industrial Designer: And then you can make an overview of channels in the screen, and select a channel, click {disfmarker}Project Manager: Yeah, some more menu options. Yeah. Okay so maybe we can drop few more buttons.Industrial Designer: {vocalsound}Project Manager: But um {disfmarker} Now let's look.User Interface: Yeah we c And then just drop all the other buttons.Project Manager: Uh yeah.Marketing: Well not all.User Interface: But but th the cost of one integrated button is far more than a few extra push-buttons.Marketing: Not s not sound I guess.Industrial Designer: {vocalsound} No.Project Manager: Yeah. It's uh {disfmarker} One integrated button is five times the cost of a normal button.Marketing: {vocalsound}User Interface: Yeah.Marketing: Mm.Project Manager: So {disfmarker}User Interface: So we have to to make it s uh more uh {disfmarker} It has to be {disfmarker}Project Manager: You could also drop j three more of these, without losing much functionality. You just drop the Okay and the Back.Marketing: Yeah. Wh wh what what what is the what is the uh sample sensor sample speakerProject Manager: Oh, that's for the speech.Marketing: Speech recognition.Project Manager: Yeah.User Interface: Could drop the speech recognition. {vocalsound}Marketing: Right.Project Manager: S s Drop speech recognitionIndustrial Designer: {vocalsound} No but {disfmarker}Project Manager: Yeah that's possible. {vocalsound}User Interface: We we dIndustrial Designer: Yeah it's it's expensive, but uh we never considered the possibilities of uh speech recognition.'Cause it can take the function of a lot of uh uh buttons.Project Manager: Buttons.Marketing: Buttons.Project Manager: That's not very easy to use.User Interface: Yeah.Industrial Designer: IMarketing: No, it can be disturbed by by noise andIndustrial Designer: No.Project Manager: {vocalsound}Industrial Designer: Yeah but lets just say that the speech recognition works.Marketing: stuff like that. Let let let me see what's more what's more popular. I guess the the screen was more popular than um than the speech recognition.User Interface: Yeah.Marketing: I have to look on that. Let me see. {vocalsound} Uh well no I was wrong.Project Manager: {vocalsound}Marketing: There are more people who like speech recognition than an L_C_D_ screen.Project Manager: Yep. Okay. Because if you d lose the L_C_D_ screen, we {vocalsound} need a lot not {disfmarker}Industrial Designer: Well uh we should b build it so that if you don't kind of push into the menu or something, if {disfmarker} When it's on, yeah, it's turned on,Project Manager: You say you double click on the {disfmarker}Marketing: HmmIndustrial Designer: It automatically has the the programme and the volume function,Marketing: Yeah.Industrial Designer: but as soon as you click it you go into the menu or some {gap} {disfmarker} Of you {disfmarker}Marketing: Yeah.Industrial Designer: Or you double click it.Marketing: But but how do you change from volume to channelProject Manager: {vocalsound}Industrial Designer: No because it has four arrows, rightProject Manager: No, not anymore.User Interface: No. {vocalsound}Marketing: No. {vocalsound}Project Manager: Because he's {gap} now have a scroll-wheel that you can push in.Industrial Designer: Oh yeah.User Interface: Yeah.Project Manager: Like on the the mouse.Industrial Designer: Yeah I was thinking still about our uh integrated joystick.Marketing: No we have n we have no buttons left. So {vocalsound}Industrial Designer: Say.Marketing: the joystick was not an option.Industrial Designer: Yeah that is a bummer.Marketing: So {disfmarker} {vocalsound} so you hav {vocalsound}Project Manager: Yeah. {vocalsound}Marketing: So you you have to double-click, I mean, for, I mean, uh volume,Project Manager: To get into menu. Yeah.Marketing: and three double click for the menu, or something.User Interface: {vocalsound} Oh no.Project Manager: {vocalsound} Or hold it ten seconds. {vocalsound}Industrial Designer: {vocalsound} We'll make it a Morse code.Marketing: {vocalsound} Yeah. {vocalsound} Yeah. Yeah. Alright.User Interface: {vocalsound}Marketing: But but ease of use was not very important, may I remind you.Project Manager: No no no. Uh it should be trendy. {vocalsound}Marketing: So that's {disfmarker}User Interface: {vocalsound}Industrial Designer: {vocalsound}Marketing: Yeah but that that's not a question.Industrial Designer: {vocalsound}Marketing: Uh the remote control shows the relevant and most used functions.User Interface: {vocalsound}Marketing: Well I think it's pretty much in the middle.Project Manager: Yeah. Four.Marketing: draw on the b s on the lower half of the screen, we could not make it big enough to actually draw in the {disfmarker}Project Manager: {gap}.User Interface: Yeah.Marketing: Yeah.Project Manager: So {disfmarker}User Interface: We have a we have a {disfmarker}Industrial Designer: So I mean I wanted to put digits on the buttons as well. But {disfmarker}Marketing: But there's uh enough space for the corporate logo. I mean, {vocalsound} if there's only one thing.Industrial Designer: Hell yeah. If we have only one button.Marketing: Yeah. So I will say that is very true.Project Manager: {gap}.User Interface: Mm-hmm.Industrial Designer: And even the shape we have now uh simulates kind of an R_ and the reversed R_,User Interface: {vocalsound}Industrial Designer: doesn't itMarketing: {vocalsound} Yeah.Industrial Designer: {vocalsound} So {disfmarker}Marketing: {vocalsound} The remote control is easy to use. Well I would say {disfmarker} {vocalsound}Industrial Designer: No.Marketing: Skill, uh I would say six, or something. I don't think it's easy to use, or not so.Industrial Designer: {vocalsound} The only e the only thing easy about it is that you don't have to move your fingers.'Cause it has only one button.User Interface: Ah iMarketing: Yeah.User Interface: And that you only have to control one button. {vocalsound}Industrial Designer: Yeah exactly.Marketing: {vocalsound} Yeah. It it it has a nice screen. But {disfmarker} Yeah.User Interface: It gives visual feedback. So {disfmarker}Marketing: Yeah. Well I I would say a five or a six.User Interface: I think a five. Five. {vocalsound}Industrial Designer: {vocalsound} I would say six.Marketing: What do you say Easy to use Five or a sixIndustrial Designer: It's really not easy to use.User Interface: {vocalsound}Project Manager: No not anymore.User Interface: {vocalsound}Industrial Designer:'Cause you're putting everything {disfmarker}Marketing: So a six, more.Project Manager: Yeah.Marketing: Yeah, uh I would go for the six too. So {disfmarker}User Interface: Okay. Yeah.Industrial Designer: Most votes count.

Summarize the group's attempts to redesign the conceptual remote control because of the limited budget.

According to the Project Manager, the group had gone far beyond the budget, so they had to cut down something on the current conceptual remote design. The first idea they came up with was to reduce the number of the buttons. The Industrial Design proposed to use an integrating button to replace the scattered ones, but inevitably, this also had some defects. The User Interface focused on the material and he put forward to choose a cheaper material like wood or plastics. Paying attention to the energy consumption, the Marketing suggested using a hand dynamo to save the cost of batteries.

And then just drop all the other buttons.Project Manager: Uh yeah.Marketing: Well not all.User Interface: But but th the cost of one integrated button is far more than a few extra push-buttons.Marketing: Not s not sound I guess.Industrial Designer: {vocalsound} No.Project Manager: Yeah. It's uh {disfmarker} One integrated button is five times the cost of a normal button.Marketing: {vocalsound}User Interface: Yeah.Marketing: Mm.Project Manager: So {disfmarker}User Interface: So we have to to make it s uh more uh {disfmarker} It has to be {disfmarker}Project Manager: You could also drop j three more of these, without losing much functionality. You just drop the Okay and the Back.Marketing: Yeah. Wh wh what what what is the what is the uh sample sensor sample speakerProject Manager: Oh, that's for the speech.Marketing: Speech recognition.Project Manager: Yeah.User Interface: Could drop the speech recognition. {vocalsound}Marketing: Right.Project Manager: S s Drop speech recognitionIndustrial Designer: {vocalsound} No but {disfmarker}Project Manager: Yeah that's possible. {vocalsound}User Interface: We we dIndustrial Designer: Yeah it's it's expensive, but uh we never considered the possibilities of uh speech recognition.'Cause it can take the function of a lot of uh uh buttons.Project Manager: Buttons.Marketing: Buttons.Project Manager: That's not very easy to use.User Interface: Yeah.Industrial Designer: IMarketing: No, it can be disturbed by by noise andIndustrial Designer: No.Project Manager: {vocalsound}Industrial Designer: Yeah but lets just say that the speech recognition works.Marketing: stuff like that. Let let let me see what's more what's more popular. I guess the the screen was more popular than um than the speech recognition.User Interface: Yeah.Marketing: I have to look on that. Let me see. {vocalsound} Uh well no I was wrong.Project Manager: {vocalsound}Marketing: There are more people who like speech recognition than an L_C_D_ screen.Project Manager: Yep. Okay. Because if you d lose the L_C_D_ screen, we {vocalsound} need a lot of {disfmarker}Marketing: But if it {disfmarker} {vocalsound} But it it {disfmarker} it's a it's a both a hypersUser Interface: We lose our whole concept.Project Manager: Yeah.User Interface: Uh so {disfmarker} No we just {disfmarker}Project Manager: We need a lot of extra buttons.Marketing: No, but {disfmarker}User Interface: We keep the L_C_D_.Marketing: Well we Yeah we keep the screen. I mean it's it's about the same. Eight one to ninety one percent, uh sixty six to seventy six.Project Manager: OkayIndustrial Designer: We uh we we haven't really integrated this {disfmarker} the speech into the system,Project Manager: so we drop the speech.Industrial Designer: so we can might as well s drop that. {gap}Project Manager: And drop it yeahUser Interface: Yeah.Marketing: Yeah. Let's drop the speech.Project Manager: Okay. S Fo Four less Euros. So we still have three and a half Euro to lose.User Interface: {vocalsound}Marketing: Sixteen Euros.Industrial Designer: {vocalsound} We need to lose some buttons.Marketing: But y yProject Manager: Yeah if you lose the the Back, the Okay button {disfmarker} Uh v let's say we only have the four arrows, and the Menu button.Marketing: Yeah. Yeah.Project Manager: Then you're {disfmarker}Marketing: And then and then use um {disfmarker}Project Manager: {vocalsound} Oh and the power button we have also.Marketing: The the {disfmarker} Okay. And the menu button does also does the okay function then.Project Manager: Yeah.Marketing: And then when you in the menu {disfmarker}Project Manager: So that's one Euro.Marketing: S so so you activate the menu.User Interface: If we do uh two integrated scroll-wheel push-buttons, we can drop all the the push-buttons.Project Manager: {vocalsound} Yeah. Yeah And {gap} {disfmarker}User Interface: With with one uh integrated button we can uh do the whole menu thing. With the other, we can do the the channel, the volume, et cetera.Marketing: Yeah yeah. {vocalsound} Yeah. {gap}.Project Manager: That would draw on the b s on the lower half of the screen, we could not make it big enough to actually draw in the {disfmarker}Project Manager: {gap}.User Interface: Yeah.Marketing: Yeah.Project Manager: So {disfmarker}User Interface: We have a we have a {disfmarker}Industrial Designer: So I mean I wanted to put digits on the buttons as well. But {disfmarker}Marketing: But there's uh enough space for the corporate logo. I mean, {vocalsound} if there's only one thing.Industrial Designer: Hell yeah. If we have only one button.Marketing: Yeah. So I will say that is very true.Project Manager: {gap}.User Interface: Mm-hmm.Industrial Designer: And even the shape we have now uh simulates kind of an R_ and the reversed R_,User Interface: {vocalsound}Industrial Designer: doesn't itMarketing: {vocalsound} Yeah.Industrial Designer: {vocalsound} So {disfmarker}Marketing: {vocalsound} The remote control is easy to use. Well I would say {disfmarker} {vocalsound}Industrial Designer: No.Marketing: Skill, uh I would say six, or something. I don't think it's easy to use, or not so.Industrial Designer: {vocalsound} The only e the only thing easy about it is that you don't have to move your fingers.'Cause it has only one button.User Interface: Ah iMarketing: Yeah.User Interface: And that you only have to control one button. {vocalsound}Industrial Designer: Yeah exactly.Marketing: {vocalsound} Yeah. It it it has a nice screen. But {disfmarker} Yeah.User Interface: It gives visual feedback. So {disfmarker}Marketing: Yeah. Well I I would say a five or a six.User Interface: I think a five. Five. {vocalsound}Industrial Designer: {vocalsound} I would say six.Marketing: What do you say Easy to use Five or a sixIndustrial Designer: It's really not easy to use.User Interface: {vocalsound}Project Manager: No not anymore.User Interface: {vocalsound}Industrial Designer:'Cause you're putting everything {disfmarker}Marketing: So a six, more.Project Manager: Yeah.Marketing: Yeah, uh I would go for the six too. So {disfmarker}User Interface: Okay. Yeah.Industrial Designer: Most votes count. the possibilities are almost unlimited, to to build in menus in the screen.Industrial Designer: {vocalsound} I {gap} No.Marketing: So on a scale from one to seven, what do you thinkUser Interface: Two or three. Two or three.Marketing: Huh Two or three Something like thatProject Manager: Two.Industrial Designer: Yeah.Marketing: Well we have to choose one. So uh what do you sayProject Manager: Uh y we should fill this in now.Marketing: I agree on two.Project Manager: Yeah okay.Marketing: Yeah.Project Manager: Uh {disfmarker}Marketing: I uh I say two, personally. But {disfmarker}Project Manager: Yeah in the new design I s would say it's three. But now, in original design I say two.User Interface: Yeah.Industrial Designer: Yeah alright.Marketing: Yeah well we have to evaluate I guess what we have now.Project Manager: Okay then I say three.Marketing: Yeah You say three,Industrial Designer: Yeah yeah.Marketing: and you you said al also threeUser Interface: Yeah.Marketing: Three Okay well I say still two, but it has to be three then.Project Manager: {vocalsound} Hey, you're marketing, eh. {vocalsound}User Interface: {vocalsound}Marketing: Yeah I know. So it's made bold. But it's {disfmarker} nah, it's not very clear on the scProject Manager: Hmm. M maybe underline.User Interface: Or give it a colour.Marketing: Maybe other colour, yeah. That's better.Project Manager: {vocalsound} Red. {vocalsound}Marketing: Uh {disfmarker} Yeah. Alright. Oh, it doesn't have to be bold anymore.Project Manager: {vocalsound} Oh yeah very true.User Interface: {vocalsound}Marketing: {vocalsound} Alright. Yeah.User Interface: Yeah true one. {vocalsound}Marketing: Um well the remote control has {disfmarker} {vocalsound} Wha {vocalsound}Project Manager: {vocalsound} He types everything. {vocalsound}Industrial Designer: {vocalsound} Definitely one. It has to be.User Interface: Yeah.Marketing: {vocalsound} The remote control has irrelevant or less used functions. For example audio settings and screen settings.User Interface: It hides uh basic functions. {vocalsound}Project Manager: {vocalsound} Everything. {vocalsound} You don't use anything else. {vocalsound}Marketing: {vocalsound} Yeah. Well, not {disfmarker}Industrial Designer: Well uh we should b build it so that if you don't kind of push into the menu or something, if {disfmarker} When it's on, yeah, it's turned on,Project Manager: You say you double click on the {disfmarker}Marketing: HmmIndustrial Designer: It automatically has the the programme and the volume function,Marketing: Yeah.Industrial Designer: but as soon as you click it you go into the menu or some {gap} {disfmarker} Of you {disfmarker}Marketing: Yeah.Industrial Designer: Or you double click it.Marketing: But but how do you change from volume to channelProject Manager: {vocalsound}Industrial Designer: No because it has four arrows, rightProject Manager: No, not anymore.User Interface: No. {vocalsound}Marketing: No. {vocalsound}Project Manager: Because he's {gap} now have a scroll-wheel that you can push in.Industrial Designer: Oh yeah.User Interface: Yeah.Project Manager: Like on the the mouse.Industrial Designer: Yeah I was thinking still about our uh integrated joystick.Marketing: No we have n we have no buttons left. So {vocalsound}Industrial Designer: Say.Marketing: the joystick was not an option.Industrial Designer: Yeah that is a bummer.Marketing: So {disfmarker} {vocalsound} so you hav {vocalsound}Project Manager: Yeah. {vocalsound}Marketing: So you you have to double-click, I mean, for, I mean, uh volume,Project Manager: To get into menu. Yeah.Marketing: and three double click for the menu, or something.User Interface: {vocalsound} Oh no.Project Manager: {vocalsound} Or hold it ten seconds. {vocalsound}Industrial Designer: {vocalsound} We'll make it a Morse code.Marketing: {vocalsound} Yeah. {vocalsound} Yeah. Yeah. Alright.User Interface: {vocalsound}Marketing: But but ease of use was not very important, may I remind you.Project Manager: No no no. Uh it should be trendy. {vocalsound}Marketing: So that's {disfmarker}User Interface: {vocalsound}Industrial Designer: {vocalsound}Marketing: Yeah but that that's not a question.Industrial Designer: {vocalsound}Marketing: Uh the remote control shows the relevant and most used functions.User Interface: {vocalsound}Marketing: Well I think it's pretty much in the middle.Project Manager: Yeah. Four.Marketing:

Why did the User Interface disagree with the Industrial Design when discussing their attempts to redesign the conceptual remote control because of the limited budget

When discussing how to control their budget, the Industrial Design put forward to use an integrating joystick or a scroll-wheel push-button like the mouse to reduce the number of the buttons on the remote control. It did sound great for that it allowed users to function the remote control by manipulating only one button as well as saved the cost for the group. However, according to the User Interface, actually it could cost even five times to design and produce an integrating button than just produce several scattered buttons, so this might not be a feasible suggestion.

of {disfmarker}Marketing: But if it {disfmarker} {vocalsound} But it it {disfmarker} it's a it's a both a hypersUser Interface: We lose our whole concept.Project Manager: Yeah.User Interface: Uh so {disfmarker} No we just {disfmarker}Project Manager: We need a lot of extra buttons.Marketing: No, but {disfmarker}User Interface: We keep the L_C_D_.Marketing: Well we Yeah we keep the screen. I mean it's it's about the same. Eight one to ninety one percent, uh sixty six to seventy six.Project Manager: OkayIndustrial Designer: We uh we we haven't really integrated this {disfmarker} the speech into the system,Project Manager: so we drop the speech.Industrial Designer: so we can might as well s drop that. {gap}Project Manager: And drop it yeahUser Interface: Yeah.Marketing: Yeah. Let's drop the speech.Project Manager: Okay. S Fo Four less Euros. So we still have three and a half Euro to lose.User Interface: {vocalsound}Marketing: Sixteen Euros.Industrial Designer: {vocalsound} We need to lose some buttons.Marketing: But y yProject Manager: Yeah if you lose the the Back, the Okay button {disfmarker} Uh v let's say we only have the four arrows, and the Menu button.Marketing: Yeah. Yeah.Project Manager: Then you're {disfmarker}Marketing: And then and then use um {disfmarker}Project Manager: {vocalsound} Oh and the power button we have also.Marketing: The the {disfmarker} Okay. And the menu button does also does the okay function then.Project Manager: Yeah.Marketing: And then when you in the menu {disfmarker}Project Manager: So that's one Euro.Marketing: S so so you activate the menu.User Interface: If we do uh two integrated scroll-wheel push-buttons, we can drop all the the push-buttons.Project Manager: {vocalsound} Yeah. Yeah And {gap} {disfmarker}User Interface: With with one uh integrated button we can uh do the whole menu thing. With the other, we can do the the channel, the volume, et cetera.Marketing: Yeah yeah. {vocalsound} Yeah. {gap}.Project Manager: That would the possibilities are almost unlimited, to to build in menus in the screen.Industrial Designer: {vocalsound} I {gap} No.Marketing: So on a scale from one to seven, what do you thinkUser Interface: Two or three. Two or three.Marketing: Huh Two or three Something like thatProject Manager: Two.Industrial Designer: Yeah.Marketing: Well we have to choose one. So uh what do you sayProject Manager: Uh y we should fill this in now.Marketing: I agree on two.Project Manager: Yeah okay.Marketing: Yeah.Project Manager: Uh {disfmarker}Marketing: I uh I say two, personally. But {disfmarker}Project Manager: Yeah in the new design I s would say it's three. But now, in original design I say two.User Interface: Yeah.Industrial Designer: Yeah alright.Marketing: Yeah well we have to evaluate I guess what we have now.Project Manager: Okay then I say three.Marketing: Yeah You say three,Industrial Designer: Yeah yeah.Marketing: and you you said al also threeUser Interface: Yeah.Marketing: Three Okay well I say still two, but it has to be three then.Project Manager: {vocalsound} Hey, you're marketing, eh. {vocalsound}User Interface: {vocalsound}Marketing: Yeah I know. So it's made bold. But it's {disfmarker} nah, it's not very clear on the scProject Manager: Hmm. M maybe underline.User Interface: Or give it a colour.Marketing: Maybe other colour, yeah. That's better.Project Manager: {vocalsound} Red. {vocalsound}Marketing: Uh {disfmarker} Yeah. Alright. Oh, it doesn't have to be bold anymore.Project Manager: {vocalsound} Oh yeah very true.User Interface: {vocalsound}Marketing: {vocalsound} Alright. Yeah.User Interface: Yeah true one. {vocalsound}Marketing: Um well the remote control has {disfmarker} {vocalsound} Wha {vocalsound}Project Manager: {vocalsound} He types everything. {vocalsound}Industrial Designer: {vocalsound} Definitely one. It has to be.User Interface: Yeah.Marketing: {vocalsound} The remote control has irrelevant or less used functions. For example audio settings and screen settings.User Interface: It hides uh basic functions. {vocalsound}Project Manager: {vocalsound} Everything. {vocalsound} You don't use anything else. {vocalsound}Marketing: {vocalsound} Yeah. Well, And then just drop all the other buttons.Project Manager: Uh yeah.Marketing: Well not all.User Interface: But but th the cost of one integrated button is far more than a few extra push-buttons.Marketing: Not s not sound I guess.Industrial Designer: {vocalsound} No.Project Manager: Yeah. It's uh {disfmarker} One integrated button is five times the cost of a normal button.Marketing: {vocalsound}User Interface: Yeah.Marketing: Mm.Project Manager: So {disfmarker}User Interface: So we have to to make it s uh more uh {disfmarker} It has to be {disfmarker}Project Manager: You could also drop j three more of these, without losing much functionality. You just drop the Okay and the Back.Marketing: Yeah. Wh wh what what what is the what is the uh sample sensor sample speakerProject Manager: Oh, that's for the speech.Marketing: Speech recognition.Project Manager: Yeah.User Interface: Could drop the speech recognition. {vocalsound}Marketing: Right.Project Manager: S s Drop speech recognitionIndustrial Designer: {vocalsound} No but {disfmarker}Project Manager: Yeah that's possible. {vocalsound}User Interface: We we dIndustrial Designer: Yeah it's it's expensive, but uh we never considered the possibilities of uh speech recognition.'Cause it can take the function of a lot of uh uh buttons.Project Manager: Buttons.Marketing: Buttons.Project Manager: That's not very easy to use.User Interface: Yeah.Industrial Designer: IMarketing: No, it can be disturbed by by noise andIndustrial Designer: No.Project Manager: {vocalsound}Industrial Designer: Yeah but lets just say that the speech recognition works.Marketing: stuff like that. Let let let me see what's more what's more popular. I guess the the screen was more popular than um than the speech recognition.User Interface: Yeah.Marketing: I have to look on that. Let me see. {vocalsound} Uh well no I was wrong.Project Manager: {vocalsound}Marketing: There are more people who like speech recognition than an L_C_D_ screen.Project Manager: Yep. Okay. Because if you d lose the L_C_D_ screen, we {vocalsound} need a lot draw on the b s on the lower half of the screen, we could not make it big enough to actually draw in the {disfmarker}Project Manager: {gap}.User Interface: Yeah.Marketing: Yeah.Project Manager: So {disfmarker}User Interface: We have a we have a {disfmarker}Industrial Designer: So I mean I wanted to put digits on the buttons as well. But {disfmarker}Marketing: But there's uh enough space for the corporate logo. I mean, {vocalsound} if there's only one thing.Industrial Designer: Hell yeah. If we have only one button.Marketing: Yeah. So I will say that is very true.Project Manager: {gap}.User Interface: Mm-hmm.Industrial Designer: And even the shape we have now uh simulates kind of an R_ and the reversed R_,User Interface: {vocalsound}Industrial Designer: doesn't itMarketing: {vocalsound} Yeah.Industrial Designer: {vocalsound} So {disfmarker}Marketing: {vocalsound} The remote control is easy to use. Well I would say {disfmarker} {vocalsound}Industrial Designer: No.Marketing: Skill, uh I would say six, or something. I don't think it's easy to use, or not so.Industrial Designer: {vocalsound} The only e the only thing easy about it is that you don't have to move your fingers.'Cause it has only one button.User Interface: Ah iMarketing: Yeah.User Interface: And that you only have to control one button. {vocalsound}Industrial Designer: Yeah exactly.Marketing: {vocalsound} Yeah. It it it has a nice screen. But {disfmarker} Yeah.User Interface: It gives visual feedback. So {disfmarker}Marketing: Yeah. Well I I would say a five or a six.User Interface: I think a five. Five. {vocalsound}Industrial Designer: {vocalsound} I would say six.Marketing: What do you say Easy to use Five or a sixIndustrial Designer: It's really not easy to use.User Interface: {vocalsound}Project Manager: No not anymore.User Interface: {vocalsound}Industrial Designer:'Cause you're putting everything {disfmarker}Marketing: So a six, more.Project Manager: Yeah.Marketing: Yeah, uh I would go for the six too. So {disfmarker}User Interface: Okay. Yeah.Industrial Designer: Most votes count. we have to redesign it on this {disfmarker} {vocalsound}Project Manager: {vocalsound} So you can just make one big L_C_D_ screen. {vocalsound}User Interface: {vocalsound} Okay it's your turn now. {vocalsound}Industrial Designer: Shall we tryMarketing: {vocalsound} With some casing around it, yeah.Industrial Designer: Black. Okay uh we're still gonna go for the fancy coloursProject Manager: Yeah uh {disfmarker}User Interface: Yeah.Industrial Designer: But are we gonna stick with the green or are we gonna do blueMarketing: Yeah.User Interface: Yeah we we can just uh use this one. And then uh over-paint it with uh uh the green uh {disfmarker}Project Manager: The the button has a special colour, the frame has a special colour.Marketing: Yeah.User Interface: he only needs one button.Industrial Designer: One scroll button and {disfmarker}Project Manager: It's plastic. {vocalsound} And single curved.User Interface: Yeah. Or we have to delete this one or {disfmarker}Marketing: Yeah.Project Manager: Oh and you might want to add a uh infrared LED.User Interface: {vocalsound} Oh {disfmarker} oh no. {vocalsound}Marketing: Oh yeah.Project Manager: {vocalsound} Otherwise it uh doesn't function uh so well.Industrial Designer: For whatUser Interface: Okay.Marketing: Yeah.Project Manager: {vocalsound}User Interface: So that's {disfmarker}Marketing: {vocalsound} Do we have to do other thingsProject Manager: Well I have to um um make an uh report of every decision we made so far.Marketing: Or just redesign {vocalsound} Alright.Project Manager: And I try to get chip just before uh I uh receive the Excel sheet.Marketing: Yeah.Project Manager: So I {disfmarker}Marketing: So you made a start, rightProject Manager: Yeah I'm I'm somewhere, but maybe you can help me.Industrial Designer: Should give it some timeMarketing: Yeah.Industrial Designer: Yay.Project Manager: Uh {disfmarker}User Interface: Okay, but how do we make the the scroll uh buttonProject Manager: I was here. So {disfmarker}User Interface: It's just one {disfmarker}Industrial Designer: Have to take this away also.Marketing: Alright.User Interface: yeah.Project Manager:

What did the User Interface suggest to do when discussing their attempts to redesign the conceptual remote control because of the limited budget

The User Interface suggested to use plastics as the material in order to reduce the cost. However, the Project Manager would like to use wood for fear that the color would not be bright enough. Fortunately, according to the User Interface, there were actually hard plastics with attractive color, that was also why he insisted on the plastics as the material.

curved or g do we go for single curvedIndustrial Designer: Well I guess i we'll have to go for single curve then. I mean we have to drop on everything.Project Manager: Mm-hmm. {vocalsound} Uh {disfmarker}Marketing: But we can keep it single curved with uh top view still curved, but from the side it's it's flat,Industrial Designer: Yeah.Marketing: and the screen screen is just {disfmarker} Well you just have to hold it like this then. So {disfmarker}Project Manager: {vocalsound} Yeah. Um {disfmarker}Industrial Designer: How about {disfmarker} Sorry.Project Manager: Uh another option I saw was to drop the buttons one through nine, so you can't directly access a channel, but instead use only the up and down arrows. That would skip nine buttons and four and a half Euros.Industrial Designer: That's what I was thinking.User Interface: Yeah.Marketing: Alright.Project Manager: YeahIndustrial Designer: A aMarketing: Let's do it then. Yeah.Project Manager: Uh then we have left {disfmarker}User Interface: But we don't have any basic options any more.Marketing: {gap} we {disfmarker} {vocalsound}Project Manager: Uh yeah. We do.Industrial Designer: And uh'cause then they don't have to n They don't need special colour as well.Marketing: F_ eight.Project Manager: They don't need special colours. Fine. That's more like it.Marketing: {vocalsound} Yeah.User Interface: {vocalsound}Project Manager: {vocalsound} You were saying something.Industrial Designer: That was exactly my point. Like let's drop all the buttons, and just make oneProject Manager: Yeah.Industrial Designer: {disfmarker} I mean we're gonna use the L_C_D_ screen anyway. So we'll just have to use it for everything.Project Manager: Mm-hmm. Yeah.Industrial Designer: And then you can make an overview of channels in the screen, and select a channel, click {disfmarker}Project Manager: Yeah, some more menu options. Yeah. Okay so maybe we can drop few more buttons.Industrial Designer: {vocalsound}Project Manager: But um {disfmarker} Now let's look.User Interface: Yeah we c Designer: We were pretty democratic.Marketing: the the board and uh PowerPoint and Word and stuff like that.Project Manager: So and the {disfmarker} uh about the board {gap} digital pen Uh was that helpful or {disfmarker}Industrial Designer: Yeah.Project Manager: Ooh.Marketing: Mm uh I think in in essenceProject Manager: {vocalsound}Marketing: the digital pen is better than the SMARTboard. Because it it it just works better.Project Manager: Yeah it works. {vocalsound}Marketing: I mean uh uh I've made {disfmarker} yeah, uh I've made several notes just to test it, and and just put the pen in into it, and then it came onto my screen and it looked perfectly.User Interface: Yeah.Marketing: So it it's better a better device than uhProject Manager: Mm-hmm.Industrial Designer: {vocalsound} Maybe {disfmarker} Yeah.Marketing: than the screen. But the screen is useful, in essence, but it doesn't work that well. {vocalsound}Industrial Designer: It's uh it's {disfmarker} The the pen is more intuitive,'cause we're all used to writing with pen.Project Manager: {vocalsound} Use the pen.Industrial Designer: And uh as I said, uh I uh have no idea how PowerPoint works, so will take me half a day to be able to make a normal PowerPoint presentation.Marketing: {vocalsound} Yeah.Industrial Designer: But once I get to know the program probably, I mean, it looks better, you know. Or uh something like that. You can give it a kind of a home style, like we have i the the logo and everything.Project Manager: Yeah yeah.Industrial Designer: And {disfmarker} I don't know.Marketing: Yep.Project Manager: Blink. Oh. {vocalsound}Marketing: Warning. Finish meeting now.User Interface: Finish meeting.Project Manager: Okay, are are there {vocalsound} any new ideas about this All I think {disfmarker}Marketing: Well, it {disfmarker}Project Manager: I didn't really receive, yeah.Marketing: It's use especially useful, I guess, to to evaluate designs and graph graphical stuff.Project Manager: {vocalsound} Uh uh draw on the b s on the lower half of the screen, we could not make it big enough to actually draw in the {disfmarker}Project Manager: {gap}.User Interface: Yeah.Marketing: Yeah.Project Manager: So {disfmarker}User Interface: We have a we have a {disfmarker}Industrial Designer: So I mean I wanted to put digits on the buttons as well. But {disfmarker}Marketing: But there's uh enough space for the corporate logo. I mean, {vocalsound} if there's only one thing.Industrial Designer: Hell yeah. If we have only one button.Marketing: Yeah. So I will say that is very true.Project Manager: {gap}.User Interface: Mm-hmm.Industrial Designer: And even the shape we have now uh simulates kind of an R_ and the reversed R_,User Interface: {vocalsound}Industrial Designer: doesn't itMarketing: {vocalsound} Yeah.Industrial Designer: {vocalsound} So {disfmarker}Marketing: {vocalsound} The remote control is easy to use. Well I would say {disfmarker} {vocalsound}Industrial Designer: No.Marketing: Skill, uh I would say six, or something. I don't think it's easy to use, or not so.Industrial Designer: {vocalsound} The only e the only thing easy about it is that you don't have to move your fingers.'Cause it has only one button.User Interface: Ah iMarketing: Yeah.User Interface: And that you only have to control one button. {vocalsound}Industrial Designer: Yeah exactly.Marketing: {vocalsound} Yeah. It it it has a nice screen. But {disfmarker} Yeah.User Interface: It gives visual feedback. So {disfmarker}Marketing: Yeah. Well I I would say a five or a six.User Interface: I think a five. Five. {vocalsound}Industrial Designer: {vocalsound} I would say six.Marketing: What do you say Easy to use Five or a sixIndustrial Designer: It's really not easy to use.User Interface: {vocalsound}Project Manager: No not anymore.User Interface: {vocalsound}Industrial Designer:'Cause you're putting everything {disfmarker}Marketing: So a six, more.Project Manager: Yeah.Marketing: Yeah, uh I would go for the six too. So {disfmarker}User Interface: Okay. Yeah.Industrial Designer: Most votes count. we have to redesign it on this {disfmarker} {vocalsound}Project Manager: {vocalsound} So you can just make one big L_C_D_ screen. {vocalsound}User Interface: {vocalsound} Okay it's your turn now. {vocalsound}Industrial Designer: Shall we tryMarketing: {vocalsound} With some casing around it, yeah.Industrial Designer: Black. Okay uh we're still gonna go for the fancy coloursProject Manager: Yeah uh {disfmarker}User Interface: Yeah.Industrial Designer: But are we gonna stick with the green or are we gonna do blueMarketing: Yeah.User Interface: Yeah we we can just uh use this one. And then uh over-paint it with uh uh the green uh {disfmarker}Project Manager: The the button has a special colour, the frame has a special colour.Marketing: Yeah.User Interface: he only needs one button.Industrial Designer: One scroll button and {disfmarker}Project Manager: It's plastic. {vocalsound} And single curved.User Interface: Yeah. Or we have to delete this one or {disfmarker}Marketing: Yeah.Project Manager: Oh and you might want to add a uh infrared LED.User Interface: {vocalsound} Oh {disfmarker} oh no. {vocalsound}Marketing: Oh yeah.Project Manager: {vocalsound} Otherwise it uh doesn't function uh so well.Industrial Designer: For whatUser Interface: Okay.Marketing: Yeah.Project Manager: {vocalsound}User Interface: So that's {disfmarker}Marketing: {vocalsound} Do we have to do other thingsProject Manager: Well I have to um um make an uh report of every decision we made so far.Marketing: Or just redesign {vocalsound} Alright.Project Manager: And I try to get chip just before uh I uh receive the Excel sheet.Marketing: Yeah.Project Manager: So I {disfmarker}Marketing: So you made a start, rightProject Manager: Yeah I'm I'm somewhere, but maybe you can help me.Industrial Designer: Should give it some timeMarketing: Yeah.Industrial Designer: Yay.Project Manager: Uh {disfmarker}User Interface: Okay, but how do we make the the scroll uh buttonProject Manager: I was here. So {disfmarker}User Interface: It's just one {disfmarker}Industrial Designer: Have to take this away also.Marketing: Alright.User Interface: yeah.Project Manager: Yeah, four is okay.Marketing: Alright, yeah. Right.Project Manager: So {disfmarker}Industrial Designer: That's it.Marketing: So if I understood it right, we have to count these numbers.Project Manager: Ooh. And {disfmarker} Yeah WhatMarketing: Uh {disfmarker} Yeah. Mm-hmm. Oh {disfmarker}Project Manager: Yeah.Marketing: Oh {disfmarker} Alright. Word document, the {disfmarker}Project Manager: Yeah. That {disfmarker}Marketing: Yeah we have to count them.Project Manager: Count them. Add them Or {disfmarker}Marketing: Uh {disfmarker} Yeah just add them and then uh divide them.Project Manager: Could somebody start calculator {vocalsound}Marketing: {vocalsound} Yeah. Mm. {vocalsound}Industrial Designer: Ah we can do the math. Uh {disfmarker}Marketing: I all made it po I I all made itUser Interface: {vocalsound}Marketing: I all made it possible uh for a positive questions, so we can count it.Project Manager: Mm-hmm.Marketing: I mean if you have reversed question, you have to reverse the scale,Project Manager: Yeah, yeah. You have to {disfmarker}Marketing: uh {disfmarker} Yes.Project Manager:'Kay. So four and {disfmarker} {vocalsound}Industrial Designer: Yeah. Did you make this questionnaire or whatMarketing: Yeah. {vocalsound} Thanks. {vocalsound}Project Manager: {vocalsound} Nice work.User Interface: Okay.Industrial Designer: Oh.User Interface: Three plusIndustrial Designer: {vocalsound} I wouldn't be able to do it that fast.Project Manager: O one.User Interface: Plus one.Project Manager: Plus five.User Interface: Plus fiveMarketing: {vocalsound} Oh {disfmarker} Easy.Project Manager: Bo {vocalsound}Marketing: {vocalsound} Question number four, yeahProject Manager: Uh two.Marketing: Yeah. {vocalsound}Project Manager: Four.User Interface: Oh. Wait a second. Oh. {vocalsound}Industrial Designer: FProject Manager: {vocalsound}User Interface: It's it's gone wrong.Marketing: {vocalsound} How hard is itUser Interface: Okay. It's your turn.Industrial Designer: Pretty difficult.Marketing: {vocalsound} Yeah just use {disfmarker}Project Manager: Start overUser Interface: No it's if you press twice on the plus button, then you get s sMarketing: Oh there tho uh there's no n There's no num pads.Project Manager: You can {disfmarker} Oh yeah. {vocalsound}User Interface: No. That's why it's uh {disfmarker} {vocalsound}Marketing: {vocalsound} It's a it's

What did the group talk about the material and function issue and a questionnaire

As to have a clear idea about what they had already got, the Project Manager proposed to evaluate finished work first. Then through the review, they found the problem that the joystick might not function as well as they thought before. In addition, in order to keep it innovative, the group decided to add some unique things like fruit logos or make it in a three-D shape. According to the User Interface, they should put the electronics into fashions so the material also needed some discussion. Plastics and rubber were both fine to them for that they were not easy to be destroyed and favored by most youths. After all the discussions, the Marketing offered a questionnaire for them to check whether they made the right decisions.

curved or g do we go for single curvedIndustrial Designer: Well I guess i we'll have to go for single curve then. I mean we have to drop on everything.Project Manager: Mm-hmm. {vocalsound} Uh {disfmarker}Marketing: But we can keep it single curved with uh top view still curved, but from the side it's it's flat,Industrial Designer: Yeah.Marketing: and the screen screen is just {disfmarker} Well you just have to hold it like this then. So {disfmarker}Project Manager: {vocalsound} Yeah. Um {disfmarker}Industrial Designer: How about {disfmarker} Sorry.Project Manager: Uh another option I saw was to drop the buttons one through nine, so you can't directly access a channel, but instead use only the up and down arrows. That would skip nine buttons and four and a half Euros.Industrial Designer: That's what I was thinking.User Interface: Yeah.Marketing: Alright.Project Manager: YeahIndustrial Designer: A aMarketing: Let's do it then. Yeah.Project Manager: Uh then we have left {disfmarker}User Interface: But we don't have any basic options any more.Marketing: {gap} we {disfmarker} {vocalsound}Project Manager: Uh yeah. We do.Industrial Designer: And uh'cause then they don't have to n They don't need special colour as well.Marketing: F_ eight.Project Manager: They don't need special colours. Fine. That's more like it.Marketing: {vocalsound} Yeah.User Interface: {vocalsound}Project Manager: {vocalsound} You were saying something.Industrial Designer: That was exactly my point. Like let's drop all the buttons, and just make oneProject Manager: Yeah.Industrial Designer: {disfmarker} I mean we're gonna use the L_C_D_ screen anyway. So we'll just have to use it for everything.Project Manager: Mm-hmm. Yeah.Industrial Designer: And then you can make an overview of channels in the screen, and select a channel, click {disfmarker}Project Manager: Yeah, some more menu options. Yeah. Okay so maybe we can drop few more buttons.Industrial Designer: {vocalsound}Project Manager: But um {disfmarker} Now let's look.User Interface: Yeah we c the possibilities are almost unlimited, to to build in menus in the screen.Industrial Designer: {vocalsound} I {gap} No.Marketing: So on a scale from one to seven, what do you thinkUser Interface: Two or three. Two or three.Marketing: Huh Two or three Something like thatProject Manager: Two.Industrial Designer: Yeah.Marketing: Well we have to choose one. So uh what do you sayProject Manager: Uh y we should fill this in now.Marketing: I agree on two.Project Manager: Yeah okay.Marketing: Yeah.Project Manager: Uh {disfmarker}Marketing: I uh I say two, personally. But {disfmarker}Project Manager: Yeah in the new design I s would say it's three. But now, in original design I say two.User Interface: Yeah.Industrial Designer: Yeah alright.Marketing: Yeah well we have to evaluate I guess what we have now.Project Manager: Okay then I say three.Marketing: Yeah You say three,Industrial Designer: Yeah yeah.Marketing: and you you said al also threeUser Interface: Yeah.Marketing: Three Okay well I say still two, but it has to be three then.Project Manager: {vocalsound} Hey, you're marketing, eh. {vocalsound}User Interface: {vocalsound}Marketing: Yeah I know. So it's made bold. But it's {disfmarker} nah, it's not very clear on the scProject Manager: Hmm. M maybe underline.User Interface: Or give it a colour.Marketing: Maybe other colour, yeah. That's better.Project Manager: {vocalsound} Red. {vocalsound}Marketing: Uh {disfmarker} Yeah. Alright. Oh, it doesn't have to be bold anymore.Project Manager: {vocalsound} Oh yeah very true.User Interface: {vocalsound}Marketing: {vocalsound} Alright. Yeah.User Interface: Yeah true one. {vocalsound}Marketing: Um well the remote control has {disfmarker} {vocalsound} Wha {vocalsound}Project Manager: {vocalsound} He types everything. {vocalsound}Industrial Designer: {vocalsound} Definitely one. It has to be.User Interface: Yeah.Marketing: {vocalsound} The remote control has irrelevant or less used functions. For example audio settings and screen settings.User Interface: It hides uh basic functions. {vocalsound}Project Manager: {vocalsound} Everything. {vocalsound} You don't use anything else. {vocalsound}Marketing: {vocalsound} Yeah. Well, And then just drop all the other buttons.Project Manager: Uh yeah.Marketing: Well not all.User Interface: But but th the cost of one integrated button is far more than a few extra push-buttons.Marketing: Not s not sound I guess.Industrial Designer: {vocalsound} No.Project Manager: Yeah. It's uh {disfmarker} One integrated button is five times the cost of a normal button.Marketing: {vocalsound}User Interface: Yeah.Marketing: Mm.Project Manager: So {disfmarker}User Interface: So we have to to make it s uh more uh {disfmarker} It has to be {disfmarker}Project Manager: You could also drop j three more of these, without losing much functionality. You just drop the Okay and the Back.Marketing: Yeah. Wh wh what what what is the what is the uh sample sensor sample speakerProject Manager: Oh, that's for the speech.Marketing: Speech recognition.Project Manager: Yeah.User Interface: Could drop the speech recognition. {vocalsound}Marketing: Right.Project Manager: S s Drop speech recognitionIndustrial Designer: {vocalsound} No but {disfmarker}Project Manager: Yeah that's possible. {vocalsound}User Interface: We we dIndustrial Designer: Yeah it's it's expensive, but uh we never considered the possibilities of uh speech recognition.'Cause it can take the function of a lot of uh uh buttons.Project Manager: Buttons.Marketing: Buttons.Project Manager: That's not very easy to use.User Interface: Yeah.Industrial Designer: IMarketing: No, it can be disturbed by by noise andIndustrial Designer: No.Project Manager: {vocalsound}Industrial Designer: Yeah but lets just say that the speech recognition works.Marketing: stuff like that. Let let let me see what's more what's more popular. I guess the the screen was more popular than um than the speech recognition.User Interface: Yeah.Marketing: I have to look on that. Let me see. {vocalsound} Uh well no I was wrong.Project Manager: {vocalsound}Marketing: There are more people who like speech recognition than an L_C_D_ screen.Project Manager: Yep. Okay. Because if you d lose the L_C_D_ screen, we {vocalsound} need a lot You have to search for them in in the in the s in the screen, in the menu. So {disfmarker}Project Manager: Yeah, im {disfmarker} in the menu.User Interface: Seven. {vocalsound}Industrial Designer: Yeah.Marketing: So maybe it's more like a f a five. Or {disfmarker}User Interface: Yeah. Five.Industrial Designer: Yeah I would go for five or six, yeah.Marketing: Yeah. Five or sixProject Manager: Five.User Interface: Five. Yep.Industrial Designer: Okay five.Marketing: Five Alright.Industrial Designer: Let's not diss our remote.User Interface: {vocalsound}Marketing: Yeah.Project Manager: It's the weirdest remote control I've ever seen. So {disfmarker} {vocalsound}Marketing: Oh. {vocalsound} Yeah.Industrial Designer: Yep. Just one button. {vocalsound}Project Manager: {vocalsound} Well it's different. {vocalsound}Marketing: {vocalsound} Yeah. Alright. Uh the the remote control makes use of technolog technological innovation like L_C_D_ screen and speech recognition.Industrial Designer: But {disfmarker} Uh yep.Project Manager: Yeah.Marketing: Well yeah but we dropped the speech recognition. But it has at least one innovation.Project Manager: Yeah, it's still {disfmarker} Yeah, I say two.User Interface: Yeah.Industrial Designer: {vocalsound} We still have the fruit and vegetable print.Marketing: I say two then.Project Manager: Oh, that's the next. {vocalsound}Marketing: Yeah but {disfmarker} {vocalsound} that that's not that's not this question. Uh thi uh that's the other question.Industrial Designer: Fr Oh I mean the {disfmarker} Oh never mind. I'm a bit lost.Project Manager: {vocalsound}Marketing: This one.User Interface: I think a two. No.Project Manager: Two.Marketing: Two yeah.Industrial Designer: {gap}.User Interface: Yep.Marketing: I think L_C_D_'s more useful than speech {disfmarker}Project Manager: Yeah definitely.Marketing: What Oh not the bold one.Industrial Designer: It's way more practical, yeah.Marketing: Right. Okay, it has a fancy look and feel by using fruit and vegetable prints, primary colours and sponge-like material.Industrial Designer: Yeah.Marketing: {vocalsound} It should have been two questions. {vocalsound} I realise now, because {vocalsound} sponge-like material is dropped.Project Manager: {vocalsound}Marketing: But the look and feel {disfmarker}Project Manager: draw on the b s on the lower half of the screen, we could not make it big enough to actually draw in the {disfmarker}Project Manager: {gap}.User Interface: Yeah.Marketing: Yeah.Project Manager: So {disfmarker}User Interface: We have a we have a {disfmarker}Industrial Designer: So I mean I wanted to put digits on the buttons as well. But {disfmarker}Marketing: But there's uh enough space for the corporate logo. I mean, {vocalsound} if there's only one thing.Industrial Designer: Hell yeah. If we have only one button.Marketing: Yeah. So I will say that is very true.Project Manager: {gap}.User Interface: Mm-hmm.Industrial Designer: And even the shape we have now uh simulates kind of an R_ and the reversed R_,User Interface: {vocalsound}Industrial Designer: doesn't itMarketing: {vocalsound} Yeah.Industrial Designer: {vocalsound} So {disfmarker}Marketing: {vocalsound} The remote control is easy to use. Well I would say {disfmarker} {vocalsound}Industrial Designer: No.Marketing: Skill, uh I would say six, or something. I don't think it's easy to use, or not so.Industrial Designer: {vocalsound} The only e the only thing easy about it is that you don't have to move your fingers.'Cause it has only one button.User Interface: Ah iMarketing: Yeah.User Interface: And that you only have to control one button. {vocalsound}Industrial Designer: Yeah exactly.Marketing: {vocalsound} Yeah. It it it has a nice screen. But {disfmarker} Yeah.User Interface: It gives visual feedback. So {disfmarker}Marketing: Yeah. Well I I would say a five or a six.User Interface: I think a five. Five. {vocalsound}Industrial Designer: {vocalsound} I would say six.Marketing: What do you say Easy to use Five or a sixIndustrial Designer: It's really not easy to use.User Interface: {vocalsound}Project Manager: No not anymore.User Interface: {vocalsound}Industrial Designer:'Cause you're putting everything {disfmarker}Marketing: So a six, more.Project Manager: Yeah.Marketing: Yeah, uh I would go for the six too. So {disfmarker}User Interface: Okay. Yeah.Industrial Designer: Most votes count.

What did the Marketing think of the external design of the remote control when discussing the material and function issue of it

When the group was talking about the material and function issue, the Marketing laid stress on the innovation for that they already had to drop several advanced techniques to meet the budget limitation and it was necessary for them to find something unique. He pointed out that they could take the advantage of the fruit and vegetable logos on the remote control, as well as the primary colors of the button.

draw on the b s on the lower half of the screen, we could not make it big enough to actually draw in the {disfmarker}Project Manager: {gap}.User Interface: Yeah.Marketing: Yeah.Project Manager: So {disfmarker}User Interface: We have a we have a {disfmarker}Industrial Designer: So I mean I wanted to put digits on the buttons as well. But {disfmarker}Marketing: But there's uh enough space for the corporate logo. I mean, {vocalsound} if there's only one thing.Industrial Designer: Hell yeah. If we have only one button.Marketing: Yeah. So I will say that is very true.Project Manager: {gap}.User Interface: Mm-hmm.Industrial Designer: And even the shape we have now uh simulates kind of an R_ and the reversed R_,User Interface: {vocalsound}Industrial Designer: doesn't itMarketing: {vocalsound} Yeah.Industrial Designer: {vocalsound} So {disfmarker}Marketing: {vocalsound} The remote control is easy to use. Well I would say {disfmarker} {vocalsound}Industrial Designer: No.Marketing: Skill, uh I would say six, or something. I don't think it's easy to use, or not so.Industrial Designer: {vocalsound} The only e the only thing easy about it is that you don't have to move your fingers.'Cause it has only one button.User Interface: Ah iMarketing: Yeah.User Interface: And that you only have to control one button. {vocalsound}Industrial Designer: Yeah exactly.Marketing: {vocalsound} Yeah. It it it has a nice screen. But {disfmarker} Yeah.User Interface: It gives visual feedback. So {disfmarker}Marketing: Yeah. Well I I would say a five or a six.User Interface: I think a five. Five. {vocalsound}Industrial Designer: {vocalsound} I would say six.Marketing: What do you say Easy to use Five or a sixIndustrial Designer: It's really not easy to use.User Interface: {vocalsound}Project Manager: No not anymore.User Interface: {vocalsound}Industrial Designer:'Cause you're putting everything {disfmarker}Marketing: So a six, more.Project Manager: Yeah.Marketing: Yeah, uh I would go for the six too. So {disfmarker}User Interface: Okay. Yeah.Industrial Designer: Most votes count. of {disfmarker}Marketing: But if it {disfmarker} {vocalsound} But it it {disfmarker} it's a it's a both a hypersUser Interface: We lose our whole concept.Project Manager: Yeah.User Interface: Uh so {disfmarker} No we just {disfmarker}Project Manager: We need a lot of extra buttons.Marketing: No, but {disfmarker}User Interface: We keep the L_C_D_.Marketing: Well we Yeah we keep the screen. I mean it's it's about the same. Eight one to ninety one percent, uh sixty six to seventy six.Project Manager: OkayIndustrial Designer: We uh we we haven't really integrated this {disfmarker} the speech into the system,Project Manager: so we drop the speech.Industrial Designer: so we can might as well s drop that. {gap}Project Manager: And drop it yeahUser Interface: Yeah.Marketing: Yeah. Let's drop the speech.Project Manager: Okay. S Fo Four less Euros. So we still have three and a half Euro to lose.User Interface: {vocalsound}Marketing: Sixteen Euros.Industrial Designer: {vocalsound} We need to lose some buttons.Marketing: But y yProject Manager: Yeah if you lose the the Back, the Okay button {disfmarker} Uh v let's say we only have the four arrows, and the Menu button.Marketing: Yeah. Yeah.Project Manager: Then you're {disfmarker}Marketing: And then and then use um {disfmarker}Project Manager: {vocalsound} Oh and the power button we have also.Marketing: The the {disfmarker} Okay. And the menu button does also does the okay function then.Project Manager: Yeah.Marketing: And then when you in the menu {disfmarker}Project Manager: So that's one Euro.Marketing: S so so you activate the menu.User Interface: If we do uh two integrated scroll-wheel push-buttons, we can drop all the the push-buttons.Project Manager: {vocalsound} Yeah. Yeah And {gap} {disfmarker}User Interface: With with one uh integrated button we can uh do the whole menu thing. With the other, we can do the the channel, the volume, et cetera.Marketing: Yeah yeah. {vocalsound} Yeah. {gap}.Project Manager: That would curved or g do we go for single curvedIndustrial Designer: Well I guess i we'll have to go for single curve then. I mean we have to drop on everything.Project Manager: Mm-hmm. {vocalsound} Uh {disfmarker}Marketing: But we can keep it single curved with uh top view still curved, but from the side it's it's flat,Industrial Designer: Yeah.Marketing: and the screen screen is just {disfmarker} Well you just have to hold it like this then. So {disfmarker}Project Manager: {vocalsound} Yeah. Um {disfmarker}Industrial Designer: How about {disfmarker} Sorry.Project Manager: Uh another option I saw was to drop the buttons one through nine, so you can't directly access a channel, but instead use only the up and down arrows. That would skip nine buttons and four and a half Euros.Industrial Designer: That's what I was thinking.User Interface: Yeah.Marketing: Alright.Project Manager: YeahIndustrial Designer: A aMarketing: Let's do it then. Yeah.Project Manager: Uh then we have left {disfmarker}User Interface: But we don't have any basic options any more.Marketing: {gap} we {disfmarker} {vocalsound}Project Manager: Uh yeah. We do.Industrial Designer: And uh'cause then they don't have to n They don't need special colour as well.Marketing: F_ eight.Project Manager: They don't need special colours. Fine. That's more like it.Marketing: {vocalsound} Yeah.User Interface: {vocalsound}Project Manager: {vocalsound} You were saying something.Industrial Designer: That was exactly my point. Like let's drop all the buttons, and just make oneProject Manager: Yeah.Industrial Designer: {disfmarker} I mean we're gonna use the L_C_D_ screen anyway. So we'll just have to use it for everything.Project Manager: Mm-hmm. Yeah.Industrial Designer: And then you can make an overview of channels in the screen, and select a channel, click {disfmarker}Project Manager: Yeah, some more menu options. Yeah. Okay so maybe we can drop few more buttons.Industrial Designer: {vocalsound}Project Manager: But um {disfmarker} Now let's look.User Interface: Yeah we c And then just drop all the other buttons.Project Manager: Uh yeah.Marketing: Well not all.User Interface: But but th the cost of one integrated button is far more than a few extra push-buttons.Marketing: Not s not sound I guess.Industrial Designer: {vocalsound} No.Project Manager: Yeah. It's uh {disfmarker} One integrated button is five times the cost of a normal button.Marketing: {vocalsound}User Interface: Yeah.Marketing: Mm.Project Manager: So {disfmarker}User Interface: So we have to to make it s uh more uh {disfmarker} It has to be {disfmarker}Project Manager: You could also drop j three more of these, without losing much functionality. You just drop the Okay and the Back.Marketing: Yeah. Wh wh what what what is the what is the uh sample sensor sample speakerProject Manager: Oh, that's for the speech.Marketing: Speech recognition.Project Manager: Yeah.User Interface: Could drop the speech recognition. {vocalsound}Marketing: Right.Project Manager: S s Drop speech recognitionIndustrial Designer: {vocalsound} No but {disfmarker}Project Manager: Yeah that's possible. {vocalsound}User Interface: We we dIndustrial Designer: Yeah it's it's expensive, but uh we never considered the possibilities of uh speech recognition.'Cause it can take the function of a lot of uh uh buttons.Project Manager: Buttons.Marketing: Buttons.Project Manager: That's not very easy to use.User Interface: Yeah.Industrial Designer: IMarketing: No, it can be disturbed by by noise andIndustrial Designer: No.Project Manager: {vocalsound}Industrial Designer: Yeah but lets just say that the speech recognition works.Marketing: stuff like that. Let let let me see what's more what's more popular. I guess the the screen was more popular than um than the speech recognition.User Interface: Yeah.Marketing: I have to look on that. Let me see. {vocalsound} Uh well no I was wrong.Project Manager: {vocalsound}Marketing: There are more people who like speech recognition than an L_C_D_ screen.Project Manager: Yep. Okay. Because if you d lose the L_C_D_ screen, we {vocalsound} need a lot a bit uh {disfmarker} {vocalsound}Industrial Designer: Just type in the digits. They're all one digit numbers right And then you can count them together.Marketing: Yeah. I think you can just count them by a {disfmarker}User Interface: Just count it to {disfmarker} {vocalsound} Yeah.Marketing: Um let's move over.Project Manager: Okay. Three, four, nine.Marketing: Three, plus one, four. Nine.Project Manager: Uh {disfmarker}Marketing: Uh, yeah. Are you hereIndustrial Designer: Eleven.Marketing: Eleven.Project Manager: Eleven,Industrial Designer: Fifteen.Marketing: Fifteen.Project Manager: fifteen.User Interface: Sixteen.Industrial Designer: Sixteen.Marketing: Sixteen, yeah.Industrial Designer: Seventeen.Project Manager: Seventeen.Marketing: No sixteen. Uh sixteen plus six.Industrial Designer: Oh whatUser Interface: Twenty two. {vocalsound}Project Manager: S Uh {disfmarker}Industrial Designer: {vocalsound} How hard is this {vocalsound}Marketing: Twenty two. Twenty two, yeahUser Interface: Twenty four. Twenty six.Industrial Designer: Never mind. Twenty four. Twenty eight.Marketing: TwUser Interface: Oh, sorry. {gap}.Marketing: Twenty {disfmarker} Twenty eight.Project Manager: That was the last one. That was that.User Interface: {vocalsound} Oh my.Industrial Designer: Twenty eight.Project Manager: Yeah.User Interface: Okay. Twenty eight.Project Manager: So divided by nine.Marketing: Twen Uh okay. By nine.User Interface: Hmm.Marketing: That's uh three uh {disfmarker} {vocalsound} Or le less than a three.Project Manager: So {disfmarker}Industrial Designer: Yeah the lower the {disfmarker} The lower the score the better, rightProject Manager: Yeah.Marketing: Yeah. Twenty eightIndustrial Designer: Yeah but {disfmarker}Project Manager: Divided by nine.Marketing: di divided by nineProject Manager: So thr t two.Marketing: makes three point one one one one one one one.Project Manager: So we're better than average.Industrial Designer: But {disfmarker}Marketing: Yeah. {vocalsound}Industrial Designer: I Are you sure we {disfmarker} this number actually tells us somethingsProject Manager: No. {vocalsound}Industrial Designer: I don't think so because some questions are related to positive issues and some to negative.Marketing: {vocalsound}User Interface: Some questions are {disfmarker} Yeah.Industrial Designer: So if you give a true to a positive, it actually means that the low {disfmarker} the lower the

What did the Project Manager think of the questionnaire when discussing it to ascertain whether they were on the right track

When discussing whether they were on the right track after so many changes in their design, the Marketing offered a questionnaire for the group to check if they did the right thing. The questionnaire included both positive issues and negative ones, and by ticking all the questions on it, the group received a mark to evaluate their work as well as compare themselves to their counterparts. To the Project Manager's satisfaction, the score eventually showed that they made the right decision and exceeded some others.

And then just drop all the other buttons.Project Manager: Uh yeah.Marketing: Well not all.User Interface: But but th the cost of one integrated button is far more than a few extra push-buttons.Marketing: Not s not sound I guess.Industrial Designer: {vocalsound} No.Project Manager: Yeah. It's uh {disfmarker} One integrated button is five times the cost of a normal button.Marketing: {vocalsound}User Interface: Yeah.Marketing: Mm.Project Manager: So {disfmarker}User Interface: So we have to to make it s uh more uh {disfmarker} It has to be {disfmarker}Project Manager: You could also drop j three more of these, without losing much functionality. You just drop the Okay and the Back.Marketing: Yeah. Wh wh what what what is the what is the uh sample sensor sample speakerProject Manager: Oh, that's for the speech.Marketing: Speech recognition.Project Manager: Yeah.User Interface: Could drop the speech recognition. {vocalsound}Marketing: Right.Project Manager: S s Drop speech recognitionIndustrial Designer: {vocalsound} No but {disfmarker}Project Manager: Yeah that's possible. {vocalsound}User Interface: We we dIndustrial Designer: Yeah it's it's expensive, but uh we never considered the possibilities of uh speech recognition.'Cause it can take the function of a lot of uh uh buttons.Project Manager: Buttons.Marketing: Buttons.Project Manager: That's not very easy to use.User Interface: Yeah.Industrial Designer: IMarketing: No, it can be disturbed by by noise andIndustrial Designer: No.Project Manager: {vocalsound}Industrial Designer: Yeah but lets just say that the speech recognition works.Marketing: stuff like that. Let let let me see what's more what's more popular. I guess the the screen was more popular than um than the speech recognition.User Interface: Yeah.Marketing: I have to look on that. Let me see. {vocalsound} Uh well no I was wrong.Project Manager: {vocalsound}Marketing: There are more people who like speech recognition than an L_C_D_ screen.Project Manager: Yep. Okay. Because if you d lose the L_C_D_ screen, we {vocalsound} need a lot curved or g do we go for single curvedIndustrial Designer: Well I guess i we'll have to go for single curve then. I mean we have to drop on everything.Project Manager: Mm-hmm. {vocalsound} Uh {disfmarker}Marketing: But we can keep it single curved with uh top view still curved, but from the side it's it's flat,Industrial Designer: Yeah.Marketing: and the screen screen is just {disfmarker} Well you just have to hold it like this then. So {disfmarker}Project Manager: {vocalsound} Yeah. Um {disfmarker}Industrial Designer: How about {disfmarker} Sorry.Project Manager: Uh another option I saw was to drop the buttons one through nine, so you can't directly access a channel, but instead use only the up and down arrows. That would skip nine buttons and four and a half Euros.Industrial Designer: That's what I was thinking.User Interface: Yeah.Marketing: Alright.Project Manager: YeahIndustrial Designer: A aMarketing: Let's do it then. Yeah.Project Manager: Uh then we have left {disfmarker}User Interface: But we don't have any basic options any more.Marketing: {gap} we {disfmarker} {vocalsound}Project Manager: Uh yeah. We do.Industrial Designer: And uh'cause then they don't have to n They don't need special colour as well.Marketing: F_ eight.Project Manager: They don't need special colours. Fine. That's more like it.Marketing: {vocalsound} Yeah.User Interface: {vocalsound}Project Manager: {vocalsound} You were saying something.Industrial Designer: That was exactly my point. Like let's drop all the buttons, and just make oneProject Manager: Yeah.Industrial Designer: {disfmarker} I mean we're gonna use the L_C_D_ screen anyway. So we'll just have to use it for everything.Project Manager: Mm-hmm. Yeah.Industrial Designer: And then you can make an overview of channels in the screen, and select a channel, click {disfmarker}Project Manager: Yeah, some more menu options. Yeah. Okay so maybe we can drop few more buttons.Industrial Designer: {vocalsound}Project Manager: But um {disfmarker} Now let's look.User Interface: Yeah we c Designer: We were pretty democratic.Marketing: the the board and uh PowerPoint and Word and stuff like that.Project Manager: So and the {disfmarker} uh about the board {gap} digital pen Uh was that helpful or {disfmarker}Industrial Designer: Yeah.Project Manager: Ooh.Marketing: Mm uh I think in in essenceProject Manager: {vocalsound}Marketing: the digital pen is better than the SMARTboard. Because it it it just works better.Project Manager: Yeah it works. {vocalsound}Marketing: I mean uh uh I've made {disfmarker} yeah, uh I've made several notes just to test it, and and just put the pen in into it, and then it came onto my screen and it looked perfectly.User Interface: Yeah.Marketing: So it it's better a better device than uhProject Manager: Mm-hmm.Industrial Designer: {vocalsound} Maybe {disfmarker} Yeah.Marketing: than the screen. But the screen is useful, in essence, but it doesn't work that well. {vocalsound}Industrial Designer: It's uh it's {disfmarker} The the pen is more intuitive,'cause we're all used to writing with pen.Project Manager: {vocalsound} Use the pen.Industrial Designer: And uh as I said, uh I uh have no idea how PowerPoint works, so will take me half a day to be able to make a normal PowerPoint presentation.Marketing: {vocalsound} Yeah.Industrial Designer: But once I get to know the program probably, I mean, it looks better, you know. Or uh something like that. You can give it a kind of a home style, like we have i the the logo and everything.Project Manager: Yeah yeah.Industrial Designer: And {disfmarker} I don't know.Marketing: Yep.Project Manager: Blink. Oh. {vocalsound}Marketing: Warning. Finish meeting now.User Interface: Finish meeting.Project Manager: Okay, are are there {vocalsound} any new ideas about this All I think {disfmarker}Marketing: Well, it {disfmarker}Project Manager: I didn't really receive, yeah.Marketing: It's use especially useful, I guess, to to evaluate designs and graph graphical stuff.Project Manager: {vocalsound} Uh uh of {disfmarker}Marketing: But if it {disfmarker} {vocalsound} But it it {disfmarker} it's a it's a both a hypersUser Interface: We lose our whole concept.Project Manager: Yeah.User Interface: Uh so {disfmarker} No we just {disfmarker}Project Manager: We need a lot of extra buttons.Marketing: No, but {disfmarker}User Interface: We keep the L_C_D_.Marketing: Well we Yeah we keep the screen. I mean it's it's about the same. Eight one to ninety one percent, uh sixty six to seventy six.Project Manager: OkayIndustrial Designer: We uh we we haven't really integrated this {disfmarker} the speech into the system,Project Manager: so we drop the speech.Industrial Designer: so we can might as well s drop that. {gap}Project Manager: And drop it yeahUser Interface: Yeah.Marketing: Yeah. Let's drop the speech.Project Manager: Okay. S Fo Four less Euros. So we still have three and a half Euro to lose.User Interface: {vocalsound}Marketing: Sixteen Euros.Industrial Designer: {vocalsound} We need to lose some buttons.Marketing: But y yProject Manager: Yeah if you lose the the Back, the Okay button {disfmarker} Uh v let's say we only have the four arrows, and the Menu button.Marketing: Yeah. Yeah.Project Manager: Then you're {disfmarker}Marketing: And then and then use um {disfmarker}Project Manager: {vocalsound} Oh and the power button we have also.Marketing: The the {disfmarker} Okay. And the menu button does also does the okay function then.Project Manager: Yeah.Marketing: And then when you in the menu {disfmarker}Project Manager: So that's one Euro.Marketing: S so so you activate the menu.User Interface: If we do uh two integrated scroll-wheel push-buttons, we can drop all the the push-buttons.Project Manager: {vocalsound} Yeah. Yeah And {gap} {disfmarker}User Interface: With with one uh integrated button we can uh do the whole menu thing. With the other, we can do the the channel, the volume, et cetera.Marketing: Yeah yeah. {vocalsound} Yeah. {gap}.Project Manager: That would we have to redesign it on this {disfmarker} {vocalsound}Project Manager: {vocalsound} So you can just make one big L_C_D_ screen. {vocalsound}User Interface: {vocalsound} Okay it's your turn now. {vocalsound}Industrial Designer: Shall we tryMarketing: {vocalsound} With some casing around it, yeah.Industrial Designer: Black. Okay uh we're still gonna go for the fancy coloursProject Manager: Yeah uh {disfmarker}User Interface: Yeah.Industrial Designer: But are we gonna stick with the green or are we gonna do blueMarketing: Yeah.User Interface: Yeah we we can just uh use this one. And then uh over-paint it with uh uh the green uh {disfmarker}Project Manager: The the button has a special colour, the frame has a special colour.Marketing: Yeah.User Interface: he only needs one button.Industrial Designer: One scroll button and {disfmarker}Project Manager: It's plastic. {vocalsound} And single curved.User Interface: Yeah. Or we have to delete this one or {disfmarker}Marketing: Yeah.Project Manager: Oh and you might want to add a uh infrared LED.User Interface: {vocalsound} Oh {disfmarker} oh no. {vocalsound}Marketing: Oh yeah.Project Manager: {vocalsound} Otherwise it uh doesn't function uh so well.Industrial Designer: For whatUser Interface: Okay.Marketing: Yeah.Project Manager: {vocalsound}User Interface: So that's {disfmarker}Marketing: {vocalsound} Do we have to do other thingsProject Manager: Well I have to um um make an uh report of every decision we made so far.Marketing: Or just redesign {vocalsound} Alright.Project Manager: And I try to get chip just before uh I uh receive the Excel sheet.Marketing: Yeah.Project Manager: So I {disfmarker}Marketing: So you made a start, rightProject Manager: Yeah I'm I'm somewhere, but maybe you can help me.Industrial Designer: Should give it some timeMarketing: Yeah.Industrial Designer: Yay.Project Manager: Uh {disfmarker}User Interface: Okay, but how do we make the the scroll uh buttonProject Manager: I was here. So {disfmarker}User Interface: It's just one {disfmarker}Industrial Designer: Have to take this away also.Marketing: Alright.User Interface: yeah.Project Manager:

Summarize the whole meeting.

The meeting began with the harsh budget problem that the group had to cut down something of the current conceptual remote control, otherwise they would be unable to handle the cost. They talked about reducing the buttons, integrating functions, or using cheaper materials. After the discussion, the Marketing offered a questionnaire for the group to check if they were on the right track. Through the questionnaire, they found that it would be better if they paid more attention to the external design so the Industrial Design embellished the current design on the color and logo. As the last thing left to the meeting, the group reviewed their cooperation and got a general plan of their coming group presentation.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, part of the feature vector that was very discriminant and another part that wasn't,PhD A: Mm - hmm.Professor B: uh, which would smooth things a bit for those occasions when, uh, the testing set was quite different than what you'd trained your discriminant features for. So, um, all of that is {disfmarker} is, uh {disfmarker} still seems like a good idea. The thing is now we know some other constraints. We can't have unlimited amounts of latency. Uh, y you know, that's still being debated by the {disfmarker} by people in Europe but, {vocalsound} uh, no matter how they end up there, it's not going to be unlimited amounts,PhD A: Yeah.Professor B: so we have to be a little conscious of that. Um. So there's the neural net issue. There's the VAD issue. And, uh, there's the second stream {pause} thing. And I think those that we {disfmarker} last time we agreed that those are the three things that have to get, uh, focused on.PhD A: What was the issue with the VADProfessor B: Well, better {comment} ones are good.PhD A: And so the w the default, uh, boundaries that they provide are {disfmarker} they're OK, but they're not all that greatProfessor B: I guess they still allow two hundred milliseconds on either side or some Is that what the deal isPhD E: Mm - hmm. Uh, so th um, they keep two hundred milliseconds at the beginning and end of speech. And they keep all the {disfmarker}PhD A: Outside the beginnings and end.PhD E: Yeah.PhD A: Uh - huh.PhD E: And all the speech pauses, which is {disfmarker} Sometimes on the SpeechDat - Car you have pauses that are more than one or two seconds.PhD A: Wow.PhD E: More than one second for sure. Um.PhD A: Hmm.PhD E: Yeah. But, um,PhD E: Mm - hmm.Professor B: it does seem like, you know, i i i i some compromise between always depending on the first fifteen frames and a a always depending on a {disfmarker} a pause is {disfmarker} is {disfmarker} is a good idea. Uh, maybe you have to weight the estimate from the first - teen {disfmarker} fifteen frames more heavily than {disfmarker} than was done in your first attempt. But {disfmarker}PhD E: Mm - hmm.Professor B: but {disfmarker}PhD E: Yeah, I guess.Professor B: Yeah. Um. No, I mean {disfmarker} Um, do you have any way of assessing how well or how poorly the noise estimation is currently doingPhD E: Mmm. No, we don't.Professor B: Yeah.PhD E: We don't have nothing {pause} that {disfmarker}PhD C: Is there {disfmarker} was there any experiment with {disfmarker} Well, I {disfmarker} I did {disfmarker} The only experiment where I tried was I used the channel zero VAD for the noise estimation and frame - dropping. So I don't have a {disfmarker} {vocalsound} I don't have a split, like which one helped more.PhD E: Yeah.PhD C: So. It {disfmarker} it was the best result I could get.PhD E: Mm - hmm.PhD C: So, that's the {disfmarker}Professor B: So that's something you could do with, um, this final system. Right Just do this {disfmarker} everything that is in this final system except, {vocalsound} uh, use the channel zero.PhD C: Mm - hmm. For the noise estimation.Professor B: Yeah.PhD C: Yeah. We can try something.Professor B: And then see how much better it gets.PhD C: Mm - hmm. Sure.Professor B: If it's, you know, essentially not better, then {pause} it's probably not worthPhD E: Yeah.Professor B: any more.PhD C: Yeah. But the Guenter's argument is slightly different. It's, like, ev even {disfmarker} even if I

Summarize the discussion about the state of the final model

The team had started putting together the various techniques they had developed into a single software. Their score was 53. 6 and it was working on spectral subtraction and noise addition after cleaning up mel bins. The professor did not think much had changed.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, use a channel zero VAD, I'm just averaging the {disfmarker} {vocalsound} the s power spectrum. But the Guenter's argument is, like, if it is a non - stationary {pause} segment, then he doesn't update the noise spectrum. So he's, like {disfmarker} he tries to capture only the stationary part in it. So the averaging is, like, {vocalsound} different from {pause} updating the noise spectrum only during stationary segments. So, th the Guenter was arguing that, I mean, even if you have a very good VAD, averaging it, like, over the whole thing is not a good idea.Professor B: I see.PhD C: Because you're averaging the stationary and the non - stationary, and finally you end up getting something which is not really the s because, you {disfmarker} anyway, you can't remove the stationary part fr I mean, non - stationary part from {vocalsound} the signal.Professor B: Not using these methods anyway. Yeah.PhD C: So {disfmarker} Yeah. So you just {pause} update only doing {disfmarker} or update only the stationary components. Yeah. So, that's {disfmarker} so that's still a slight difference from what Guenter is tryingProfessor B: Well, yeah. And {disfmarker} and also there's just the fact that, um, eh, uh, although we're trying to do very well on this evaluation, um, we actually would like to have something that worked well in general. And, um, relying on having fifteen frames at the front or something is {disfmarker} is pretty {disfmarker}PhD C: Yeah, yeah.Professor B: I mean, you might, you might not.PhD C: Mmm.PhD E: Mm - hmm.Professor B: So, um. Um, it'd certainly be more robust to different kinds of input if you had at least some updates. Um.PhD E: Mm - hmm.Professor B: But, um. Well, I don't know. What {disfmarker} what do you, uh {disfmarker} what do you so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were part of the feature vector that was very discriminant and another part that wasn't,PhD A: Mm - hmm.Professor B: uh, which would smooth things a bit for those occasions when, uh, the testing set was quite different than what you'd trained your discriminant features for. So, um, all of that is {disfmarker} is, uh {disfmarker} still seems like a good idea. The thing is now we know some other constraints. We can't have unlimited amounts of latency. Uh, y you know, that's still being debated by the {disfmarker} by people in Europe but, {vocalsound} uh, no matter how they end up there, it's not going to be unlimited amounts,PhD A: Yeah.Professor B: so we have to be a little conscious of that. Um. So there's the neural net issue. There's the VAD issue. And, uh, there's the second stream {pause} thing. And I think those that we {disfmarker} last time we agreed that those are the three things that have to get, uh, focused on.PhD A: What was the issue with the VADProfessor B: Well, better {comment} ones are good.PhD A: And so the w the default, uh, boundaries that they provide are {disfmarker} they're OK, but they're not all that greatProfessor B: I guess they still allow two hundred milliseconds on either side or some Is that what the deal isPhD E: Mm - hmm. Uh, so th um, they keep two hundred milliseconds at the beginning and end of speech. And they keep all the {disfmarker}PhD A: Outside the beginnings and end.PhD E: Yeah.PhD A: Uh - huh.PhD E: And all the speech pauses, which is {disfmarker} Sometimes on the SpeechDat - Car you have pauses that are more than one or two seconds.PhD A: Wow.PhD E: More than one second for sure. Um.PhD A: Hmm.PhD E: Yeah.

What did PhD E say about the best result

PhD E explained that the best result was when FFT bins were applied with a Wiener filter and no noise was added. The results with noise addition were very close, but not as good.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were But, um,PhD E: Mm - hmm.Professor B: it does seem like, you know, i i i i some compromise between always depending on the first fifteen frames and a a always depending on a {disfmarker} a pause is {disfmarker} is {disfmarker} is a good idea. Uh, maybe you have to weight the estimate from the first - teen {disfmarker} fifteen frames more heavily than {disfmarker} than was done in your first attempt. But {disfmarker}PhD E: Mm - hmm.Professor B: but {disfmarker}PhD E: Yeah, I guess.Professor B: Yeah. Um. No, I mean {disfmarker} Um, do you have any way of assessing how well or how poorly the noise estimation is currently doingPhD E: Mmm. No, we don't.Professor B: Yeah.PhD E: We don't have nothing {pause} that {disfmarker}PhD C: Is there {disfmarker} was there any experiment with {disfmarker} Well, I {disfmarker} I did {disfmarker} The only experiment where I tried was I used the channel zero VAD for the noise estimation and frame - dropping. So I don't have a {disfmarker} {vocalsound} I don't have a split, like which one helped more.PhD E: Yeah.PhD C: So. It {disfmarker} it was the best result I could get.PhD E: Mm - hmm.PhD C: So, that's the {disfmarker}Professor B: So that's something you could do with, um, this final system. Right Just do this {disfmarker} everything that is in this final system except, {vocalsound} uh, use the channel zero.PhD C: Mm - hmm. For the noise estimation.Professor B: Yeah.PhD C: Yeah. We can try something.Professor B: And then see how much better it gets.PhD C: Mm - hmm. Sure.Professor B: If it's, you know, essentially not better, then {pause} it's probably not worthPhD E: Yeah.Professor B: any more.PhD C: Yeah. But the Guenter's argument is slightly different. It's, like, ev even {disfmarker} even if I part of the feature vector that was very discriminant and another part that wasn't,PhD A: Mm - hmm.Professor B: uh, which would smooth things a bit for those occasions when, uh, the testing set was quite different than what you'd trained your discriminant features for. So, um, all of that is {disfmarker} is, uh {disfmarker} still seems like a good idea. The thing is now we know some other constraints. We can't have unlimited amounts of latency. Uh, y you know, that's still being debated by the {disfmarker} by people in Europe but, {vocalsound} uh, no matter how they end up there, it's not going to be unlimited amounts,PhD A: Yeah.Professor B: so we have to be a little conscious of that. Um. So there's the neural net issue. There's the VAD issue. And, uh, there's the second stream {pause} thing. And I think those that we {disfmarker} last time we agreed that those are the three things that have to get, uh, focused on.PhD A: What was the issue with the VADProfessor B: Well, better {comment} ones are good.PhD A: And so the w the default, uh, boundaries that they provide are {disfmarker} they're OK, but they're not all that greatProfessor B: I guess they still allow two hundred milliseconds on either side or some Is that what the deal isPhD E: Mm - hmm. Uh, so th um, they keep two hundred milliseconds at the beginning and end of speech. And they keep all the {disfmarker}PhD A: Outside the beginnings and end.PhD E: Yeah.PhD A: Uh - huh.PhD E: And all the speech pauses, which is {disfmarker} Sometimes on the SpeechDat - Car you have pauses that are more than one or two seconds.PhD A: Wow.PhD E: More than one second for sure. Um.PhD A: Hmm.PhD E: Yeah.

What did the professor say about the final model

The professor was happy to hear that the team had already started putting together a final software. The professor also noted that Finnish and Spanish had the smallest overall number compared to Aurora.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, PhD A: Alright. We're on.Professor B: Test, um. Test, test, test. Guess that's me. Yeah. OK.Grad D: Ooh, Thursday.Professor B: So. There's two sheets of paper in front of us.PhD A: What are thesePhD E: Yeah. So.Professor B: This is the arm wrestlingPhD C: Uh. Yeah, we formed a coalition actually.PhD E: Yeah. Almost.PhD C: We already made it into one.Professor B: Oh, good.PhD C: Yeah.Professor B: Excellent.PhD E: Yeah.Professor B: That's the best thing.PhD E: Mm - hmm.Professor B: So, tell me about it.PhD E: So it's {disfmarker} well, it's {pause} spectral subtraction or Wiener filtering, um, depending on if we put {disfmarker} if we square the transfer function or not.Professor B: Right.PhD E: And then with over - estimation of the noise, depending on the, uh {disfmarker} the SNR, with smoothing along time, um, smoothing along frequency.Professor B: Mm - hmm.PhD E: It's very simple, smoothing things.Professor B: Mm - hmm.PhD E: And, um, {vocalsound} the best result is {vocalsound} when we apply this procedure on FFT bins, uh, with a Wiener filter.Professor B: Mm - hmm.PhD E: And there is no noise addition after {disfmarker} after that.Professor B: OK.PhD E: So it's good because {vocalsound} {vocalsound} it's difficult when we have to add noise to {disfmarker} to {disfmarker} to find the right level.Professor B: OK.PhD A: Are you looking at one in {disfmarker} in particular of these twoPhD E: Yeah. So the sh it's the sheet that gives fifty - f three point sixty - six.Professor B: Mm - hmm.PhD E: Um, {vocalsound} the second sheet is abo uh, about the same. It's the same, um, idea but it's working on mel bands, {vocalsound} and it's a spectral subtraction instead of Wiener filter, and there is also a noise addition after, uh, cleaning up the mel bins. But, um,PhD E: Mm - hmm.Professor B: it does seem like, you know, i i i i some compromise between always depending on the first fifteen frames and a a always depending on a {disfmarker} a pause is {disfmarker} is {disfmarker} is a good idea. Uh, maybe you have to weight the estimate from the first - teen {disfmarker} fifteen frames more heavily than {disfmarker} than was done in your first attempt. But {disfmarker}PhD E: Mm - hmm.Professor B: but {disfmarker}PhD E: Yeah, I guess.Professor B: Yeah. Um. No, I mean {disfmarker} Um, do you have any way of assessing how well or how poorly the noise estimation is currently doingPhD E: Mmm. No, we don't.Professor B: Yeah.PhD E: We don't have nothing {pause} that {disfmarker}PhD C: Is there {disfmarker} was there any experiment with {disfmarker} Well, I {disfmarker} I did {disfmarker} The only experiment where I tried was I used the channel zero VAD for the noise estimation and frame - dropping. So I don't have a {disfmarker} {vocalsound} I don't have a split, like which one helped more.PhD E: Yeah.PhD C: So. It {disfmarker} it was the best result I could get.PhD E: Mm - hmm.PhD C: So, that's the {disfmarker}Professor B: So that's something you could do with, um, this final system. Right Just do this {disfmarker} everything that is in this final system except, {vocalsound} uh, use the channel zero.PhD C: Mm - hmm. For the noise estimation.Professor B: Yeah.PhD C: Yeah. We can try something.Professor B: And then see how much better it gets.PhD C: Mm - hmm. Sure.Professor B: If it's, you know, essentially not better, then {pause} it's probably not worthPhD E: Yeah.Professor B: any more.PhD C: Yeah. But the Guenter's argument is slightly different. It's, like, ev even {disfmarker} even if I

Summarize the discussion on frame dropping and noise estimation

The team thought that the differences in performance between well-matched and high mismatch may have to do with the frame dropping problem. Tinkering around and changing a few small things was suggested as a way of improving performance. The team though it would also be nice to have the net on the server side where it would use less bandwidth. The team also discussed if averaging over the entire spectrum was a good idea.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were use a channel zero VAD, I'm just averaging the {disfmarker} {vocalsound} the s power spectrum. But the Guenter's argument is, like, if it is a non - stationary {pause} segment, then he doesn't update the noise spectrum. So he's, like {disfmarker} he tries to capture only the stationary part in it. So the averaging is, like, {vocalsound} different from {pause} updating the noise spectrum only during stationary segments. So, th the Guenter was arguing that, I mean, even if you have a very good VAD, averaging it, like, over the whole thing is not a good idea.Professor B: I see.PhD C: Because you're averaging the stationary and the non - stationary, and finally you end up getting something which is not really the s because, you {disfmarker} anyway, you can't remove the stationary part fr I mean, non - stationary part from {vocalsound} the signal.Professor B: Not using these methods anyway. Yeah.PhD C: So {disfmarker} Yeah. So you just {pause} update only doing {disfmarker} or update only the stationary components. Yeah. So, that's {disfmarker} so that's still a slight difference from what Guenter is tryingProfessor B: Well, yeah. And {disfmarker} and also there's just the fact that, um, eh, uh, although we're trying to do very well on this evaluation, um, we actually would like to have something that worked well in general. And, um, relying on having fifteen frames at the front or something is {disfmarker} is pretty {disfmarker}PhD C: Yeah, yeah.Professor B: I mean, you might, you might not.PhD C: Mmm.PhD E: Mm - hmm.Professor B: So, um. Um, it'd certainly be more robust to different kinds of input if you had at least some updates. Um.PhD E: Mm - hmm.Professor B: But, um. Well, I don't know. What {disfmarker} what do you, uh {disfmarker} what do you But, um,PhD E: Mm - hmm.Professor B: it does seem like, you know, i i i i some compromise between always depending on the first fifteen frames and a a always depending on a {disfmarker} a pause is {disfmarker} is {disfmarker} is a good idea. Uh, maybe you have to weight the estimate from the first - teen {disfmarker} fifteen frames more heavily than {disfmarker} than was done in your first attempt. But {disfmarker}PhD E: Mm - hmm.Professor B: but {disfmarker}PhD E: Yeah, I guess.Professor B: Yeah. Um. No, I mean {disfmarker} Um, do you have any way of assessing how well or how poorly the noise estimation is currently doingPhD E: Mmm. No, we don't.Professor B: Yeah.PhD E: We don't have nothing {pause} that {disfmarker}PhD C: Is there {disfmarker} was there any experiment with {disfmarker} Well, I {disfmarker} I did {disfmarker} The only experiment where I tried was I used the channel zero VAD for the noise estimation and frame - dropping. So I don't have a {disfmarker} {vocalsound} I don't have a split, like which one helped more.PhD E: Yeah.PhD C: So. It {disfmarker} it was the best result I could get.PhD E: Mm - hmm.PhD C: So, that's the {disfmarker}Professor B: So that's something you could do with, um, this final system. Right Just do this {disfmarker} everything that is in this final system except, {vocalsound} uh, use the channel zero.PhD C: Mm - hmm. For the noise estimation.Professor B: Yeah.PhD C: Yeah. We can try something.Professor B: And then see how much better it gets.PhD C: Mm - hmm. Sure.Professor B: If it's, you know, essentially not better, then {pause} it's probably not worthPhD E: Yeah.Professor B: any more.PhD C: Yeah. But the Guenter's argument is slightly different. It's, like, ev even {disfmarker} even if I

What did PhD E think about improving the model

PhD E thought that changing a few things could result in an improvement, but they had to be careful with the neural net. PhD also played around with noise estimation to improve the model but did not play around with it much.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were use a channel zero VAD, I'm just averaging the {disfmarker} {vocalsound} the s power spectrum. But the Guenter's argument is, like, if it is a non - stationary {pause} segment, then he doesn't update the noise spectrum. So he's, like {disfmarker} he tries to capture only the stationary part in it. So the averaging is, like, {vocalsound} different from {pause} updating the noise spectrum only during stationary segments. So, th the Guenter was arguing that, I mean, even if you have a very good VAD, averaging it, like, over the whole thing is not a good idea.Professor B: I see.PhD C: Because you're averaging the stationary and the non - stationary, and finally you end up getting something which is not really the s because, you {disfmarker} anyway, you can't remove the stationary part fr I mean, non - stationary part from {vocalsound} the signal.Professor B: Not using these methods anyway. Yeah.PhD C: So {disfmarker} Yeah. So you just {pause} update only doing {disfmarker} or update only the stationary components. Yeah. So, that's {disfmarker} so that's still a slight difference from what Guenter is tryingProfessor B: Well, yeah. And {disfmarker} and also there's just the fact that, um, eh, uh, although we're trying to do very well on this evaluation, um, we actually would like to have something that worked well in general. And, um, relying on having fifteen frames at the front or something is {disfmarker} is pretty {disfmarker}PhD C: Yeah, yeah.Professor B: I mean, you might, you might not.PhD C: Mmm.PhD E: Mm - hmm.Professor B: So, um. Um, it'd certainly be more robust to different kinds of input if you had at least some updates. Um.PhD E: Mm - hmm.Professor B: But, um. Well, I don't know. What {disfmarker} what do you, uh {disfmarker} what do you But, um,PhD E: Mm - hmm.Professor B: it does seem like, you know, i i i i some compromise between always depending on the first fifteen frames and a a always depending on a {disfmarker} a pause is {disfmarker} is {disfmarker} is a good idea. Uh, maybe you have to weight the estimate from the first - teen {disfmarker} fifteen frames more heavily than {disfmarker} than was done in your first attempt. But {disfmarker}PhD E: Mm - hmm.Professor B: but {disfmarker}PhD E: Yeah, I guess.Professor B: Yeah. Um. No, I mean {disfmarker} Um, do you have any way of assessing how well or how poorly the noise estimation is currently doingPhD E: Mmm. No, we don't.Professor B: Yeah.PhD E: We don't have nothing {pause} that {disfmarker}PhD C: Is there {disfmarker} was there any experiment with {disfmarker} Well, I {disfmarker} I did {disfmarker} The only experiment where I tried was I used the channel zero VAD for the noise estimation and frame - dropping. So I don't have a {disfmarker} {vocalsound} I don't have a split, like which one helped more.PhD E: Yeah.PhD C: So. It {disfmarker} it was the best result I could get.PhD E: Mm - hmm.PhD C: So, that's the {disfmarker}Professor B: So that's something you could do with, um, this final system. Right Just do this {disfmarker} everything that is in this final system except, {vocalsound} uh, use the channel zero.PhD C: Mm - hmm. For the noise estimation.Professor B: Yeah.PhD C: Yeah. We can try something.Professor B: And then see how much better it gets.PhD C: Mm - hmm. Sure.Professor B: If it's, you know, essentially not better, then {pause} it's probably not worthPhD E: Yeah.Professor B: any more.PhD C: Yeah. But the Guenter's argument is slightly different. It's, like, ev even {disfmarker} even if I

What did the professor think about improving the model

The professor wanted to know how much the model improved due to frame dropping. He thought four or five changes would result in good improvements. The professor highlighted that improvements should not come at a higher bandwidth.

right now it's one hundred and forty {pause} milliseconds.Professor B: With the rank ordering {disfmarker} I'm sorry.PhD C: The {disfmarker} the {disfmarker} the smoothing {disfmarker} the m the {disfmarker} the filtering of the probabilities.PhD E: The {disfmarker} The, um {disfmarker}PhD C: on the R.PhD E: Yeah. It's not a median filtering. It's just {disfmarker} We don't take the median value. We take something {disfmarker} Um, so we have eleven, um, frames.Professor B: Oh, this is for the VAD.PhD C: Yeah.PhD E: And {disfmarker} for the VAD, yeah {disfmarker}Professor B: Oh, OK.PhD C: Yeah.PhD E: and we take th the third.PhD C: Yeah.Grad D: DarPhD E: Um.Professor B: Yeah. Um. So {disfmarker} {comment} Yeah, I was just noticing on this that it makes reference to delay.PhD E: Mmm.Professor B: So what's the {disfmarker} If you ignore {disfmarker} Um, the VAD is sort of in {disfmarker} in parallel, isn't i isn't it, with {disfmarker} with the {disfmarker} I mean, it isn't additive with the {disfmarker} the, uh, LDA and the Wiener filtering, and so forth.PhD C: The LDAProfessor B: RightPhD C: Yeah. So {disfmarker} so what happened right now, we removed the delay of the LDA.PhD E: Mm - hmm.Professor B: Yeah.PhD C: So we {disfmarker} I mean, if {disfmarker} so if we {disfmarker} if {disfmarker} so which is like if we reduce the delay of VA So, the f the final delay's now ba is f determined by the delay of the VAD, because the LDA doesn't have any delay. So if we re if we reduce the delay of the VAD, I mean, it's like effectively reducing the delay.PhD A: How {disfmarker} how much, uh, delay was there on the LDAPhD C: So the LDA and the VAD both had a hundred millisecond delay. So and they were in parallel, so which means you pick either one of them {disfmarker}PhD A: Mmm.PhD C: the {disfmarker} the biggest, whatever.PhD A: I see.Professor B: Mm - hmm.PhD C: So, right now the LDA delays are more.Professor B: And there {disfmarker}PhD A: Oh, OK.Professor B: And there didn't seem to be any, uh, penalty for that There didn't seem to be any penalty for making it causalPhD C: Pardon Oh, no. It actually made it, like, point one percent better or something, actually.Professor B: OK. Well, may as well, then.PhD C: Or something like thatProfessor B: And he says Wiener filter is {disfmarker} is forty milliseconds delay.PhD C: and {disfmarker}Professor B: So is it {disfmarker}PhD C: Yeah. So that's the one which Stephane was discussing, like {disfmarker}PhD E: Mmm.Professor B: The smoothingPhD C: Yeah. The {disfmarker} you smooth it and then delay the decision by {disfmarker} So.Professor B: Right. OK. So that's {disfmarker} that's really not {disfmarker} not bad. So we may in fact {disfmarker} we'll see what they decide. We may in fact have, {vocalsound} um, the {disfmarker} the, uh, latency time available for {disfmarker} to have a neural net. I mean, sounds like we probably will. So.PhD C: Mm - hmm.Professor B: That'd be good. Cuz I {disfmarker} cuz it certainly always helped us before. So.PhD A: What amount of latency are you thinking about when you say thatProfessor B: Uh. Well, they're {disfmarker} you know, they're disputing it.PhD A: Mmm.Professor B: You know, they're saying, uh {disfmarker} one group is saying a hundred and thirty milliseconds and another group is saying two hundred and fifty milliseconds. Two hundred and fifty is what it was before actually. So,PhD A: Oh.Professor B: uh, some people are lobbying {disfmarker} lobbying {comment} to make it shorter.PhD A: Hmm.Professor B: Um. And, um.PhD A: Were And, yeah, it seems to us that this way of just dropping the beginning and end is not {disfmarker} We cou we can do better, I think,PhD A: Mm - hmm.PhD E: because, um, {vocalsound} with this way of dropping the frames they improve {pause} over the baseline by fourteen percent and {vocalsound} Sunil already showed that with our current VAD we can improve by more than twenty percent.PhD A: On top of the VAD that they providePhD C: No.PhD E: Just using either their VAD or our current VAD.PhD C: Our way.PhD A: Oh, OK.PhD E: So, our current VAD is {disfmarker} is more than twenty percent, while their is fourteen.PhD A: Theirs is fourteen I see.PhD E: Yeah.PhD A: Huh.PhD E: So. Yeah. And {pause} another thing that we did also is that we have all this training data for {disfmarker} let's say, for SpeechDat - Car. We have channel zero which is clean, channel one which is far - field microphone. And if we just take only the, um, VAD probabilities computed on the clean signal and apply them on the far - field, uh, test utterances, {vocalsound} then results are much better.PhD A: Mm - hmm.PhD E: In some cases it divides the error rate by two.PhD A: Wow.PhD E: So it means that there are stim {comment} still {disfmarker}PhD A: How {disfmarker} how much latency does the, uh {disfmarker} does our VAD addPhD E: If {disfmarker} if we can have a good VAD, well, it would be great.PhD A: Is it significant,PhD E: Uh, right now it's, um, a neural net with nine frames.PhD A: or {disfmarker}PhD E: So it's forty milliseconds plus, um, the rank ordering, which, uh, should bePhD C: Like another ten frames.PhD E: ten {disfmarker} Yeah.Grad D: Rank. Oh.PhD E: So, But, um,PhD E: Mm - hmm.Professor B: it does seem like, you know, i i i i some compromise between always depending on the first fifteen frames and a a always depending on a {disfmarker} a pause is {disfmarker} is {disfmarker} is a good idea. Uh, maybe you have to weight the estimate from the first - teen {disfmarker} fifteen frames more heavily than {disfmarker} than was done in your first attempt. But {disfmarker}PhD E: Mm - hmm.Professor B: but {disfmarker}PhD E: Yeah, I guess.Professor B: Yeah. Um. No, I mean {disfmarker} Um, do you have any way of assessing how well or how poorly the noise estimation is currently doingPhD E: Mmm. No, we don't.Professor B: Yeah.PhD E: We don't have nothing {pause} that {disfmarker}PhD C: Is there {disfmarker} was there any experiment with {disfmarker} Well, I {disfmarker} I did {disfmarker} The only experiment where I tried was I used the channel zero VAD for the noise estimation and frame - dropping. So I don't have a {disfmarker} {vocalsound} I don't have a split, like which one helped more.PhD E: Yeah.PhD C: So. It {disfmarker} it was the best result I could get.PhD E: Mm - hmm.PhD C: So, that's the {disfmarker}Professor B: So that's something you could do with, um, this final system. Right Just do this {disfmarker} everything that is in this final system except, {vocalsound} uh, use the channel zero.PhD C: Mm - hmm. For the noise estimation.Professor B: Yeah.PhD C: Yeah. We can try something.Professor B: And then see how much better it gets.PhD C: Mm - hmm. Sure.Professor B: If it's, you know, essentially not better, then {pause} it's probably not worthPhD E: Yeah.Professor B: any more.PhD C: Yeah. But the Guenter's argument is slightly different. It's, like, ev even {disfmarker} even if I PhD A: Alright. We're on.Professor B: Test, um. Test, test, test. Guess that's me. Yeah. OK.Grad D: Ooh, Thursday.Professor B: So. There's two sheets of paper in front of us.PhD A: What are thesePhD E: Yeah. So.Professor B: This is the arm wrestlingPhD C: Uh. Yeah, we formed a coalition actually.PhD E: Yeah. Almost.PhD C: We already made it into one.Professor B: Oh, good.PhD C: Yeah.Professor B: Excellent.PhD E: Yeah.Professor B: That's the best thing.PhD E: Mm - hmm.Professor B: So, tell me about it.PhD E: So it's {disfmarker} well, it's {pause} spectral subtraction or Wiener filtering, um, depending on if we put {disfmarker} if we square the transfer function or not.Professor B: Right.PhD E: And then with over - estimation of the noise, depending on the, uh {disfmarker} the SNR, with smoothing along time, um, smoothing along frequency.Professor B: Mm - hmm.PhD E: It's very simple, smoothing things.Professor B: Mm - hmm.PhD E: And, um, {vocalsound} the best result is {vocalsound} when we apply this procedure on FFT bins, uh, with a Wiener filter.Professor B: Mm - hmm.PhD E: And there is no noise addition after {disfmarker} after that.Professor B: OK.PhD E: So it's good because {vocalsound} {vocalsound} it's difficult when we have to add noise to {disfmarker} to {disfmarker} to find the right level.Professor B: OK.PhD A: Are you looking at one in {disfmarker} in particular of these twoPhD E: Yeah. So the sh it's the sheet that gives fifty - f three point sixty - six.Professor B: Mm - hmm.PhD E: Um, {vocalsound} the second sheet is abo uh, about the same. It's the same, um, idea but it's working on mel bands, {vocalsound} and it's a spectral subtraction instead of Wiener filter, and there is also a noise addition after, uh, cleaning up the mel bins.

Summarize the meeting

The group discussed the current state of their work, which was coming close to a conclusion. They were putting together their final model, including the various techniques they had explored. Their performance on the Aurora tasks was second and very close to those in first place. The professor thought that further tweaking and incorporation of a neural network would improve their scores. The team discussed which method to use for noise suppression, which had not been decided yet. They also delved into a more detailed discussion of the VAD and latency. Their method for noise estimation would add a notable delay to the model. Finally, the team delved further into how to finish up the model.

Designer: No, but the things behind it. {gap} space.Project Manager: Mm let's see.Industrial Designer: Like a process uh.Marketing: Finish meeting now.Project Manager: Finish meeting now.Marketing: It's on your computer.Project Manager: Okay, we will. So either {disfmarker}User Interface: So would we like this or would we like the {disfmarker}Project Manager: We either we have to decide what what people want.Industrial Designer: I like this one more.Project Manager: Either this one, this this could be the luxurious one. So we have channel buttons here. I'm just drawing something uh. Uh {disfmarker} I think this would this would look cool. You could have it for example {disfmarker} small buttons here for some extra functions,Marketing: Uh.Project Manager: so if your basic function's here, we should {disfmarker} like we decided before, programmes up and down, and volume here.User Interface: Let's see what we have here.Industrial Designer: Mm.Marketing: Or {disfmarker} And uh what about speech recognition uh {disfmarker}Project Manager: {vocalsound} Well you can just {disfmarker} no, I'm not sure if we can do that,Marketing: Yeah, yeah,Project Manager: but we could put a microphone in here for example.Marketing: but {disfmarker} or or an L_C_D_ or an uh speech.Industrial Designer: Mm.Marketing: I think it's {disfmarker} L_C_D_ is better now.Project Manager: Just to do research into both, w what it costs and what it takes for space.Marketing: Yeah.Industrial Designer: I'll try to.Project Manager: But let's cut the meeting for now yes.Marketing: Yeah.Industrial Designer: One more uh thing I'd like to say, uh let's give this uh a name, and not like some vague serial number that no one understands, like with cars.User Interface: Okay.Marketing: Yeah, okay, yeah,Industrial Designer: Shall we all try uh to think about a nameUser Interface: So I think of a name.Marketing: that's {vocalsound} {disfmarker}Project Manager: Yeah, let's think of a name, okay.Marketing: yeah, that's okay.Project Manager: Uh okay.Marketing: Oh, good.Project Manager: Okay, at anyways, the the minutes will be on the on the web shortly,User Interface: So {disfmarker}Project Manager: so there we go uh.User Interface: Yes, go and finish up and I'll see you at lunch.Project Manager: {vocalsound}Marketing: Yeah.Industrial Designer: Good luck.Project Manager: Yeah, to all.User Interface: Yeah.Marketing: Same.Project Manager: {gap}Industrial Designer: Yeah, I've {disfmarker} Do we uh save the {gap}Project Manager: {gap}Marketing: {gap}. {gap}. okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the Mm-hmm. {vocalsound}Marketing: uh um they use it, but it's not uh very uh important uh on the scale of zero to ten they six and a half uhProject Manager: Okay, that's okay.User Interface: {vocalsound}Marketing: and {disfmarker} but not important is the channel selection, the the {vocalsound} {disfmarker} hmmProject Manager: That's a little weird.Marketing: Oh, {vocalsound}User Interface: {vocalsound} Which channel selectionMarketing: the the {disfmarker} no no no no no, that's very important, but uh w and not important in the audio settings, display settingsProject Manager: Okay,Marketing: and uh {disfmarker}Project Manager: we can we can hide those under a menu or something,User Interface: Oh, okay.Marketing: Yeah.Project Manager: okay.Marketing: {vocalsound} Um new preferences preferences. Uh um um beep to find your control, was {disfmarker}Project Manager: That's like a button on your T_V_Marketing: that was {gap} in the test, the the most people uh f find it uh irritating uh when they cannot find a rem their remote control,Project Manager: Remote, okay.Industrial Designer: Mm.Marketing: so uh I think it's a bee beep to sound it and uh you can find it. And another thing uh they want was uh speech recognition um so they can say uh what they want to {disfmarker} let's go to channel one and uh that's uh kind of things.Project Manager: Okay.Marketing: And they want maybe an uh L_C_D_ screen um to to look it um wh what's on every channel uh and uh what do I want with itUser Interface: {vocalsound}Project Manager: We wanna have a little preview on the remote control. Preview what's on the channel.Marketing: {vocalsound} Yeah.Project Manager: Okay.User Interface: Is that manageable'Cause it sounds pretty expensive too.Project Manager: That sounds too {disfmarker}Marketing: Yeah.Project Manager: It's possible, but uh I think it's expensive, but do continue.User Interface: Okay.Marketing: Yeah. Um {disfmarker} Uh my personal preferences is uh a button for my favourite channel, so I can uh I dunno, so I can zap to my uh f uh quick uh to my favourite channel wh what I uh {disfmarker} so, the remote mu must see or um must um {vocalsound} see wha what mine preferences are for which channel,Project Manager: Okay, you don't set it yourself,Marketing: so I can zap t to {disfmarker}Project Manager: it just remembers the channel that you are on most, for example.Marketing: WhatProject Manager: You want the {disfmarker} you want it to be programmed, for example y programmed fMarketing: Yeah.Project Manager: or you want it to recognise your favourite channelMarketing: Yeah.Project Manager: Let's see, you you spend twenty minutes each day on that channel,Marketing: Recognise {disfmarker}Project Manager: so it recognises your favourite channel.Marketing: Yeah. Yeah, that's uh what my personal preference like.Project Manager: Okay, so it's it it does {disfmarker} it recognise itself, you don't have to set it {disfmarker}Marketing: No,Project Manager: Okay.Marketing: itself. Maybe it's easier to {vocalsound} to sell it, but {disfmarker}Project Manager: Okay.Marketing: I don't know it's manageable, but we will uh we will see.Project Manager: I see.Marketing: Yeah, it's a little bit uh it's the end of it.Project Manager: Okay.Marketing: It's a little bit uh I lost it,User Interface: Okay.Marketing: the computer uh crashed,Project Manager: {vocalsound} No problem, it's it's okay,Marketing: so.Project Manager: that's {disfmarker} Yeah, go ahead.User Interface: Shall I go Okay.Marketing: Yeah.User Interface: So, some technical functions.Marketing: Darn computer.User Interface: Basically I have some issues which you discussed earlier. Uh let's just start with the method.Marketing: Yeah.User Interface: {vocalsound} It sounds really easy, what does the user do, what does the th remote control do, but there are quite some issues. So the things I'm going to concentrate on are the user aspect, because the technical aspect,

Summarize the discussion about presentations about ideas on the remote control.

Marketing gave a presentation in the first place based on research and came up with ideas like what their remote control should look like, buttons design, whether the new product should have LCD screens. Marketing also suggested that there could be any chances that remote control could know users'preference channels, and there would be a beep when they couldn't find control. Then User Interface delivered a speech mainly on the size of buttons and remote control, and agreed to find remote control easier and increase its durability. At last, Industrial Designer did an analysis on what Marketing and User Interface said before and claimed that there still needed a lot to know but integration of materials meant less cost for the production and they should make up a different Morse code when some button was pressed.

okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project hereProject Manager: Mute. Do we hardly {disfmarker} I think it should be at the bottom somewhere.User Interface: Is that used oftenMarketing: So i it's {disfmarker}User Interface: The mute button Do people use that oftenMarketing: sorryProject Manager: Mute. Turn the sound off.Marketing: No, it's {disfmarker} no. {vocalsound}User Interface:'Cause uh I'm pretty much accustomed to it {vocalsound} right over here, at least in general,Marketing: Uh. Hmm.User Interface: but {disfmarker}Project Manager: {vocalsound} I don't think it's important, {gap} but I think it I think it should be {disfmarker} you cUser Interface: It's not that important, no.Project Manager: you could put it somewhere here.Marketing: Or or with the volume selection. {vocalsound}Project Manager: No, because it {disfmarker} Yeah, people are accustomed to that,Marketing: {vocalsound} Around uh not uh not at top at the {disfmarker} around the volume selection.Project Manager: it's {disfmarker} {vocalsound} Can I have that That's jUser Interface: Sure.Marketing: I don't know where exactly,Project Manager: Take this out and here see {disfmarker}Marketing: but {disfmarker}Project Manager: Uh are we gonna take triangles anyway I'm drawing triangles, but {disfmarker}Marketing: {vocalsound}User Interface: That's pretty much what people are accustomed to,Project Manager: Yeah,User Interface: aren't theyProject Manager: it's maybe a bigger lesser than thing. So anyway, I think this is {disfmarker} should be the channels and {disfmarker} or shUser Interface: Well,Marketing: WhaUser Interface: I'm accustomed to the channels being on top.Marketing: No. Yeah.Project Manager: {vocalsound} Here,Industrial Designer: Yeah, me too.Project Manager: okay. Okay,Marketing: Yeah, that's better.Project Manager: should we chanMarketing: On the right.Project Manager: okay, {vocalsound} this two, channel up and down.Industrial Designer: Shall we uh also look if it's possible to make a rechargeable remote That you don't have to buy new batteries if every {disfmarker}Project Manager: Well,Marketing: Yeah.Project Manager: for {disfmarker} that is it's on one part it's um it's a good thing to recharge it Mm-hmm. {vocalsound}Marketing: uh um they use it, but it's not uh very uh important uh on the scale of zero to ten they six and a half uhProject Manager: Okay, that's okay.User Interface: {vocalsound}Marketing: and {disfmarker} but not important is the channel selection, the the {vocalsound} {disfmarker} hmmProject Manager: That's a little weird.Marketing: Oh, {vocalsound}User Interface: {vocalsound} Which channel selectionMarketing: the the {disfmarker} no no no no no, that's very important, but uh w and not important in the audio settings, display settingsProject Manager: Okay,Marketing: and uh {disfmarker}Project Manager: we can we can hide those under a menu or something,User Interface: Oh, okay.Marketing: Yeah.Project Manager: okay.Marketing: {vocalsound} Um new preferences preferences. Uh um um beep to find your control, was {disfmarker}Project Manager: That's like a button on your T_V_Marketing: that was {gap} in the test, the the most people uh f find it uh irritating uh when they cannot find a rem their remote control,Project Manager: Remote, okay.Industrial Designer: Mm.Marketing: so uh I think it's a bee beep to sound it and uh you can find it. And another thing uh they want was uh speech recognition um so they can say uh what they want to {disfmarker} let's go to channel one and uh that's uh kind of things.Project Manager: Okay.Marketing: And they want maybe an uh L_C_D_ screen um to to look it um wh what's on every channel uh and uh what do I want with itUser Interface: {vocalsound}Project Manager: We wanna have a little preview on the remote control. Preview what's on the channel.Marketing: {vocalsound} Yeah.Project Manager: Okay.User Interface: Is that manageable'Cause it sounds pretty expensive too.Project Manager: That sounds too {disfmarker}Marketing: Yeah.Project Manager: It's possible, but uh I think it's expensive, but do continue.User Interface: Okay.Marketing: Yeah. Um {disfmarker} Uh my personal preferences is uh it on on on the bottom.Marketing: In middle of it. In the middle.Project Manager: Maybe in a circle for example, like we {disfmarker} like in this example. I think this is not good, but for {disfmarker} we could make circular buttons for example. For up and down, ma make it a circle on it,Industrial Designer: Hmm.User Interface: Yes, but we do agree that we {vocalsound} keep this at the centre,Project Manager: because it {disfmarker}Marketing: {vocalsound} Yeah.User Interface: because it's basically the most important function.Project Manager: I think the channel button should be in the centre.Marketing: It's the most import yeah.Project Manager: Channel button should be st stick together, for example here in this section. Because it's uh {disfmarker}User Interface: Well, that would make them quite small.Project Manager: We're not sure about the size anyway,User Interface: So maybe you'd put them here.Project Manager: just a general design. You can make it as big as you want. For example if you take uh {disfmarker}User Interface: Yes, but a big remote control probably not something which people would like.Project Manager: No,Industrial Designer: Hmm.Project Manager: let's see. For example just {disfmarker}Industrial Designer: If we have a a space issue, we can also lose one battery. It is rechargeable, so we can stick with one instead of two.Project Manager: Yeah.Marketing: {gap}.Project Manager: I don't think if we if we even use an L_C_D_ screen, we need to, definitely.Industrial Designer: That might be an option. Yeah, but if we need two batteries and an L_C_D_ screen, that means a lot of space that we need.Project Manager: Yeah, but we have to see what the si what the size is.Industrial Designer: But it has to be a little bit heavier.Project Manager: The L_C_D_ doesn't have to nee doesn't need to be very big.Industrial Designer: Okay.Marketing: {gap} {disfmarker}Industrial remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the

What did the market feedback about common remote controls said by Marketing

Marketing found that seventy five percent of the users thought most remote controls ugly, and most people found it irritating when they couldn't find their remote control. And another thing Marketing found important was that users had a feeling for speech recognition so that they could choose channels by voice. And they wanted maybe an LCD screen to search what's on every channel.

mean we can stick it in in there, I think.Industrial Designer: No.Project Manager: Huh even if {disfmarker}User Interface: SoProject Manager: in the worst case we can even {disfmarker}User Interface: what kind of {disfmarker}Project Manager: Could you give me the pen backUser Interface: Yeah, sure.Project Manager: So let's say that people would want an L_C_D_ thing. Let's take take the basic design again, what we {disfmarker} oh, crap {disfmarker} uh came up with. I'll just make it a little bigger now. So a transmitter here. Anyway. We could {disfmarker} let's say we have an L_C_D_ screen, people want an L_C_D_ screen. So then we should probably put it here.Marketing: {vocalsound}Project Manager: It doesn't have to be really big, but just just have to be {disfmarker} has to be there.Industrial Designer: Hmm.Project Manager: Think it's a good place, people don't {disfmarker}Marketing: If you're reading from top to bottom, I think it's better to put it uh at the top.Project Manager: No It's not that uh {disfmarker} it's not the most important function,Industrial Designer: Me too.Marketing: It's j {vocalsound}Project Manager: it's just an extra thing,Industrial Designer: AhProject Manager: it just {disfmarker} you press the buttons on top,Marketing: {vocalsound} Uh. But i if you if you are going to uh put the L_C_D_ on it, {vocalsound} I think it's very important to use it,Industrial Designer: but {gap}.Project Manager: because your finger is on top.Marketing: uh because it's {vocalsound} {disfmarker} use it uhProject Manager: How can you use an L_C_D_ screenMarketing: But nee the function of it. {vocalsound} So you can use it maximum, because uh it's a lot {disfmarker} it costs a lot.Project Manager: Yeah, but whyMarketing: So {disfmarker}Project Manager: I {disfmarker} I'm not sure.User Interface: Now it's pretty much tucked away in your hand.Project Manager: Uh if you t if you press a maybe something like this. But though smooth inside. So you have the transmitter here for example.User Interface: Yeah.Project Manager: Let's see that you {disfmarker} what would be handy. I think that the {vocalsound} the buttons should be {disfmarker} the channel buttons should be {vocalsound} uh on their own.Marketing: Uh. And a light uh {disfmarker}Project Manager: Let's see one, two {disfmarker} God damn it.User Interface: Oh, we get the general ideas, yes.Project Manager: Yeah, okay. {vocalsound} Another one here. Let's see what {disfmarker} I think this should {disfmarker} these are always on top of the of the control, so they should be here.Industrial Designer: Hmm.User Interface: Yeah, and since you're holding it like this, I suggest you put the channel up channel down and volume {disfmarker}Project Manager: Think it's like this. {vocalsound}Marketing: Volume.Project Manager: Withi within the {disfmarker} Yeah, just take it.User Interface: yeah yeah. So you have the up channel {vocalsound} the down channel {disfmarker} the volume, do we want that horizontal or verticalProject Manager: Do you take triangles or {disfmarker}Marketing: Uh it's it's fine, I think.Project Manager: Um I think it should be I think it {vocalsound} {disfmarker}User Interface: This is basically what people are accustomed to,Project Manager: Maybe we should make'em bigger or whatever.User Interface: so {disfmarker}Industrial Designer: Yeah.User Interface: Yeah, but this is just a g general idea.Marketing: Oh d {gap}Project Manager: Yeah.User Interface: Uh maybe the menu button can go i in the middle.Project Manager: Yeah, in the middle. It's it's usually uh there, but {disfmarker} Mm.User Interface: Whoa.Industrial Designer: Perhaps we should also make uh something like a flash on it, if you {disfmarker} if it's lost, for people that are deaf. They they won't hear the the beep.Marketing: Yeah.Project Manager: Yeah, but for example if it's lost in your armchair, we'll not see the okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project it on on on the bottom.Marketing: In middle of it. In the middle.Project Manager: Maybe in a circle for example, like we {disfmarker} like in this example. I think this is not good, but for {disfmarker} we could make circular buttons for example. For up and down, ma make it a circle on it,Industrial Designer: Hmm.User Interface: Yes, but we do agree that we {vocalsound} keep this at the centre,Project Manager: because it {disfmarker}Marketing: {vocalsound} Yeah.User Interface: because it's basically the most important function.Project Manager: I think the channel button should be in the centre.Marketing: It's the most import yeah.Project Manager: Channel button should be st stick together, for example here in this section. Because it's uh {disfmarker}User Interface: Well, that would make them quite small.Project Manager: We're not sure about the size anyway,User Interface: So maybe you'd put them here.Project Manager: just a general design. You can make it as big as you want. For example if you take uh {disfmarker}User Interface: Yes, but a big remote control probably not something which people would like.Project Manager: No,Industrial Designer: Hmm.Project Manager: let's see. For example just {disfmarker}Industrial Designer: If we have a a space issue, we can also lose one battery. It is rechargeable, so we can stick with one instead of two.Project Manager: Yeah.Marketing: {gap}.Project Manager: I don't think if we if we even use an L_C_D_ screen, we need to, definitely.Industrial Designer: That might be an option. Yeah, but if we need two batteries and an L_C_D_ screen, that means a lot of space that we need.Project Manager: Yeah, but we have to see what the si what the size is.Industrial Designer: But it has to be a little bit heavier.Project Manager: The L_C_D_ doesn't have to nee doesn't need to be very big.Industrial Designer: Okay.Marketing: {gap} {disfmarker}Industrial Designer: No, but the things behind it. {gap} space.Project Manager: Mm let's see.Industrial Designer: Like a process uh.Marketing: Finish meeting now.Project Manager: Finish meeting now.Marketing: It's on your computer.Project Manager: Okay, we will. So either {disfmarker}User Interface: So would we like this or would we like the {disfmarker}Project Manager: We either we have to decide what what people want.Industrial Designer: I like this one more.Project Manager: Either this one, this this could be the luxurious one. So we have channel buttons here. I'm just drawing something uh. Uh {disfmarker} I think this would this would look cool. You could have it for example {disfmarker} small buttons here for some extra functions,Marketing: Uh.Project Manager: so if your basic function's here, we should {disfmarker} like we decided before, programmes up and down, and volume here.User Interface: Let's see what we have here.Industrial Designer: Mm.Marketing: Or {disfmarker} And uh what about speech recognition uh {disfmarker}Project Manager: {vocalsound} Well you can just {disfmarker} no, I'm not sure if we can do that,Marketing: Yeah, yeah,Project Manager: but we could put a microphone in here for example.Marketing: but {disfmarker} or or an L_C_D_ or an uh speech.Industrial Designer: Mm.Marketing: I think it's {disfmarker} L_C_D_ is better now.Project Manager: Just to do research into both, w what it costs and what it takes for space.Marketing: Yeah.Industrial Designer: I'll try to.Project Manager: But let's cut the meeting for now yes.Marketing: Yeah.Industrial Designer: One more uh thing I'd like to say, uh let's give this uh a name, and not like some vague serial number that no one understands, like with cars.User Interface: Okay.Marketing: Yeah, okay, yeah,Industrial Designer: Shall we all try uh to think about a nameUser Interface: So I think of a name.Marketing: that's {vocalsound} {disfmarker}Project Manager: Yeah, let's think of a name, okay.Marketing: yeah, that's okay.Project Manager: Uh okay.Marketing: Oh, good.Project Manager: Okay, at anyways, the the minutes will be on the on the web shortly,User Interface: So {disfmarker}Project Manager: so there we go uh.User Interface: Yes, go and finish up and I'll see you at lunch.Project Manager: {vocalsound}Marketing: Yeah.Industrial Designer: Good luck.Project Manager: Yeah, to all.User Interface: Yeah.Marketing: Same.Project Manager: {gap}Industrial Designer: Yeah, I've {disfmarker} Do we uh save the {gap}Project Manager: {gap}Marketing: {gap}. {gap}.

Why did Industrial Designer not agree to what Marketing and User Interface said before

First Industrial Designer raised questions like whether their remote control would be universal and should it be programmable or not, because they needed something like a mode to send out a different signal so that the remote can work in this way. Then the size of the remote was also put by Industrial Designer since there were already plenty of technical parts in it and it was quite complex to deal with material problems. But at last Industrial Designer came up with the idea of integration of materials and in this way, the new product would cost less.

mean we can stick it in in there, I think.Industrial Designer: No.Project Manager: Huh even if {disfmarker}User Interface: SoProject Manager: in the worst case we can even {disfmarker}User Interface: what kind of {disfmarker}Project Manager: Could you give me the pen backUser Interface: Yeah, sure.Project Manager: So let's say that people would want an L_C_D_ thing. Let's take take the basic design again, what we {disfmarker} oh, crap {disfmarker} uh came up with. I'll just make it a little bigger now. So a transmitter here. Anyway. We could {disfmarker} let's say we have an L_C_D_ screen, people want an L_C_D_ screen. So then we should probably put it here.Marketing: {vocalsound}Project Manager: It doesn't have to be really big, but just just have to be {disfmarker} has to be there.Industrial Designer: Hmm.Project Manager: Think it's a good place, people don't {disfmarker}Marketing: If you're reading from top to bottom, I think it's better to put it uh at the top.Project Manager: No It's not that uh {disfmarker} it's not the most important function,Industrial Designer: Me too.Marketing: It's j {vocalsound}Project Manager: it's just an extra thing,Industrial Designer: AhProject Manager: it just {disfmarker} you press the buttons on top,Marketing: {vocalsound} Uh. But i if you if you are going to uh put the L_C_D_ on it, {vocalsound} I think it's very important to use it,Industrial Designer: but {gap}.Project Manager: because your finger is on top.Marketing: uh because it's {vocalsound} {disfmarker} use it uhProject Manager: How can you use an L_C_D_ screenMarketing: But nee the function of it. {vocalsound} So you can use it maximum, because uh it's a lot {disfmarker} it costs a lot.Project Manager: Yeah, but whyMarketing: So {disfmarker}Project Manager: I {disfmarker} I'm not sure.User Interface: Now it's pretty much tucked away in your hand.Project Manager: Uh if you t if you press a okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the it on on on the bottom.Marketing: In middle of it. In the middle.Project Manager: Maybe in a circle for example, like we {disfmarker} like in this example. I think this is not good, but for {disfmarker} we could make circular buttons for example. For up and down, ma make it a circle on it,Industrial Designer: Hmm.User Interface: Yes, but we do agree that we {vocalsound} keep this at the centre,Project Manager: because it {disfmarker}Marketing: {vocalsound} Yeah.User Interface: because it's basically the most important function.Project Manager: I think the channel button should be in the centre.Marketing: It's the most import yeah.Project Manager: Channel button should be st stick together, for example here in this section. Because it's uh {disfmarker}User Interface: Well, that would make them quite small.Project Manager: We're not sure about the size anyway,User Interface: So maybe you'd put them here.Project Manager: just a general design. You can make it as big as you want. For example if you take uh {disfmarker}User Interface: Yes, but a big remote control probably not something which people would like.Project Manager: No,Industrial Designer: Hmm.Project Manager: let's see. For example just {disfmarker}Industrial Designer: If we have a a space issue, we can also lose one battery. It is rechargeable, so we can stick with one instead of two.Project Manager: Yeah.Marketing: {gap}.Project Manager: I don't think if we if we even use an L_C_D_ screen, we need to, definitely.Industrial Designer: That might be an option. Yeah, but if we need two batteries and an L_C_D_ screen, that means a lot of space that we need.Project Manager: Yeah, but we have to see what the si what the size is.Industrial Designer: But it has to be a little bit heavier.Project Manager: The L_C_D_ doesn't have to nee doesn't need to be very big.Industrial Designer: Okay.Marketing: {gap} {disfmarker}Industrial Designer: No, but the things behind it. {gap} space.Project Manager: Mm let's see.Industrial Designer: Like a process uh.Marketing: Finish meeting now.Project Manager: Finish meeting now.Marketing: It's on your computer.Project Manager: Okay, we will. So either {disfmarker}User Interface: So would we like this or would we like the {disfmarker}Project Manager: We either we have to decide what what people want.Industrial Designer: I like this one more.Project Manager: Either this one, this this could be the luxurious one. So we have channel buttons here. I'm just drawing something uh. Uh {disfmarker} I think this would this would look cool. You could have it for example {disfmarker} small buttons here for some extra functions,Marketing: Uh.Project Manager: so if your basic function's here, we should {disfmarker} like we decided before, programmes up and down, and volume here.User Interface: Let's see what we have here.Industrial Designer: Mm.Marketing: Or {disfmarker} And uh what about speech recognition uh {disfmarker}Project Manager: {vocalsound} Well you can just {disfmarker} no, I'm not sure if we can do that,Marketing: Yeah, yeah,Project Manager: but we could put a microphone in here for example.Marketing: but {disfmarker} or or an L_C_D_ or an uh speech.Industrial Designer: Mm.Marketing: I think it's {disfmarker} L_C_D_ is better now.Project Manager: Just to do research into both, w what it costs and what it takes for space.Marketing: Yeah.Industrial Designer: I'll try to.Project Manager: But let's cut the meeting for now yes.Marketing: Yeah.Industrial Designer: One more uh thing I'd like to say, uh let's give this uh a name, and not like some vague serial number that no one understands, like with cars.User Interface: Okay.Marketing: Yeah, okay, yeah,Industrial Designer: Shall we all try uh to think about a nameUser Interface: So I think of a name.Marketing: that's {vocalsound} {disfmarker}Project Manager: Yeah, let's think of a name, okay.Marketing: yeah, that's okay.Project Manager: Uh okay.Marketing: Oh, good.Project Manager: Okay, at anyways, the the minutes will be on the on the web shortly,User Interface: So {disfmarker}Project Manager: so there we go uh.User Interface: Yes, go and finish up and I'll see you at lunch.Project Manager: {vocalsound}Marketing: Yeah.Industrial Designer: Good luck.Project Manager: Yeah, to all.User Interface: Yeah.Marketing: Same.Project Manager: {gap}Industrial Designer: Yeah, I've {disfmarker} Do we uh save the {gap}Project Manager: {gap}Marketing: {gap}. {gap}.

Summarize the discussion about the new requirements for the functional design of their new product.

At first Project Manager limited remote control's appealing population to younger people less than 40 years, which meant their remote control should be trendy. And also corporate color and slogan should be recognizable on the remote control, which contributed to the idea of whether there should be a replaceable cover.

okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project it on on on the bottom.Marketing: In middle of it. In the middle.Project Manager: Maybe in a circle for example, like we {disfmarker} like in this example. I think this is not good, but for {disfmarker} we could make circular buttons for example. For up and down, ma make it a circle on it,Industrial Designer: Hmm.User Interface: Yes, but we do agree that we {vocalsound} keep this at the centre,Project Manager: because it {disfmarker}Marketing: {vocalsound} Yeah.User Interface: because it's basically the most important function.Project Manager: I think the channel button should be in the centre.Marketing: It's the most import yeah.Project Manager: Channel button should be st stick together, for example here in this section. Because it's uh {disfmarker}User Interface: Well, that would make them quite small.Project Manager: We're not sure about the size anyway,User Interface: So maybe you'd put them here.Project Manager: just a general design. You can make it as big as you want. For example if you take uh {disfmarker}User Interface: Yes, but a big remote control probably not something which people would like.Project Manager: No,Industrial Designer: Hmm.Project Manager: let's see. For example just {disfmarker}Industrial Designer: If we have a a space issue, we can also lose one battery. It is rechargeable, so we can stick with one instead of two.Project Manager: Yeah.Marketing: {gap}.Project Manager: I don't think if we if we even use an L_C_D_ screen, we need to, definitely.Industrial Designer: That might be an option. Yeah, but if we need two batteries and an L_C_D_ screen, that means a lot of space that we need.Project Manager: Yeah, but we have to see what the si what the size is.Industrial Designer: But it has to be a little bit heavier.Project Manager: The L_C_D_ doesn't have to nee doesn't need to be very big.Industrial Designer: Okay.Marketing: {gap} {disfmarker}Industrial remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the that's pretty much covered. We can do that. What goes wrong {vocalsound} at the user. Gets the remote control. Where is the remote control We've all had it once, I want to watch some television,Marketing: Yeah.User Interface: where's the remote control That was one of your ideas which you posted in the network folder,Marketing: Yeah.Project Manager: That seems very good.User Interface: a really good idea. Uh these are just the issues. I come to some uh personal experience, findings, possible solutions later. Searches for the button. There are many buttons on a remote control which are not clear. Uh so either we lose those or we try to make it a little bit more clear.Project Manager: Mm-hmm.User Interface: Uh also symbols tend to fade after a while.Marketing: Mm uh.User Interface: There's nothing more annoying than faded symbols, because you don't know which channel is this button, so possibly we could find uh something for that,Project Manager: Okay, so have it more {disfmarker} make it more durable actually. Okay.User Interface: yes. Uh covered that. Oh yes, user presses the button. Um usually when you have a lot of buttons, buttons are small. So you press more once remote control goes kablouey or something like that,Project Manager: Okay, so the buttons should be {disfmarker}User Interface: so we have to pay attention not to put too mun too many buttons on uh the remote control. {vocalsound}Project Manager: Mm-hmm. Yeah.User Interface: And possibly also the size, so more important buttons, biggerProject Manager: Wow. The s Yeah. Make it {disfmarker} make them bigger.User Interface: siProject Manager: Even more durable uh.User Interface: So this is basically what I h had in mind in the {disfmarker} fade-proof symbols, locator, a sound, uh so clear we should stick to existing symbols, but maybe we could do a little the advanced things. Or maybe just stick'em under a menu, like you said the um {vocalsound} the sound options and the surround and whatever, they're more complicated, just stick'em under one menu and uh give it a {disfmarker} just put it in in s in a software piece, you can menu and you can uh select everything you want to to set on your T_V_.Industrial Designer: Mm.User Interface: Is it techni technically possible to uh {vocalsound} send a signal to a television and then pops up a menu,Project Manager: {vocalsound}Industrial Designer: Yeah.User Interface: because we're working with different types of television, so we're going to work with thatProject Manager: That is true.Industrial Designer: I don't think so.Project Manager: No, that's true.Industrial Designer: No, I don't think so. Because the television needs to respond to the signal,Project Manager: Yeah, that's true.User Interface: It's an in-built menu,Industrial Designer: and if it doesn't know how, it's {disfmarker}User Interface: isn't it Yes.Industrial Designer: Exactly, that's not possible.User Interface: So basicallyProject Manager: I'm not sure if it's impossible,User Interface: we {disfmarker}Project Manager: but uh there's a chance it's not, so.User Interface: Or we could use a double-sided {disfmarker} for {vocalsound} less used functionsProject Manager: A double-sided remote controlUser Interface: you {disfmarker}Project Manager: I don't think that's useful.User Interface: Yeah, with the cover. {vocalsound} I it's basically an idea to overcome these issues,Project Manager: Yeah, but then you're gonna have a lot of wasted buttons.User Interface: because {disfmarker}Project Manager: For example you have a Sony T_V_ and the half of the buttons won't function if you have a {disfmarker} for a Sony that won't {disfmarker} for a Philips T_V_.Industrial Designer: Hmm.User Interface: No, but basic functions {disfmarker}Marketing: Yeah.User Interface: but functions which are not frequently used.Project Manager: I don't think we should {disfmarker}User Interface: Because if

What did Project Manager and Industrial Designer discuss about making an universal remote control

Their remote control could be purchased in a situation when users'old remote had broken, so a universal remote control could be a must. Project Manager put forward this idea but did not know if there would be any chance to accomplish it easily, and Industrial Designer it would be possible but still needed some research.

maybe something like this. But though smooth inside. So you have the transmitter here for example.User Interface: Yeah.Project Manager: Let's see that you {disfmarker} what would be handy. I think that the {vocalsound} the buttons should be {disfmarker} the channel buttons should be {vocalsound} uh on their own.Marketing: Uh. And a light uh {disfmarker}Project Manager: Let's see one, two {disfmarker} God damn it.User Interface: Oh, we get the general ideas, yes.Project Manager: Yeah, okay. {vocalsound} Another one here. Let's see what {disfmarker} I think this should {disfmarker} these are always on top of the of the control, so they should be here.Industrial Designer: Hmm.User Interface: Yeah, and since you're holding it like this, I suggest you put the channel up channel down and volume {disfmarker}Project Manager: Think it's like this. {vocalsound}Marketing: Volume.Project Manager: Withi within the {disfmarker} Yeah, just take it.User Interface: yeah yeah. So you have the up channel {vocalsound} the down channel {disfmarker} the volume, do we want that horizontal or verticalProject Manager: Do you take triangles or {disfmarker}Marketing: Uh it's it's fine, I think.Project Manager: Um I think it should be I think it {vocalsound} {disfmarker}User Interface: This is basically what people are accustomed to,Project Manager: Maybe we should make'em bigger or whatever.User Interface: so {disfmarker}Industrial Designer: Yeah.User Interface: Yeah, but this is just a g general idea.Marketing: Oh d {gap}Project Manager: Yeah.User Interface: Uh maybe the menu button can go i in the middle.Project Manager: Yeah, in the middle. It's it's usually uh there, but {disfmarker} Mm.User Interface: Whoa.Industrial Designer: Perhaps we should also make uh something like a flash on it, if you {disfmarker} if it's lost, for people that are deaf. They they won't hear the the beep.Marketing: Yeah.Project Manager: Yeah, but for example if it's lost in your armchair, we'll not see the okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project flash.User Interface: You won't be able to find it. {vocalsound}Industrial Designer: Yeah.Project Manager: And flash takes up a lot of batteries again.Industrial Designer: Uh. Yeah, it's true, but it's it's only has to do so when you press the button that it's lost.Marketing: Just {disfmarker}Project Manager: Yeah.User Interface: We could make a combination that it goes beep and that you {disfmarker} that some light lights up.Industrial Designer: So. {gap} deaf peopleMarketing: And L_E_D_ uh on it.Project Manager: Yeah, I thought about for deaf people for example, so. We could do that. Uh let's see.Marketing: Just a light on it or {disfmarker}User Interface: So we have the basic channels we've got here, uh the power button somewhere over hereProject Manager: Oh yeah, it's true. Um that thing should be central.Marketing: Very important.Project Manager: You shouldn't be {disfmarker} you uh shouldn't press it by accident, but it shouldn't be stacked away somewhere.Marketing: Oh,User Interface: I usually press it on top.Marketing: that's {disfmarker} It's {disfmarker}Project Manager: Yeah.User Interface: At least that's what I'm accustomed to.Industrial Designer: {vocalsound} I have another idea,Project Manager: Yeah, like that's gonna work. {vocalsound}Industrial Designer: I'm not sure if it's possible.Marketing: And {disfmarker}User Interface: What would you like to {gap}Project Manager: Yeah, I thought maybe we should move the buttons downMarketing: But you rProject Manager: and put it here for exampleMarketing: And you are reading from the tProject Manager: to {disfmarker}Marketing: you always read from the top to the the bottom of it.Project Manager: From top to bottom. Yeah, that's true,Marketing: Yeah,Project Manager: you should {disfmarker}Marketing: so it's {disfmarker}Project Manager: I think the bu the power button should be on top,Industrial Designer: Mm.Marketing: Yeah.Project Manager:'cause it's the first thing you do {vocalsound}, turn it on. So power button on top. Um {disfmarker}User Interface: Okay, mute button. Is that somewhere remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the it on on on the bottom.Marketing: In middle of it. In the middle.Project Manager: Maybe in a circle for example, like we {disfmarker} like in this example. I think this is not good, but for {disfmarker} we could make circular buttons for example. For up and down, ma make it a circle on it,Industrial Designer: Hmm.User Interface: Yes, but we do agree that we {vocalsound} keep this at the centre,Project Manager: because it {disfmarker}Marketing: {vocalsound} Yeah.User Interface: because it's basically the most important function.Project Manager: I think the channel button should be in the centre.Marketing: It's the most import yeah.Project Manager: Channel button should be st stick together, for example here in this section. Because it's uh {disfmarker}User Interface: Well, that would make them quite small.Project Manager: We're not sure about the size anyway,User Interface: So maybe you'd put them here.Project Manager: just a general design. You can make it as big as you want. For example if you take uh {disfmarker}User Interface: Yes, but a big remote control probably not something which people would like.Project Manager: No,Industrial Designer: Hmm.Project Manager: let's see. For example just {disfmarker}Industrial Designer: If we have a a space issue, we can also lose one battery. It is rechargeable, so we can stick with one instead of two.Project Manager: Yeah.Marketing: {gap}.Project Manager: I don't think if we if we even use an L_C_D_ screen, we need to, definitely.Industrial Designer: That might be an option. Yeah, but if we need two batteries and an L_C_D_ screen, that means a lot of space that we need.Project Manager: Yeah, but we have to see what the si what the size is.Industrial Designer: But it has to be a little bit heavier.Project Manager: The L_C_D_ doesn't have to nee doesn't need to be very big.Industrial Designer: Okay.Marketing: {gap} {disfmarker}Industrial

What did the team talk about button design of the remote control

Buttons design was all about volume, channel, power, and some other instant ideas. The team discussed their sizes, big or small, and places, up, center, or down, and also their arrangements, vertical or horizontal, and reached a conclusion that the power button could be on top. They came up with mute button as well but Project Manager didn't think it was important.

okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the a new product and with this new product we want to appeal to younger people,Marketing: Uh.Project Manager: which are {disfmarker} um the younger people were defined under forty.Marketing: Yeah.Project Manager: I so I think it's {disfmarker}Industrial Designer: Hmm.Project Manager: that's also good with the fashion and everything,Marketing: BProject Manager: so yeah.Marketing: Yeah, and they want to pay for itProject Manager: They want to pay for it, people are willing to spend money actually to buy a um remote that they like.Marketing: and uh {disfmarker}Project Manager: If they like the way it looks, the way it functions, so they're actually gonna spend uh spend money on it.Marketing: With more {disfmarker} Where {disfmarker} with more technical specificationsProject Manager: Yeah.Marketing: in the {disfmarker}Project Manager: {gap} {vocalsound} see how far we can go with it anyway, soMarketing: Yeah.Project Manager: {disfmarker} And one thing that should be important is that the corporate l colour and slogan are recognisable, which is apparently {vocalsound} black and yellow, but {disfmarker} I'm not sure if we {disfmarker} I think we should keep the the logo in mind, because with colours you can uh have a lot of uh fashionable colours and everything on it, which suits everybody's taste. So {disfmarker} With that concept I started thinking, so why not just steal Nokia's idea and just make changeable covers for your {disfmarker}User Interface: Oh.Project Manager: I mean those cost hardly anything I think, and people could even spend extra money on buying a coverIndustrial Designer: Yeah.Project Manager: and so have an entire new remote control that they like to see. Or we can sh for example we can make a different {vocalsound} {disfmarker} a basic design. And sell the covers separately, for example. That's just a little marketing idea that could be applied, so you can p it appeals to thatProject Manager: no, I didn't have that.Marketing: and {disfmarker}User Interface: Where would we want the uh teletext buttonMarketing: Ah yeah.User Interface: Because we decided that it's n not that important.Project Manager: All it tells {gap} just {disfmarker} let's make make a new {disfmarker}Marketing: And one {disfmarker}User Interface: Do we put it somewhere over hereProject Manager: tick the new one. {vocalsound} Um other side. Yeah, let's increase it a little because {disfmarker}Marketing: And uh wha what people want, I've uhUser Interface: Or maybe this is something for the next meeting, I can draw out some ideas.Project Manager: Yeah, draw us up some some designs of of possible {disfmarker}Marketing: I have another thing uh {disfmarker}Project Manager: just keep in mind that the important buttons should be on top and either big,User Interface: Yeah.Project Manager: so the more {disfmarker} less important {disfmarker}User Interface: Well, we have decided {vocalsound} more or less the basic structure.Project Manager: More or less.User Interface: I can put the other buttons in {disfmarker}Project Manager: Just play a little with this, put l shift a little up or down and we'll see what looks best.User Interface: Yeah.Industrial Designer: What uh what did you wanna sayProject Manager: Or just po post your designs from time to time on the product share.Marketing: Yeah. Um {disfmarker}User Interface: Yeah.Marketing: {vocalsound} Uh what I al already said is the the uh the remote controls are always lost,User Interface: Maybe another idea uh.Marketing: but it it's also for people, {vocalsound} they want to learn it fast,Industrial Designer: Mm. Mm.Marketing: not uh {disfmarker} they want to {disfmarker}Project Manager: Yeah, so we don't want {gap} we want very little buttons, just the buttons you use a lot.Marketing: NoIndustrial Designer: Mm.Marketing: It's {disfmarker} yeah, it's easy to learnUser Interface: Yes, but it should cover all the functions,Marketing: wi and hereProject Manager: Mute. Do we hardly {disfmarker} I think it should be at the bottom somewhere.User Interface: Is that used oftenMarketing: So i it's {disfmarker}User Interface: The mute button Do people use that oftenMarketing: sorryProject Manager: Mute. Turn the sound off.Marketing: No, it's {disfmarker} no. {vocalsound}User Interface:'Cause uh I'm pretty much accustomed to it {vocalsound} right over here, at least in general,Marketing: Uh. Hmm.User Interface: but {disfmarker}Project Manager: {vocalsound} I don't think it's important, {gap} but I think it I think it should be {disfmarker} you cUser Interface: It's not that important, no.Project Manager: you could put it somewhere here.Marketing: Or or with the volume selection. {vocalsound}Project Manager: No, because it {disfmarker} Yeah, people are accustomed to that,Marketing: {vocalsound} Around uh not uh not at top at the {disfmarker} around the volume selection.Project Manager: it's {disfmarker} {vocalsound} Can I have that That's jUser Interface: Sure.Marketing: I don't know where exactly,Project Manager: Take this out and here see {disfmarker}Marketing: but {disfmarker}Project Manager: Uh are we gonna take triangles anyway I'm drawing triangles, but {disfmarker}Marketing: {vocalsound}User Interface: That's pretty much what people are accustomed to,Project Manager: Yeah,User Interface: aren't theyProject Manager: it's maybe a bigger lesser than thing. So anyway, I think this is {disfmarker} should be the channels and {disfmarker} or shUser Interface: Well,Marketing: WhaUser Interface: I'm accustomed to the channels being on top.Marketing: No. Yeah.Project Manager: {vocalsound} Here,Industrial Designer: Yeah, me too.Project Manager: okay. Okay,Marketing: Yeah, that's better.Project Manager: should we chanMarketing: On the right.Project Manager: okay, {vocalsound} this two, channel up and down.Industrial Designer: Shall we uh also look if it's possible to make a rechargeable remote That you don't have to buy new batteries if every {disfmarker}Project Manager: Well,Marketing: Yeah.Project Manager: for {disfmarker} that is it's on one part it's um it's a good thing to recharge it

What did the team think of a rechargeable remote when discussing remote control's functional design and production cost

Industrial Designer raised an idea of making a rechargeable remote control which could have a wire and could charge itself when it was put in the electricity. Project Manager also had some responsive sparkles but they could hardly be applied. But at least one thing the team all agreed to was that a rechargeable remote was a comfort and people could pay for comfort.

maybe something like this. But though smooth inside. So you have the transmitter here for example.User Interface: Yeah.Project Manager: Let's see that you {disfmarker} what would be handy. I think that the {vocalsound} the buttons should be {disfmarker} the channel buttons should be {vocalsound} uh on their own.Marketing: Uh. And a light uh {disfmarker}Project Manager: Let's see one, two {disfmarker} God damn it.User Interface: Oh, we get the general ideas, yes.Project Manager: Yeah, okay. {vocalsound} Another one here. Let's see what {disfmarker} I think this should {disfmarker} these are always on top of the of the control, so they should be here.Industrial Designer: Hmm.User Interface: Yeah, and since you're holding it like this, I suggest you put the channel up channel down and volume {disfmarker}Project Manager: Think it's like this. {vocalsound}Marketing: Volume.Project Manager: Withi within the {disfmarker} Yeah, just take it.User Interface: yeah yeah. So you have the up channel {vocalsound} the down channel {disfmarker} the volume, do we want that horizontal or verticalProject Manager: Do you take triangles or {disfmarker}Marketing: Uh it's it's fine, I think.Project Manager: Um I think it should be I think it {vocalsound} {disfmarker}User Interface: This is basically what people are accustomed to,Project Manager: Maybe we should make'em bigger or whatever.User Interface: so {disfmarker}Industrial Designer: Yeah.User Interface: Yeah, but this is just a g general idea.Marketing: Oh d {gap}Project Manager: Yeah.User Interface: Uh maybe the menu button can go i in the middle.Project Manager: Yeah, in the middle. It's it's usually uh there, but {disfmarker} Mm.User Interface: Whoa.Industrial Designer: Perhaps we should also make uh something like a flash on it, if you {disfmarker} if it's lost, for people that are deaf. They they won't hear the the beep.Marketing: Yeah.Project Manager: Yeah, but for example if it's lost in your armchair, we'll not see the Mm-hmm. {vocalsound}Marketing: uh um they use it, but it's not uh very uh important uh on the scale of zero to ten they six and a half uhProject Manager: Okay, that's okay.User Interface: {vocalsound}Marketing: and {disfmarker} but not important is the channel selection, the the {vocalsound} {disfmarker} hmmProject Manager: That's a little weird.Marketing: Oh, {vocalsound}User Interface: {vocalsound} Which channel selectionMarketing: the the {disfmarker} no no no no no, that's very important, but uh w and not important in the audio settings, display settingsProject Manager: Okay,Marketing: and uh {disfmarker}Project Manager: we can we can hide those under a menu or something,User Interface: Oh, okay.Marketing: Yeah.Project Manager: okay.Marketing: {vocalsound} Um new preferences preferences. Uh um um beep to find your control, was {disfmarker}Project Manager: That's like a button on your T_V_Marketing: that was {gap} in the test, the the most people uh f find it uh irritating uh when they cannot find a rem their remote control,Project Manager: Remote, okay.Industrial Designer: Mm.Marketing: so uh I think it's a bee beep to sound it and uh you can find it. And another thing uh they want was uh speech recognition um so they can say uh what they want to {disfmarker} let's go to channel one and uh that's uh kind of things.Project Manager: Okay.Marketing: And they want maybe an uh L_C_D_ screen um to to look it um wh what's on every channel uh and uh what do I want with itUser Interface: {vocalsound}Project Manager: We wanna have a little preview on the remote control. Preview what's on the channel.Marketing: {vocalsound} Yeah.Project Manager: Okay.User Interface: Is that manageable'Cause it sounds pretty expensive too.Project Manager: That sounds too {disfmarker}Marketing: Yeah.Project Manager: It's possible, but uh I think it's expensive, but do continue.User Interface: Okay.Marketing: Yeah. Um {disfmarker} Uh my personal preferences is uh remote control should be possible.Marketing: Yeah. Um {disfmarker}Industrial Designer: Okay, then I go for that.Marketing: Everyone uh wants to buy it, so we wProject Manager: Yeah, I think we're targeting everyone,Industrial Designer: Yeah.Project Manager: so remote {disfmarker}Industrial Designer: Okay. No,Marketing: yeah.Industrial Designer: it's fine with me, but then I know what to look for.Project Manager: Okay, universal is good. Speech recognition, I think it's very hard, because we're selling across multiple countries. So I think implementing speech recognition is such a small um apparatus, it's very hard to do.Marketing: Yeah. Or one.User Interface: And it's {disfmarker}Marketing: Or when you say one two uh i it uh it's enough,Project Manager: Yeah, but I don't see Arabian people speaking one, two uh whatever.Marketing: right But {disfmarker} Oh yeah.User Interface: Besides that, the technology isn't really super yet, so that {vocalsound} is a problem in implementing this.Project Manager: It's {disfmarker} Yeah.Marketing: Yeah.Project Manager: It's not a mature technology, I think it takes a lot of memory and everything in in a remote control,Marketing: {vocalsound} Okay.Project Manager: so {disfmarker}User Interface: It's a good idea, but it's just not {disfmarker} I don't think the market's ripe for that yet.Project Manager: I don't think it should be implemented in a remote control yet uh.Industrial Designer: Uh-huh.Project Manager: What else do we haveMarketing: Yeah.Project Manager: Um well you should you should look into the in into the materials that are real durable. So the the the symbols won't fade,Industrial Designer: Mm-hmm.Project Manager: maybe a little harder plasticIndustrial Designer: Exactly.Project Manager: or especially li we don't {disfmarker}Industrial Designer: I already noted that.Project Manager: maybe we don't have have to do all the buttons, but especially the ones that are um the popular buttons, so those always fade first.Industrial Designer: Mm, okay. Okay.Project Manager: Mm the thing is the a new product and with this new product we want to appeal to younger people,Marketing: Uh.Project Manager: which are {disfmarker} um the younger people were defined under forty.Marketing: Yeah.Project Manager: I so I think it's {disfmarker}Industrial Designer: Hmm.Project Manager: that's also good with the fashion and everything,Marketing: BProject Manager: so yeah.Marketing: Yeah, and they want to pay for itProject Manager: They want to pay for it, people are willing to spend money actually to buy a um remote that they like.Marketing: and uh {disfmarker}Project Manager: If they like the way it looks, the way it functions, so they're actually gonna spend uh spend money on it.Marketing: With more {disfmarker} Where {disfmarker} with more technical specificationsProject Manager: Yeah.Marketing: in the {disfmarker}Project Manager: {gap} {vocalsound} see how far we can go with it anyway, soMarketing: Yeah.Project Manager: {disfmarker} And one thing that should be important is that the corporate l colour and slogan are recognisable, which is apparently {vocalsound} black and yellow, but {disfmarker} I'm not sure if we {disfmarker} I think we should keep the the logo in mind, because with colours you can uh have a lot of uh fashionable colours and everything on it, which suits everybody's taste. So {disfmarker} With that concept I started thinking, so why not just steal Nokia's idea and just make changeable covers for your {disfmarker}User Interface: Oh.Project Manager: I mean those cost hardly anything I think, and people could even spend extra money on buying a coverIndustrial Designer: Yeah.Project Manager: and so have an entire new remote control that they like to see. Or we can sh for example we can make a different {vocalsound} {disfmarker} a basic design. And sell the covers separately, for example. That's just a little marketing idea that could be applied, so you can p it appeals to a button for my favourite channel, so I can uh I dunno, so I can zap to my uh f uh quick uh to my favourite channel wh what I uh {disfmarker} so, the remote mu must see or um must um {vocalsound} see wha what mine preferences are for which channel,Project Manager: Okay, you don't set it yourself,Marketing: so I can zap t to {disfmarker}Project Manager: it just remembers the channel that you are on most, for example.Marketing: WhatProject Manager: You want the {disfmarker} you want it to be programmed, for example y programmed fMarketing: Yeah.Project Manager: or you want it to recognise your favourite channelMarketing: Yeah.Project Manager: Let's see, you you spend twenty minutes each day on that channel,Marketing: Recognise {disfmarker}Project Manager: so it recognises your favourite channel.Marketing: Yeah. Yeah, that's uh what my personal preference like.Project Manager: Okay, so it's it it does {disfmarker} it recognise itself, you don't have to set it {disfmarker}Marketing: No,Project Manager: Okay.Marketing: itself. Maybe it's easier to {vocalsound} to sell it, but {disfmarker}Project Manager: Okay.Marketing: I don't know it's manageable, but we will uh we will see.Project Manager: I see.Marketing: Yeah, it's a little bit uh it's the end of it.Project Manager: Okay.Marketing: It's a little bit uh I lost it,User Interface: Okay.Marketing: the computer uh crashed,Project Manager: {vocalsound} No problem, it's it's okay,Marketing: so.Project Manager: that's {disfmarker} Yeah, go ahead.User Interface: Shall I go Okay.Marketing: Yeah.User Interface: So, some technical functions.Marketing: Darn computer.User Interface: Basically I have some issues which you discussed earlier. Uh let's just start with the method.Marketing: Yeah.User Interface: {vocalsound} It sounds really easy, what does the user do, what does the th remote control do, but there are quite some issues. So the things I'm going to concentrate on are the user aspect, because the technical aspect,

Summarize what their remote control would look like.

Except uncertain problems such as LCD screen and speech recognition thing influenced by financial information, there would be many chances to have important buttons on top and bigger, different functional menus to adjust TV things, and very important idea of have replaceable covers, which could be designed to different colors meeting younger generation's demands.

mean we can stick it in in there, I think.Industrial Designer: No.Project Manager: Huh even if {disfmarker}User Interface: SoProject Manager: in the worst case we can even {disfmarker}User Interface: what kind of {disfmarker}Project Manager: Could you give me the pen backUser Interface: Yeah, sure.Project Manager: So let's say that people would want an L_C_D_ thing. Let's take take the basic design again, what we {disfmarker} oh, crap {disfmarker} uh came up with. I'll just make it a little bigger now. So a transmitter here. Anyway. We could {disfmarker} let's say we have an L_C_D_ screen, people want an L_C_D_ screen. So then we should probably put it here.Marketing: {vocalsound}Project Manager: It doesn't have to be really big, but just just have to be {disfmarker} has to be there.Industrial Designer: Hmm.Project Manager: Think it's a good place, people don't {disfmarker}Marketing: If you're reading from top to bottom, I think it's better to put it uh at the top.Project Manager: No It's not that uh {disfmarker} it's not the most important function,Industrial Designer: Me too.Marketing: It's j {vocalsound}Project Manager: it's just an extra thing,Industrial Designer: AhProject Manager: it just {disfmarker} you press the buttons on top,Marketing: {vocalsound} Uh. But i if you if you are going to uh put the L_C_D_ on it, {vocalsound} I think it's very important to use it,Industrial Designer: but {gap}.Project Manager: because your finger is on top.Marketing: uh because it's {vocalsound} {disfmarker} use it uhProject Manager: How can you use an L_C_D_ screenMarketing: But nee the function of it. {vocalsound} So you can use it maximum, because uh it's a lot {disfmarker} it costs a lot.Project Manager: Yeah, but whyMarketing: So {disfmarker}Project Manager: I {disfmarker} I'm not sure.User Interface: Now it's pretty much tucked away in your hand.Project Manager: Uh if you t if you press a maybe something like this. But though smooth inside. So you have the transmitter here for example.User Interface: Yeah.Project Manager: Let's see that you {disfmarker} what would be handy. I think that the {vocalsound} the buttons should be {disfmarker} the channel buttons should be {vocalsound} uh on their own.Marketing: Uh. And a light uh {disfmarker}Project Manager: Let's see one, two {disfmarker} God damn it.User Interface: Oh, we get the general ideas, yes.Project Manager: Yeah, okay. {vocalsound} Another one here. Let's see what {disfmarker} I think this should {disfmarker} these are always on top of the of the control, so they should be here.Industrial Designer: Hmm.User Interface: Yeah, and since you're holding it like this, I suggest you put the channel up channel down and volume {disfmarker}Project Manager: Think it's like this. {vocalsound}Marketing: Volume.Project Manager: Withi within the {disfmarker} Yeah, just take it.User Interface: yeah yeah. So you have the up channel {vocalsound} the down channel {disfmarker} the volume, do we want that horizontal or verticalProject Manager: Do you take triangles or {disfmarker}Marketing: Uh it's it's fine, I think.Project Manager: Um I think it should be I think it {vocalsound} {disfmarker}User Interface: This is basically what people are accustomed to,Project Manager: Maybe we should make'em bigger or whatever.User Interface: so {disfmarker}Industrial Designer: Yeah.User Interface: Yeah, but this is just a g general idea.Marketing: Oh d {gap}Project Manager: Yeah.User Interface: Uh maybe the menu button can go i in the middle.Project Manager: Yeah, in the middle. It's it's usually uh there, but {disfmarker} Mm.User Interface: Whoa.Industrial Designer: Perhaps we should also make uh something like a flash on it, if you {disfmarker} if it's lost, for people that are deaf. They they won't hear the the beep.Marketing: Yeah.Project Manager: Yeah, but for example if it's lost in your armchair, we'll not see the Designer: No, but the things behind it. {gap} space.Project Manager: Mm let's see.Industrial Designer: Like a process uh.Marketing: Finish meeting now.Project Manager: Finish meeting now.Marketing: It's on your computer.Project Manager: Okay, we will. So either {disfmarker}User Interface: So would we like this or would we like the {disfmarker}Project Manager: We either we have to decide what what people want.Industrial Designer: I like this one more.Project Manager: Either this one, this this could be the luxurious one. So we have channel buttons here. I'm just drawing something uh. Uh {disfmarker} I think this would this would look cool. You could have it for example {disfmarker} small buttons here for some extra functions,Marketing: Uh.Project Manager: so if your basic function's here, we should {disfmarker} like we decided before, programmes up and down, and volume here.User Interface: Let's see what we have here.Industrial Designer: Mm.Marketing: Or {disfmarker} And uh what about speech recognition uh {disfmarker}Project Manager: {vocalsound} Well you can just {disfmarker} no, I'm not sure if we can do that,Marketing: Yeah, yeah,Project Manager: but we could put a microphone in here for example.Marketing: but {disfmarker} or or an L_C_D_ or an uh speech.Industrial Designer: Mm.Marketing: I think it's {disfmarker} L_C_D_ is better now.Project Manager: Just to do research into both, w what it costs and what it takes for space.Marketing: Yeah.Industrial Designer: I'll try to.Project Manager: But let's cut the meeting for now yes.Marketing: Yeah.Industrial Designer: One more uh thing I'd like to say, uh let's give this uh a name, and not like some vague serial number that no one understands, like with cars.User Interface: Okay.Marketing: Yeah, okay, yeah,Industrial Designer: Shall we all try uh to think about a nameUser Interface: So I think of a name.Marketing: that's {vocalsound} {disfmarker}Project Manager: Yeah, let's think of a name, okay.Marketing: yeah, that's okay.Project Manager: Uh okay.Marketing: Oh, good.Project Manager: Okay, at anyways, the the minutes will be on the on the web shortly,User Interface: So {disfmarker}Project Manager: so there we go uh.User Interface: Yes, go and finish up and I'll see you at lunch.Project Manager: {vocalsound}Marketing: Yeah.Industrial Designer: Good luck.Project Manager: Yeah, to all.User Interface: Yeah.Marketing: Same.Project Manager: {gap}Industrial Designer: Yeah, I've {disfmarker} Do we uh save the {gap}Project Manager: {gap}Marketing: {gap}. {gap}. okay.Marketing: Another thing I want to say is that uh we are looking at the market for the age uh {vocalsound} younger than forty.Project Manager: Under forty. YeahIndustrial Designer: That's true.Marketing: Um on my report, {vocalsound} I didn't uh {vocalsound} ish I didn't show it in my uh presentation,Project Manager: Mm-hmm.Marketing: because my computer crashed.Project Manager: Yeah yeah.Marketing: Um they want to pay for an L_C_D_ screen and speech recognition.Industrial Designer: Hmm. Hmm.Project Manager: The want to pay for {disfmarker}Marketing: SoProject Manager: Oh.Industrial Designer: {vocalsound} Did they really said it like that Those two things.Marketing: i yeah. Yeah,Project Manager: Uh shall weIndustrial Designer: Do they realise how much that costs {vocalsound}Marketing: and {disfmarker}Industrial Designer: That's almost undoable.Marketing: Yeah.Project Manager: Younger, age sixteen and forty five.User Interface: Oh, we're not going to be able to sell it for twenty-five then, with an L_C_D_ screen.Marketing: {vocalsound} Uh but {disfmarker}Project Manager: That's all here, here it says {vocalsound} {disfmarker}Industrial Designer: {vocalsound} No, that's that's {gap}. Even if i if we have this lost unit, then we cannot do it for that price.Project Manager: Yeah, age sixteen forty fi interest in main features more critical.Marketing: If if they {disfmarker}Project Manager: Okay, so we're not focusing on this. Um {disfmarker} All the interest in features, not really the L_C_ {disfmarker} oh here. Would you pay for uh speech recognition in a remote control. Hmm, okayIndustrial Designer: {vocalsound} Yeah, that's true.Marketing: So uhUser Interface: {vocalsound}Marketing: we canProject Manager: Speech recognition is quite {disfmarker}Marketing: We can look at the possibilities for an uh L_C_D_ and uh {disfmarker}Project Manager: Yeah, just look at the possibilities then,Marketing: I dunno.Project Manager: because if {disfmarker}Marketing: Yeah.Project Manager: apparently it's what people want,Industrial Designer: Hmm.Project Manager: it's supposed to be a luxurious remote,Marketing: How much it will costIndustrial Designer: Uh.Marketing: and {disfmarker}Project flash.User Interface: You won't be able to find it. {vocalsound}Industrial Designer: Yeah.Project Manager: And flash takes up a lot of batteries again.Industrial Designer: Uh. Yeah, it's true, but it's it's only has to do so when you press the button that it's lost.Marketing: Just {disfmarker}Project Manager: Yeah.User Interface: We could make a combination that it goes beep and that you {disfmarker} that some light lights up.Industrial Designer: So. {gap} deaf peopleMarketing: And L_E_D_ uh on it.Project Manager: Yeah, I thought about for deaf people for example, so. We could do that. Uh let's see.Marketing: Just a light on it or {disfmarker}User Interface: So we have the basic channels we've got here, uh the power button somewhere over hereProject Manager: Oh yeah, it's true. Um that thing should be central.Marketing: Very important.Project Manager: You shouldn't be {disfmarker} you uh shouldn't press it by accident, but it shouldn't be stacked away somewhere.Marketing: Oh,User Interface: I usually press it on top.Marketing: that's {disfmarker} It's {disfmarker}Project Manager: Yeah.User Interface: At least that's what I'm accustomed to.Industrial Designer: {vocalsound} I have another idea,Project Manager: Yeah, like that's gonna work. {vocalsound}Industrial Designer: I'm not sure if it's possible.Marketing: And {disfmarker}User Interface: What would you like to {gap}Project Manager: Yeah, I thought maybe we should move the buttons downMarketing: But you rProject Manager: and put it here for exampleMarketing: And you are reading from the tProject Manager: to {disfmarker}Marketing: you always read from the top to the the bottom of it.Project Manager: From top to bottom. Yeah, that's true,Marketing: Yeah,Project Manager: you should {disfmarker}Marketing: so it's {disfmarker}Project Manager: I think the bu the power button should be on top,Industrial Designer: Mm.Marketing: Yeah.Project Manager:'cause it's the first thing you do {vocalsound}, turn it on. So power button on top. Um {disfmarker}User Interface: Okay, mute button. Is that somewhere

Summarize the whole meeting.

In this meeting, the team first gave presentations about their ideas most about remote control's functional design based on research and knowledge they had already known. And then Project Manager delivered new requirements for the look, functions, and some others about the remote control. Later on the team brainstormed about many functional designs--where to put buttons and how much size they should be, the necessity of beep and flash, the design of covers, and the choice of LCD screen and rechargeable batteries--of the remote control based on new requirements, researches, current technology and production price. Finally they decided about the remote's button design and had an optimistic attitude towards rechargeable things but there still needed more market research when they gave a sketch of the new product.

be an {disfmarker} just an enter button So then you would have to push two buttons every time at least.Project Manager: Yeah, so it's just like channel six, six, enter.User Interface: That kind of annoys me though, when it's zero six when you have to press {disfmarker}Marketing: {gap}Industrial Designer: Mm.Project Manager: Yeah but you don't have to press zeros.User Interface: I don't know why. {vocalsound}Marketing: You could just press six enter,User Interface: Oh okay. Right.Project Manager: And then like twelve, enter.Industrial Designer: And {disfmarker} or sixty six enter, yMarketing: or one two enter.User Interface: Alright, aye.Marketing: Yeah.Project Manager: Yeah.Industrial Designer: Yeah I think that's probably more straightforward. Yeah. Good {gap} {vocalsound}Project Manager: {vocalsound}User Interface: Yeah.Marketing: Um, okay so we can {vocalsound} {disfmarker}User Interface: I'd say w yeah one.Marketing: we'll say yes it's uh oneProject Manager: Yeah.User Interface: Yeah.Marketing: Okay.Industrial Designer: Ooh. Mm.Marketing: Question number nine.Industrial Designer: Oh.Marketing: Uh, will it minimise the effects of R_S_I_, which was repeated strain injuryIndustrial Designer: Injury.User Interface: Yeah.Marketing: Um, which affected over a quarter of users.User Interface: {vocalsound} Hmm.Marketing: SProject Manager: I think so. It's like right in the {disfmarker}User Interface: But if you're zapping {disfmarker}Project Manager: Your thumb might get a little bit uh {disfmarker}Industrial Designer: Yeah, that's what I was thinking.User Interface: yeah. I don't think it will fIndustrial Designer: We may have to do some more research into other strain injuries that we don't know about.User Interface: Yeah,Project Manager: Yeah.User Interface: the biology.Project Manager: But it is soft.Industrial Designer: Mm-hmm.Marketing: It's soft,Project Manager: And that's kind of what the umMarketing: and {disfmarker}User Interface: Mm.Industrial Designer: Mm.Project Manager: the PowerPoint slide thing said would be good for R_S_I_,Marketing: And people could {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: so {disfmarker} maybe it is but {disfmarker}Marketing: I don't know what other options there part. Yeah.Project Manager: Yeah. {vocalsound} Durable. {vocalsound}Industrial Designer: ooh no. {vocalsound}Marketing: {vocalsound} Shake it and the buttons fall off. {vocalsound}Industrial Designer: {vocalsound} But you know, those'll be firmly on.User Interface: {vocalsound} Don't shake {disfmarker} {vocalsound} Oh no the plus. {vocalsound} You'reMarketing: No, I guess, I don't know much about the remote control industry, how much your average sells for,User Interface: {disfmarker} use the zero.Industrial Designer: {vocalsound}User Interface: {vocalsound} Make a new one.Project Manager: But you're our Marketing Expert. {vocalsound}Marketing: but {disfmarker} I know I am, aren't IUser Interface: I think they're about ten po ten pound, aren't they About ten pounds. FifteenMarketing: But you don't have to buy batteries. So in the long term this can actually save you money.Industrial Designer: Mm, yeah, that's true.User Interface: Yeah.Project Manager: Oh. Exactly. Exactly.Marketing: So we'll market it that way too.Industrial Designer: Yeah. Good point.Marketing: So yeah I think with a good marketing scheme um and the personalisation options, it'll {disfmarker}User Interface: {vocalsound}Project Manager: Yeah. I would give it a two still though.Industrial Designer: Yeah. Yeah.User Interface: Mm.Marketing: Yeah. Okay number six. Can someone read it outIndustrial Designer: {vocalsound} Does this prototype match the operating behaviour of the average user.Marketing: Or {disfmarker}Project Manager: Mm.User Interface: Yeah.Marketing: Um yeah. So that was mainly that the statistics {disfmarker}Industrial Designer: Yeah.User Interface: I think it does very well.Project Manager: Oh yeah.Industrial Designer: Because {disfmarker}Marketing: we said {disfmarker}Industrial Designer: yeah, because the most accessible buttons are the volume and the and the channel-changing.User Interface: The zap {disfmarker}Project Manager: Yeah.Industrial Designer: And it's just {disfmarker} you won't have to think about it.User Interface: yeah.Marketing: Mm-hmm.Industrial Designer: You don't have to look down to find them.Marketing: {vocalsound}Industrial Designer: They're clearly there, easy to use.Project Manager: Yeah.Industrial Designer: Simple.User Interface: Uh {disfmarker}Marketing: Yeah I guess the {disfmarker} I think the number two was {vocalsound} is it techn technologically innovative So I know we have the kinetic energy which is very innovative.Project Manager: Yeah.Industrial Designer: Yeah and the use of the rubber.Marketing: {vocalsound} Use of the rubber, the use of the L_E_D_.Industrial Designer: For the anti-R_S_I_.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: The L_E_D_ use isn't particularly innovativeMarketing: Isn't {disfmarker}Industrial Designer: and we don't have any scroll buttons, it's all pushbuttons,User Interface: Mm.Industrial Designer: there's no L_C_D_ control, so if we're thinking about the rest of the market, it's sort of probably halfway.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: In some aspects it is, like we said.Project Manager: Yeah. I'd say maybe three.User Interface: I'll go for three as well.Marketing: Yeah. And I think {disfmarker} I mean it it's tough to say because we were {disfmarker} we didn't want it to be any more innovative than this, because then that would've defeated the purpose.Project Manager: Yeah we want it simple.Industrial Designer: Yeah. Though it was our specification.User Interface: No. Wouldn't be simple, yeah.Marketing: So I mean I {disfmarker} we'll put three, but I think we actually reached our goal.Project Manager: Yeah.User Interface: Yeah.Marketing: {vocalsound} We didn't want it any more than that. Okay question number three. Uh, will it be easy to useProject Manager: I think so. Yeah.Industrial Designer: Yeah. Yeah.User Interface: Yeah very.Marketing: Yeah.User Interface: I think one for that.Marketing: Yeah. S YeahProject Manager: Yeah. One.Marketing: I think it's {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: you can't really get confused with that.User Interface: No.Project Manager: ThMarketing: I mean, there'll be s we have to work out the uh number {disfmarker} the plus system.Project Manager: The plus number thing.User Interface: Yeah that's the only thing yeah.Marketing: But once that's figured out, it should be fine.Industrial Designer: Yeah and perhaps the turning on but {disfmarker}User Interface: have a number ten button.User Interface: So you don't have to {disfmarker} Oh that was a mistake, wasn't itProject Manager: {vocalsound} Okay. {vocalsound}Industrial Designer: You just need the nought. {vocalsound}User Interface: Right no, that's a zero.Marketing: {vocalsound}User Interface: {vocalsound} Take that one off. {vocalsound} Sorry. I was in charge of the numbers. {vocalsound}Project Manager: {vocalsound} No problem.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: {vocalsound} Ah.User Interface: And this is just if you've got like eleven or twelve or thirt the plus.Industrial Designer: So one plus one would be eleven,User Interface: {vocalsound} You can go one, three or something.Industrial Designer: or {disfmarker}Project Manager: Oh. You press a plus buttonUser Interface: You press that first and then you go one three yeah.Project Manager: Oh okay. I've never heard of that kind before.User Interface: Well we just thought, we have all the numbers here, so we wanted something representative of numbers larger than ten and {disfmarker}Project Manager: Yeah.Industrial Designer: Yeah because if you {disfmarker} on your average um remote, if you press one twice you just go to {disfmarker} um or uh say you wanted channel twelve, you press one, and then you go to channel one, and then two then you'd just go to channel two, instead of twelve.Project Manager: Yeah.Marketing: Oh, there's no eProject Manager: Oh.Industrial Designer: So if you did like one plus two you could go to channel twelve, or two plus two is channel twenty two.User Interface: So the plus and then {disfmarker}Marketing: okay.User Interface: yeah.Project Manager: IMarketing: Okay.Project Manager: But {disfmarker} Would you have to go zero plus one if you wanted to go to channel one or twoUser Interface: No no, th all {disfmarker} that's why we have all these numbers. These numbers um these numbers all work independently up to nine. {vocalsound}Project Manager: Yeah but I mean Doh colours.User Interface: Yeah. {vocalsound}Industrial Designer: Yeah and more Play Doh,Marketing: {vocalsound}Industrial Designer:'cause that was all the red we had.Project Manager: Yeah.Industrial Designer: So even if we wanted to make a bigger prototype, we wouldn't have been able to.User Interface: Yeah, it c it might've been bigger. {vocalsound}Project Manager: {vocalsound}Marketing: Oh reallyProject Manager: {vocalsound} But ever everything else was satisfactoryMarketing: Okay.Project Manager: Is that good {disfmarker}User Interface: Yeah.Marketing: Yeah. The computer programmes are good.Industrial Designer: Yeah. It could be really straightforward for the computer.Marketing: The {disfmarker}Industrial Designer: I think the only thing was having to remember to you know to tick the okaysMarketing: Yeah. I don't think there was anything {disfmarker}User Interface: {vocalsound}Marketing: {vocalsound} Yeah.Industrial Designer: but I think I was the only one who struggled with that. {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: I'm actually not sure if I've saved my presentations. {vocalsound}Project Manager: YeahMarketing: {vocalsound}Project Manager: {vocalsound}Industrial Designer: Mm. Uh me too.Marketing: They'll probably still be there.Industrial Designer: Yeah.Project Manager: New ideas found. I don't really know what that means.User Interface: {vocalsound}Industrial Designer: Well I think we've all learnt stuff from each other,Marketing: Um {disfmarker}Industrial Designer: like the n um {disfmarker}User Interface: Yeah. Through discussion.Industrial Designer: yeah. Just about each different {gap}. Got new ideas from each other. {vocalsound}Marketing: I'm not sure, new ideas found.Project Manager: HmmMarketing: Yeah well I guess we really {disfmarker} it {disfmarker} we bounced off of each other, which was cool.Project Manager: Yeah.User Interface: Yeah.Marketing: Like based on marketing stuff and then you'd say something about interface and {disfmarker}Industrial Designer: Yeah.Project Manager: Yeah.Marketing: yeah, worked well.User Interface: And we were a able to modify each other's ideasMarketing: Mm-hmm.Industrial Designer: Yeah.User Interface: to fit in with our areas of expertise. {vocalsound}Project Manager: Yeah. Each other's {gap}Marketing: Oh does it have smart materials by the wayIndustrial Designer: SorryMarketing: Does it have smart materialsProject Manager: Mm.Industrial Designer: Oh yeah. {vocalsound}Marketing: Oh yeah. {vocalsound}Industrial Designer: Well mm, did it come into the into {disfmarker}User Interface: If if it if it {disfmarker}Industrial Designer: I dunno if we counted that in the costs. {vocalsound}User Interface: If it can be afforded.Project Manager: {vocalsound} Okay Well with that achieved, our last slide is our closing slide.User Interface: {vocalsound}Project Manager: Yes our costs are within budget. It's evaluated generally positively.Industrial Designer: Yes.Marketing: Mm-hmm.User Interface: Yeah.Project Manager: And um don't forget to complete final questionnaire and meeting summary.Marketing: Mm-hmm.Project Manager: Then we celebrateIndustrial Designer: Uh. Fantastic.User Interface: Yay.Marketing: {vocalsound} By watching T_V_ {vocalsound}Project Manager: in such a way that I have no idea.User Interface: {vocalsound}Industrial Designer: Okay, brilliant.Project Manager: AlrightIndustrial Designer: Thank you very much. {vocalsound}User Interface: Yeah.Project Manager: Okay, bye. {vocalsound}User Interface: {vocalsound}Marketing: Mm. Conclusion Dadada.

How did User Interface introduce the prototype of the remote control

The prototype was a pretty simple design in a mango shape with the company logo on it and an on-off button. The color of the prototype was vanilla and yellow like and the material was a combination of rubber and plastic with a company logo. Moreover, there was a circular design for the numbers so it could be palm-held, accessible from the user'thumb. Besides, a plus button was added on the device so the channels could be switched easily without any confusion. For instance, one plus two it could go to channel twelve. But this function was challenged by Industrial Designer who argued that it was not snappy since the five-second pause input time was enough for switching to the double-digit channel. After all, the team agreed that it was overall, a good design, well representing the company's identity.

number two was {vocalsound} is it techn technologically innovative So I know we have the kinetic energy which is very innovative.Project Manager: Yeah.Industrial Designer: Yeah and the use of the rubber.Marketing: {vocalsound} Use of the rubber, the use of the L_E_D_.Industrial Designer: For the anti-R_S_I_.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: The L_E_D_ use isn't particularly innovativeMarketing: Isn't {disfmarker}Industrial Designer: and we don't have any scroll buttons, it's all pushbuttons,User Interface: Mm.Industrial Designer: there's no L_C_D_ control, so if we're thinking about the rest of the market, it's sort of probably halfway.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: In some aspects it is, like we said.Project Manager: Yeah. I'd say maybe three.User Interface: I'll go for three as well.Marketing: Yeah. And I think {disfmarker} I mean it it's tough to say because we were {disfmarker} we didn't want it to be any more innovative than this, because then that would've defeated the purpose.Project Manager: Yeah we want it simple.Industrial Designer: Yeah. Though it was our specification.User Interface: No. Wouldn't be simple, yeah.Marketing: So I mean I {disfmarker} we'll put three, but I think we actually reached our goal.Project Manager: Yeah.User Interface: Yeah.Marketing: {vocalsound} We didn't want it any more than that. Okay question number three. Uh, will it be easy to useProject Manager: I think so. Yeah.Industrial Designer: Yeah. Yeah.User Interface: Yeah very.Marketing: Yeah.User Interface: I think one for that.Marketing: Yeah. S YeahProject Manager: Yeah. One.Marketing: I think it's {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: you can't really get confused with that.User Interface: No.Project Manager: ThMarketing: I mean, there'll be s we have to work out the uh number {disfmarker} the plus system.Project Manager: The plus number thing.User Interface: Yeah that's the only thing yeah.Marketing: But once that's figured out, it should be fine.Industrial Designer: Yeah and perhaps the turning on but {disfmarker}User Interface: be an {disfmarker} just an enter button So then you would have to push two buttons every time at least.Project Manager: Yeah, so it's just like channel six, six, enter.User Interface: That kind of annoys me though, when it's zero six when you have to press {disfmarker}Marketing: {gap}Industrial Designer: Mm.Project Manager: Yeah but you don't have to press zeros.User Interface: I don't know why. {vocalsound}Marketing: You could just press six enter,User Interface: Oh okay. Right.Project Manager: And then like twelve, enter.Industrial Designer: And {disfmarker} or sixty six enter, yMarketing: or one two enter.User Interface: Alright, aye.Marketing: Yeah.Project Manager: Yeah.Industrial Designer: Yeah I think that's probably more straightforward. Yeah. Good {gap} {vocalsound}Project Manager: {vocalsound}User Interface: Yeah.Marketing: Um, okay so we can {vocalsound} {disfmarker}User Interface: I'd say w yeah one.Marketing: we'll say yes it's uh oneProject Manager: Yeah.User Interface: Yeah.Marketing: Okay.Industrial Designer: Ooh. Mm.Marketing: Question number nine.Industrial Designer: Oh.Marketing: Uh, will it minimise the effects of R_S_I_, which was repeated strain injuryIndustrial Designer: Injury.User Interface: Yeah.Marketing: Um, which affected over a quarter of users.User Interface: {vocalsound} Hmm.Marketing: SProject Manager: I think so. It's like right in the {disfmarker}User Interface: But if you're zapping {disfmarker}Project Manager: Your thumb might get a little bit uh {disfmarker}Industrial Designer: Yeah, that's what I was thinking.User Interface: yeah. I don't think it will fIndustrial Designer: We may have to do some more research into other strain injuries that we don't know about.User Interface: Yeah,Project Manager: Yeah.User Interface: the biology.Project Manager: But it is soft.Industrial Designer: Mm-hmm.Marketing: It's soft,Project Manager: And that's kind of what the umMarketing: and {disfmarker}User Interface: Mm.Industrial Designer: Mm.Project Manager: the PowerPoint slide thing said would be good for R_S_I_,Marketing: And people could {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: so {disfmarker} maybe it is but {disfmarker}Marketing: I don't know what other options there Manager: Yeah.Marketing: {vocalsound}Project Manager: Maybe if it was scented.User Interface: {vocalsound} Oh that would be class. {vocalsound}Marketing: {vocalsound}Industrial Designer: Oh yeah. There we go. That would be great.Project Manager: {vocalsound} Yeah we have money for that. Um {disfmarker}User Interface: {vocalsound}Project Manager: {vocalsound} Alright so based on this evaluation, do we average them out sorta thingIndustrial Designer: Um {disfmarker}Marketing: Yes we do. So I {disfmarker} wh what was I gonna put for thatProject Manager: Oh.Marketing: A two for fashionProject Manager: I would say two.User Interface: Yeah. Two.Industrial Designer: Okay.Marketing: Okay, so our average there, five, six, eight, ten, eleven, twelve, thirteen, fifteen, nineteen, twenty one, divided by elevenProject Manager: One point nine or somethingUser Interface: It's {disfmarker}Industrial Designer: It's {disfmarker}Marketing: is {disfmarker}User Interface: Yeah.Project Manager: {vocalsound} I don't know these things. Um, between one and two.Industrial Designer: Between one and two.Marketing: Between {disfmarker} okay.Industrial Designer: So that's pretty fantastic.User Interface: Close to two.Marketing: {vocalsound} Um.User Interface: Yeah.Marketing: Yeah, that's very good'cause the highest we coulda got is one.Project Manager: Alright.User Interface: I got {disfmarker}Marketing: Does that seem right thenUser Interface: Yeah,'cause we've a four to bring down.Industrial Designer: Mm.Marketing: Okay.User Interface: Uh, aye.Industrial Designer: It seems like it should be more around two.Project Manager: Yeah.User Interface: Yeah. Uh, should've added five.Industrial Designer: Do we have an online calculatorProject Manager: I'm attempting to do that {vocalsound} right now.User Interface: {vocalsound} This is {gap}.Industrial Designer: Okay.Project Manager: Yeah it is one point nine. Ooh.Industrial Designer: Oh wow. Well done.User Interface: Yay.Project Manager: Go Heather Pauls.Industrial Designer: Well that's excellent.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: Yeah. {vocalsound} Alright, now with that over and done with, our next step is to see if we are under budget. And um my computer's frozen. And now it's not. Okay. So um in our shared folder, if everyone could part. Yeah.Project Manager: Yeah. {vocalsound} Durable. {vocalsound}Industrial Designer: ooh no. {vocalsound}Marketing: {vocalsound} Shake it and the buttons fall off. {vocalsound}Industrial Designer: {vocalsound} But you know, those'll be firmly on.User Interface: {vocalsound} Don't shake {disfmarker} {vocalsound} Oh no the plus. {vocalsound} You'reMarketing: No, I guess, I don't know much about the remote control industry, how much your average sells for,User Interface: {disfmarker} use the zero.Industrial Designer: {vocalsound}User Interface: {vocalsound} Make a new one.Project Manager: But you're our Marketing Expert. {vocalsound}Marketing: but {disfmarker} I know I am, aren't IUser Interface: I think they're about ten po ten pound, aren't they About ten pounds. FifteenMarketing: But you don't have to buy batteries. So in the long term this can actually save you money.Industrial Designer: Mm, yeah, that's true.User Interface: Yeah.Project Manager: Oh. Exactly. Exactly.Marketing: So we'll market it that way too.Industrial Designer: Yeah. Good point.Marketing: So yeah I think with a good marketing scheme um and the personalisation options, it'll {disfmarker}User Interface: {vocalsound}Project Manager: Yeah. I would give it a two still though.Industrial Designer: Yeah. Yeah.User Interface: Mm.Marketing: Yeah. Okay number six. Can someone read it outIndustrial Designer: {vocalsound} Does this prototype match the operating behaviour of the average user.Marketing: Or {disfmarker}Project Manager: Mm.User Interface: Yeah.Marketing: Um yeah. So that was mainly that the statistics {disfmarker}Industrial Designer: Yeah.User Interface: I think it does very well.Project Manager: Oh yeah.Industrial Designer: Because {disfmarker}Marketing: we said {disfmarker}Industrial Designer: yeah, because the most accessible buttons are the volume and the and the channel-changing.User Interface: The zap {disfmarker}Project Manager: Yeah.Industrial Designer: And it's just {disfmarker} you won't have to think about it.User Interface: yeah.Marketing: Mm-hmm.Industrial Designer: You don't have to look down to find them.Marketing: {vocalsound}Industrial Designer: They're clearly there, easy to use.Project Manager: Yeah.Industrial Designer: Simple.User Interface: Uh {disfmarker}Marketing: Yeah I guess the {disfmarker} I think the green, brown, more kinda trendy, you know, khaki {disfmarker}Project Manager: Yeah.User Interface: The pomegranate's kinda girly and funky kind of,Project Manager: Cool.User Interface: and then the vanilla's more for the more sophisticated {vocalsound} customer who just wants something that fits in with all decor.Project Manager: {vocalsound}Industrial Designer: Yeah. Okay. Um yeah we thought of the components it was definitely um a focus of ergonomics and just a single ha handheld device, I mean you don't need to use both hands, one hand to hold this and type in with the other, you can just use your thumb.User Interface: Yeah.Industrial Designer: Um, as we said the rubber's probably used for comfort and anti-R_S_I_ and that's about it.Project Manager: Alright, thank you very much.User Interface: {vocalsound}Project Manager: Good work everyone.Marketing: {vocalsound} Bravo {vocalsound}Industrial Designer: {vocalsound}Project Manager: Alright. And so now that we've we have a prototype, uh we need to go over the finances and seeing if this prototype matches uh what our budget can handle.Industrial Designer: Mm-hmm.Project Manager: So, I have something I'm going to {disfmarker} Oh wait a minute.Marketing: You want the {disfmarker}Project Manager: Do you need to do a presentation firstMarketing: {vocalsound} I don't know what order it goes in.Project Manager: Yeah. I'm gonna check that out for a second.Marketing: I have one.Industrial Designer: Mm go {disfmarker}Project Manager: What time is it anywIndustrial Designer: {gap}Project Manager: Oh yeah sorry you're right. Evaluation criteria is next in line.Marketing: Evaluation cri Okay. That's me.Project Manager: Yeah.Marketing: Hello. Oh there we go. Okay. Come on my computer. Come on. {vocalsound} Sorry my computer's giving me technical difficulties.Project Manager: Just press um function eight again.Marketing: Should I press it again Last time I did that it sh Okay. You're right.Project Manager: And then again I think. One more time.Marketing: Oh. Still not there.Project

How did Marketing design the product evaluation

Marketing recalled both the conceptual and functional meetings and made a list of what the original requirements and goals were based on kick-off meetings this morning. For the ten questions, Marketing asked the team to give one to seven points to each feature of the product and the lower the points the better the feature.

number two was {vocalsound} is it techn technologically innovative So I know we have the kinetic energy which is very innovative.Project Manager: Yeah.Industrial Designer: Yeah and the use of the rubber.Marketing: {vocalsound} Use of the rubber, the use of the L_E_D_.Industrial Designer: For the anti-R_S_I_.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: The L_E_D_ use isn't particularly innovativeMarketing: Isn't {disfmarker}Industrial Designer: and we don't have any scroll buttons, it's all pushbuttons,User Interface: Mm.Industrial Designer: there's no L_C_D_ control, so if we're thinking about the rest of the market, it's sort of probably halfway.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: In some aspects it is, like we said.Project Manager: Yeah. I'd say maybe three.User Interface: I'll go for three as well.Marketing: Yeah. And I think {disfmarker} I mean it it's tough to say because we were {disfmarker} we didn't want it to be any more innovative than this, because then that would've defeated the purpose.Project Manager: Yeah we want it simple.Industrial Designer: Yeah. Though it was our specification.User Interface: No. Wouldn't be simple, yeah.Marketing: So I mean I {disfmarker} we'll put three, but I think we actually reached our goal.Project Manager: Yeah.User Interface: Yeah.Marketing: {vocalsound} We didn't want it any more than that. Okay question number three. Uh, will it be easy to useProject Manager: I think so. Yeah.Industrial Designer: Yeah. Yeah.User Interface: Yeah very.Marketing: Yeah.User Interface: I think one for that.Marketing: Yeah. S YeahProject Manager: Yeah. One.Marketing: I think it's {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: you can't really get confused with that.User Interface: No.Project Manager: ThMarketing: I mean, there'll be s we have to work out the uh number {disfmarker} the plus system.Project Manager: The plus number thing.User Interface: Yeah that's the only thing yeah.Marketing: But once that's figured out, it should be fine.Industrial Designer: Yeah and perhaps the turning on but {disfmarker}User Interface: be an {disfmarker} just an enter button So then you would have to push two buttons every time at least.Project Manager: Yeah, so it's just like channel six, six, enter.User Interface: That kind of annoys me though, when it's zero six when you have to press {disfmarker}Marketing: {gap}Industrial Designer: Mm.Project Manager: Yeah but you don't have to press zeros.User Interface: I don't know why. {vocalsound}Marketing: You could just press six enter,User Interface: Oh okay. Right.Project Manager: And then like twelve, enter.Industrial Designer: And {disfmarker} or sixty six enter, yMarketing: or one two enter.User Interface: Alright, aye.Marketing: Yeah.Project Manager: Yeah.Industrial Designer: Yeah I think that's probably more straightforward. Yeah. Good {gap} {vocalsound}Project Manager: {vocalsound}User Interface: Yeah.Marketing: Um, okay so we can {vocalsound} {disfmarker}User Interface: I'd say w yeah one.Marketing: we'll say yes it's uh oneProject Manager: Yeah.User Interface: Yeah.Marketing: Okay.Industrial Designer: Ooh. Mm.Marketing: Question number nine.Industrial Designer: Oh.Marketing: Uh, will it minimise the effects of R_S_I_, which was repeated strain injuryIndustrial Designer: Injury.User Interface: Yeah.Marketing: Um, which affected over a quarter of users.User Interface: {vocalsound} Hmm.Marketing: SProject Manager: I think so. It's like right in the {disfmarker}User Interface: But if you're zapping {disfmarker}Project Manager: Your thumb might get a little bit uh {disfmarker}Industrial Designer: Yeah, that's what I was thinking.User Interface: yeah. I don't think it will fIndustrial Designer: We may have to do some more research into other strain injuries that we don't know about.User Interface: Yeah,Project Manager: Yeah.User Interface: the biology.Project Manager: But it is soft.Industrial Designer: Mm-hmm.Marketing: It's soft,Project Manager: And that's kind of what the umMarketing: and {disfmarker}User Interface: Mm.Industrial Designer: Mm.Project Manager: the PowerPoint slide thing said would be good for R_S_I_,Marketing: And people could {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: so {disfmarker} maybe it is but {disfmarker}Marketing: I don't know what other options there part. Yeah.Project Manager: Yeah. {vocalsound} Durable. {vocalsound}Industrial Designer: ooh no. {vocalsound}Marketing: {vocalsound} Shake it and the buttons fall off. {vocalsound}Industrial Designer: {vocalsound} But you know, those'll be firmly on.User Interface: {vocalsound} Don't shake {disfmarker} {vocalsound} Oh no the plus. {vocalsound} You'reMarketing: No, I guess, I don't know much about the remote control industry, how much your average sells for,User Interface: {disfmarker} use the zero.Industrial Designer: {vocalsound}User Interface: {vocalsound} Make a new one.Project Manager: But you're our Marketing Expert. {vocalsound}Marketing: but {disfmarker} I know I am, aren't IUser Interface: I think they're about ten po ten pound, aren't they About ten pounds. FifteenMarketing: But you don't have to buy batteries. So in the long term this can actually save you money.Industrial Designer: Mm, yeah, that's true.User Interface: Yeah.Project Manager: Oh. Exactly. Exactly.Marketing: So we'll market it that way too.Industrial Designer: Yeah. Good point.Marketing: So yeah I think with a good marketing scheme um and the personalisation options, it'll {disfmarker}User Interface: {vocalsound}Project Manager: Yeah. I would give it a two still though.Industrial Designer: Yeah. Yeah.User Interface: Mm.Marketing: Yeah. Okay number six. Can someone read it outIndustrial Designer: {vocalsound} Does this prototype match the operating behaviour of the average user.Marketing: Or {disfmarker}Project Manager: Mm.User Interface: Yeah.Marketing: Um yeah. So that was mainly that the statistics {disfmarker}Industrial Designer: Yeah.User Interface: I think it does very well.Project Manager: Oh yeah.Industrial Designer: Because {disfmarker}Marketing: we said {disfmarker}Industrial Designer: yeah, because the most accessible buttons are the volume and the and the channel-changing.User Interface: The zap {disfmarker}Project Manager: Yeah.Industrial Designer: And it's just {disfmarker} you won't have to think about it.User Interface: yeah.Marketing: Mm-hmm.Industrial Designer: You don't have to look down to find them.Marketing: {vocalsound}Industrial Designer: They're clearly there, easy to use.Project Manager: Yeah.Industrial Designer: Simple.User Interface: Uh {disfmarker}Marketing: Yeah I guess the {disfmarker} I think the Manager: Yeah.Marketing: {vocalsound}Project Manager: Maybe if it was scented.User Interface: {vocalsound} Oh that would be class. {vocalsound}Marketing: {vocalsound}Industrial Designer: Oh yeah. There we go. That would be great.Project Manager: {vocalsound} Yeah we have money for that. Um {disfmarker}User Interface: {vocalsound}Project Manager: {vocalsound} Alright so based on this evaluation, do we average them out sorta thingIndustrial Designer: Um {disfmarker}Marketing: Yes we do. So I {disfmarker} wh what was I gonna put for thatProject Manager: Oh.Marketing: A two for fashionProject Manager: I would say two.User Interface: Yeah. Two.Industrial Designer: Okay.Marketing: Okay, so our average there, five, six, eight, ten, eleven, twelve, thirteen, fifteen, nineteen, twenty one, divided by elevenProject Manager: One point nine or somethingUser Interface: It's {disfmarker}Industrial Designer: It's {disfmarker}Marketing: is {disfmarker}User Interface: Yeah.Project Manager: {vocalsound} I don't know these things. Um, between one and two.Industrial Designer: Between one and two.Marketing: Between {disfmarker} okay.Industrial Designer: So that's pretty fantastic.User Interface: Close to two.Marketing: {vocalsound} Um.User Interface: Yeah.Marketing: Yeah, that's very good'cause the highest we coulda got is one.Project Manager: Alright.User Interface: I got {disfmarker}Marketing: Does that seem right thenUser Interface: Yeah,'cause we've a four to bring down.Industrial Designer: Mm.Marketing: Okay.User Interface: Uh, aye.Industrial Designer: It seems like it should be more around two.Project Manager: Yeah.User Interface: Yeah. Uh, should've added five.Industrial Designer: Do we have an online calculatorProject Manager: I'm attempting to do that {vocalsound} right now.User Interface: {vocalsound} This is {gap}.Industrial Designer: Okay.Project Manager: Yeah it is one point nine. Ooh.Industrial Designer: Oh wow. Well done.User Interface: Yay.Project Manager: Go Heather Pauls.Industrial Designer: Well that's excellent.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: Yeah. {vocalsound} Alright, now with that over and done with, our next step is to see if we are under budget. And um my computer's frozen. And now it's not. Okay. So um in our shared folder, if everyone could if you press, it'll go to that channel right away.'Cause you gotta press the plus afterwards.User Interface: Yeah. Oh no. Uh, the plus is only for if you're going past the number nine.Project Manager: Yeah I know, but if if I wanna go to say number like sixty five, channel sixty five, if I press the six it'll go to channel six, and then I'll press the plus, and then it'll go to six and then put the five and it'll go to sixty fiveMarketing: Sixty.User Interface: You p Oh. No you press the plus first.Industrial Designer: Oh.User Interface: I I {disfmarker} well it doesn't {disfmarker} we haven't really s I would've thought you pressed the plus first and then the six five,Marketing: {vocalsound}User Interface: but she says plus {disfmarker} {vocalsound} press {disfmarker} which {disfmarker}Industrial Designer: Well I don't mind, we can further define that.User Interface: what do you think is simplerProject Manager: I th Um {disfmarker}User Interface: It's a {disfmarker}Industrial Designer: I wouldn't have thought it'd be a problem that it went to channel six first, in like on the way to channel sixty five.User Interface: Yeah.Project Manager: Yeah it wouldn't be a problem. But I was just wonderingIndustrial Designer: But I suppose it's not as snappy.User Interface: Yeah.Project Manager: like as long as we realise that's what it'll do.Marketing: Well the there is a {disfmarker} there's a delay on remotes I think.User Interface: Oops. Yeah.Marketing: Where you can have it {disfmarker}Industrial Designer: Yeah.Marketing: it's like a five second input time.Industrial Designer: Yeah. If you don't put it {disfmarker}Marketing: So as long as you hit them dadaIndustrial Designer: Yeah. Yeah,User Interface: Yeah.Industrial Designer: that {disfmarker} yeah.Marketing: {vocalsound} it should be fine.Project Manager: Yeah.Marketing: As long as there's not a big pause between the t hitting the two buttons.Industrial Designer:

What did the team discuss during the product evaluation

The team agreed that the prototype had a fancy look-and-feels once they did not choose the traditional ugly black and grey color but incorporated the company's color. Although, there were only push buttons and no LED display, the incorporation of the kinetic energy, making the device more durable and rubber material made it technologically innovative. Moreover, the team thought the device was easy to use and good looking but Project Manager suggested that the company logo could be smaller. Besides, the device's simplistic made it stand out and customers were willing to pay a little more for that and its good appearance. Last but not least, the device could match the operating behavior of the average user and the alarming function, a light would vibrate, added value to the device.

part. Yeah.Project Manager: Yeah. {vocalsound} Durable. {vocalsound}Industrial Designer: ooh no. {vocalsound}Marketing: {vocalsound} Shake it and the buttons fall off. {vocalsound}Industrial Designer: {vocalsound} But you know, those'll be firmly on.User Interface: {vocalsound} Don't shake {disfmarker} {vocalsound} Oh no the plus. {vocalsound} You'reMarketing: No, I guess, I don't know much about the remote control industry, how much your average sells for,User Interface: {disfmarker} use the zero.Industrial Designer: {vocalsound}User Interface: {vocalsound} Make a new one.Project Manager: But you're our Marketing Expert. {vocalsound}Marketing: but {disfmarker} I know I am, aren't IUser Interface: I think they're about ten po ten pound, aren't they About ten pounds. FifteenMarketing: But you don't have to buy batteries. So in the long term this can actually save you money.Industrial Designer: Mm, yeah, that's true.User Interface: Yeah.Project Manager: Oh. Exactly. Exactly.Marketing: So we'll market it that way too.Industrial Designer: Yeah. Good point.Marketing: So yeah I think with a good marketing scheme um and the personalisation options, it'll {disfmarker}User Interface: {vocalsound}Project Manager: Yeah. I would give it a two still though.Industrial Designer: Yeah. Yeah.User Interface: Mm.Marketing: Yeah. Okay number six. Can someone read it outIndustrial Designer: {vocalsound} Does this prototype match the operating behaviour of the average user.Marketing: Or {disfmarker}Project Manager: Mm.User Interface: Yeah.Marketing: Um yeah. So that was mainly that the statistics {disfmarker}Industrial Designer: Yeah.User Interface: I think it does very well.Project Manager: Oh yeah.Industrial Designer: Because {disfmarker}Marketing: we said {disfmarker}Industrial Designer: yeah, because the most accessible buttons are the volume and the and the channel-changing.User Interface: The zap {disfmarker}Project Manager: Yeah.Industrial Designer: And it's just {disfmarker} you won't have to think about it.User Interface: yeah.Marketing: Mm-hmm.Industrial Designer: You don't have to look down to find them.Marketing: {vocalsound}Industrial Designer: They're clearly there, easy to use.Project Manager: Yeah.Industrial Designer: Simple.User Interface: Uh {disfmarker}Marketing: Yeah I guess the {disfmarker} I think the be an {disfmarker} just an enter button So then you would have to push two buttons every time at least.Project Manager: Yeah, so it's just like channel six, six, enter.User Interface: That kind of annoys me though, when it's zero six when you have to press {disfmarker}Marketing: {gap}Industrial Designer: Mm.Project Manager: Yeah but you don't have to press zeros.User Interface: I don't know why. {vocalsound}Marketing: You could just press six enter,User Interface: Oh okay. Right.Project Manager: And then like twelve, enter.Industrial Designer: And {disfmarker} or sixty six enter, yMarketing: or one two enter.User Interface: Alright, aye.Marketing: Yeah.Project Manager: Yeah.Industrial Designer: Yeah I think that's probably more straightforward. Yeah. Good {gap} {vocalsound}Project Manager: {vocalsound}User Interface: Yeah.Marketing: Um, okay so we can {vocalsound} {disfmarker}User Interface: I'd say w yeah one.Marketing: we'll say yes it's uh oneProject Manager: Yeah.User Interface: Yeah.Marketing: Okay.Industrial Designer: Ooh. Mm.Marketing: Question number nine.Industrial Designer: Oh.Marketing: Uh, will it minimise the effects of R_S_I_, which was repeated strain injuryIndustrial Designer: Injury.User Interface: Yeah.Marketing: Um, which affected over a quarter of users.User Interface: {vocalsound} Hmm.Marketing: SProject Manager: I think so. It's like right in the {disfmarker}User Interface: But if you're zapping {disfmarker}Project Manager: Your thumb might get a little bit uh {disfmarker}Industrial Designer: Yeah, that's what I was thinking.User Interface: yeah. I don't think it will fIndustrial Designer: We may have to do some more research into other strain injuries that we don't know about.User Interface: Yeah,Project Manager: Yeah.User Interface: the biology.Project Manager: But it is soft.Industrial Designer: Mm-hmm.Marketing: It's soft,Project Manager: And that's kind of what the umMarketing: and {disfmarker}User Interface: Mm.Industrial Designer: Mm.Project Manager: the PowerPoint slide thing said would be good for R_S_I_,Marketing: And people could {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: so {disfmarker} maybe it is but {disfmarker}Marketing: I don't know what other options there number two was {vocalsound} is it techn technologically innovative So I know we have the kinetic energy which is very innovative.Project Manager: Yeah.Industrial Designer: Yeah and the use of the rubber.Marketing: {vocalsound} Use of the rubber, the use of the L_E_D_.Industrial Designer: For the anti-R_S_I_.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: The L_E_D_ use isn't particularly innovativeMarketing: Isn't {disfmarker}Industrial Designer: and we don't have any scroll buttons, it's all pushbuttons,User Interface: Mm.Industrial Designer: there's no L_C_D_ control, so if we're thinking about the rest of the market, it's sort of probably halfway.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: In some aspects it is, like we said.Project Manager: Yeah. I'd say maybe three.User Interface: I'll go for three as well.Marketing: Yeah. And I think {disfmarker} I mean it it's tough to say because we were {disfmarker} we didn't want it to be any more innovative than this, because then that would've defeated the purpose.Project Manager: Yeah we want it simple.Industrial Designer: Yeah. Though it was our specification.User Interface: No. Wouldn't be simple, yeah.Marketing: So I mean I {disfmarker} we'll put three, but I think we actually reached our goal.Project Manager: Yeah.User Interface: Yeah.Marketing: {vocalsound} We didn't want it any more than that. Okay question number three. Uh, will it be easy to useProject Manager: I think so. Yeah.Industrial Designer: Yeah. Yeah.User Interface: Yeah very.Marketing: Yeah.User Interface: I think one for that.Marketing: Yeah. S YeahProject Manager: Yeah. One.Marketing: I think it's {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: you can't really get confused with that.User Interface: No.Project Manager: ThMarketing: I mean, there'll be s we have to work out the uh number {disfmarker} the plus system.Project Manager: The plus number thing.User Interface: Yeah that's the only thing yeah.Marketing: But once that's figured out, it should be fine.Industrial Designer: Yeah and perhaps the turning on but {disfmarker}User Interface: have a number ten button.User Interface: So you don't have to {disfmarker} Oh that was a mistake, wasn't itProject Manager: {vocalsound} Okay. {vocalsound}Industrial Designer: You just need the nought. {vocalsound}User Interface: Right no, that's a zero.Marketing: {vocalsound}User Interface: {vocalsound} Take that one off. {vocalsound} Sorry. I was in charge of the numbers. {vocalsound}Project Manager: {vocalsound} No problem.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: {vocalsound} Ah.User Interface: And this is just if you've got like eleven or twelve or thirt the plus.Industrial Designer: So one plus one would be eleven,User Interface: {vocalsound} You can go one, three or something.Industrial Designer: or {disfmarker}Project Manager: Oh. You press a plus buttonUser Interface: You press that first and then you go one three yeah.Project Manager: Oh okay. I've never heard of that kind before.User Interface: Well we just thought, we have all the numbers here, so we wanted something representative of numbers larger than ten and {disfmarker}Project Manager: Yeah.Industrial Designer: Yeah because if you {disfmarker} on your average um remote, if you press one twice you just go to {disfmarker} um or uh say you wanted channel twelve, you press one, and then you go to channel one, and then two then you'd just go to channel two, instead of twelve.Project Manager: Yeah.Marketing: Oh, there's no eProject Manager: Oh.Industrial Designer: So if you did like one plus two you could go to channel twelve, or two plus two is channel twenty two.User Interface: So the plus and then {disfmarker}Marketing: okay.User Interface: yeah.Project Manager: IMarketing: Okay.Project Manager: But {disfmarker} Would you have to go zero plus one if you wanted to go to channel one or twoUser Interface: No no, th all {disfmarker} that's why we have all these numbers. These numbers um these numbers all work independently up to nine. {vocalsound}Project Manager: Yeah but I mean Manager: Yeah.Marketing: {vocalsound}Project Manager: Maybe if it was scented.User Interface: {vocalsound} Oh that would be class. {vocalsound}Marketing: {vocalsound}Industrial Designer: Oh yeah. There we go. That would be great.Project Manager: {vocalsound} Yeah we have money for that. Um {disfmarker}User Interface: {vocalsound}Project Manager: {vocalsound} Alright so based on this evaluation, do we average them out sorta thingIndustrial Designer: Um {disfmarker}Marketing: Yes we do. So I {disfmarker} wh what was I gonna put for thatProject Manager: Oh.Marketing: A two for fashionProject Manager: I would say two.User Interface: Yeah. Two.Industrial Designer: Okay.Marketing: Okay, so our average there, five, six, eight, ten, eleven, twelve, thirteen, fifteen, nineteen, twenty one, divided by elevenProject Manager: One point nine or somethingUser Interface: It's {disfmarker}Industrial Designer: It's {disfmarker}Marketing: is {disfmarker}User Interface: Yeah.Project Manager: {vocalsound} I don't know these things. Um, between one and two.Industrial Designer: Between one and two.Marketing: Between {disfmarker} okay.Industrial Designer: So that's pretty fantastic.User Interface: Close to two.Marketing: {vocalsound} Um.User Interface: Yeah.Marketing: Yeah, that's very good'cause the highest we coulda got is one.Project Manager: Alright.User Interface: I got {disfmarker}Marketing: Does that seem right thenUser Interface: Yeah,'cause we've a four to bring down.Industrial Designer: Mm.Marketing: Okay.User Interface: Uh, aye.Industrial Designer: It seems like it should be more around two.Project Manager: Yeah.User Interface: Yeah. Uh, should've added five.Industrial Designer: Do we have an online calculatorProject Manager: I'm attempting to do that {vocalsound} right now.User Interface: {vocalsound} This is {gap}.Industrial Designer: Okay.Project Manager: Yeah it is one point nine. Ooh.Industrial Designer: Oh wow. Well done.User Interface: Yay.Project Manager: Go Heather Pauls.Industrial Designer: Well that's excellent.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: Yeah. {vocalsound} Alright, now with that over and done with, our next step is to see if we are under budget. And um my computer's frozen. And now it's not. Okay. So um in our shared folder, if everyone could

What did the team discuss about the product cost

Firstly, using kinetic was quite a large expense at three Euros. Secondly, in terms of the material used on the device, the team decided to use a combination of rubber and plastic to cut costs with one color for the case and one color for the buttons. Moreover, the push button interface was inexpensive so the team agreed to add a special form for the case. Lastly, ssthe team did not choose joystick, LED display or advanced chips, they were able to make the budget under control.

number two was {vocalsound} is it techn technologically innovative So I know we have the kinetic energy which is very innovative.Project Manager: Yeah.Industrial Designer: Yeah and the use of the rubber.Marketing: {vocalsound} Use of the rubber, the use of the L_E_D_.Industrial Designer: For the anti-R_S_I_.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: The L_E_D_ use isn't particularly innovativeMarketing: Isn't {disfmarker}Industrial Designer: and we don't have any scroll buttons, it's all pushbuttons,User Interface: Mm.Industrial Designer: there's no L_C_D_ control, so if we're thinking about the rest of the market, it's sort of probably halfway.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: In some aspects it is, like we said.Project Manager: Yeah. I'd say maybe three.User Interface: I'll go for three as well.Marketing: Yeah. And I think {disfmarker} I mean it it's tough to say because we were {disfmarker} we didn't want it to be any more innovative than this, because then that would've defeated the purpose.Project Manager: Yeah we want it simple.Industrial Designer: Yeah. Though it was our specification.User Interface: No. Wouldn't be simple, yeah.Marketing: So I mean I {disfmarker} we'll put three, but I think we actually reached our goal.Project Manager: Yeah.User Interface: Yeah.Marketing: {vocalsound} We didn't want it any more than that. Okay question number three. Uh, will it be easy to useProject Manager: I think so. Yeah.Industrial Designer: Yeah. Yeah.User Interface: Yeah very.Marketing: Yeah.User Interface: I think one for that.Marketing: Yeah. S YeahProject Manager: Yeah. One.Marketing: I think it's {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: you can't really get confused with that.User Interface: No.Project Manager: ThMarketing: I mean, there'll be s we have to work out the uh number {disfmarker} the plus system.Project Manager: The plus number thing.User Interface: Yeah that's the only thing yeah.Marketing: But once that's figured out, it should be fine.Industrial Designer: Yeah and perhaps the turning on but {disfmarker}User Interface: be an {disfmarker} just an enter button So then you would have to push two buttons every time at least.Project Manager: Yeah, so it's just like channel six, six, enter.User Interface: That kind of annoys me though, when it's zero six when you have to press {disfmarker}Marketing: {gap}Industrial Designer: Mm.Project Manager: Yeah but you don't have to press zeros.User Interface: I don't know why. {vocalsound}Marketing: You could just press six enter,User Interface: Oh okay. Right.Project Manager: And then like twelve, enter.Industrial Designer: And {disfmarker} or sixty six enter, yMarketing: or one two enter.User Interface: Alright, aye.Marketing: Yeah.Project Manager: Yeah.Industrial Designer: Yeah I think that's probably more straightforward. Yeah. Good {gap} {vocalsound}Project Manager: {vocalsound}User Interface: Yeah.Marketing: Um, okay so we can {vocalsound} {disfmarker}User Interface: I'd say w yeah one.Marketing: we'll say yes it's uh oneProject Manager: Yeah.User Interface: Yeah.Marketing: Okay.Industrial Designer: Ooh. Mm.Marketing: Question number nine.Industrial Designer: Oh.Marketing: Uh, will it minimise the effects of R_S_I_, which was repeated strain injuryIndustrial Designer: Injury.User Interface: Yeah.Marketing: Um, which affected over a quarter of users.User Interface: {vocalsound} Hmm.Marketing: SProject Manager: I think so. It's like right in the {disfmarker}User Interface: But if you're zapping {disfmarker}Project Manager: Your thumb might get a little bit uh {disfmarker}Industrial Designer: Yeah, that's what I was thinking.User Interface: yeah. I don't think it will fIndustrial Designer: We may have to do some more research into other strain injuries that we don't know about.User Interface: Yeah,Project Manager: Yeah.User Interface: the biology.Project Manager: But it is soft.Industrial Designer: Mm-hmm.Marketing: It's soft,Project Manager: And that's kind of what the umMarketing: and {disfmarker}User Interface: Mm.Industrial Designer: Mm.Project Manager: the PowerPoint slide thing said would be good for R_S_I_,Marketing: And people could {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: so {disfmarker} maybe it is but {disfmarker}Marketing: I don't know what other options there part. Yeah.Project Manager: Yeah. {vocalsound} Durable. {vocalsound}Industrial Designer: ooh no. {vocalsound}Marketing: {vocalsound} Shake it and the buttons fall off. {vocalsound}Industrial Designer: {vocalsound} But you know, those'll be firmly on.User Interface: {vocalsound} Don't shake {disfmarker} {vocalsound} Oh no the plus. {vocalsound} You'reMarketing: No, I guess, I don't know much about the remote control industry, how much your average sells for,User Interface: {disfmarker} use the zero.Industrial Designer: {vocalsound}User Interface: {vocalsound} Make a new one.Project Manager: But you're our Marketing Expert. {vocalsound}Marketing: but {disfmarker} I know I am, aren't IUser Interface: I think they're about ten po ten pound, aren't they About ten pounds. FifteenMarketing: But you don't have to buy batteries. So in the long term this can actually save you money.Industrial Designer: Mm, yeah, that's true.User Interface: Yeah.Project Manager: Oh. Exactly. Exactly.Marketing: So we'll market it that way too.Industrial Designer: Yeah. Good point.Marketing: So yeah I think with a good marketing scheme um and the personalisation options, it'll {disfmarker}User Interface: {vocalsound}Project Manager: Yeah. I would give it a two still though.Industrial Designer: Yeah. Yeah.User Interface: Mm.Marketing: Yeah. Okay number six. Can someone read it outIndustrial Designer: {vocalsound} Does this prototype match the operating behaviour of the average user.Marketing: Or {disfmarker}Project Manager: Mm.User Interface: Yeah.Marketing: Um yeah. So that was mainly that the statistics {disfmarker}Industrial Designer: Yeah.User Interface: I think it does very well.Project Manager: Oh yeah.Industrial Designer: Because {disfmarker}Marketing: we said {disfmarker}Industrial Designer: yeah, because the most accessible buttons are the volume and the and the channel-changing.User Interface: The zap {disfmarker}Project Manager: Yeah.Industrial Designer: And it's just {disfmarker} you won't have to think about it.User Interface: yeah.Marketing: Mm-hmm.Industrial Designer: You don't have to look down to find them.Marketing: {vocalsound}Industrial Designer: They're clearly there, easy to use.Project Manager: Yeah.Industrial Designer: Simple.User Interface: Uh {disfmarker}Marketing: Yeah I guess the {disfmarker} I think the have a number ten button.User Interface: So you don't have to {disfmarker} Oh that was a mistake, wasn't itProject Manager: {vocalsound} Okay. {vocalsound}Industrial Designer: You just need the nought. {vocalsound}User Interface: Right no, that's a zero.Marketing: {vocalsound}User Interface: {vocalsound} Take that one off. {vocalsound} Sorry. I was in charge of the numbers. {vocalsound}Project Manager: {vocalsound} No problem.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: {vocalsound} Ah.User Interface: And this is just if you've got like eleven or twelve or thirt the plus.Industrial Designer: So one plus one would be eleven,User Interface: {vocalsound} You can go one, three or something.Industrial Designer: or {disfmarker}Project Manager: Oh. You press a plus buttonUser Interface: You press that first and then you go one three yeah.Project Manager: Oh okay. I've never heard of that kind before.User Interface: Well we just thought, we have all the numbers here, so we wanted something representative of numbers larger than ten and {disfmarker}Project Manager: Yeah.Industrial Designer: Yeah because if you {disfmarker} on your average um remote, if you press one twice you just go to {disfmarker} um or uh say you wanted channel twelve, you press one, and then you go to channel one, and then two then you'd just go to channel two, instead of twelve.Project Manager: Yeah.Marketing: Oh, there's no eProject Manager: Oh.Industrial Designer: So if you did like one plus two you could go to channel twelve, or two plus two is channel twenty two.User Interface: So the plus and then {disfmarker}Marketing: okay.User Interface: yeah.Project Manager: IMarketing: Okay.Project Manager: But {disfmarker} Would you have to go zero plus one if you wanted to go to channel one or twoUser Interface: No no, th all {disfmarker} that's why we have all these numbers. These numbers um these numbers all work independently up to nine. {vocalsound}Project Manager: Yeah but I mean Manager: Yeah.Marketing: {vocalsound}Project Manager: Maybe if it was scented.User Interface: {vocalsound} Oh that would be class. {vocalsound}Marketing: {vocalsound}Industrial Designer: Oh yeah. There we go. That would be great.Project Manager: {vocalsound} Yeah we have money for that. Um {disfmarker}User Interface: {vocalsound}Project Manager: {vocalsound} Alright so based on this evaluation, do we average them out sorta thingIndustrial Designer: Um {disfmarker}Marketing: Yes we do. So I {disfmarker} wh what was I gonna put for thatProject Manager: Oh.Marketing: A two for fashionProject Manager: I would say two.User Interface: Yeah. Two.Industrial Designer: Okay.Marketing: Okay, so our average there, five, six, eight, ten, eleven, twelve, thirteen, fifteen, nineteen, twenty one, divided by elevenProject Manager: One point nine or somethingUser Interface: It's {disfmarker}Industrial Designer: It's {disfmarker}Marketing: is {disfmarker}User Interface: Yeah.Project Manager: {vocalsound} I don't know these things. Um, between one and two.Industrial Designer: Between one and two.Marketing: Between {disfmarker} okay.Industrial Designer: So that's pretty fantastic.User Interface: Close to two.Marketing: {vocalsound} Um.User Interface: Yeah.Marketing: Yeah, that's very good'cause the highest we coulda got is one.Project Manager: Alright.User Interface: I got {disfmarker}Marketing: Does that seem right thenUser Interface: Yeah,'cause we've a four to bring down.Industrial Designer: Mm.Marketing: Okay.User Interface: Uh, aye.Industrial Designer: It seems like it should be more around two.Project Manager: Yeah.User Interface: Yeah. Uh, should've added five.Industrial Designer: Do we have an online calculatorProject Manager: I'm attempting to do that {vocalsound} right now.User Interface: {vocalsound} This is {gap}.Industrial Designer: Okay.Project Manager: Yeah it is one point nine. Ooh.Industrial Designer: Oh wow. Well done.User Interface: Yay.Project Manager: Go Heather Pauls.Industrial Designer: Well that's excellent.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: Yeah. {vocalsound} Alright, now with that over and done with, our next step is to see if we are under budget. And um my computer's frozen. And now it's not. Okay. So um in our shared folder, if everyone could

What did the team say about the project and overall process

The team thought that the project manager showed good leadership and that was a must during the teamwork process. Besides, they had a really great project design experience and everyone had put efforts into the process and gave opinions to design a good remote control. After all, they have learned a lot from each other as well as the overall customers'tastes within the industry.

number two was {vocalsound} is it techn technologically innovative So I know we have the kinetic energy which is very innovative.Project Manager: Yeah.Industrial Designer: Yeah and the use of the rubber.Marketing: {vocalsound} Use of the rubber, the use of the L_E_D_.Industrial Designer: For the anti-R_S_I_.User Interface: Yeah.Project Manager: Yeah.Industrial Designer: The L_E_D_ use isn't particularly innovativeMarketing: Isn't {disfmarker}Industrial Designer: and we don't have any scroll buttons, it's all pushbuttons,User Interface: Mm.Industrial Designer: there's no L_C_D_ control, so if we're thinking about the rest of the market, it's sort of probably halfway.Marketing: Mm-hmm.Project Manager: Yeah.Industrial Designer: In some aspects it is, like we said.Project Manager: Yeah. I'd say maybe three.User Interface: I'll go for three as well.Marketing: Yeah. And I think {disfmarker} I mean it it's tough to say because we were {disfmarker} we didn't want it to be any more innovative than this, because then that would've defeated the purpose.Project Manager: Yeah we want it simple.Industrial Designer: Yeah. Though it was our specification.User Interface: No. Wouldn't be simple, yeah.Marketing: So I mean I {disfmarker} we'll put three, but I think we actually reached our goal.Project Manager: Yeah.User Interface: Yeah.Marketing: {vocalsound} We didn't want it any more than that. Okay question number three. Uh, will it be easy to useProject Manager: I think so. Yeah.Industrial Designer: Yeah. Yeah.User Interface: Yeah very.Marketing: Yeah.User Interface: I think one for that.Marketing: Yeah. S YeahProject Manager: Yeah. One.Marketing: I think it's {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: you can't really get confused with that.User Interface: No.Project Manager: ThMarketing: I mean, there'll be s we have to work out the uh number {disfmarker} the plus system.Project Manager: The plus number thing.User Interface: Yeah that's the only thing yeah.Marketing: But once that's figured out, it should be fine.Industrial Designer: Yeah and perhaps the turning on but {disfmarker}User Interface: Manager: Yeah.Marketing: {vocalsound}Project Manager: Maybe if it was scented.User Interface: {vocalsound} Oh that would be class. {vocalsound}Marketing: {vocalsound}Industrial Designer: Oh yeah. There we go. That would be great.Project Manager: {vocalsound} Yeah we have money for that. Um {disfmarker}User Interface: {vocalsound}Project Manager: {vocalsound} Alright so based on this evaluation, do we average them out sorta thingIndustrial Designer: Um {disfmarker}Marketing: Yes we do. So I {disfmarker} wh what was I gonna put for thatProject Manager: Oh.Marketing: A two for fashionProject Manager: I would say two.User Interface: Yeah. Two.Industrial Designer: Okay.Marketing: Okay, so our average there, five, six, eight, ten, eleven, twelve, thirteen, fifteen, nineteen, twenty one, divided by elevenProject Manager: One point nine or somethingUser Interface: It's {disfmarker}Industrial Designer: It's {disfmarker}Marketing: is {disfmarker}User Interface: Yeah.Project Manager: {vocalsound} I don't know these things. Um, between one and two.Industrial Designer: Between one and two.Marketing: Between {disfmarker} okay.Industrial Designer: So that's pretty fantastic.User Interface: Close to two.Marketing: {vocalsound} Um.User Interface: Yeah.Marketing: Yeah, that's very good'cause the highest we coulda got is one.Project Manager: Alright.User Interface: I got {disfmarker}Marketing: Does that seem right thenUser Interface: Yeah,'cause we've a four to bring down.Industrial Designer: Mm.Marketing: Okay.User Interface: Uh, aye.Industrial Designer: It seems like it should be more around two.Project Manager: Yeah.User Interface: Yeah. Uh, should've added five.Industrial Designer: Do we have an online calculatorProject Manager: I'm attempting to do that {vocalsound} right now.User Interface: {vocalsound} This is {gap}.Industrial Designer: Okay.Project Manager: Yeah it is one point nine. Ooh.Industrial Designer: Oh wow. Well done.User Interface: Yay.Project Manager: Go Heather Pauls.Industrial Designer: Well that's excellent.User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: Yeah. {vocalsound} Alright, now with that over and done with, our next step is to see if we are under budget. And um my computer's frozen. And now it's not. Okay. So um in our shared folder, if everyone could part. Yeah.Project Manager: Yeah. {vocalsound} Durable. {vocalsound}Industrial Designer: ooh no. {vocalsound}Marketing: {vocalsound} Shake it and the buttons fall off. {vocalsound}Industrial Designer: {vocalsound} But you know, those'll be firmly on.User Interface: {vocalsound} Don't shake {disfmarker} {vocalsound} Oh no the plus. {vocalsound} You'reMarketing: No, I guess, I don't know much about the remote control industry, how much your average sells for,User Interface: {disfmarker} use the zero.Industrial Designer: {vocalsound}User Interface: {vocalsound} Make a new one.Project Manager: But you're our Marketing Expert. {vocalsound}Marketing: but {disfmarker} I know I am, aren't IUser Interface: I think they're about ten po ten pound, aren't they About ten pounds. FifteenMarketing: But you don't have to buy batteries. So in the long term this can actually save you money.Industrial Designer: Mm, yeah, that's true.User Interface: Yeah.Project Manager: Oh. Exactly. Exactly.Marketing: So we'll market it that way too.Industrial Designer: Yeah. Good point.Marketing: So yeah I think with a good marketing scheme um and the personalisation options, it'll {disfmarker}User Interface: {vocalsound}Project Manager: Yeah. I would give it a two still though.Industrial Designer: Yeah. Yeah.User Interface: Mm.Marketing: Yeah. Okay number six. Can someone read it outIndustrial Designer: {vocalsound} Does this prototype match the operating behaviour of the average user.Marketing: Or {disfmarker}Project Manager: Mm.User Interface: Yeah.Marketing: Um yeah. So that was mainly that the statistics {disfmarker}Industrial Designer: Yeah.User Interface: I think it does very well.Project Manager: Oh yeah.Industrial Designer: Because {disfmarker}Marketing: we said {disfmarker}Industrial Designer: yeah, because the most accessible buttons are the volume and the and the channel-changing.User Interface: The zap {disfmarker}Project Manager: Yeah.Industrial Designer: And it's just {disfmarker} you won't have to think about it.User Interface: yeah.Marketing: Mm-hmm.Industrial Designer: You don't have to look down to find them.Marketing: {vocalsound}Industrial Designer: They're clearly there, easy to use.Project Manager: Yeah.Industrial Designer: Simple.User Interface: Uh {disfmarker}Marketing: Yeah I guess the {disfmarker} I think the be an {disfmarker} just an enter button So then you would have to push two buttons every time at least.Project Manager: Yeah, so it's just like channel six, six, enter.User Interface: That kind of annoys me though, when it's zero six when you have to press {disfmarker}Marketing: {gap}Industrial Designer: Mm.Project Manager: Yeah but you don't have to press zeros.User Interface: I don't know why. {vocalsound}Marketing: You could just press six enter,User Interface: Oh okay. Right.Project Manager: And then like twelve, enter.Industrial Designer: And {disfmarker} or sixty six enter, yMarketing: or one two enter.User Interface: Alright, aye.Marketing: Yeah.Project Manager: Yeah.Industrial Designer: Yeah I think that's probably more straightforward. Yeah. Good {gap} {vocalsound}Project Manager: {vocalsound}User Interface: Yeah.Marketing: Um, okay so we can {vocalsound} {disfmarker}User Interface: I'd say w yeah one.Marketing: we'll say yes it's uh oneProject Manager: Yeah.User Interface: Yeah.Marketing: Okay.Industrial Designer: Ooh. Mm.Marketing: Question number nine.Industrial Designer: Oh.Marketing: Uh, will it minimise the effects of R_S_I_, which was repeated strain injuryIndustrial Designer: Injury.User Interface: Yeah.Marketing: Um, which affected over a quarter of users.User Interface: {vocalsound} Hmm.Marketing: SProject Manager: I think so. It's like right in the {disfmarker}User Interface: But if you're zapping {disfmarker}Project Manager: Your thumb might get a little bit uh {disfmarker}Industrial Designer: Yeah, that's what I was thinking.User Interface: yeah. I don't think it will fIndustrial Designer: We may have to do some more research into other strain injuries that we don't know about.User Interface: Yeah,Project Manager: Yeah.User Interface: the biology.Project Manager: But it is soft.Industrial Designer: Mm-hmm.Marketing: It's soft,Project Manager: And that's kind of what the umMarketing: and {disfmarker}User Interface: Mm.Industrial Designer: Mm.Project Manager: the PowerPoint slide thing said would be good for R_S_I_,Marketing: And people could {disfmarker}Industrial Designer: Yeah.User Interface: Yeah.Marketing: Mm-hmm.Project Manager: so {disfmarker} maybe it is but {disfmarker}Marketing: I don't know what other options there have a number ten button.User Interface: So you don't have to {disfmarker} Oh that was a mistake, wasn't itProject Manager: {vocalsound} Okay. {vocalsound}Industrial Designer: You just need the nought. {vocalsound}User Interface: Right no, that's a zero.Marketing: {vocalsound}User Interface: {vocalsound} Take that one off. {vocalsound} Sorry. I was in charge of the numbers. {vocalsound}Project Manager: {vocalsound} No problem.Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: {vocalsound} Ah.User Interface: And this is just if you've got like eleven or twelve or thirt the plus.Industrial Designer: So one plus one would be eleven,User Interface: {vocalsound} You can go one, three or something.Industrial Designer: or {disfmarker}Project Manager: Oh. You press a plus buttonUser Interface: You press that first and then you go one three yeah.Project Manager: Oh okay. I've never heard of that kind before.User Interface: Well we just thought, we have all the numbers here, so we wanted something representative of numbers larger than ten and {disfmarker}Project Manager: Yeah.Industrial Designer: Yeah because if you {disfmarker} on your average um remote, if you press one twice you just go to {disfmarker} um or uh say you wanted channel twelve, you press one, and then you go to channel one, and then two then you'd just go to channel two, instead of twelve.Project Manager: Yeah.Marketing: Oh, there's no eProject Manager: Oh.Industrial Designer: So if you did like one plus two you could go to channel twelve, or two plus two is channel twenty two.User Interface: So the plus and then {disfmarker}Marketing: okay.User Interface: yeah.Project Manager: IMarketing: Okay.Project Manager: But {disfmarker} Would you have to go zero plus one if you wanted to go to channel one or twoUser Interface: No no, th all {disfmarker} that's why we have all these numbers. These numbers um these numbers all work independently up to nine. {vocalsound}Project Manager: Yeah but I mean

Summarize the whole meeting.

Firstly, User Interface introduced the prototype of remote control based on the previous discussion of its function. The prototype was a pretty simple design in a mango shape with the company logo on it and innovative functions like the plus button. Secondly, Marketing designed an evaluation test under the guidance of both the conceptual as well as functional meetings and the team gave one to seven points to each feature of the product to see if the prototype would meet the original requirements and goals. Thirdly, the team calculated the cost of the prototype and found that the most expensive part was the use of kinetic. But the team decided to use regular chips and cheap materials, which made the budget under control. Lastly, the team gave positive feedback on the project and the process.

wondering if that's the um {disfmarker} If fifty percent is normal {disfmarker}Project Manager: Mark-upMarketing: B yeah. Um I would think would be more like sixty percent. But um let me {disfmarker}Project Manager: Okay.Marketing: I have two thoughts. One hundred, fifty percent.Project Manager: {gap}Marketing: And and your question is how many do we have to sellProject Manager: Yes,'cause our market um is international and your problem is {disfmarker} has to do with marketing of {disfmarker} you know, you gotta know how many we're going to be selling to know how big a market you have to target and who is that.Marketing: At twenty five. Mm-hmm. Yeah, that's um {disfmarker}Project Manager: To give you a pretty good idea of where you're looking.Marketing: So that's four million of themProject Manager: Something like that Okay.Marketing: Yeah.Project Manager: That's fifty million Euros. In order to make fifty million Euros, and you're only getting twelve and a half each {disfmarker}Marketing: And if we make {disfmarker} Mm-hmm.Project Manager: That's a lot of selling. Two four {disfmarker}Marketing: Yeah. Four million.Project Manager: To be fifty, be four million. You'd have to sell four million.Marketing: Hmm.Project Manager: Okay Right. Experience with a remote control. Any of you use of remote control for a television or D_V_D_ or something You're both nodding,Industrial Designer: That that that's the sorta product we're talking about, one that will work for a {disfmarker} in a home environment, for a T_V_s and {disfmarker}Marketing: Yeah.Project Manager: all three. Well I've seen some remote controls that are for more than one device at a time, but I also have heard about them not working well or not well co-ordinated and you wind up working with this one for thi this three and then this one over here for another.User Interface: It is true that you always sit around Interface: A sharkIndustrial Designer: why didn't I think of fish That's even easier to draw than cat. {vocalsound}Marketing: Mm {vocalsound} this is very representational fish. {vocalsound}Project Manager: Oh, okay.Industrial Designer: {vocalsound}Project Manager: Fine.Marketing: Um I like them because they're sleekProject Manager: Favourite characteristicsMarketing: and they have a lot of freedom but they also do n uh swim in groups,Project Manager:'Kay.Marketing: so.Project Manager: So they have team elements. {vocalsound}Industrial Designer: {vocalsound}Marketing: Do you have a favourite oneProject Manager: I'm afraid I'm with Steph. And I think your pen's running out of whatever. But I'm afraid I take the coward's way out, and the cat's looking the other way. {vocalsound}Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: He's hiding.Marketing: {vocalsound}Project Manager: Um cats are sometimes very independent. My parents had cats. Uh and they can mm decide for themselves what is best. Okay. Now um {vocalsound} we have to get down to the nitty-gritty of how to make this and this remote control has to be sold {disfmarker} um we're to sell it for twenty five Euros, with a profit aim ultimately of fifty million Euros. That tells you something about how many um we have to sell on an international scale. Um would be an awful lot of these, would be like what, a hundred million of them um to make twenty five Euros on each one and to make a total profit of fifty million. Um the production is to only cost twelve and a half Euros per item. Now if they cost twelve and a half, you're selling it for twenty five, you're making twelve and a half Euros each. Um and we're to make a profit of fifty million, that's t uh {disfmarker} can you do the maths and how many are we sellingMarketing: {vocalsound} Uh yeah. {vocalsound} I was just {disfmarker} you know, you're sitting on your sofa and you wanna change something, there's five different remotes, and one for the D_V_D_ and one for the video and one for cable and one for whatever else.Industrial Designer: {vocalsound}Marketing: Mm-hmm. Y yeah.Project Manager: And they don't always talk to each other.User Interface: But I presume this is t I presume this is just for television.Project Manager: Don't know. Okay.Marketing: {vocalsound}Project Manager: Are there any um ideas for the remote What would it be for and what group would be be for We have to think about that one.Marketing: We could make a Hello KittyIndustrial Designer: {vocalsound}Marketing: themed remote.Project Manager: {vocalsound}User Interface: I think one in b bright colours would be good. {vocalsound}Marketing: Yeah.Industrial Designer: {vocalsound} I think one that works would be good. {vocalsound}Marketing: We could totally go for the Japan-a-mation. Well I mean there's also the cachet that um uh the Japanese make great {vocalsound} products. Electrical {disfmarker} their industrial design is very good.User Interface: I think one that doesn't have lots of superfluous functions. Like I've got one at home that has well, apart from the obvious, channels, channel up, channel down, volume,Marketing: Yeah.User Interface: you know, subtitles, mute, there's a lotta buttons that I've got no idea what they do, like {vocalsound}.Project Manager: {vocalsound}Marketing: Well, that's a really good point,Project Manager: Okay.Marketing: because I think one of the things that {disfmarker} being somewhat computer literate, we tend to um go to menus and then make choices, you know, so if it's like an uh volume button, you know, you can go in and say mute or or volume. We don't need to have like the l the numbers if we also have uh uh channel up channel down.User Interface: Mm.Project Manager: Mm. {vocalsound} Okay.Marketing: Mm. We can make it smart like an iPod, you know, make everything menus.User Interface: Ooh, closing the meeting.Project Manager: Yeah. Um I know this sounds like it was very quick,User Interface: That was quick.Project Manager: but the I think that's the industrial design is the first one,Industrial Designer: Mm.Project Manager: that's Kate, for the working design.Industrial Designer: Mm-hmm.Project Manager: And user, that's you S Steph, for the technical functions design, and for marketing the user requirements specification. I think there's going to be a lot of {disfmarker} we have to help each other and work through this as a group, and I think we all, you know, {vocalsound} we like our kitty-cat and our rat and our fish, but I think we all have to like each other um to get this done. Uh as it says, we're gonna get individual instructions, but uh I don't think they allowed a lot of extra time, so I think a little bit of less of this and more at do will set us in good stead. Do you all agreeIndustrial Designer: Mm-hmm.User Interface: Mm-hmm.Project Manager: Alright. Um then I don't see any reason to prolong it and f we should finish this meeting at ni right now and go into other things. Alright, so this is the end of the first meeting.Marketing: Okay.Industrial Designer:'Kay.Project Manager: Thank you all. Marketing: Is this okayProject Manager: Uh yeah. Fine now. Oh, it's not liking us, it went that-a-way. Computer adjusting. Oh. Uh. Okay. {vocalsound} So. Right. You ready back there {vocalsound} Uh okay. Welcome everyone. Um this is the kick-off meeting for the day. Um we're the new group uh to create a new remote control for Real Reaction. As you can see our agenda is to open up the meeting, um become acquainted with each other, um have a little training on tools, uh create a plan, discuss things and and we only have twenty minut twenty five minutes total. Okay. The new remote control is to be original, trendy and user-friendly. That, Steph, is your part, is the user-friendliness. The originality um is gonna take all of us. Um the trendiness we'll probably go look at {disfmarker} for some marketing research information from you, Sarah. Um and we'll get on with it. Okay, so we'll have a functional design individual work um with meeting and then conceptual design t and then detailed design. Okay Right. Everybody's supposed to try out the whiteboard. Kate, why don't you try it first, if you can either bring your things with you, I guess {disfmarker}Industrial Designer: Uh yeah, if I can pick up with all these bits and pieces, hang on.Project Manager: And while you're doing that we'll try and figure out how to hook these things on as well,'cause we're all gonna have to be able to walk around.Industrial Designer: Uh right, so you want an animal and the characteristics of that animal. {vocalsound}Project Manager: {vocalsound}Industrial Designer: Do you have to be able to recognise what animal it is {vocalsound} Um {disfmarker}Project Manager: Uh I do not think so,User Interface: {vocalsound} {vocalsound} Are we all gonna draw a catProject Manager: I think

Summarize the discussion about the marketing target of the remote control.

The preliminary aim of the profit was fifty million Euros. The setting price was twenty-five Euros each remote control, and therefore the profit was twelve and a half Euros per item. To reach the profit goal of fifty million, Marketing set a sales figure of four million.