document: When the unexpected happens -LSB- disaster planning in banks -RSB- A business disruption can be as simple as a power failure or as complex as a terrorist attack . Regardless , you will need to have a plan to minimize interruptions to both your bank and your customers . Marketers have a role in this readiness process
doc_bio_tags: O O O O O B I O B O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O
extractive_keyphrases: disaster planning banks
abstractive_keyphrases: planning recovery public relations emergency management