document: The disconnect continues -LSB- digital content providers -RSB- The relationships between the people who buy digital content and those who sell it are probably more acrimonious than ever before , says Dick Curtis , a director and lead analyst for the research firm Outsell Inc. , where he covers econtent contract and negotiation strategies . Several buyers agree with his observation . They cite aggressive sales tactics , an unwillingness to deliver content in formats buyers need , a reluctance to provide licensing terms that take into account the structure of today 's corporations , and inadequate service and support as a few of the factors underlying the acrimony . Still , many buyers remain optimistic that compromises can be reached on some of these issues . But first , they say , sellers must truly understand the econtent needs of today 's enterprises
doc_bio_tags: O O O O B I O O O O O O O O O B I O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O B I O O O O O O O O O O O O O O B I O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O O
extractive_keyphrases: digital content econtent contract sales tactics
abstractive_keyphrases: econtent negotiation econtent buyers news databases web site