data/2023-10-11 Watch Out, Apple... [5v72vj2nFN0].en.txt

[0.00] You're back again? [2.30]
[2.30] You've been consuming a lot of tech news lately. [4.46]
[4.46] I think it's time to talk to someone. [6.46]
[6.46] No, not me. [7.30]
[7.30] I don't count. [8.12]
[8.12] I'm not real. [8.96]
[10.54] Qualcomm has announced a new series of laptop processors [13.80]
[13.80] representing a quantum leap forward [16.06]
[16.06] in performance and power efficiency. [18.14]
[18.14] So the company has modified their Snapdragon branding [20.90]

[20.90] the only way any executives know how, adding an X. [25.02]
[25.02] It's because they're all teenagers in the nineties. [27.18]
[27.18] But this isn't just a naming change. [28.76]
[28.78] Snapdragon X chips will be the first [31.12]
[31.12] publicly available processors developed by Nuvia, [34.44]
[34.44] a company founded by a few key members [36.54]
[36.54] of the Apple Silicon team and acquired by Qualcomm in 2021. [41.14]
[41.14] Like Apple's M1 and M2, Qualcomm's upcoming laptop CPUs, [45.12]
[45.12] which will be revealed at the Snapdragon summit [47.28]
[47.28] later this month, [48.16]

[48.16] won't simply feature modified off the shelf [50.72]
[50.72] arm cortex chips, [51.92]
[51.92] but a fully custom architecture called Orion. [55.34]
[55.34] Building their own custom architecture [56.76]
[56.76] is partly why Apple was able to achieve [58.76]
[58.76] the mind blowing performance and efficiency boost [61.40]
[61.40] they did with the M1, [63.04]
[63.04] which made the PC master race question everything [65.84]
[65.84] they had ever known. [67.12]
[67.12] Gaben is just a man. [70.16]

[70.16] He can bleed just like us. [72.56]
[72.56] All that said, there's more than a handful of reasons [75.08]
[75.08] to be skeptical that these chips will be good. [77.80]
[77.80] Arm is still suing Qualcomm [79.64]
[79.64] over not paying the proper royalties [81.50]
[81.50] for Nuvia produced products [82.96]
[82.96] and Qualcomm's existing laptop processors [85.42]
[85.42] have a reputation for sucking almost as bad [88.50]
[88.50] as the arm version of Windows. [90.62]
[90.62] So Snapdragon X chips [92.48]

[92.48] already have their work cut out for them. [94.84]
[94.84] I mean, do we even want Apple Silicon chips for PCs? [98.46]
[98.46] Sounds dumb. [99.62]
[99.62] Microsoft has gone deep on AI, [102.22]
[102.22] but they haven't quite figured out [103.66]
[103.66] how to make any money off of it yet. [106.02]
[106.02] Probably because they've been scrolling past [107.86]
[107.86] a lot of excellent advice from former crypto bros [110.86]
[110.86] on social media. [112.10]
[112.10] Diamond hands. [113.50]

[113.50] Create pictures of diamond hands. [116.10]
[116.10] GitHub co-pilot, Microsoft's coding assistant, [118.86]
[118.86] costs users $10 a month, [120.90]
[120.90] but reportedly lost Microsoft over $20 per month per user [125.74]
[125.74] with power users apparently costing Microsoft [128.02]
[128.02] up to $80 a month in electricity costs [131.12]
[131.12] and other service fees. [132.80]
[132.80] One and a half million people [134.36]
[134.36] have already tried GitHub co-pilot [136.18]
[136.18] and Microsoft service is incredibly popular among coders, [139.72]

[139.72] which is terrible news for Microsoft. [142.42]
[142.42] Even worse, this isn't necessarily a problem [144.90]
[144.90] that will disappear as users scale [147.02]
[147.02] because the LLM that powers co-pilot sucks up resources [150.42]
[150.42] like a black hole doing a keg stand. [153.14]
[153.14] That's what we used to call Jimmy in college. [156.02]
[156.02] As of this past April, [157.22]
[157.22] ChatGPT cost OpenAI an estimated $700,000 a day just to run. [162.22]
[162.90] That's probably why both Microsoft and Google [165.20]
[165.20] will be charging an additional $30 per month per user [168.70]

[168.70] for the recently announced AI powered upgrades [170.94]
[170.94] to their business software suites. [172.96]
[172.96] AI made up 10 to 15% of Google's energy consumption [176.00]
[176.00] back in 2021 and researchers estimate [178.50]
[178.50] that if generative AI was added to every Google search, [181.50]
[181.50] it would consume as much energy [183.34]
[183.34] as the entire country of Ireland. [185.62]
[185.62] That's either a lot or not very much at all. [188.58]
[188.58] I don't typically think of energy in units of Ireland's [192.38]
[192.38] and crucially neither do the Irish. [194.80]

[194.80] A California court has ruled [196.30]
[196.30] that Facebook's ad targeting system is discriminatory [199.66]
[199.66] because it requires advertisers [201.34]
[201.34] to choose demographic characteristics like age and gender [204.70]
[204.70] to determine which users will see their ads. [207.78]
[207.78] This is an amplified by Facebook's lookalike audience tool [211.62]
[211.62] which attempts to match businesses with potential customers [214.26]
[214.26] that share similar traits to their current audience. [217.12]
[217.12] To be clear, this wasn't a dispute over ads [219.54]
[219.54] featuring truck nuts and whiskey flavored toothpaste. [223.06]

[223.06] Real product. [224.52]
[224.52] Really? [225.36]
[225.36] Yes. [226.18]
[226.18] Why aren't I getting those ads? [227.16]
[227.16] Rather an older woman found [228.90]
[228.98] that she was being excluded from ads [230.90]
[230.90] offering favorable deals on life insurance [233.32]
[233.32] targeted at younger men. [235.10]
[235.10] If upheld, the decision might require [237.06]
[237.06] every ad based platform on the internet [238.98]

[238.98] to restructure their ad targeting systems [241.42]
[241.42] so Meta is likely to appeal the decision. [244.02]
[244.02] Can't have that. [245.22]
[245.22] Also in California, the Delete Act passed into law [248.86]
[248.86] which means that California data brokers [250.86]
[250.86] must offer free simple channels for users [253.78]
[253.78] to request that their information be deleted. [255.88]
[255.88] And an expansive right to repair bill [258.14]
[258.22] was also recently signed into law [259.86]
[259.86] though it passed with Apple's blessing. [261.74]

[261.74] So take that with a grain of salt. [264.32]
[264.32] You know what they say, [265.38]
[265.38] an Apple a day keeps the regulators away [268.14]
[268.14] which must be why there's no Apples in Europe. [270.46]
[270.46] Fun fact. [271.28]
[327.92] Adobe has announced major updates to AI features [330.66]
[330.66] across its creative suite [332.14]
[332.14] including three new generative AI models, [334.62]

[334.62] Firefly two, Firefly design and Firefly vector [339.18]
[339.18] with nine grams of protein. [340.46]
[340.46] Adobe is also launching its first text to vector [343.52]
[343.52] image generator and they teased a new AI upscaling tool [347.44]
[347.44] which can be used for both clips of old movies [349.76]
[349.76] and GIFs so compressed they're about to collapse [352.46]
[352.46] into a supernova. [353.66]
[353.66] Deep fry. [354.56]
[354.56] Another upcoming feature is fast fill, [357.00]
[357.00] essentially generative fill for video. [359.48]

[359.48] And unlike many companies, [360.90]
[360.90] we can trust that Adobe has the bravery [362.96]
[362.96] to make us pay through the nose for it all. [365.36]
[365.36] T-Mobile has decided its price lock guarantee [368.64]
[368.64] is only for their newest most expensive plans [372.32]
[372.32] and is therefore forcibly switching subscribers [374.88]
[374.88] with cheaper grandfathered plans onto higher cost ones. [378.72]
[378.72] It's business. [379.88]
[379.88] For the affected plans, [381.04]
[381.04] customers will allegedly be alerted on the 17th [383.80]

[383.80] before being charged an extra $10 a month per line. [386.64]
[386.64] Something T-Mobile won't go out of their way to tell you [389.12]
[389.12] is you can opt out of the change [390.62]
[390.62] by calling customer service and complaining a lot. [393.16]
[393.16] It's the one simple trick that cell phone providers hate. [396.32]
[396.32] Intel has released two new driver updates [398.88]
[398.88] for their Arc GPUs this past week. [401.08]
[401.08] The first increases performance by up to 119%, [405.48]
[405.48] as long as you're playing one of the 20 listed games, [408.12]
[408.12] with the big winner being this year's hottest game, [411.20]

[411.20] Deus Ex Human Revolution. [413.66]
[413.66] It gets better every year. [415.32]
[415.32] And the main character's voice sounds even more... [419.32]
[419.32] I didn't ask for this. [420.40]
[420.40] Even more gaspy. [421.90]
[423.08] I'm part robot, you know. [425.22]
[425.22] Fortunately, Intel's newest driver update [427.56]
[427.56] increases star field performance by 117% or 149%, [432.56]
[434.20] depending on resolution. [435.32]
[435.32] To celebrate, Intel quietly released [437.16]

[437.16] an even more budget graphics card, the A580. [440.92]
[440.92] This would be great news if it wasn't like $10 less [443.88]
[443.88] than some models of the much superior A750. [447.00]
[447.00] I know you're trying to compete with Nvidia Intel, [448.84]
[448.84] but that doesn't mean you should emulate [450.28]
[450.28] their pricing strategy. [452.12]
[452.12] Okay, so let's take a step back. [454.84]
[454.84] Google has changed the default option [456.88]
[457.04] for logging into personal accounts. [458.68]
[458.68] Instead of putting in your password, [460.50]

[460.50] users will start seeing prompts to create and use pass keys, [464.20]
[464.20] which are digital credentials unlocked [466.00]
[466.00] by things like a fingerprint, a face scan, a pin, [469.44]
[469.44] basically anything that doesn't give you the option [471.36]
[471.36] of using strong password one exclamation mark [474.00]
[474.00] for every account you have. [475.72]
[475.72] Pass keys are rolling out in more places [477.62]
[477.62] across the tech universe, [479.28]
[479.28] but you can still use your password [481.44]
[481.44] and opt out of seeing the new prompts every time you log in, [484.80]

[484.80] if the risk of being hacked. [486.32]
[486.60] For you, it's part of the whole thrill. [488.80]
[488.80] Oh no, don't hack me. [490.80]
[490.80] Oh. [491.84]
[491.84] That would be naughty. [493.52]
[493.52] And a 22 year old Firefox bug has finally been fixed [497.20]
[497.20] by a 23 year old first time Firefox coder, [501.64]
[501.64] who was horrified to find out that the annoying bug [504.58]
[504.58] that caused tool tips to hang around to the foreground [507.00]
[507.00] even after command tabbing away from the browser [509.24]

[509.24] was almost as old as they are. [511.68]
[511.68] In fact, it's so old, it actually predates the name Firefox, [515.44]
[515.44] going back to when the browser was just called Mozilla. [518.26]
[518.26] The bug likely lasted two decades [520.44]
[520.44] because it was both tricky to reproduce [522.20]
[522.20] and more annoying than dangerous, just like me. [524.92]
[526.00] Got him. [526.84]
[526.84] And the trick to getting more tech news [528.56]
[528.56] is to come back on Friday [529.88]
[529.88] for another episode of Tech Linked. [531.76]
[531.76] That's the kind of little tips. [533.20]
[533.20] You won't learn that stuff elsewhere, so come on back. [536.52]